LST
LST is a Swiss full-service B2B marketing and communication agency based in Lucerne, providing marketing strategy, branding, TYPO3 web development, online marketing, and content services to mid-to-large enterprises primarily in German-speaking Switzerland.
- Company typePrivate
- Founded1972
- HeadquartersLucerne, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LST does
LST AG is a privately held full-service B2B marketing and communication agency headquartered in Lucerne, Switzerland (Täschmattstrasse 19, CH-6015), operating from a single office with 11-50 employees. The firm serves mid-to-large enterprises primarily in German-speaking Switzerland, with an active customer base spanning real estate (PSP Swiss Property, SFP Group, Immofonds), education (Careum, XUND, Klett), manufacturing and automotive (LKQ RHIAG/JUST DRIVE, STI, Bächli, Kurmann), publishing (LubioScience, Edubase), healthcare, transportation (Shiptec), construction (Tschopp Holz), and religious/government (Katholische Kirche Luzern).
The agency's service portfolio covers marketing strategy, branding and corporate design, TYPO3 CMS web development, online marketing (SEO, SEA, social media, ads), content marketing, telemarketing, photography, marketing automation, and project management. Its core technology stack includes TYPO3 CMS, where LST holds TYPO3 Association Silver Partner status, and a proprietary editorial/publication system branded as eliasPublisher, which has been positioned as a standalone product line. The firm collaborates with co-development partners including Zoom Marketing, RUF ASW, and Heusserbischoff to extend delivery capacity.
LST's revenue model is built on professional services delivered through project-based and retainer engagements with enterprise and mid-market clients. Notable marquee accounts include PSP Swiss Property (a CHF 9.7B portfolio company), Tech Data Schweiz, Careum, and LKQ RHIAG. The agency has received industry recognition including the SDV-Award 2016 Silver, and its client work on Edubase/Edubook contributed to a Worlddidac Award 2020.
LST firmographics
Firmographics- Name
- LST
- Legal name
- LST AG
- Website
- https://lst.team
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LST is a Swiss full-service B2B marketing and communication agency based in Lucerne, providing marketing strategy, branding, TYPO3 web development, online marketing, and content services to mid-to-large enterprises primarily in German-speaking Switzerland.
- Ownership category
- akta.pro rank
LST industry classification
Industry- Product category
- Marketing & Advertising Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Computer Programming Services (7371)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
- akta.pro secondary industries
- B2B / Account-Based Marketing (ABM) Strategy Consulting (MPAAAFAM), Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)
Keywords
Where LST is headquartered
LocationHeadquarters
- HQ city
- Lucerne
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
LST business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Professional Services (Agency Fees): LST generates revenue through billable professional services including marketing strategy consulting, branding and design, web development and TYPO3 programming, online marketing (SEO/SEA), content marketing, social media, telephone marketing, photography, and project management. Services are delivered on a project basis or retainer model.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
LST product offering
Product offeringCore offering
LST AG is a full-service B2B marketing and communication agency that delivers integrated marketing strategy, branding and corporate design, TYPO3 CMS-based web development (including multilingual platforms and custom modules), online marketing (SEO/SEA, social media, content, email), telephone marketing, photography, and marketing automation. The agency's flagship proprietary product is eliasPublisher, a cross-media editorial and publication system that automates the creation, management, and publication of annual reports, factsheets, and corporate communications with automatic corporate design compliance.
Product overview
LST is a full-service Swiss marketing and communication agency that offers a unified service portfolio centered around TYPO3 CMS web development. Their core product is eliasPublisher, an online editorial and publication system they developed for cross-media publishing automation. The agency provides integrated services spanning marketing strategy and consulting, branding and corporate design, TYPO3-based web development with custom module programming, online marketing (SEO/SEA, social media, content), photography, telemarketing, and marketing automation. Projects demonstrate specialization in multilingual TYPO3 platforms, product configurators, course management systems, e-commerce integration, and customer loyalty programs.
Differentiator
Problem solved
Functional benefit
Brands
- eliasPublisher: An online editing and publication system developed by LST for creating digital reports and publications such as annual reports and factsheets.
