Naber Kaffee

What Naber Kaffee does

Naber Kaffee is a family-owned coffee roasting business founded in Vienna in 1908 by Georg Naber and currently operating into its third generation. Manufacturing is conducted through Naber Kaffee Manufaktur GMBH in Vienna, using a 60+ year-old drum roaster and a deliberately slow 23-minute low-temperature roast process that loses up to 19% of raw bean weight; the production approach emphasizes hand-crafting and multi-generational technique over industrial throughput. The product range includes five core blends (Luxus, Exquisit, Kaiser Melange, Mocca, plus a decaffeinated SKU) differentiated by roast level and Arabica/Robusta ratio, five Espresso SKUs (Espresso 22-26) in 1kg formats, the Marco Salvatori sub-brand targeting Italian-style espresso, and Nespresso-compatible capsule variants of Luxus, Kaiser Melange, and Marco Salvatori.

The commercial model is a hybrid of B2B solutions and direct-to-consumer retail. On the B2B side, Naber provides offices, restaurants, cafes, and hotels with coffee machines from brands including Jura, Bezzera, Sanremo, Nivona, La Pavoni, and Lamanti — offered via outright sale, rental, free loan conditional on coffee supply commitments, or financing — bundled with free technical service and barista training. On the B2C side, Naber sells direct to households through its own naber.cz website and the Venashop.cz e-commerce storefront (its primary online channel), with free delivery and free training as attach services. Pricing is unit-based, with 250g coffee packages priced roughly 90-240 Kč, 1kg espresso packages roughly 141-655 Kč, and 10-piece capsule packs roughly 109-135 Kč.

Geographically, the company operates a Czech subsidiary (NABER CZ s.r.o., established ~2017 in Šumperk) that handles Czech and Slovak distribution, while manufacturing remains anchored in Vienna, Austria. The company is private, family-controlled, with no disclosed external funding rounds, and reports 11-50 employees across its combined operations.

Name

Naber Kaffee

Legal name

NABER CZ s.r.o.

Website

https://naber.cz

Company type

Private

Founded year

1908

Operating status

Operating

Headcount range

11–50 employees

Short description

Naber Kaffee is a 115+ year-old family-owned Viennese coffee roaster selling premium roasted blends, Nespresso-compatible capsules, and a managed coffee-machine service to B2B offices, restaurants, hotels, and households across the Czech Republic and Slovakia.

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Beverages (2080)

akta.pro primary industry

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)

akta.pro secondary industry

Single-Serve Coffee (Pods, Capsules) (CRADAHAH)

Keywords

• Specialty coffee roasting
• Coffee bean retail
• Office coffee service
• Coffee machine rental
• Nespresso compatible capsules

Headquarters

HQ city

Sumperk

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Roasted Coffee Sales: Sale of roasted whole bean and ground coffee products including Luxus, Exquisit, Kaiser Melange, and Mocca blends in various sizes (250g, 1kg)
2. Coffee Capsules: Sale of Nespresso-compatible coffee capsules in Luxus, Kaiser Melange, and Marco Salvatori varieties (10-piece packs)
3. Coffee Machines: Sale and provision of coffee machines (Jura, Bezzera, Sanremo, Nivona, La Pavoni, Lamanti) including options for office rental, free lending with coffee purchases, and financing solutions

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Naber Kaffee roasts and sells premium specialty coffee blends (Luxus, Exquisit, Kaiser Melange, Mocca, Marco Salvatori, Espresso 22–26) in whole bean and ground formats using traditional drum roasting, alongside Nespresso-compatible capsules and bundled coffee machine services. The company sells directly to consumers via its own e-commerce (Venashop.cz and naber.cz) and provides B2B coffee solutions—machine rental, free lending with purchase commitments, free maintenance, and staff training—to offices, restaurants, hotels, and households in the Czech Republic.

