4-Motors

What 4-Motors does

4-Motors Kft. is a privately-held Hungarian used vehicle dealership headquartered at 2120 Dunakeszi, Sólyom utca 1, Hungary. Founded in 2013, the company operates from a single physical showroom on the main road 2 (2-es főút) opposite a Tesco hypermarket, serving primarily individual consumers and small business buyers in Central Hungary. Its core offering is the sale of quality, young used vehicles predominantly in the lower and middle-class segments, supplemented by a bundled suite of in-house ancillary services designed to make the dealership a single point of sale for vehicle transactions.

The company's product portfolio spans nine offerings: used vehicle sales, optional 1-3 year technical warranties (underwritten by DEFEND INSURANCE GROUP), compulsory and CASCO insurance brokerage (via CLB), credit and financial leasing intermediation (with Merkantil Bank and OTP Bank), vehicle registration transfer, authenticity inspection (eredetiségvizsgálat), technical condition assessment (műszaki állapotfelmérés), post-purchase service and technical inspection arrangement, and automotive spare parts sales. The technology base is non-proprietary — a basic corporate website, online listings on Hungary's Jóautók.hu marketplace, and standard sales-led inside/outside sales processes with direct phone and email contact.

Revenue is generated through unit sales of used vehicles (primary), commission-based financing and insurance intermediation, transaction fees on warranty, registration, and inspection services, and parts sales. Pricing on individual vehicles is set per unit based on condition, age, mileage, and model; financing terms range from 20% down payment at 9.52%-23.99% APR over up to 84 months. Customer acquisition relies on the physical showroom's visibility, the Jóautók.hu digital marketplace, and direct phone inquiries. The company is independent and privately owned with no parent company, no institutional investors, and no disclosed funding rounds; it employs 1-10 people.

Name

4-Motors

Legal name

4motors Kft.

Website

https://4motors.hu

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

4-Motors Kft. is a privately-held Hungarian used car dealership in Dunakeszi that sells quality young used vehicles in lower and middle segments to individual consumers and small businesses, offering bundled in-house financing, insurance, warranty, registration, and inspection services.

Ownership category

akta.pro rank

Product category

Used Vehicle Dealership

NAICS

Used Car Dealers (441120), Motor Vehicle and Parts Dealers (441)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

akta.pro secondary industry

Garage Liability & Dealers (Auto Dealers, Repair Shops) (FSAJABAF)

Keywords

• Used vehicle sales
• Vehicle financing
• Auto insurance brokerage
• Extended vehicle warranty
• Vehicle registration services

Headquarters

HQ city

Dunakeszi

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel

Revenue model

1. Used Vehicle Sales: Primary revenue stream from selling used automobiles. The company specializes in quality, young used vehicles primarily in the lower and middle class segments.
2. Financing Services: Commission revenue from facilitating vehicle financing and leasing through partner banks (Merkantil Bank, OTP Bank). Acts as an intermediary for credit, closed-end and open-end financial leasing. Also arranges personalized financing structures starting from 20% down payment.
3. Insurance Services: Commission revenue from selling mandatory (Kötelező) and CASCO insurance policies through CLB independent insurance broker partnership.
4. Extended Warranty Products: Optional extended warranty (1-3 years) sold through DEFEND INSURANCE GROUP partnership. Vehicle purchase price does not include warranty - offered as an add-on product.
5. Parts Sales: Revenue from selling automotive spare parts to customers.
6. Administrative Services: Fee-based services including vehicle registration transfer (átírás), authenticity inspection (eredetiségvizsgálat), technical condition assessment (műszaki állapotfelmérés), and technical inspection arrangement (műszaki vizsgáztatás).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

4-Motors Kft. operates a brick-and-mortar used vehicle dealership in Dunakeszi, Hungary, selling quality, relatively young used cars predominantly in the lower and middle-class segments. The dealership provides a one-stop-shop model bundling vehicle sales with in-house financing and leasing arrangement, mandatory and CASCO insurance brokerage, optional 1–3 year extended technical warranty, and administrative services including registration transfer, authenticity inspection, and technical condition assessment.

