Innovate Product Design
Innovate Product Design is a UK-based international product design and invention commercialization firm serving individual inventors, entrepreneurs, and early-stage startups with end-to-end services spanning patent search and drafting, prototyping, manufacturing support, IP registration, crowdfunding preparation, and licensing outreach across offices in the UK, France, and the USA.
- Company typePrivate
- Founded2001
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Innovate Product Design does
Innovate Product Design Ltd is a UK-incorporated private limited company (registered in England & Wales) operating an international product design and invention commercialization services firm headquartered in Salisbury, with offices in London, Paris, and Clearwater, Florida. The firm helps individual inventors, entrepreneurs, and early-stage startups take new product ideas from concept through to market by bundling intellectual property services (patent search, patent drafting, trademarks, registered designs) with end-to-end product development (idea development, prototyping, 3D printing, manufacturing support, fashion/textile design, and app/web development) and commercialization services (crowdfunding support, Dragon's Den pitch preparation, and corporate outreach for licensing). Co-MD Barbara Bouffard also founded a sister company, Logic Lab, which provides AI and automation consultancy. The company makes money primarily through professional-services fees for design, IP, prototyping, and business development engagements; ancillary revenue comes from paid info-pack products such as the "Inventing for Profit" handbook in print, ebook, and audiobook formats. Customer outcomes span notable cases including the Anywayup cup (60M+ units sold), Dragon's Den investments of £40,000–£50,000 for multiple clients, and crowdfunding raises of €25,000+ to $17M. The company goes to market consultatively via direct website engagement, phone/email consultations, and in-person studio meetings, supported by content marketing, SEO, email newsletters, media appearances on BBC's The Apprentice and Dragon's Den, and ongoing sponsorship of the Design Innovation in Plastics competition. The firm is privately held, founder/owner-operated, with no disclosed external funding rounds.
Innovate Product Design firmographics
Firmographics- Name
- Innovate Product Design
- Legal name
- Innovate Product Design Ltd
- Website
- https://innovate-design.co.uk
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Innovate Product Design is a UK-based international product design and invention commercialization firm serving individual inventors, entrepreneurs, and early-stage startups with end-to-end services spanning patent search and drafting, prototyping, manufacturing support, IP registration, crowdfunding preparation, and licensing outreach across offices in the UK, France, and the USA.
- Ownership category
- akta.pro rank
Innovate Product Design industry classification
Industry- Product category
- Product Design and Invention Commercialization Services
- NAICS
- Industrial Design Services (541420)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Concept & Industrial Design Prototyping (Additive) (IMAAAFAA)
- akta.pro secondary industry
- Product & Innovation Research (Concept, Pricing, Packaging, Conjoint) (MPAAALAI)
Keywords
Where Innovate Product Design is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices4 records
Markets served
Innovate Product Design business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services: Fees for product design, prototyping, patent search, patent drafting, design registration, trademark registration, and business development consulting services.
- Info Pack Sales: Free and paid info packs including Inventing for Profit handbook (print, ebook, and audiobook editions) providing guidance on protecting and commercializing ideas.
- Business Support Services: Business Development Report and Direct Corporate Outreach services to help inventors reach licensing and distribution partners, with pricing discussed during consultation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | UK Patent Application |
| One time/ perpetual license | Multi-year contract | UK Registered Design |
| One time/ perpetual license | Multi-year contract | Community Registered Design |
| One time/ perpetual license | Multi-year contract | UK Trademark |
| One time/ perpetual license | Multi-year contract | Community Trade Mark (CTM) |
| Other | Multi-year contract | UK Start-Up Loan |
| Other | Multi-year contract | Innovate UK Innovation Loan |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Innovate Product Design product offering
Product offeringCore offering
Innovate Product Design provides end-to-end product development and invention commercialization services for individual inventors, entrepreneurs, and startups. Core offerings span intellectual property protection (patent search, patent drafting, trademarking, registered designs), physical product design and prototyping (including 3D printing, CAD, and rapid prototyping), manufacturing support, fabric and textile design, app and web development, and commercialization services such as crowdfunding campaign support, Dragon's Den pitch preparation, and corporate outreach for licensing/distribution.