Product overview

Naber Kaffee is a traditional Viennese coffee roasting company established in 1908, now operated in the Czech Republic (Naber CZ s.r.o.) as a family business. The product portfolio centers on premium coffee blends roasted using a 60-year-old drum roasting machine with hand-processing emphasis. Core products include five main coffee blends (Luxus, Exquisit, Kaiser Melange, Mocca, and Decaffeinated) in 250g and 1000g whole bean or ground formats, differentiated by roast level and Arabica/Robusta ratios from origins including Guatemala, Kenya, Brazil, Nicaragua, South America, and India. The company also offers three Marco Salvatori sub-brand espresso blends (Supremo, 100% Italia, II) targeting the Italian espresso market segment. A capsule line (Luxus, Kaiser Melange, Marco Salvatori) provides Nespresso-compatible single-serve options. Services include coffee machine rental, sales, maintenance, free staff training, and financing solutions for businesses, restaurants, hotels, and households across the Czech Republic.

Differentiator

Problem solved

Functional benefit

Brands

• Marco Salvatori: Premium coffee blend offering an elegant Italian interpretation of classic espresso, complementing the main Naber product range
• Espresso 22
• Espresso 23
• Espresso 24
• Espresso 25
• Espresso 26
• Luxus
• Exquisit
• Kaiser Melange
• Mocca

Products and services

• Luxus 250g coffee Lightly roasted 100% Arabica coffee from high-altitude regions of Guatemala and Kenya, featuring a fruity taste with a gentle finish. Sold in 250g packages as a core Naber Kaffee blend.
• Exquisit 250g coffee Medium-roasted 100% Arabica coffee from high-altitude regions of Santos (Brazil) and Nicaragua, with an intense taste, balanced body, and full finish. Sold in 250g packages.
• Kaiser Melange 250g coffee Medium-roasted blend of 90% Arabica and 10% Robusta from high-altitude regions of Santos (Brazil) and Nicaragua, with a rich, intense taste and medium-strong finish. Sold in 250g packages.
• Mocca 250g coffee Medium-roasted blend of 80% Arabica and 20% Robusta from high-altitude regions of South America, with a rich, intense taste and strong finish. Sold in 250g packages.
• MIT OHNE decaffeinated coffee 250g Decaffeinated coffee ground to optimal coarseness for Moka pot preparation, sold as a 250g package.
• Espresso 22 1kg coffee Lightly roasted 100% Arabica coffee from Guatemala and Kenya with a fruity taste and gentle finish. Sold in 1kg package format.
• Espresso 23 1kg coffee Medium-roasted 100% Arabica coffee from Santos (Brazil) and Nicaragua with an intense taste and balanced body. Sold in 1kg format.
• Espresso 24 1kg coffee Medium-roasted blend of 90% Arabica and 10% Robusta from Santos (Brazil) and Nicaragua, with rich and intense taste. Sold in 1kg format.
• Espresso 25 1kg coffee Medium-roasted blend of 80% Arabica and 20% Robusta from South American high-altitude regions, with rich, intense taste and strong finish. Sold in 1kg format.
• Espresso 26 1kg coffee Medium-dark roasted blend of 60% Arabica and 40% Robusta from high-altitude regions of South America and India, with a very strong and distinctive taste. Sold in 1kg format.
• Marco Salvatori Supremo 1kg coffee Medium-roasted 100% Arabica blend from Guatemala and Kenya under the Marco Salvatori sub-brand, with a gentle espresso taste and pleasant, balanced finish. Sold in 1kg format.
• Marco Salvatori 100% Italia 1kg coffee Medium-roasted blend of 80% Arabica and 20% Robusta from Guatemala and Kenya under the Marco Salvatori sub-brand, with rich, temperamental taste, strong finish, and creamy foam. Sold in 1kg format.
• Marco Salvatori II 1kg coffee Strongly roasted blend of 60% Arabica and 40% Robusta from South America and India under the Marco Salvatori sub-brand, representing Naber Kaffee's most distinctive coffee with rich, temperamental taste and creamy foam. Sold in 1kg format.
• Marco Salvatori Coffee Capsules 10pcs Nespresso-compatible single-serve coffee capsules containing the Marco Salvatori 100% Italia blend (80% Arabica, 20% Robusta from Guatemala and Kenya). Sold in 10-piece packs.
• Kaiser Melange Coffee Capsules 10pcs Nespresso-compatible single-serve coffee capsules containing the Kaiser Melange blend (90% Arabica, 10% Robusta from Brazil and Nicaragua). Sold in 10-piece packs.
• Luxus Coffee Capsules 10pcs Nespresso-compatible single-serve coffee capsules containing the Luxus blend (100% Arabica from Kenya and Guatemala). Sold in 10-piece packs.
• Coffee machine services (rental, lending, maintenance, training) Bundled B2B and B2C services around third-party coffee machines (Jura, Bezzera, Sanremo, Nivona, La Pavoni, Lamanti), including machine rental, free lending during coffee purchase commitments, financing assistance, free technical maintenance and service, and barista staff training. Available to businesses, offices, restaurants, cafés, hotels, and households.

