MIIDAS
MIIDAS operates an assessment-driven mid-career recruitment platform for Japanese SMBs and individuals, using a proprietary Bias-and-Competency diagnosis and AI tools to match job seekers with employers on potential rather than experience.
- Company typePrivate
- Founded2015
- HeadquartersTokyo, Japan
- Headcount251–500
- GTM typeB2B and B2C
- OfferingSoftware
What MIIDAS does
MIIDAS CO., LTD. (ミイダス株式会社) operates an assessment-driven mid-career recruitment platform that combines what the company describes as a "world-first" dual assessment — a Bias Diagnosis Game plus a 52-item Competency Diagnosis (behavioral traits, personality, supervisor/subordinate fit, stress factors) — to match job seekers with companies and corporate clients with candidates on potential rather than experience alone.
The technology stack spans a JavaScript/TypeScript + React/Next.js frontend with Go backend, mobile clients on Swift/Kotlin, MySQL/Aurora/Redshift data stores on AWS, and Terraform/Docker/Jenkins CI/CD. The HR Science Institute runs in-house research spanning machine learning (probabilistic programming, R, Python) and psychology/cognitive neuroscience, with eye-tracking, heart rate, EMG and VR HMD infrastructure for multimodal biometric validation. The platform has accumulated approximately 600,000 Possibility Diagnosis users and roughly 45,000 corporate customers as of mid-2025, with a 5,800-company/39,000-employee Work Fulfillment Survey corpus and AI-driven Hiring OS, generative-AI scouts, predictive analytics, and an in-house autonomous recruitment agent.
Revenue mechanics are three-streams: (i) a freemium consumer app (miidas.jp) that funnels job seekers to direct corporate scouts; (ii) flat-rate monthly subscriptions for corporate clients covering mid-career recruitment support, job posting analysis, AI recruiting OS, and organization/engagement surveys, priced per-headcount rather than per-hire to be SMB-accessible; (iii) OEM/embedded revenue via the KING OF TIME partnership for attendance management. Distribution combines self-serve (App Store, Web) with direct enterprise sales, plus channel alliances with Daido Life Insurance and the Tokyo Chamber of Commerce. MIIDAS is a wholly-owned subsidiary of Persol Holdings; product expansion since 2025 has broadened the company into Hiring OS, attendance management, and corporate housing benefits.
MIIDAS firmographics
Firmographics- Name
- MIIDAS
- Legal name
- MIIDAS CO., LTD. (ミイダス株式会社)
- Website
- https://miidas.co.jp
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- MIIDAS operates an assessment-driven mid-career recruitment platform for Japanese SMBs and individuals, using a proprietary Bias-and-Competency diagnosis and AI tools to match job seekers with employers on potential rather than experience.
- Ownership category
- akta.pro rank
MIIDAS industry classification
Industry- Product category
- Human Resources Technology
- NAICS
- Employment Placement Agencies (561311), Professional and Management Development Training (61143)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
- akta.pro secondary industries
- RPO Technology, ATS Administration & Recruitment Operations (BPACABAN), Workforce Data, Labor Market Intelligence (LMI) & Program Evaluation (EDAAAOAN), Recruitment Marketing & Employer Branding for RPO (BPACABAL)
Keywords
Where MIIDAS is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices3 records
Markets served
MIIDAS business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- 中途採用支援サービス（法人向け有料プラン）: 主に中途採用支援の月額定額制サービス。求人票、スカウト、AI採用バディー、組織サーベイ等功能が含まれる。「何人採用しても追加費用が発生しない定額制」が特徴。
- 求職者向け無料サービス: バイアス診断ゲーム・コンピテンシー診断を無料提供。求職者をプラットフォームに誘導し、法人企業へのスカウト提供，从而产生収益。
- ミイダス 勤怠管理（OEM）: KING OF TIMEとOEM提携し提供。ヒューマンテクノロジーズへのOEM利用料が発生。
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 法人向け有料プラン：定額制（中人採用しても追加費用なし） |
| Subscription | Monthly | AI採用バディー：月額定額制（企業ごとの採用戦略立案支援） |
| Subscription | Monthly | ミイダス 勤怠管理：別途利用料金あり |
| Freemium | Pay-as-you-go | 求職者向け：無料 |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels8 records
MIIDAS product offering
Product offeringCore offering
MIIDAS provides an assessment-driven direct-recruiting platform that combines behavioral, aptitude, and competency diagnostics with AI-powered matching between job seekers and employers. Its core offering spans a free mobile app for individuals to receive competency feedback, scout invitations, and career advice, plus subscription and usage-based tools for corporate HR to find, score, and engage candidates. The platform monetizes primarily through corporate recruiting/scout fees, attendance-management and corporate-housing SaaS, and advertising/sponsorship opportunities for employers.