Product overview
Innovate Product Design is a comprehensive product development and invention commercialization services company offering end-to-end support for inventors and entrepreneurs. The core offering combines intellectual property services (patent search, patent drafting, trademarking, registered designs) with design and development services (idea development, prototyping, manufacturing, app/web development, fabric/textile design). The company differentiates through its integrated approach where IP protection, product design, and commercialization strategy are developed together. Additional services include crowdfunding support, Dragon's Den pitch preparation, and business development/corporate outreach. The company operates globally with offices in Salisbury (UK headquarters), London, Paris, and Florida, and has helped clients achieve notable success including products sold at Harrods, Dragon's Den investments, and successful crowdfunding campaigns raising over €25,000 to $17 million.
Differentiator
Problem solved
Functional benefit
Products and services
- Patent Search Comprehensive worldwide patent search services for individual inventors, entrepreneurs, and startups to identify existing technologies, establish novelty, and support grant funding applications.
- Idea Development End-to-end product development service guiding individual inventors and startups from concept through feasibility assessment to commercialization strategy.
- Prototyping Services Physical and digital prototyping capabilities including 3D printing, CAD design, and working prototypes for inventors and startups needing testable models or investor-ready samples.
- Manufacturing End-to-end manufacturing support that connects inventors with production facilities and manages the transition from prototype to mass production.
- Fabric and Textile Design Specialized fabric and textile product development services including fabric prototyping and manufacturing for clothing and soft goods, aimed at fashion entrepreneurs and inventors.
- App & Web Development Digital product development services for mobile apps and websites, including user experience design, character animation, motion capture integration, and pre-set templates for rapid app creation, targeted at inventors and startups launching digital products.
- Patent Drafting Professional patent specification drafting service overseen by UK patent lawyers, providing cost-effective patent applications to the UK Intellectual Property Office for inventors and startups.
- Trademarking Trademark registration services including logo design, trademark searches, and UK and Community Trade Mark application assistance for inventors and small businesses.
- Registered Designs Design registration services protecting the external appearance of products through UK and Community Registered Design applications for inventors and product designers.
- Crowdfunding Services End-to-end business support for crowdfunding campaigns including professional product visuals, 3D modeling, prototype creation, reward design, video production, and patent protection guidance for inventors and startups.
- Business Development Support Corporate outreach and business development service including target company research, gatekeeper identification, and professional telephone outreach to secure licensing or distribution meetings for inventors.
- Routes to Market Strategic guidance on commercializing products, including licensing versus self-manufacturing analysis and market entry strategies for inventors and small businesses.
- Dragon's Den Preparation Pitch preparation and presentation development service for entrepreneurs seeking investment on BBC's Dragon's Den.
- Inventing for Profit Educational handbook and guide covering how to successfully commercialize ideas and inventions, available in print, ebook, and audiobook formats as a paid info pack.
Quantifiable outcome
- Over 60 million units sold by one client (Mandy Haberman's Anywayup cups)
- +3 more outcomes
Companies that use Innovate Product Design
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles2 records
Innovate Product Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Innovate Product Design partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- BBC The ApprenticeminorCollaborated with BBC's The Apprentice Series 16 to help candidates develop prototypes for a smart toothbrush aimed at children. Team produced working prototypes in under 16 hours.
- KickstarterminorReferenced as a crowdfunding platform for clients to raise funds. 44% of Kickstarter projects reach funding goals. Innovate helps clients prepare campaigns.
- IndiegogominorReferenced as a crowdfunding platform. Indiegogo allows discovery of passionate projects globally. Used by clients like MATE X for major campaigns.
- CrowdcubeminorUK-based equity crowdfunding platform mentioned for European crowdfunding campaigns.
- Design Innovation in Plastics (DIP)coreLong-standing sponsorship of Europe's longest-running plastics design competition for university undergraduates. Provides placement opportunities and industry exposure.
- Worshipful Company of HornersminorPartner organization supporting Design Innovation in Plastics competition. One of oldest livery companies in City of London, regulating plastics industry.
- Institute of Materials, Minerals and Mining (IOM3)minorProfessional body partner for Design Innovation in Plastics competition. Major UK engineering institution for advancement of materials.
- CovestrominorHeadline sponsor of Design Innovation in Plastics competition. World-leading manufacturer of high-quality polymer materials.