Quantifiable outcome

• Coffee roasting takes 23 minutes at low temperatures for optimal flavor development
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Venashop.czcoreChannel Partner/ Reseller/ DistributorVenashop.cz serves as the primary e-commerce channel for Naber Kaffee products in the Czech Republic and Slovakia. The online platform offers free delivery, free training, and free assembly services for coffee equipment purchases. Products include roasted coffee in various formats, Nespresso-compatible capsules, and complementary coffee machines.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Julius Meinl: Austrian, Vienna-based premium coffee roaster founded in 1862 with very similar heritage positioning, traditional roasting, and a multi-country Central European footprint including the Czech Republic. Most direct comparable to Naber Kaffee in both origin and brand story.
• Kimbo: Naples-based Italian espresso roaster with a comparable traditional craft roasting approach, multi-blend portfolio, and both retail and foodservice channels — a direct competitor for Naber's Marco Salvatori Italian-style sub-brand.
• Dallmayr: German heritage coffee roaster (since 1933) with premium positioning, foodservice distribution, and a comparable mix of retail coffee plus B2B/horeca solutions — directly comparable business model to Naber Kaffee.
• Segafredo Zanetti: Italian espresso heritage roaster with traditional drum/production methods, broad blend portfolio from 100% Arabica to Arabica/Robusta mixes, and a strong horeca presence — overlapping Naber's Espresso 22–26 and Marco Salvatori product philosophy.

Broad incumbents

• illycaffè: Premium Italian espresso brand with 100% Arabica positioning, ESE pod and iperEspresso capsule systems, and a global premium foodservice footprint — competes with Naber in the premium retail and horeca espresso segment.
• Nestlé Nespresso: Owner of the Nespresso capsule IP and dominant single-serve coffee brand in Europe. Highly relevant as both a benchmark for Naber's capsule line and as the primary IP/licensing counterparty whose compatible-capsule enforcement poses a structural risk.
• Tchibo: Much larger German coffee roaster with broad retail reach, own capsule system (Cafissimo), and extensive foodservice distribution — competes with Naber across most categories but at substantially greater scale.
• JDE Peet's (Jacobs / Douwe Egberts): Global coffee CPG conglomerate behind Jacobs, Douwe Egberts, L'OR, and Senseo — a much larger mass-market and premium incumbent competing across retail coffee, capsules, and foodservice channels across Europe.
• Lavazza: One of Italy's largest coffee roasters with extensive espresso blends, capsule systems, and global foodservice presence — a much larger incumbent overlapping Naber's traditional espresso and capsule offerings.

Emerging players

• Coffee Fellows: German-founded coffee chain with own roasting operations and a growing presence in Czech Republic and Central Europe — competes with Naber at the intersection of café operations and B2B/horeca coffee supply.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xinstagram.com/naberkaffeecz
• Instagraminstagram.com/naberkaffeecz

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naber Kaffee