Gunnison Country Times

Name

Gunnison Country Times

Legal name

Gunnison Country Times

Website

https://gunnisontimes.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110), Newspaper Publishers (51311)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

Keywords

• Local newspaper publishing
• Community news media
• Classified advertising
• Print subscriptions
• Digital news media

Headquarters

HQ city

Gunnison

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Print and Digital Subscriptions: Paid subscriptions providing access to print edition and/or digital e-edition content. Subscribers can choose between print+web bundles or online-only digital subscriptions.
2. Print and Digital Advertising: Local businesses and organizations advertise through the newspaper including display ads, sponsored content (Brandpoint, Stacker), and special section advertorials.
3. Classified Advertising: Revenue from classified ads including items for sale, public notices, job postings, obituaries, birth announcements, wedding announcements, and the Gunnison Country Shopper publication.
4. Public Notices: Legal public notices published for government agencies and businesses as required by law.
5. Special Sections: Annual publications including Gunnison Country Magazine, Homes and Gardens, Hunting Guide, Cattlemen's Days, People's Choice Awards, and Fall Sports Preview sold as special advertising sections.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Gunnison Country Times is a community newspaper publishing company that produces local news, sports coverage, classified advertising, public notices, and special section publications for Gunnison, Crested Butte, and surrounding Gunnison Valley communities in Colorado. The publication operates through print home delivery subscriptions, an e-edition digital replica, a content website, and a separate classifieds publication called the Gunnison Country Shopper.

Product overview

Gunnison Country Times is a local news publication serving the Gunnison Valley in Colorado. The company operates a digital-first news platform with a companion print edition, offering news coverage across multiple sections including local news, business, crime, government, real estate, schools, sports, and community features. The product portfolio consists of a core website delivering digital news content, an e-Edition replicating the print newspaper online, the periodic Gunnison Country Shopper classified publication, and special section magazines (Gunnison Country Magazine, Gunnison Homes and Gardens). Revenue is generated through print and digital subscriptions, classified advertising, public notices, and event listings. The publication is owned by O'Rourke Media Group.

Differentiator

Problem solved

Functional benefit

Products and services

• E-Edition A digital replica of the Gunnison Country Times print newspaper accessible online, allowing subscribers and non-subscribers to view the full print edition in electronic format with new-issue notifications and archive access.
• Gunnison Country Shopper A periodic classified advertising publication featuring merchandise listings, public notices, and community classified ads, distributed in both print and digital e-edition formats to Gunnison Valley residents.
• Gunnison Country Magazine An annual magazine special section featuring local content about the Gunnison Valley region, sold as a special advertising-driven publication.
• Gunnison Homes and Gardens

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• O'Rourke Media GroupcoreOthersParent company and owner of Gunnison Country Times. O'Rourke Media Group operates local news publications across Colorado. Jim O'Rourke serves as Owner/CEO.
• Creative Circle Media SolutionscoreTechnology or IntegrationTechnology platform provider powering the Gunnison Country Times website, content management system, and digital publishing infrastructure.
• International Micro Payment Ventures Ltd (Flip-Pay)coreTechnology or IntegrationProvides digital edition subscription, payment processing, identity management, and analytics services for e-paper subscriptions using Stripe for credit card processing.
• Gunnison Country Chamber of CommerceminorStrategic or Co-development PartnerLocal chamber collaborates with the newspaper on community events coverage, ribbon cuttings, and local business features.
• Western Colorado UniversityminorStrategic or Co-development PartnerLocal university featured extensively in coverage; the newspaper supports university events, sports, and student achievements.
• Gunnison Valley HealthminorStrategic or Co-development PartnerLocal healthcare provider featured in community health coverage and local nursing program development news.
• StackerminorGTM or Marketing PartnerContent distribution partnership for premium sponsored content articles on topics like driving safety and insurance, distributed through the Gunnison Country Times website.
• BrandpointminorGTM or Marketing PartnerSponsored content provider delivering branded articles on topics like ROTC careers, distributed through the newspaper's digital platform.
• Feature ImpactminorGTM or Marketing PartnerSponsored content creator producing community-focused branded content for the Gunnison Country Times digital platform.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• The Colorado Sun: Digital-first statewide Colorado news outlet launched in 2018 by former Denver Post staff. Represents the emerging digital-native model for Colorado local news with a membership/subscription revenue model, competing for reader attention and digital advertising share with traditional papers like the Gunnison Country Times.

Direct peers

• Telluride Daily Planet: Daily newspaper serving Telluride and San Miguel County, a Colorado mountain resort community. Shares the Gunnison Country Times' print-plus-digital subscription model and resort-area advertiser mix, covering local news, government, real estate, and ski-related business with comparable scale and structure.
• Vail Daily: Mountain resort community newspaper serving Vail and Beaver Creek, Colorado. Combines local news, ski industry coverage, and resort-area advertising in a print + digital subscription model that closely mirrors Gunnison Country Times' structure, including special sections and tourism-driven advertiser mix.
• Aspen Times: Colorado mountain resort community newspaper serving Aspen and surrounding areas. Operates with the same business model: local news coverage, print and digital subscriptions, display and classified advertising, and public notices for a high-end resort community, making it highly comparable to Gunnison Country Times.
• Crested Butte News: Direct competitor covering the same Gunnison Valley market, including Crested Butte and surrounding mountain communities. Operates as a weekly local news publication with overlapping coverage of local government, real estate, sports, and community events, mirroring the Gunnison Country Times' content focus on the same geography.
• Summit Daily News: Colorado mountain resort newspaper covering Summit County including Breckenridge, Keystone, and Dillon. Operates with identical business mechanics as Gunnison Country Times: local journalism, print and digital subscriptions, classifieds, public notices, and resort-area advertiser base, serving a comparable demographic of residents and second-home owners.
• Steamboat Pilot & Today: Local newspaper serving Steamboat Springs and Routt County, another Colorado ski resort community. Operates the same combination of print edition, digital subscriptions, e-edition, classifieds, and public notices targeting a similar mountain valley demographic and tourism-dependent advertiser base.
• Montrose Daily Press: Regional daily newspaper serving Montrose and the surrounding Western Colorado area. Operates the same community newspaper model (print, digital subscriptions, classifieds, public notices) serving a Western Slope Colorado market with comparable scale and advertiser mix to Gunnison Country Times, though without the resort-community premium.
• Cortez Journal: Small regional community newspaper serving Cortez and Montezuma County in Southwestern Colorado. Closely comparable to Gunnison Country Times in scale, content mix (local news, government, schools, classifieds, public notices), and rural Western Slope market dynamics.

Broad incumbents

• The Denver Post: Statewide incumbent newspaper covering Denver and Colorado at scale. While much larger than Gunnison Country Times, it competes for regional Colorado advertising dollars and serves overlapping readers in the broader Colorado media market, providing a benchmark for digital subscription scale and statewide advertising dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/GunnisonTimes
• Xx.com/gunnisontimes
• LinkedInlinkedin.com/company/gunnison-country-times

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gunnison Country Times