Products and services
- eliasPublisher
Quantifiable outcome
- Schärer & Schläpfer website visitor traffic tripled following TYPO3 relaunch with product configurator
- +7 more outcomes
Companies that use LST
Customer profileNamed customers24 records
Segments1 record
Ideal customer profiles1 record
LST technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature7 records
LST partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- TYPO3 AssociationcoreLST holds a Silver membership with the TYPO3 Association, indicating certified expertise in TYPO3 CMS development. This partnership validates the agency's technical capabilities in building enterprise-grade TYPO3 websites and positions LST as a recognized TYPO3 implementation partner in the Swiss market.
- Swiss Digital ServicesminorLST is listed as a member of Swiss Digital Services, an initiative of Swiss Made Software, indicating alignment with Swiss software quality standards and participation in the Swiss technology ecosystem.
- Swiss Marketing Club LuzernminorLST maintains membership in the Swiss Marketing Club Luzern, a regional professional marketing association, supporting networking and professional development within the Swiss marketing community.
- gfm (Gesellschaft für Marketing)minorLST is a member of gfm (Gesellschaft für Marketing), a Swiss marketing professional organization, demonstrating commitment to marketing excellence and industry standards.
- Werbeclub Zentralschweiz (WCZ)minorLST holds membership in the Werbeclub Zentralschweiz (WCZ), a regional advertising club in Central Switzerland, supporting professional exchange and industry connections in the local market.
- Zoom Marketing GmbHcoreLST collaborated with Zoom Marketing GmbH on the TD Universe bonus program for Tech Data (Schweiz) GmbH. Zoom Marketing handled concept and strategy while LST was responsible for technical TYPO3 implementation, programming of complex calculation logic, and data interface development. The successful collaboration produced an innovative loyalty program with space-themed user experience.
- RUF ASW AGcoreLST worked collaboratively with RUF ASW AG on the Immofonds Asset Management AG project. RUF ASW handled client liaison, screen design, and content integration while LST was responsible for TYPO3 templating, programming, and technical management. The joint project delivered a modern bilingual TYPO3 platform with custom tools and eliasPublisher integration.
- Heusserbischoff (Zürich Branding Agency)coreLST partnered with Heusserbischoff, a Zürich-based branding agency, for the Helvetica Property Group AG project. Heusserbischoff provided visual branding concepts and LST handled technical TYPO3 implementation and content integration for a modern, user-experience-focused real estate website.
- Frontal and Standout AgenciesminorLST collaborated with Frontal and Standout agencies on the XUND career changer campaign microsite (einstieg-pflege.ch). LST handled UX/UI design and TYPO3 programming while the partner agencies contributed to campaign concept and additional creative services.
- SKISS GmbHminorLST collaborated with SKISS GmbH on the Lernwerkstatt Olten website project. SKISS provided screen design which LST challenged and extended with a technical focus, then implemented via TYPO3 backend and frontend programming.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
LST competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights7 records
Customer concentration
LST social profiles
Digital presenceLST financial estimates
Financial estimateRevenue estimate
Valuation estimate
LST leadership team
Management profileNumber of profiles
Profiles7 records
LST funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LST M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LST
What does LST do?
LST AG is a full-service B2B marketing and communication agency that delivers integrated marketing strategy, branding and corporate design, TYPO3 CMS-based web development (including multilingual platforms and custom modules), online marketing (SEO/SEA, social media, content, email), telephone marketing, photography, and marketing automation. The agency's flagship proprietary product is eliasPublisher, a cross-media editorial and publication system that automates the creation, management, and publication of annual reports, factsheets, and corporate communications with automatic corporate design compliance.
Is LST a public or private company?
LST is a private company. It is classified as unknown and is currently operating.
When was LST founded?
LST was founded in 1972. It employs 11 to 50 people.
Where is LST based?
LST is headquartered in Lucerne, Switzerland, in the Europe region.
How does LST make money?
One revenue line is on record: professional Services (Agency Fees).
Does LST have an API?
No public API is recorded for LST.
What industry is LST in?
LST's product category is Marketing & Advertising Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies, with a secondary code of MPAAAFAM, B2B / Account-Based Marketing (ABM) Strategy Consulting. Its NAICS code is 541810 and its SIC code is 7311.