PliciWeb Solutions

What PliciWeb Solutions does

PliciWeb Solutions is a Marseille-based private limited company (SARL) founded in 2007 that operates as a 100% Prestashop-specialized e-commerce development agency. The firm builds, customizes, and maintains online stores on the open-source Prestashop platform, with technical capabilities spanning PHP, the Symfony framework, and deep integrations to multiple ERP systems including SAP, Microsoft Navision, Sage, Divalto, Odoo, and custom platforms such as Prolog. Its service portfolio covers custom e-commerce site creation, bespoke Prestashop module development (some listed on the official Prestashop Addons marketplace), ERP/CRM integration, performance auditing, version updates, ongoing maintenance, and custom product configurators.

The company employs 7-10 people, including co-founders Stéphane Trichet (commercial development and project management) and Nicolas Sotron (functional and technical design) and a team of front-end, back-end, full-stack, and web-architecture developers. PliciWeb generates revenue through professional services engagements — project-based custom development, bespoke modules, ERP/CRM integration projects, performance audits, and multi-year maintenance contracts — all priced via bespoke quotes rather than published rates. Its customer base spans enterprise and mid-market accounts across industries including mining (Aramine), luxury goods (Maison Perrier-Jouët), spirits (Pernod-Ricard), construction (Saint-Gobain), travel retail (Autogrill), industrial chemicals (Arcane Industries), fashion (RACER, Degriffstock), telecommunications (Lagoona), furniture (DecoStock), marine (DAM Marine), packaging (Filpack), and tools (Kobleo).

The company claims over 400 Prestashop stores built since inception, 200 active sites under ongoing maintenance, 300 satisfied clients with a stated 99% satisfaction rate, a 4.9/5 average Google rating, and €90M in turnover attributed to its clients' e-commerce sites (not PliciWeb's own revenue). Distribution is direct-sales only — no resellers, marketplaces, or self-serve channels — with engagement initiated through the company website, phone, and email. Geographic reach is primarily France-based with some international engagements; no formal global expansion has been disclosed.

Name

PliciWeb Solutions

Legal name

PliciWeb Solutions

Website

https://pliciweb.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

PliciWeb Solutions is a Marseille-based Prestashop-specialized e-commerce development agency serving enterprise and mid-market clients with custom store builds, ERP integrations, and ongoing maintenance since 2007.

Ownership category

akta.pro rank

Product category

E-commerce Development Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

CRM Implementation & Customization Services (BPAEAGAC)

akta.pro secondary industries

Connector/Adapter Frameworks & Integration Runtimes (HDAEACAJ), Industry-Specific Low-Code Platforms (Vertical App Platforms) (HDAEAKAL)

Keywords

• Prestashop e-commerce development
• Custom module development
• ERP integration services
• E-commerce maintenance
• Performance audit services

Headquarters

HQ city

Marseille

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Prestashop E-commerce Development: Custom design, development, and implementation of Prestashop online stores. Includes UI/UX design, front-end/back-end development, and deployment.
2. Custom Module Development: Development of bespoke Prestashop modules tailored to specific client business needs, with ongoing maintenance and updates.
3. ERP/CRM Integration Services: Connecting client e-commerce sites to enterprise resource planning and customer relationship management systems for automated workflow management.
4. Maintenance & Support: Ongoing technical maintenance, security updates, performance monitoring, and continuous optimization services for existing Prestashop installations.
5. Performance Audit Services: Comprehensive analysis of e-commerce site performance including technical SEO, Core Web Vitals, and conversion optimization recommendations.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

PliciWeb Solutions is a 100% PrestaShop-focused e-commerce agency that designs, develops, and maintains custom PrestaShop online stores. The firm delivers custom site creation, bespoke module development, ERP/CRM integration (SAP, Navision, Sage, Divalto, Odoo, Prolog), performance audits, version updates, and ongoing maintenance services. Their work spans B2B and B2C e-commerce projects for mid-market and enterprise clients across multiple industries.

Product overview

PliciWeb Solutions is a 100% PrestaShop-focused e-commerce agency offering a comprehensive suite of services centered on the PrestaShop open-source e-commerce platform. The core offering consists of custom PrestaShop e-commerce site creation, complemented by specialized add-on modules including custom module development, ERP/CRM connection services, performance auditing, update management, maintenance support, and bespoke configurator development. The company leverages PrestaShop as their foundational platform, building custom solutions and integrations to meet client-specific needs across various industries.