- Alibaba Co-CreateminorPlatform referenced for helping inventors find verified manufacturing partners and simplify sourcing for prototyping and production runs.
- Patent Attorney FirmsminorEstablished working relationship with patent attorney firm for clients needing legal representation, particularly for overseas filings or when permanent address is overseas.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Innovate Product Design competitors and assessment
Company assessmentDirect peers
- Map Project Office: London-based design consultancy combining industrial design, prototyping, and brand experience for physical products. Comparable mid-sized creative-services peer serving premium product clients.
- DCA Design International: UK product design consultancy with integrated industrial design, engineering, and prototyping services. Direct competitor for clients seeking full-cycle physical product development with strong IP/process orientation.
- IDC (Industrial Design Consultancy): Long-established UK-based product design and development consultancy serving inventors, startups, and brands across physical product design, prototyping, and manufacturing support. Highly comparable end-to-end service model for the same target customer segments.
- Tangerine: UK-headquartered design and innovation consultancy with industrial design, prototyping, and commercialization offerings. Direct overlap in supporting product launches from concept through to market.
- Prototype Projects: UK prototyping specialist offering in-house 3D printing, CNC, and traditional prototyping services. Overlaps with Innovate's prototyping capabilities for inventors and small-batch product developers.
- Cobalt Design: UK product design firm offering concept, design, prototyping, and manufacturing liaison services. Comparable boutique-services positioning and inventor/startup-friendly engagement model.
- Therefore Design: London-based product design and innovation consultancy covering concept, prototyping, and manufacturing support. Comparable in scale and in serving a mix of startup and established brand clients.
Emerging players
- Dragon Innovation: US-based hardware development and manufacturing services firm helping inventors and hardware startups take products from prototype to mass production. Comparable in target customer and manufacturing-liaison service mix, but US-centric.
Broad incumbents
- Sagentia Innovation: Larger UK science and technology innovation consultancy with deep product development, prototyping, and IP-adjacent services. Serves as a broad incumbent peer offering overlapping capabilities to enterprise and startup clients.
Others
- Mathys & Squire (patent attorneys): Leading UK and European patent attorney firm offering patent drafting, search, and prosecution. Adjacent rather than competing, but a credible alternative for clients seeking pure IP services without integrated product design.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Innovate Product Design social profiles
Digital presenceInnovate Product Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Innovate Product Design leadership team
Management profileNumber of profiles
Profiles1 record
Innovate Product Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Innovate Product Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Innovate Product Design
What does Innovate Product Design do?
Innovate Product Design provides end-to-end product development and invention commercialization services for individual inventors, entrepreneurs, and startups. Core offerings span intellectual property protection (patent search, patent drafting, trademarking, registered designs), physical product design and prototyping (including 3D printing, CAD, and rapid prototyping), manufacturing support, fabric and textile design, app and web development, and commercialization services such as crowdfunding campaign support, Dragon's Den pitch preparation, and corporate outreach for licensing/distribution.
Is Innovate Product Design a public or private company?
Innovate Product Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Innovate Product Design founded?
Innovate Product Design was founded in 2001. It employs 11 to 50 people.
Where is Innovate Product Design based?
Innovate Product Design is headquartered in London, United Kingdom, in the Europe region.
How does Innovate Product Design make money?
Three revenue lines are on record. Professional Services are the primary driver. The others are info Pack Sales and business Support Services.
Who are Innovate Product Design's main competitors?
Direct peers on record are Map Project Office, DCA Design International, IDC (Industrial Design Consultancy), Tangerine, Prototype Projects, Cobalt Design and Therefore Design. Dragon Innovation is listed as an emerging player. Sagentia Innovation is listed as a broad incumbent. Mathys & Squire (patent attorneys) is listed as an others.
Does Innovate Product Design have an API?
No public API is recorded for Innovate Product Design.
What industry is Innovate Product Design in?
Innovate Product Design's product category is Product Design and Invention Commercialization Services. Its primary akta.pro industry code is IMAAAFAA, Concept & Industrial Design Prototyping (Additive), with a secondary code of MPAAALAI, Product & Innovation Research (Concept, Pricing, Packaging, Conjoint). Its NAICS code is 541420 and its SIC code is 7330.