GEW Ferien

What GEW Ferien does

GEW Ferien GmbH is a Frankfurt-based, privately held German vacation and hospitality operator founded in 1965, running a vertically integrated portfolio of 11 owned properties across premium German destinations (Sylt, Rügen, Usedom, Müritz, Berlin, Chiemsee, and Allgäu) and the French Côte d'Azur (Sainte-Maxime). The portfolio comprises five hotels (Hotel Villa Halliger, Seehotel Grunewald, Hotel Farbinger Hof, Hotel Das Allgäu, Schlosshotel Les Tourelles), five holiday centers/vacation properties (Ferienzentrum Wenningstedt, Rügener Ferienhäuser am Hochufer, Ferienzentrum Trassenmoor, Ferienzentrum Yachthafen Rechlin, Ferienzentrum Les Tourelles, Ferienclub Maierh\u00f6fen) with on-site amenities including gastronomy, wellness, activity programs, and marina or adventure-pool facilities, plus houseboats at the Müritz property. The product surface is extended by ocean and river cruise offerings (MS Artania, MS Amera, MS AMINA, MS ALISA) on Baltic, Caribbean, Mediterranean, Norway, Danube, and Moselle itineraries, and by the proprietary VitalBalance 360\u00b0 wellness program and short-stay packages such as the ReCharge Compact retreat.

The company operates a direct-to-consumer go-to-market through a TYPO3 CMS-based website (gew-ferien.de) with an integrated officialbookings.com booking engine, supplemented by an email newsletter, content blog, annual printed catalog (2027 edition in market), and a dedicated phone sales line for group bookings. Pricing is per-person for vacation packages based on double occupancy (typical bands €149.50–€453 per person for 2–5 night packages), with pay-as-you-go billing cadence and a €25 new-booker voucher incentive on a minimum €250 booking. Customer segments span families (primary), couples, solo travelers, and groups, with pet-friendly and multi-generational accommodations as recurring differentiators.

Revenue is generated through accommodation bookings, cruise packages, wellness programs, and conference/group business, with the company led by Managing Director Wilfried Furtw\u00e4ngler and employing 51–100 staff. The company is a member of the German Travel Association (Deutscher ReiseVerband/DRV), holds no external investors, and has not disclosed funding rounds or M&A activity. Technology infrastructure is conventional web-CMS with online booking integration; no APIs, SDKs, AI/ML capabilities, mobile applications, or proprietary technology features are disclosed.

Name

GEW Ferien

Legal name

GEW Ferien GmbH

Website

https://gew-ferien.de

Company type

Private

Founded year

1965

Operating status

Operating

Headcount range

101–250 employees

Short description

GEW Ferien GmbH is a Frankfurt-based German vacation operator running 11 owned hotels and holiday centers across Germany and the French Côte d'Azur, plus ocean and river cruises. It serves DACH leisure travelers (families, couples, groups) through direct website, catalog, and phone booking channels.

Ownership category

akta.pro rank

Product category

Hospitality and Vacation Accommodations

NAICS

Traveler Accommodation (7211), Accommodation (721)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

akta.pro secondary industries

Destination Spa Resorts (THAGAMAA), Resort Convention Hotels (THAGALAC), Island, Beach & Resort Travel Agencies (THAKAFAL), Theme & Specialty River Cruises (Culinary/Wellness/Music/etc.) (THAEACAL)

Keywords

• Vacation accommodations
• Hotel and resort operations
• Holiday apartment rentals
• Cruise vacation packages
• Wellness holiday programs

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Vacation Accommodation Bookings: The company generates revenue through booking vacation accommodations including hotels, vacation apartments, vacation homes, and houseboats across destinations in Germany and France. Revenue is generated through room/nights sold to end consumers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

GEW Ferien operates and books vacation accommodations including hotels, holiday centers, and vacation apartments across 11 destinations in Germany and France. The company also offers ocean and river cruises as well as wellness programs targeting individual travelers and families.

