Label Magazine

What Label Magazine does

Label Magazine is a privately held Polish publishing company that produces editorial content at the intersection of design, interiors, architecture, art, lifestyle, and travel. The company is operated by Labelpunks Publishing House Sp. z o.o., founded in 2010 and headquartered in Warsaw, Poland, with a headcount of 11-50. Its product portfolio centers on two print titles — LABEL Magazine (six issues per year) and & Living Magazine (four issues per year) — supported by an online editorial platform (LABEL Online / LABELBOARD) containing 9,324+ categorized articles across six content verticals, plus the BLACK LABEL premium book series.

The business model is a multi-stream consumer media operation. Revenue is generated through single-copy magazine and book sales via a direct e-commerce storefront, annual print subscriptions delivered to readers, and advertising/sponsored content placements (e.g., BMW-backed city guides and art-event coverage via the BMW Art Club partnership). Pricing tiers for subscriptions are not publicly disclosed; readers must contact [email protected]. Distribution is omnichannel — owned website, social platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube), segmented email newsletter, and direct-to-consumer mail delivery of print issues.

The customer base is consumer-facing and segmented into two overlapping primary groups: design-interested professionals and enthusiasts, and Polish-language readers. The publication operates primarily in a single-country market (Poland), with content occasionally referencing international projects but produced and distributed in Polish. The company is independently owned, with no disclosed venture or private-equity backing, no management team data, no acquisitions, and no funding rounds recorded in the available source material.

Name

Label Magazine

Legal name

Labelpunks Publishing House Sp. z o.o.

Website

https://label-magazine.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Label Magazine is a Polish, Warsaw-based independent publishing company producing LABEL and & Living print magazines plus online editorial content on design, interiors, architecture, art, lifestyle, and travel for Polish-language readers and design enthusiasts.

Ownership category

akta.pro rank

Product category

Magazine Publishing

NAICS

Periodical Publishers (51312), Periodical Publishers (513120), Book Publishers (51313)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Miscellaneous Publishing (2741)

akta.pro industry

PRIMARYMPAJAEAN

Arts, Culture & Literary Magazines

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Magazine Publishing (Consumer & B2B/Trade Magazines)

SECONDARYMPAJAEAG

Home, Garden & DIY Magazines

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Magazine Publishing (Consumer & B2B/Trade Magazines)

SECONDARYMPAJAEAA

Consumer Lifestyle & Fashion Magazines

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Magazine Publishing (Consumer & B2B/Trade Magazines)

Keywords

• Design magazine publishing
• Interior design media
• Architecture editorial
• Art lifestyle publication
• Print magazine subscription

Headquarters

HQ city

Warszawa

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Magazine Sales: Sale of print magazines including LABEL Magazine (6 issues per year) and & Living Magazine (4 issues per year). Available through the online shop.
2. Subscriptions: Annual subscription model offering 6 issues of LABEL or 4 issues of & Living delivered to subscribers. Contact email for subscriptions: [email protected].
3. Advertising & Sponsorships: The magazine features sponsored articles and accepts advertising. One article is explicitly labeled 'Artykuł sponsorowany' (sponsored article) - 'Jak nosić mokasyny męskie?'

Pricing tiers

Distribution channels3 records

Marketing channels4 records

Core offering

Label Magazine publishes Polish-language print magazines (LABEL Magazine, 6 issues per year, and & Living Magazine, 4 issues per year) covering design, interiors, architecture, art, lifestyle, and travel. It also operates an online editorial platform (LABEL Online) with 9,324+ articles and an online shop (LABEL Shop) selling magazine subscriptions and design/architecture books.

Product overview

Label Magazine operates as a publication portfolio consisting of two main print magazines (LABEL Magazine published 6 times yearly and & Living Magazine published 4 times yearly) plus an online editorial platform covering design, interiors, architecture, art, lifestyle, and travel content. The company also runs an online shop selling magazine subscriptions and design/architecture books. The publication is published by Labelpunks Publishing House Sp. z o.o. based in Poland.

