Frind Properties

What Frind Properties does

Frind Properties is a Vancouver-based single-family office founded in 2016 by Markus Frind following the 2015 sale of his dating platform PlentyOfFish Media to Match.com. The firm was established to preserve and deploy the Frind family's wealth across generations and currently manages a diversified billion-dollar portfolio spanning six core verticals: real estate (commercial, residential, industrial, value-add/opportunistic, repositioning, and greenfield development), infrastructure (energy/power and P3 projects), venture capital (revenue-generating SaaS businesses), private equity (North American lower middle market MBO/LBO targets with $10M-$30M enterprise values and 4-6x EBITDA acquisition multiples), alternative investments (litigation finance and blockchain), and special situations debt.

The firm operates with a lean core investment team consisting of Markus Frind as President and owner and Jose Andino as Director of Real Estate & Alternative Investments, leveraging co-investment partnerships to access opportunities larger than direct solo execution would permit. Beyond passive capital allocation, Frind retains two operating subsidiaries, Cymax (an e-commerce platform for furniture and home goods) and Frind Estate Winery (a winery operation), providing direct operating exposure in retail and agriculture. The entity is privately held under Frind Properties Ltd., domiciled in British Columbia, Canada, with no external institutional investors and no publicly disclosed financial performance.

Revenue mechanics differ fundamentally from a typical operating company: economic outcomes are driven by portfolio mark-to-market, realized investment gains, co-investment economics, and subsidiary operating performance rather than third-party customer revenue. The go-to-market is relationship-driven and proprietary, with no public marketing or external capital-raising activity.

Name

Frind Properties

Legal name

Frind Properties Ltd.

Website

https://frindproperties.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Frind Properties is a Vancouver-based single-family office founded in 2016 by Markus Frind, managing a billion-dollar diversified portfolio across real estate, infrastructure, venture capital, private equity, alternative investments, and debt, plus operating subsidiaries Cymax and Frind Estate Winery.

Ownership category

akta.pro rank

Product category

Family Office Investment Management

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Family Office Investment Platforms & Direct Investing (PE/VC/Co-Invest) (FSAAADAH)

akta.pro secondary industry

Family Wealth & Multi-Generational Planning RIAs (HNW/UHNW-lite) (FSAAACAH)

Keywords

• Family office
• Diversified investments
• Private equity
• Venture capital
• Real estate investing

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Real Estate: Income and development returns from commercial, residential, and industrial real estate assets including value-add, opportunistic, repositioning, and greenfield development.
2. Infrastructure: Returns from energy/power and economic infrastructure investments including P3 projects.
3. Venture Capital: Portfolio investments in revenue-generating SaaS businesses, focused on team and execution with tax credit attributes.
4. Private Equity: MBO and LBO investments in North American lower middle market companies with acquisition targets of 4-6x EBITDA and enterprise values of $10m-$30m per investee company.
5. Alternative Investments: Assets and funds generating uncorrelated market returns including litigation finance and blockchain investments.
6. Debt: Special situations and credit investments with strong collateral coverage.

Go-to-market motion1 record

Marketing channels1 record

Core offering

Frind Properties is a single-family office that manages a billion-dollar diversified investment portfolio on behalf of the Frind family. It deploys capital across six verticals — Real Estate, Infrastructure, Venture Capital, Private Equity, Alternative Investments, and Debt — primarily through direct investments and co-investments in North American lower middle market opportunities, and also holds two subsidiary operating companies (Cymax e-commerce and Frind Estate Winery).

Product overview

Frind Properties is a Family Office investment company offering a diversified portfolio of investment products across six main verticals: Real Estate (commercial, residential, industrial, value-add/opportunistic, and development), Infrastructure (energy and economic infrastructure/P3s), Venture Capital (focused on revenue-generating SaaS businesses), Private Equity (targeting North American lower middle market with $10m-$30m enterprise value targets), Alternative Investments (litigation finance, blockchain), and Debt (special situations and credit). The company also holds two subsidiary operating companies: Cymax (e-commerce) and Frind Estate Winery.

Differentiator

Problem solved

Functional benefit

Products and services

• Cymax
• Frind Estate Winery

Segments2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• CymaxminorOthersSubsidiary company of Frind Properties. Cymax is an e-commerce platform for furniture and home goods.
• Frind Estate WineryminorOthersSubsidiary company of Frind Properties. A winery operation within the family's investment portfolio.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Northleaf Capital Partners: Toronto-based private markets investment firm with PE, private credit, and infrastructure strategies — direct Canadian peer combining PE underwriting with credit and infrastructure, mirroring Frind's allocation shape.
• Onex Corporation: Toronto-based alternative asset manager running PE strategies in North American and European mid-market companies — directly comparable as a Canadian alternative asset manager with PE, credit, and capital-markets investing.
• Apax Partners: Global private equity firm focused on middle-market buyouts and growth equity across sectors — closely comparable to Frind's North-American lower-middle-market PE allocation criteria.
• Rockpoint Group: Global real estate private equity firm focused on value-add, opportunistic, and repositioning opportunities — directly comparable to Frind's stated value-add / opportunistic / repositioning real-estate strategy.

Broad incumbents

• Bain Capital: Global private investment firm with multi-asset strategies including private equity, real estate, credit, and venture capital — analogous diversified direct-investing platform to Frind's six verticals.
• Carlyle Group: Global investment firm with PE, real assets, credit, and global credit strategies — comparable diversified multi-strategy alternatives approach to Frind's six-vertical model.
• KKR & Co. Inc. Global alternative asset manager running PE, real estate, infrastructure, and credit strategies; comparable diversified 'multi-strategy alternatives' positioning to Frind's portfolio, although institutionally funded and far larger.
• Blackstone Inc. Largest global alternative asset manager with flagship real estate, PE, and credit businesses. Its multi-asset alternative-investor model and lower-middle-market positioning overlap with Frind's stated direct-investing approach.
• Brookfield Asset Management: Toronto-based global alternative asset manager with operating histories across real estate, infrastructure, private equity, and credit — directly mirrors Frind's six-asset-class diversification model, although at vastly larger AUM.
• TPG Inc. Large alternative asset manager operating diversified PE, real estate, and growth strategies; relevant peer for its multi-strategy approach to deploying patient capital across asset classes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frind Properties