Differentiator
Problem solved
Functional benefit
Brands
- MIIDAS (ミイダス): Assessment recruiting platform connecting job seekers and companies through 'Possibility Diagnosis' — combining bias diagnosis games and competency diagnosis. Enables direct recruiting based on potential fit rather than experience alone.
- MIIDAS AI Recruitment Buddy (ミイダス AI採用バディー)
- MIIDAS AI Career Advisor (ミイダス AI転職アドバイザー)
- MIIDAS Attendance Management (ミイダス 勤怠管理)
- MIIDAS Company Housing (ミイダス 社宅)
- Human Capital Management Game (人的資本経営ゲーム)
Products and services
- MIIDAS Smartphone App (可能性診断) Free mobile application that lets individual job seekers in Japan take the MIIDAS 7-Dimensional Assessment, receive competency feedback, browse AI-recommended jobs, and accept Reverse Scouting invitations from employers.
- MIIDAS Corporate Talent Search / Scouting Platform Subscription and usage-based web platform for corporate HR and hiring managers to search a candidate database, view 7-Dimensional Assessment profiles, and send scout invitations to passive candidates matched by AI scoring.
- MIIDAS Competency Diagnosis (適性検査) Scientific aptitude and behavioral assessment service that profiles candidates' 7 competencies (MIIDAS 7-Jigen Hyouka), used by corporate clients for selection and development.
- MIIDAS AI Recruitment Buddy (AI採用 buddy) Generative-AI assistant for hiring teams that drafts job descriptions, formulates interview questions, and streamlines recruitment workflows.
- MIIDAS AI Career Advisor (AIキャリア Advisor) AI-based career advisor available to job seekers that recommends career directions, suitable roles, and next learning/development actions based on their MIIDAS assessment profile.
- MIIDAS Attendance Management (勤怠管理) Cloud-based time-and-attendance tracking solution targeted at corporate clients for managing employee work hours, shifts, and labor compliance.
- MIIDAS Company Housing (社宅) Service supporting companies that provide employee housing, offering administration tools for managing company-provided housing arrangements.
- Human Capital Management Game (人的資本マネジメントゲーム) Learning/serious-game product that helps HR teams and managers practice human capital management decisions in a simulation format.
- Work Fulfillment Survey (働きがい調査) Survey-based service for measuring employee engagement, job satisfaction, and workplace fulfillment for corporate HR/organizational development.
Quantifiable outcome
- 求人票分析導入企业中、応募数が最大18倍・平均2.5倍增加（「ミイダス 求人票分析」利用後2週間调查)
- +6 more outcomes
Companies that use MIIDAS
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles2 records
MIIDAS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability9 records
Feature6 records
MIIDAS partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- 株式会社ヒューマンテクノロジーズ（KING OF TIME）core市场占有率No.1のクラウド勤怠管理システム「KING OF TIME」をOEM提携により「ミイダス 勤怠管理」として提供開始。PC・スマートフォン・ICカード等多种打刻方法、复杂な勤務体系や最新の法改正に対応し、給与計算の効率化を支援。
- 株式会社リロクラブ（紹介パートナー）minorミイダスTech team note上で言及されているパートナー企業。HR相關の無料オンラインカンファレンス等活动での連携。
- 認定ファシリテーター（フリーランスの人事専門家ネットワーク）minor「人的資本経営ゲーム」の全国展開を目的とした認定ファシリテーター制度。人事経験者を対象に、約15時間の免费研修を通じて認定资格を付与し、地方・中小企業対象のコンサルタント活动を可能にする。フリーランス・副業形态での活跃机会を提供。
- 株式会社ぽらりす（導入事例企業）minor就労困難者の支援や育成に取り組むスタートアップ企业。『ミイダス』を导入し、応募数30%増加、8名採用成功。導入事例として公开されており、定额制の採用成功事例を共有。
- 東京商工会議所core東京商工会議所の「人材支援プレミアムサービス」に参画。都内中小企業の人材不足解消を強力に支援する業務提携。
- 大同 생명보험株式会社（再确认）core大同生命周期业务的提携関係が確認された。「人材よろず相談」とミイダスサービスのご案内を組み合わせ、中小企业の経営课题解决を包括的に支援する。
- 大同生命保険株式会社core大同生命保険の「人材採用・育成有关 免费相談（人材よろず相談）」を通じて、中小企業の経営課題を掌握し、ミイダスの中途採用支援サービスを提供する業務提携。中小企業の「人材の確保・育成」に向けた伴走支援組合。
- 株式会社朝日erger新聞社core「はたらく人ファーストアワード」の共催。经济産業省後援。最大6,700社超が参加する日本最大級のHR関連公募型アワード。2023年〜2026年にわたり継続実施されており、3回目を迎えた（2025年度）。朝日erger新聞社の全国网络を活用したブランド認知向上戦略。
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
MIIDAS competitors and assessment
Company assessmentDirect peers
- BizReach: Japan's leading direct recruiting / headhunting platform for mid-career professionals. Most direct competitor to MIIDAS's B2B direct recruiting offering, with similar fee-based business model and overlap in mid-career hiring market.