Differentiator

Problem solved

Functional benefit

Brands

• LABEL: Design, interiors, architecture, art, and lifestyle magazine
• & Living
• BLACK LABEL
• LABELBOARD
• Label Online

Products and services

• LABEL Magazine A flagship print magazine covering design, interiors, architecture, art, and lifestyle, published 6 times per year for design enthusiasts and professionals in Poland.
• & Living Magazine A dedicated interior design and lifestyle magazine published 4 times per year, featuring articles on homes, design, art, and craftsmanship.
• LABEL Online Online editorial platform featuring articles across design, interiors, architecture, art, lifestyle, and travel categories with 9,324+ articles.
• LABEL Shop Online store selling magazine subscriptions and architecture/design books including titles like 'Na styku sztuki i życia' and 'Polska. Miejski przewodnik'.
• BLACK LABEL Book Series Premium book series featuring curated interior design content from around the world, including titles such as 'Na styku sztuki i życia. Wnętrza pełne inspirujących opowieści'.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• BMWcoreStrategic or Co-development PartnerLabel Magazine has an ongoing partnership with BMW for publishing city guides. The 'Polska. Miejski przewodnik' (Poland. Urban Guide) is published in collaboration with BMW, covering 7 Polish cities - Warsaw, Kraków, Wrocław, Poznań, Gdańsk, Gdynia and Sopot. This represents a multi-year collaborative content partnership.
• BMW Art ClubcoreGTM or Marketing PartnerBMW Art Club is a cultural initiative by BMW that partners with Label Magazine for coverage of art events. The magazine covered the 'Evolver' VR exhibition at Teatr Wielki in Warsaw, part of BMW Art Club's 'Przyszłość to sztuka' (Future is Art) program. BMW supports cultural projects that explore the intersection of art and technology.

Recent moves4 records

Expansion highlights4 records

Direct peers

• Dezeen: Leading global online design, architecture, and interiors publication. Comparable to Label Magazine as a multi-vertical design editorial brand monetizing content via advertising and brand partnerships, though at a much larger global scale.
• ArchDaily: World's most-visited architecture platform covering projects, products, and events. Directly comparable to Label's Architecture vertical in audience (architects, designers) and business model (free content + advertising + partnerships).
• Frame Magazine: B2B-oriented design and interior magazine. Comparable to Label's professional-designer audience and premium positioning in the design/interior publishing category.
• Designboom: Online design magazine covering architecture, art, and technology. Comparable as a multi-vertical design publication monetizing through brand collaborations and sponsored editorial content.
• Dobre Wnętrze: Polish design, interiors, and lifestyle magazine. Comparable as a domestic Polish competitor in the interiors/lifestyle print-and-online category targeting design enthusiasts.
• Wallpaper*: Premium international design, architecture, fashion, and lifestyle magazine. Closely comparable as a multi-category design/lifestyle publication covering architecture, interiors, art, and travel with a print-plus-digital model.
• Dom & Wnętrze: Polish interior design and architecture magazine. Directly comparable as a Polish-language print and online publication serving the same Polish design/interiors audience with overlapping editorial categories.

Broad incumbents

• Architectural Digest: Established global architecture and design magazine. Comparable in covering premium architecture, interiors, and art, serving as a benchmark for premium positioning in Label's category.
• Elle Decoration: Global interiors and lifestyle magazine from the Elle brand family. Comparable in covering interiors and design for a style-conscious audience, with a Polish local edition competing directly for the same Polish readers.

Emerging players

• IDEAT: Premium lifestyle and design magazine. Comparable in the premium design/lifestyle print category with similar art, design, and travel editorial mix, though operating in a different (French) market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/labelmagazine
• YouTubeyoutube.com/channel/UCuPN3CKHUREUNigm2t1FUWA
• Facebookfacebook.com/labelmagazine
• LinkedInlinkedin.com/company/labelpunks
• Instagraminstagram.com/labelmagazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Label Magazine