Adam lights
- Company typePrivate
- Founded1991
- HeadquartersTallinn, Estonia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Adam lights does
Revenue is generated through four streams: (1) catalogue and custom hardware sales of Christmas decorations, light chains (Decolight), light curtains (Icelight), 3D figures, pole decorations, and SmartLED products; (2) professional design services for indoor and outdoor illumination concepts; (3) installation, dismantling, and ongoing maintenance of complex at-height decorations; and (4) off-season storage with technical inspection and repair, which anchors recurring multi-year relationships. Go-to-market combines direct enterprise field sales through regional offices, annual multi-language catalogues, project-based quoting, and regular participation in Christmasworld Frankfurt (collecting 220–280+ new client contacts per event with EU co-financing). Customer concentration is diversified across named accounts including Tallinn City, Canary Wharf London, Hilton Tallinn Park, Estonian National Museum, Spruce Meadows (Calgary), and multiple Baltic/Nordic shopping centers; project-based ordering with a €50,000 per-client pre-order cap further limits single-buyer exposure. Growth has been self-funded through operating cash supplemented by approximately €595,000 in cumulative EU Cohesion/Regional Development grants between 2019 and 2025 supporting export expansion toward a stated target of 50 countries.
Adam lights firmographics
Firmographics- Name
- Adam lights
- Legal name
- ADAMLIGHTS AS
- Website
- https://adam.ee
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Adam lights industry classification
Industry- Product category
- Decorative and architectural lighting
- NAICS
- Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Seasonal/Holiday Outdoor Lighting Installation & Takedown (HSAIAHAN)
- akta.pro secondary industries
- Outdoor & Landscape Lighting Installation (HSAOAFAB), Lighting Design Services (BPAHAKAJ), Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB)
Keywords
Where Adam lights is headquartered
LocationHeadquarters
- HQ city
- Tallinn
- HQ country
- Estonia
- HQ region
- Europe
Offices12 records
Markets served
Adam lights business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Christmas Decorations and Lighting Products: Sale of LED decorative lighting products including Christmas decorations, light strings, LED strips, 3D figures, pole decorations, and architectural lighting solutions. Products available in catalog format with standard and custom options.
- Design Services: Professional design solutions for indoor and outdoor spaces. Designers work with clients to create custom illumination concepts matching location requirements and emotional atmosphere goals.
- Installation and Maintenance: Installation teams for complex or large decorative solutions including work at heights. Same teams handle dismantling. Maintenance services for ongoing care of installed decorations.
- Storage Services: Off-season storage of client decorations at company warehouses. Includes technical inspection and repair services to extend product life cycles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Pre-order terms for seasonal products |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Adam lights product offering
Product offeringCore offering
Adamlights designs, manufactures and installs decorative LED lighting products and full-scope illumination solutions for public spaces, municipalities, shopping centers, hotels and cultural venues. The offering covers Christmas decorations, 3D figures, light curtains, LED light chains, pole ornaments, SmartLED RGB products, DMX-controllable facade and street lighting, plus professional design, installation, maintenance and off-season storage services. Products are built for durability (IP67 standard) and dynamic effects (DMX-controlled RGB, video mapping, sound-responsive installations).
Product overview
ADAMLIGHTS is a professional decorative and artistic lighting solutions company offering a comprehensive portfolio of products and services. The core offerings include Christmas decorations (garlands, Christmas trees, facades, indoor/outdoor decorations) and lighting solutions (LED strips, DMX RGB LED strips, video mapping, LED facade lights, DMX LED light curtains, Gobo projectors). The product range includes branded lines such as Icelight Light Curtains (300x50 cm, 300x90 cm, 400x150 cm), Decolight Light Chains (5m, 10m, 20m), 3D Light Decorations (Teddy, Deer, Hare, Fox), Pole Decorations (Lantern, Paide, Trish), and SmartLED RGB color-changing decorations. The company also offers Limited Green Edition eco-friendly products. Services include design, manufacturing, professional installation, and off-season storage with technical inspection and repair.
Differentiator
Problem solved
Functional benefit
Brands
- SmartLED: RGB SmartLED technology used in decorative lighting products for dynamic color-changing effects
- Decolight
- Icelight
- Sasha
- Limited Green Edition
Products and services
- Christmas Decorations
Quantifiable outcome
- Produced 125 horse-shaped light figures for single order - largest individual project to date
- +1 more outcomes
Companies that use Adam lights
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
Adam lights technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Adam lights partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dubai EXPO 2020 Estonian PavilionflagshipOfficial partner of Dubai EXPO 2020 Estonian Pavilion providing innovative lighting solutions. Presented Christmas decorations with aim to expand export sales and find new customers. Export Director participated in webinar on creating safe public spaces during pandemic.