- Wantedly: Japanese recruitment platform emphasizing company culture fit and engineer hiring; similar SMB / mid-market targeting with freemium business model. Competes with MIIDAS for SMB recruiting budgets and storytelling-driven employer branding.
Broad incumbents
- doda (Recruit): Recruit Group's mid-career recruiting platform and employment placement agency; one of Japan's largest direct recruiting and job placement brands. Direct overlap with MIIDAS's SMB and mid-market B2B segment.
- Indeed (Recruit): Operated by Recruit Group in Japan; world's largest job search engine and dominant incumbent across both SMB and enterprise recruiting. Competes on volume, ad-funded free posting, and breadth; MIIDAS differentiates via assessment-based matching.
- LinkedIn (Microsoft): Global professional network with recruiting tools (LinkedIn Recruiter) increasingly active in Japan; competes for talent-acquisition software budgets and brings AI-driven candidate matching that could overlap with MIIDAS's assessment-based approach.
Emerging players
- HRMOS: Japanese HR tech suite (recruiting + HRIS) targeting SMB-to-mid-market; offers ATS, onboarding, and HR data features. Partial product overlap with MIIDAS's recruiting OS and competency assessment offerings.
- Eight (Sansan): Japanese business-card networking app with growing recruiting and talent-search features; partial overlap with MIIDAS's professional-networking-driven recruiting model. Comparable consumer-to-business talent matching motion.
- SmartHR: Leading Japanese HR tech for SMBs (cloud HR/payroll), with growing footprint in mid-market HRIS. Competes with MIIDAS for SMB HR-tech wallet and could expand into recruiting adjacent functionality.
Regional players
- OneCareer: Japanese recruitment platform primarily for new graduates with assessment and analytics features; competing for HR-tech wallet share in Japan with similar SaaS-meets-assessment model, but focused on new-grad segment vs MIIDAS's mid-career focus.
- Goodfind: Japanese recruitment platform specializing in high-potential new graduate hiring using assessment and aptitude testing; similar assessment-meets-recruiting model to MIIDAS but focused on early-career talent and consulting/MB B school candidates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
MIIDAS social profiles
Digital presenceMIIDAS financial estimates
Financial estimateRevenue estimate
Valuation estimate
MIIDAS leadership team
Management profileNumber of profiles
MIIDAS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MIIDAS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MIIDAS
What does MIIDAS do?
MIIDAS provides an assessment-driven direct-recruiting platform that combines behavioral, aptitude, and competency diagnostics with AI-powered matching between job seekers and employers. Its core offering spans a free mobile app for individuals to receive competency feedback, scout invitations, and career advice, plus subscription and usage-based tools for corporate HR to find, score, and engage candidates. The platform monetizes primarily through corporate recruiting/scout fees, attendance-management and corporate-housing SaaS, and advertising/sponsorship opportunities for employers.
Is MIIDAS a public or private company?
MIIDAS is a private company. It is classified as corporate owned and is currently operating.
When was MIIDAS founded?
MIIDAS was founded in 2015. It employs 251 to 500 people.
Where is MIIDAS based?
MIIDAS is headquartered in Tokyo, Japan, in the Asia region.
How does MIIDAS make money?
Three revenue lines are on record. 中途採用支援サービス（法人向け有料プラン） is the primary driver. The others are 求職者向け無料サービス and ミイダス 勤怠管理（OEM）.
Who are MIIDAS's main competitors?
Direct peers on record are BizReach and Wantedly. Broad incumbents are doda (Recruit), Indeed (Recruit) and LinkedIn (Microsoft). Emerging players are HRMOS, Eight (Sansan) and SmartHR. Regional players are OneCareer and Goodfind.
Does MIIDAS have an API?
No public API is recorded for MIIDAS.
What industry is MIIDAS in?
MIIDAS's product category is Human Resources Technology. Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS), with a secondary code of BPACABAN, RPO Technology, ATS Administration & Recruitment Operations. Its NAICS code is 561311 and its SIC code is 7361.