Differentiator

Problem solved

Functional benefit

Products and services

• PrestaShop E-commerce Site Creation Custom-designed PrestaShop online stores combining personalized design, intuitive navigation, and optimized conversion for B2B and B2C clients. Each site reflects the client's brand identity, adapts to business objectives, and delivers a seamless user experience across all devices.
• PrestaShop Module Development Bespoke module development for PrestaShop e-commerce platforms addressing specific e-commerce needs, with modules maintained and regularly updated for performance improvement. Over 10 years of module development experience with some modules listed on the PrestaShop Addons marketplace.
• ERP and CRM Connection Services Integration solutions connecting business management software (ERP/CRM) to PrestaShop e-commerce sites, enabling automated inventory management, order processing, and synchronized data between e-commerce and internal business systems. Covers Microsoft Navision, SAP, Sage, Divalto, Odoo, Prolog, and custom ERPs.
• PrestaShop Performance Audit Performance analysis services using measurement tools to evaluate site efficiency, identify improvement areas, and determine necessary developments including Google Lighthouse optimization, technical SEO, Core Web Vitals, and conversion optimization recommendations.
• PrestaShop Update Services Update management for PrestaShop installations, handling version upgrades, module updates, third-party connection updates, and security patches.
• PrestaShop Maintenance Services Ongoing maintenance and support services including technical support, module and PrestaShop updates, third-party connection maintenance, and security management for existing PrestaShop installations.
• Custom Configurator Development Bespoke product configurator development for PrestaShop, enabling customers to personalize products (dimensions, fabrics, materials) through an intuitive interface. Notable implementation includes the DecoStock custom sofa configurator.

Quantifiable outcome

• 400+ Prestashop stores created since 2007
• +3 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature5 records

Partnerships

One partnership is on record.

• PrestashopcoreTechnology or IntegrationOfficial Prestashop Partner and Expert with partner ID 2308570. PliciWeb is 100% specialized in the Prestashop platform, developing custom modules available on the Prestashop Addons marketplace. The partnership provides credibility, access to platform resources, and directory visibility for lead generation.

Scale indicators6 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Smile: Smile is Europe's largest open-source digital agency with strong PrestaShop expertise. It is a direct competitor offering similar e-commerce development, ERP integration, and custom module development services, but at significantly larger scale across multiple geographies.
• Evolutive: Evolutive is a French digital agency specializing in PrestaShop e-commerce solutions. It directly competes with PliciWeb for the same French SMB and mid-market clients seeking custom PrestaShop implementations and module development.
• Belighted: Belighted is a Belgian digital agency offering e-commerce development and custom module work. It operates in the same European open-source e-commerce services space with comparable technical capabilities and client types.
• The eCommerce Factory: The eCommerce Factory is a European e-commerce agency focused on platform implementation and custom development. It competes in the same PrestaShop and broader e-commerce services market with similar mid-market and enterprise client profiles.

Broad incumbents

• PrestaShop: PrestaShop is the open-source e-commerce platform company that PliciWeb builds upon. While not a direct competitor, PrestaShop sets platform direction, curates the official partner/expert directory, and could expand its own services to encroach on agency offerings.
• Shopify: Shopify is a leading closed-source e-commerce platform that competes with PrestaShop for SMB and mid-market merchants. Its growing ecosystem of certified partners and agencies pressures PrestaShop specialists like PliciWeb as merchants choose Shopify over open-source.
• Adobe Commerce (Magento): Adobe Commerce (formerly Magento) is a competing enterprise e-commerce platform. While PliciWeb does not build on Magento, both compete for enterprise B2B and B2C e-commerce transformation budgets, with Adobe offering a much broader commerce and marketing suite.

Emerging players

• WooCommerce: WooCommerce is the WordPress-based open-source e-commerce extension. It competes with PrestaShop in the SMB and self-hosted segment and has a large agency ecosystem that competes with PliciWeb's services for similar projects.
• Sylius: Sylius is an open-source headless e-commerce framework built on Symfony. While it targets a different technical niche (headless/composable commerce), it competes for the same B2B and mid-market custom e-commerce projects that PliciWeb addresses with PrestaShop.
• Wizaplace: Wizaplace is a French marketplace and e-commerce platform provider. While it focuses more on marketplace creation than agency services, it competes for French SMB e-commerce budget and could potentially expand into adjacent services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pliciweb-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PliciWeb Solutions