Scale indicators7 records
Recent moves8 records
Expansion highlights7 records
Adam lights competitors and assessment
Company assessmentDirect peers
- Universal Light Productions: UK-based manufacturer and supplier of LED Christmas and festive lighting products for wholesale, retail, and municipal applications. Overlaps directly with Adamlights' Decolight and Icelight product families in the European B2B decorative lighting market.
- Christmas Designers: US-based specialist retailer and installer of commercial Christmas and holiday lighting products serving municipalities, shopping centers, and property managers. Comparable business model focused on the same enterprise customer base as Adamlights, but geographically focused on North America.
- Lumify (formerly S4 Lights): UK decorative and architectural LED lighting manufacturer serving commercial, retail, and public space customers with similar dynamic and programmable product offerings. Comparable in target market and product customization profile to Adamlights.
- Christmas Decor: US franchise network providing commercial Christmas light and decoration installation, leasing, and storage services to businesses. Highly comparable full-service seasonal lighting model to Adamlights' municipal/retail value proposition.
- Blachere Illumination: French-headquartered global leader in Christmas and festive urban illumination, with similar end-to-end design-manufacture-installation-storage services for municipalities and shopping centers across Europe and beyond. Closest direct competitor to Adamlights in the seasonal decorative lighting niche.
Broad incumbents
- Acuity Brands: US-headquartered large lighting and building solutions conglomerate supplying commercial, institutional, industrial, and outdoor lighting. Relevant overlap on architectural outdoor and infrastructure lighting where Adamlights' municipal and shopping center clients sit.
- Signify (Philips Lighting): World's largest lighting company offering a complete portfolio of professional, consumer, and IoT lighting solutions including outdoor/architectural products. Competes with Adamlights only in the architectural/outdoor slice but offers far broader scale, R&D, and distribution.
- GE Current, a Daintree company: Global commercial lighting and IoT solutions provider covering indoor, outdoor, and industrial segments with strong municipal/street lighting presence. Broad incumbent competing in the same outdoor public-space category Adamlights targets.
- Cooper Lighting Solutions (Eaton): Eaton-owned broad-line commercial and industrial lighting manufacturer with extensive outdoor and architectural fixture lines. A scaled incumbent competing for the same enterprise and municipal specification business Adamlights targets.
- Hubbell Lighting: US-based lighting fixtures and controls manufacturer with broad commercial, industrial, and outdoor portfolios. Overlaps with Adamlights in outdoor and architectural lighting segments, though from a much larger, multi-brand perspective.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Adam lights social profiles
Digital presenceAdam lights financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adam lights leadership team
Management profileNumber of profiles
Adam lights subsidiaries and ownership
Company hierarchySubsidiaries8 records
Adam lights funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adam lights M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adam lights
What does Adam lights do?
Adamlights designs, manufactures and installs decorative LED lighting products and full-scope illumination solutions for public spaces, municipalities, shopping centers, hotels and cultural venues. The offering covers Christmas decorations, 3D figures, light curtains, LED light chains, pole ornaments, SmartLED RGB products, DMX-controllable facade and street lighting, plus professional design, installation, maintenance and off-season storage services. Products are built for durability (IP67 standard) and dynamic effects (DMX-controlled RGB, video mapping, sound-responsive installations).
Is Adam lights a public or private company?
Adam lights is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Adam lights founded?
Adam lights was founded in 1991. It employs 11 to 50 people.
Where is Adam lights based?
Adam lights is headquartered in Tallinn, Estonia, in the Europe region.
How does Adam lights make money?
Four revenue lines are on record. Christmas Decorations and Lighting Products are the primary driver. The others are design Services, installation and Maintenance and storage Services.
Who are Adam lights's main competitors?
Direct peers on record are Universal Light Productions, Christmas Designers, Lumify (formerly S4 Lights), Christmas Decor and Blachere Illumination. Broad incumbents are Acuity Brands, Signify (Philips Lighting), GE Current, a Daintree company, Cooper Lighting Solutions (Eaton) and Hubbell Lighting.
Does Adam lights have an API?
No public API is recorded for Adam lights.
What industry is Adam lights in?
Adam lights's product category is Decorative and architectural lighting. Its primary akta.pro industry code is HSAIAHAN, Seasonal/Holiday Outdoor Lighting Installation & Takedown, with a secondary code of HSAOAFAB, Outdoor & Landscape Lighting Installation. Its NAICS code is 33513 and its SIC code is 3640.