Frank Jones Trophies

What Frank Jones Trophies does

Frank Jones Trophies is a privately held custom awards retailer operating from a single location at 1735 Markley Street, Norristown, Pennsylvania, with continuous operation for over 40 years. The company designs, assembles, and personalizes trophies, medals, plaques, acrylic awards, crystal awards, glass awards, cast metal awards, wood awards, lapel pins, ribbons, rosettes, championship belts, and related recognition and gift products. Its core technology is laser engraving, supported by an in-house database of over 80,000 standardized company logos and artwork files maintained in laser-engravable formats, plus an artwork processing system that accepts raster (TIFF, BMP, JPG at 1-bit black and white, 300+ DPI) and vector (CorelDraw, Adobe Illustrator, EPS, PDF with text converted to curves) inputs. Low-resolution logos are re-designed in-house at $55 per hour, billed in 15-minute increments.

The business runs a direct-to-consumer e-commerce model through frankjonestrophies.com, powered by NetSoft Studio's BizWizard ShopKart shopping cart software. Customers self-serve browse a catalog of 30+ award categories spanning over 40 sports, select items, specify engraving text and logos, submit orders, and approve proofs before production; orders are then shipped via UPS Ground, FedEx, or USPS depending on cost. The four primary customer segments are corporate clients (employee/sales/leadership recognition), sports leagues (championship trophies, medals, ribbons), schools (academic and extracurricular achievement awards), and churches and religious organizations (faith-themed recognition). The customer base is described as ranging from local to international. Pricing is per-unit, ranging from $1.70 (a chenille letter insignia) to $351.10 (a 4-diamond award with mirror), with acrylic awards typically $22.50-$118.75 and crystal awards $90.20-$236.65. Logo inclusion adds $4.00, neck ribbons $0.52-$1.28, and backside engraving $0.75, with production lead times of 5-15 days.

Revenue is generated entirely through one-time custom-order sales. No revenue, headcount, management roster, funding rounds, institutional ownership, or partnership beyond the NetSoft Studio cart vendor is disclosed in the source material. Marketing channels are limited to the owned e-commerce website and a Facebook page. The company operates as a single-location independent small business with no public listing, ticker, or parent company, and shows no signs of recent recapitalization, acquisition, or ownership change.

Name

Frank Jones Trophies

Legal name

Frank Jones Trophies

Website

https://frankjonestrophies.com

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

1–10 employees

Short description

Frank Jones Trophies is a privately held, 40+ year-old custom trophy and award retailer based in Norristown, Pennsylvania. It designs, assembles, and laser-engraves trophies, medals, plaques, and recognition products via a self-serve e-commerce site, serving corporate clients, sports leagues, schools, and churches from local to international customers.

Ownership category

akta.pro rank

Product category

Custom Awards and Recognition Products

NAICS

Sporting Goods Retailers (45911), Gift, Novelty, and Souvenir Retailers (459420)

SIC

Sporting & Athletic Goods, Nec (3949), Coating, Engraving & Allied Services (3470)

akta.pro industry

PRIMARYCRAMAOAD

Sports Collectibles (Non-Card) Retail (e.g., coins, pins, figurines)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Sports Collectibles, Fan Gear & Licensed Merchandise Retail

Keywords

• Custom trophies awards
• Laser engraving service
• Recognition plaques medals
• Sports championship awards
• Corporate recognition gifts

Headquarters

HQ city

Norristown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Custom Award and Trophy Sales: One-time sales of custom awards, trophies, medals, plaques, and recognition items. Products are designed, assembled, and personalized with engraving and/or silk screening based on customer specifications. Orders are custom-built and non-returnable. Revenue generated per transaction varies based on product type, size, customization options, and quantity.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Frank Jones Trophies designs, assembles, and personalizes custom trophies, medals, plaques, and recognition awards using laser engraving and silk screening. The company sells physical recognition products directly to corporate clients, sports leagues, schools, and churches through a self-serve e-commerce website, with customization options including logos, text, neck ribbons, and backside engraving. Production lead times range from 5 to 15 days depending on product complexity.

Product overview

Frank Jones Trophies is a custom trophy and award retailer operating for over 40 years, serving local to international companies, schools, sports leagues, and churches. The company offers a comprehensive portfolio of recognition products centered around trophies, medals, plaques, and awards, with core offerings including Stock Trophies, Acrylic Awards, Crystal Awards, Glass Awards, Medal Awards, and Sport Trophy Awards spanning over 40 sports. The product line extends to gift items such as Desk & Wall Clocks, Secretary Gift Awards, Executive Gifts, and Cooking & Kitchen Gifts. The company differentiates through customization services including laser engraving for text and logos, with access to a database of over 80,000 company logos. Additional specialty categories include Religious Awards, Sales Awards, Employee Awards, Shape Awards, and Corporate Plaques. The business operates as a custom-order e-commerce platform where items are designed, assembled, and personalized with engraving and/or silk screening per customer specifications.

