Priory

What Priory does

Priory operates the UK's largest mental health services network, delivering inpatient, outpatient, residential, and supported living care across mental health, addiction, eating disorders, neurodiversity, learning disabilities, brain injury rehabilitation, and older people's services. Care is provided through a multi-site estate of more than ten private hospitals, several wellbeing centres, residential homes, and Supported Living services spanning 13 UK regions, with flagship locations including Priory Hospital Roehampton (London) and Priory Hospital Altrincham. Service branding spans an addiction programme suite (Transform, Flourish, Elevate, Reset, Foundations, Anchor) supported by the Recovery 360 app, plus CAMHS, neurodiversity assessments (autism from £2,222, ADHD), and the UK's first medically-led NHS eating disorder day hospital. Technology inputs include digital triage assessments, the AI-driven Censeo platform (with Psyomics Ltd) for precision psychiatry, VR-based therapy, rTMS for treatment-resistant depression, and AI voice biomarker research co-developed with MEDIAN Group in Germany and Spain.

Revenue is generated across five distinct streams: private self-pay patients (£49+ for assessments; residential programmes from £4,200/14 days); NHS commissioning for CAMHS, eating disorders, acute/PICU, rehabilitation, secure services, and bespoke therapeutic placements; private medical insurance reimbursement as an approved provider for leading UK insurers; local authority funding for adult social care (learning disabilities, autism, brain injury); and corporate B2B contracts for employee mental health, training, and concierge services. Go-to-market is hybrid: direct-to-consumer via website and phone (0330 056 6020), GP and consultant referrals, NHS/local authority commissioning, PMI channel, and employer partnerships. Distribution is reinforced by SEO-led content marketing, the "Find Your Way" and "Break the Chain" campaigns, the monthly "The Reset" newsletter, and the "Live Your Life" patient stories platform.

The company is privately held (founded 1980 by Chai Patel), currently owned by Mediangroup, with the registered office in London (7th Floor, 3 Shortlands, W6 8DA) and operating subsidiaries including Priory Healthcare Limited, Partnerships in Care Limited, Affinity Healthcare Limited, and Priory Central Services Limited. Headcount is reported in the 1,001–5,000 range with 2,000+ colleagues engaged in strategic planning. Regulatory standing is strong, with 89.2% of Adult Care and 88.9% of Healthcare services rated Good or Outstanding by the CQC as of 31 March 2026.

Name

Priory

Legal name

Priory Group UK 1 Limited

Website

https://priorygroup.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Priory is the UK's largest private mental health services provider, operating a national network of hospitals, wellbeing centres, residential homes, and supported living facilities. It delivers private, NHS-commissioned, insured, and local-authority-funded care across mental health, addiction, eating disorders, and neurodiversity.

Ownership category

akta.pro rank

Product category

Mental Health and Behavioral Healthcare Services

NAICS

Psychiatric and Substance Abuse Hospitals (62221), Psychiatric and Substance Abuse Hospitals (622210), Other Residential Care Facilities (62399), Other Individual and Family Services (62419)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Community Mental Health Centers (CMHCs) & Public Behavioral Health Providers (HLAFACAI)

akta.pro secondary industry

Crisis Stabilization Units & Psychiatric Emergency Services (HLAFACAH)

Keywords

• Mental health services
• Addiction treatment
• Residential care
• Eating disorder treatment
• Supported living services

Headquarters

HQ city

Leatherhead

HQ country

United Kingdom

HQ region

Europe

Offices32 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Private Patient Revenue: Self-funded patients pay for assessments, inpatient treatment, outpatient services, and residential care. Pricing starts from £49 for mental health assessments, with full treatment programmes available at various price points.
2. NHS Commissioning: Priory provides contracted services to the NHS including CAMHS, eating disorder services, acute and psychiatric intensive care, rehabilitation and recovery, and secure services. The NHS funds patient care through these commissioning arrangements.
3. Private Medical Insurance: Priory is an approved provider for all leading UK private medical insurers, delivering mental health and addiction treatment covered by insurance policies.
4. Local Authority Funding: Social care and residential services are funded through local authority commissioning for adults with learning disabilities, autism, brain injuries, and mental health conditions.
5. Business/Corporate Services: Organizations pay for employee mental health support services including training, workshops, concierge services, and corporate care pathways.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels10 records

Core offering

Priory is the UK's largest mental health services provider, operating a national network of private hospitals, wellbeing centres, residential homes, and supported living facilities. The company delivers inpatient and outpatient mental health treatment, addiction recovery programmes, eating disorder care, neurodiversity assessments, and adult social care services. Services are funded through self-pay individuals, NHS commissioning, local authority social care, private medical insurance, and corporate/employer partnerships.

Product overview

Priory is the UK's largest mental health services provider offering a comprehensive portfolio of mental health, addiction, and social care services across a network of private hospitals, wellbeing centres, residential homes, and supported living facilities. The core offering consists of inpatient and outpatient mental health treatment programmes covering conditions including depression, anxiety, OCD, PTSD, bipolar disorder, eating disorders, and neurodiversity (autism and ADHD). Addiction services are delivered through a structured programme suite: Transform (28-day residential), Flourish (residential community support with VR therapy), Elevate (online), Foundations (detox and day care), Reset (detox support), Anchor (1:1 therapy), and Recovery 360 (recovery app). Priory's neurodiversity services include private assessments for autism and ADHD. Social care is provided through residential homes for adults with learning disabilities, autism, brain injury, Prader-Willi syndrome, and mental health conditions, as well as supported living across 13 UK regions. Priory also operates NHS partnership services including acute/PICU wards, rehabilitation, and bespoke therapeutic placements. Digital offerings include the My Possible Self mental health app and The Reset newsletter. Priory Hospital Roehampton, London serves as a flagship mental health hospital alongside 10+ other private hospital locations across the UK.

Differentiator

Problem solved

Functional benefit

Brands

• Priory Hospital: Private hospital locations across the UK providing mental health and addiction treatment services
• Priory Wellbeing Centre
• Priory Adult Care
• Priory Supported Living
• Flourish
• Transform
• Elevate
• The Reset
• BreakTheChain
• Live Your Life
• Whole You
• Censeo

Products and services

• Transform – 28-day addiction treatment programme

Quantifiable outcome

• 89.2% of Adult Care services rated Good or Outstanding by CQC as of 31 March 2026
• +5 more outcomes

Named customers14 records

Segments12 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Psyomics LtdcoreTechnology or Integration · 24 February 2026Psyomics Ltd partnered with Priory Group to deploy its AI-driven Censeo platform at UK clinical locations. The platform supports precision psychiatry diagnostics and represents Priory's integration of AI technology into clinical decision-making processes. This partnership supports the precision psychiatry market growth, valued at US$4.2 billion by 2035.
• MEDIAN Group (Germany and Spain)coreStrategic or Co-development Partner · 1 January 2026Through collaboration with MEDIAN Group partners in Germany and Spain, Priory is developing new approaches including AI voice biomarker research, virtual reality therapy, and repetitive transcranial magnetic stimulation (rTMS). This international partnership supports Priory's innovation strategy and clinical development initiatives.
• Chasing the StigmaminorGTM or Marketing PartnerPriory partnered with national mental health charity Chasing the Stigma to help people access support via the Hub of Hope online directory. The Hub connects people to more than 14,000 services and groups across the UK using postcode-based location. This partnership extends Priory's reach into crisis support and community resources.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key highlights7 records

Customer concentration

• Xx.com/PrioryGroup
• Facebookfacebook.com/PrioryGroup
• LinkedInlinkedin.com/company/priory-group

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A5 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Priory