Product overview

GEW Ferien is a German vacation holiday company operating a portfolio of hotels, holiday centers, and vacation apartments across Germany and France. The portfolio includes 11 distinct properties: 5 hotels (Hotel Villa Halliger, Seehotel Grunewald, Hotel Farbinger Hof, Hotel Das Allgäu, Schlosshotel Les Tourelles) and 5 holiday centers/vacation properties (Ferienzentrum Wenningstedt, Rügener Ferienhäuser am Hochufer, Ferienzentrum Trassenmoor, Ferienzentrum Yachthafen Rechlin, Ferienzentrum Les Tourelles, Ferienclub Maierhöfen), plus cruise services (Hochseekreuzfahrten and Flusskreuzfahrten). Properties are located across German destinations (Sylt, Rügen, Usedom, Müritz, Berlin, Chiemsee, Allgäu) and France (Côte d'Azur). The company also offers specialized wellness programs like VitalBalance 360° and vacation packages.

Differentiator

Problem solved

Functional benefit

Brands

• Ferienzentrum Wenningstedt: Holiday center located on Sylt island in Northern Germany
• Rügener Ferienhäuser am Hochufer
• Hotel Villa Halliger
• Ferienzentrum Trassenmoor
• Ferienzentrum Yachthafen Rechlin
• Seehotel Grunewald
• Hotel Farbinger Hof
• Ferienclub Maierhöfen
• Hotel Das Allgäu
• Ferienzentrum Les Tourelles
• Schlosshotel Les Tourelles
• VitalBalance 360°
• Aquarosa

Products and services

• Hotel and Holiday Center Stays Multi-property hotel and holiday center stays across 11 destinations in Germany and France, offering accommodation, meals, and on-site activities for individual travelers and families.
• Vacation Apartment Rentals

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DRV (Deutscher ReiseVerband)minorOthersGEW Ferien is a member of DRV, the German Travel Association, which provides industry credibility and represents the company in the German travel industry.

Scale indicators2 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• TUI Group: Europe's largest integrated tourism group, operating hotels, resorts, and cruise lines marketed to German consumers. While far larger and broader, TUI's hotel and tour-operator business directly overlaps with GEW Ferien's German resort and cruise offerings.
• DER Touristik: Major German tour operator and hotel group (part of REWE Group) with branded hotel concepts and packaged German/European holidays. Highly comparable customer base and product bundle to GEW Ferien.
• Marriott / Marriott Bonvoy: Global hotel chain with a presence in German resort destinations. Not a direct overlap in business model, but represents the scale and loyalty-driven competition that GEW Ferien faces in the German resort hotel segment.

Direct peers

• Center Parcs: European short-break holiday villages with apartments, activities, and wellness facilities in forested/nature-based locations. Comparable family- and couple-oriented resort experience to GEW Ferien's Ferienclub Maierhöfen and Ferienzentrum Les Tourelles.
• A-ROSA Flussschiff: Major German river cruise operator on the Danube, Rhine, and other European waterways. Directly comparable to GEW Ferien's Flusskreuzfahrten river cruise offering.
• Landal GreenParks: European operator of holiday parks and resort apartments in Germany and neighboring countries. Closely comparable vacation-center / apartment product model and family/couple target demographic.
• FTI Group: German/Munich-based tour operator with packaged hotels, cruises, and direct bookings across Mediterranean and German destinations. Direct competitor for GEW Ferien's customer and product offering.
• Schauinsland-Reisen: German tour operator specializing in packaged holidays for German families and couples, including own-contracted hotels. Closely comparable target market, booking model, and product bundle (lodge + cruise + fly).
• ROBINSON Club: German-club-branded premium all-inclusive resort operator with wellness, sport, and family programs. Comparable to GEW Ferien's VitalBalance 360° wellness layer and resort-hotel model.
• Hapag-Lloyd Cruises: Premium German-speaking cruise operator (ocean and expedition). Comparable to GEW Ferien's Hochseekreuzfahrten (e.g., MS Artania / MS Amera itineraries) for German-speaking cruise customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/gew.ferien
• LinkedInlinkedin.com/company/gew-ferien-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GEW Ferien