Differentiator

Problem solved

Functional benefit

Products and services

• Stock Plaques Pre-made plaques available for immediate ordering and customization with engraving for recognition and award presentations.
• Stock Trophies Pre-made trophies available for immediate ordering and customization with engraving for sports, achievement, and corporate recognition.
• Acrylic Awards Crystal-clear laserable acrylic awards with beveled edges and matching bases, available in Sapphire, Jade, or Clear Diamond finishes for achievement recognition.
• Crystal Awards Premium crystal-based awards for recognition and achievement presentations.
• Medal Awards Medals for sports, academic, and achievement recognition, available in various styles including 3-D, BriteLazer, Burst, Diamond Cut, and Die Cast.
• Cup Trophies Classic cup-style trophies for championship and achievement recognition.
• Sport Trophy Awards Comprehensive category containing trophies, medals, and awards for over 40 sports including Baseball, Basketball, Football, Soccer, Wrestling, Golf, and Tennis.
• Perpetual Plaques Plaques designed to display ongoing or recurring achievements, often with interchangeable plates for cumulative recognition.
• Corporate Plaques Professional plaques for corporate recognition, employee awards, and business achievements.
• Cast Metal Awards Durable metal-cast awards for long-lasting recognition.
• Religious Awards Awards featuring religious themes including crosses, praying hands, angels, and bibles, with free custom engraving of church logos for religious organizations.
• Employee Awards Awards for recognizing employee achievements, dedication, and years of service.
• Sales Awards Awards specifically designed for recognizing sales achievements and sales force accomplishments.
• Desk & Wall Clocks Clocks for desk and wall display, including American Walnut models, suitable as recognition gifts.
• Championship Belts Championship belts for sporting competitions and achievement recognition.
• Lapel Pins Metal chenille pins and lapel pins for recognizing achievement in academics, sports, and activities.
• Ribbons & Rosettes Award ribbons and rosette decorations, available in various colors and styles including neck snap ribbons.
• Executive Gift Awards Premium gifts for executives and leadership recognition.
• Teacher Gifts & Awards Recognition gifts and awards specifically designed for educators.
• Laser Engraving Service Laser engraving service for personalizing awards with text and logos, accepting TIFF, BMP, JPG raster images (1-bit black and white, 300+ DPI) or vector artwork (CorelDraw, Adobe Illustrator, EPS, PDF with text converted to curves).

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• NetSoft Studio, LLCcoreTechnology or IntegrationProvides the BizWizard ShopKart shopping cart software powering the Frank Jones Trophies e-commerce website. ShopKart is specialized shopping cart software designed for awards and trophy business owners, providing product catalog management, shopping cart, and checkout functionality.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Trophies.com: Direct-to-consumer online trophy and awards retailer serving sports, corporate, and academic customers. Highly comparable e-commerce-first business model and product catalog.
• Crown Trophy: Largest franchise network of custom awards, trophies, plaques, and engraving services across the U.S. Closest direct competitor given overlapping product categories (sports trophies, corporate plaques, engraving) and multi-vertical customer base.
• Edco Awards & Specialties: Established manufacturer and retailer of trophies, plaques, and recognition awards serving schools, leagues, and businesses. Comparable vertically integrated model combining manufacturing with custom personalization.
• PlaqueMaker: Online custom plaque, award, and recognition product retailer offering laser-engraved and printed recognition items. Comparable e-commerce-first model with similar customization workflow.
• Awards.com: Online custom awards retailer offering trophies, plaques, medals, and engraved gifts for corporate and sports recognition. Competes directly with Frank Jones Trophies in the same e-commerce channel with similar product breadth.
• Quick Trophy: Online custom trophy and award retailer with same-day and rush production options. Comparable product range and customization workflow, competes on turnaround time.
• Trophy Depot: Online trophy and award retailer offering custom engraving across sports, corporate, and recognition categories. Competes on price and selection in the same digital channel.

Broad incumbents

• 4imprint: Public promotional products retailer offering awards, plaques, and engraved recognition items as part of a much wider branded merchandise catalog. Adjacent but operates at significantly larger scale.
• Marco Promotional Products: Large-scale promotional products distributor offering awards, plaques, and engraved gifts alongside broader branded merchandise. Larger incumbent serving corporate recognition needs with broader portfolio.

Emerging players

• Balfour: Specialty recognition and class ring brand with focus on academic and achievement awards. Comparable product categories (medals, plaques, recognition items) with strong school/institutional customer overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/FrankJonesTrophies
• LinkedInlinkedin.com/company/frank-jones-trophies

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Frank Jones Trophies