Product overview

4-Motors Kft. operates as a used vehicle dealership (gépjármű-értékesítés) based in Dunakeszi, Hungary. Its core offering is the sale of quality, relatively young used cars predominantly in the lower and middle segments. The company provides an integrated, in-house suite of add-on services centered around each vehicle transaction: these include an optional 1–3-year technical warranty underwritten by DEFEND INSURANCE GROUP; compulsory and CASCO insurance brokerage via CLB; and full financing arrangement (credit and leasing) through Merkantil Bank and OTP Bank. Additional ancillary services include vehicle registration transfer, authenticity inspection, technical condition assessment, post-purchase service and inspection arrangement, and auto parts sales. The portfolio functions as a single-point-of-sale model where all services are offered at the dealership location to provide comprehensive customer coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• Used Vehicle Sales (Gépjármű Értékesítés) Sale of quality, young used vehicles predominantly in the lower and middle-class segments, offered to private individuals and small businesses from the physical showroom in Dunakeszi, Hungary. Optional 1–3 year technical warranty is available as an add-on through DEFEND INSURANCE GROUP.
• Extended Technical Warranty (Műszaki Garancia) Optional 1, 2, or 3-year technical warranty sold to used vehicle buyers at the dealership, underwritten by DEFEND INSURANCE GROUP, providing post-purchase mechanical protection not included in the base vehicle price.
• Insurance Brokerage (Biztosítás Kötés) Insurance brokerage service placing mandatory third-party liability (Kötelező) and comprehensive CASCO motor insurance policies for vehicle buyers, arranged through the CLB independent insurance broker partner at the point of sale.
• Vehicle Financing and Leasing (Hitel és Lízing) On-site vehicle financing arrangement service offering personal loans, closed-end and open-end financial leasing through partner banks Merkantil Bank and OTP Bank, with personalized structures from 20% down payment, 9.52%–23.99% APR, up to 84 months, fixed or variable rate, available to private individuals and businesses, including on trade-in vehicles.
• Vehicle Registration Transfer (Gépjármű Átírás) Administrative service handling the paperwork for transferring vehicle ownership and registration into the buyer's name as part of the dealership transaction.
• Authenticity Inspection (Eredetiségvizsgálat) Vehicle authenticity and originality inspection service verifying vehicle history and helping prevent fraud for buyers of used vehicles.
• Technical Condition Assessment (Műszaki Állapotfelmérés) Technical inspection and condition assessment service evaluating the mechanical state of used vehicles offered for sale at the dealership.
• Service and Technical Inspection Arrangement (Szerviz és Műszaki Vizsgáztatás) Coordination of ongoing vehicle maintenance service and mandatory technical inspection (műszaki vizsga) scheduling for purchased vehicles, handled by the dealership on request.
• Auto Parts Sales (Alkatrész Értékesítés) Sale of automotive spare parts and components to customers at the Dunakeszi dealership.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• DEFEND INSURANCE GROUPcoreStrategic or Co-development PartnerExtended warranty/guarantee provider offering 1-3 year technical warranties for purchased vehicles. Warranty terms governed by DEFEND INSURANCE GROUP's current policy conditions. Key value-add partnership enabling the dealership to offer warranty protection to customers as an optional add-on.
• CLB (CLB Független Biztosítási Alkusz)coreChannel Partner/ Reseller/ DistributorIndependent insurance broker partnership for mandatory (Kötelező) and CASCO insurance products. Enables the dealership to offer comprehensive insurance solutions to customers at point of vehicle purchase.
• Jóautók.huminorChannel Partner/ Reseller/ DistributorHungary's used car marketplace platform where 4-Motors lists vehicle inventory. Platform provides digital distribution channel and customer acquisition funnel for the dealership.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Direct peers

• Duna Autó: Hungarian automotive dealer group operating multi-brand new and used car retail. Comparable as a domestic Hungary-based used-car retailer with both physical showroom presence and F&I-adjacent service offerings.
• CarNet Hungary: Multi-brand automotive dealer group operating across Hungary, offering used vehicles alongside new-car retail and aftersales. Directly comparable as another Hungary-based dealer competing for similar buyer segments.

Others

• Használtautó.hu: One of the largest Hungarian used-vehicle portals aggregating listings from dealers and private sellers. Indirect competitor that captures upstream buyer attention and influences pricing dynamics for all Hungarian used-car dealers, including 4-Motors.
• Jóautók.hu: Hungary's leading used-car marketplace on which 4-Motors actively lists inventory. It is a distribution channel and indirect competitor — buyers searching Jóautók.hu see 4-Motors alongside thousands of other dealers, shaping pricing power across the dealer set.

Broad incumbents

• AutoWallis: Publicly listed Hungarian automotive holding company operating multiple dealership, distribution and aftersales businesses across passenger and commercial vehicle brands. Comparable as a Hungary-based multi-brand vehicle retailer, but significantly larger and broader in scope than 4-Motors' single-site used-car focus.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4-Motors