What Bank 21 does

Bank 21 is a privately held, family-owned community bank operating under Missouri state charter with FDIC insurance, headquartered in Carrollton, Missouri in a historic building on the National Register of Historic Places. Founded in 1903 as The Farmers Bank of Bogard, the bank was acquired by the Knott family in 1913 and has remained under five-generation family ownership ever since; it was rebranded as BANK 21 in 1996. The bank operates four branches across Missouri (Carrollton, Blue Springs, Marshall, Sedalia) and serves retail consumers, small-to-medium businesses, agricultural operations, and prospective homebuyers in its footprint, with primary loan products spanning personal (auto, unsecured, HELOC), home (purchase, refinance, construction), commercial (LOC, equipment, CRE, SBA), and agricultural (operating LOC, equipment, livestock, real estate) categories.

The product portfolio emphasizes competitive retail deposit pricing — including High Interest Checking at 5.00% APY up to $25,000, Cash Back Checking with 4.00% cash back, a linked Saver at 3.00% APY up to $50,000, tiered Money Market up to 3.00% APY, and CDs from 1.00%–3.25% APY — alongside traditional fee-based services and recurring add-ons (Executive Package $3.99/month, ID Theft Protection $8.00/month). Digital infrastructure consists of iOS/Android mobile banking apps with mobile check deposit, an online banking platform, and a proprietary MultiKey authentication system (User ID, three challenge questions, personalized image, encrypted password). Out-of-branch ATM access is provided through a MoneyPass partnership covering 30,000+ fee-free ATMs nationwide.

Revenue is generated primarily through net interest margin on the loan portfolio and deposits, supplemented by fee income from overdrafts ($25/item), wire transfers ($15), cashier's checks, safe deposit box rentals ($10–$90/yr), stop payments ($25), early account closing ($35), and ancillary services such as merchant services, notary, and the recurring-fee add-on packages. The go-to-market is community-led: physical branch presence in small Missouri cities, local loan decision-making as the explicit value proposition versus national bank bureaucracy, and relationship banking where customers are known by name across generations of family ownership.

Name

Bank 21

Legal name

BANK 21

Website

https://onlinebanking.bank21.com

Company type

Private

Founded year

1903

Operating status

Operating

Headcount range

51–100 employees

Short description

Bank 21 is a family-owned, five-generation Missouri community bank operating four branches (Carrollton, Blue Springs, Marshall, Sedalia), providing personal, business, agricultural, and home lending alongside consumer deposits and digital banking under FDIC insurance.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211)

SIC

State Commercial Banks (6022)

akta.pro primary industry

Small Business Banking (Microbusiness/Sole Proprietor) (FSABAAAI)

akta.pro secondary industries

SBA/Government-Backed & Development Finance Loans (FSAKAGAI), Agricultural & Rural Development Banks (FSABAKAE)

Keywords

• Community banking
• Personal banking
• Commercial lending
• Agricultural loans
• Deposit accounts

Headquarters

HQ city

Carrollton

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Interest Income from Lending: Traditional banking revenue generated from interest charged on loans including personal loans, auto loans, home loans, commercial loans, agricultural loans, and credit lines. Interest rates vary by product and term length.
2. Banking Service Fees: Fees charged for various banking services including overdraft fees ($25/item), account maintenance, wire transfers ($15), notary services ($2), ATM/debit card replacement ($5), stop payments ($25), check copying, and early account closing ($35).
3. Deposit Account Earnings Allowance: The bank uses depositor funds to generate income through lending and investments, with Business Solution Checking offering 1.5% earnings allowance to offset service fees. Interest paid to depositors represents a cost of funds.
4. Interest Rate Spread: Revenue generated from the difference between interest earned on loans (e.g., 3.25% on 12-month CD) and interest paid on deposits (e.g., 0.25% on savings).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Bank 21 is a family-owned community bank that accepts deposits and originates loans for individuals, small businesses, and farm operators across Missouri. It offers personal and business checking, savings, money market, CDs, and IRAs; home, personal, commercial, and agricultural lending; and supports these accounts through online banking, a mobile app, and four physical branches.

Product overview

Bank 21 is a family-owned regional bank offering a comprehensive suite of personal and business banking products. The core banking platform includes multiple checking account options (High Interest Checking with up to 5.00% APY, Cash Back Checking with 4% cash back rewards, and Free Checking), savings products (Money Market with tiered rates up to 3.00% APY, Statement Savings, Christmas Club, and Certificates of Deposit with terms from 91 days to 60 months), and IRA accounts. Business banking encompasses Basic Business Checking, Business Solution Checking, Money Market Business, and Business Savings with Merchant Services and Business Online Banking. Lending products span agriculture loans (operating lines of credit, equipment, livestock, real estate), commercial loans (lines of credit, equipment, real estate, SBA), home loans (purchase, refinance, construction, home equity), and personal loans (auto, unsecured, home equity). Digital banking features include a Mobile Banking App for iOS/Android, MultiKey secure login, and Online Banking with enrollment options. Optional add-ons include Executive Package ($3.99/month) and ID Theft Protection ($8.00/month).

Differentiator

Problem solved

Functional benefit

Products and services

• High Interest Checking

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

One partnership is on record.

• MoneyPasscoreTechnology or IntegrationMoneyPass is an ATM network partner providing Bank 21 customers with access to over 30,000 fee-free ATMs nationwide. Customers receive ATM fee refunds on out-of-network ATMs when qualifications are met.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Oakstar Bank: Oakstar Bank is a community bank in southwest Missouri offering personal, business, and ag lending — comparable in business model and product breadth, though operating in a different geographic submarket within the state.
• BTC Bank: BTC Bank is a Missouri-based community bank of comparable size to Bank 21, operating branches across rural northern and central Missouri with agricultural, commercial, and consumer lending — directly comparable in footprint, product set, and target customer base.
• Wood & Huston Bank: Wood & Huston Bank is a family-owned community bank headquartered in Marshall, Missouri — directly overlapping with Bank 21's Marshall branch market — offering similar community banking, agricultural lending, and consumer deposit products to the same rural Missouri customer base.
• Country Club Bank: Country Club Bank is a Kansas City-area community bank offering personal, business, and wealth management services — overlapping with Bank 21 in the Blue Springs/Kansas City region for retail and small business banking customers.
• Bank of Missouri: Bank of Missouri is a community bank with multiple branches across Missouri offering personal, business, and agricultural banking — directly comparable in target market, product offerings, and community banking positioning.
• Hawthorn Bank: Hawthorn Bank is a Missouri-based community bank serving small businesses, ag customers, and consumers across central Missouri — comparable in business model, product breadth, and community-led go-to-market to Bank 21.
• Equity Bank (Equity Bancshares): Equity Bank is a Kansas and Missouri-based community bank offering commercial, agricultural, and consumer banking — comparable in target geography (KC metro and rural Missouri/Kansas), lending focus, and customer segments.
• Guaranty Bank (Springfield, MO): Guaranty Bank is a Missouri community bank offering personal and small business banking — comparable in size, business model, and community banking focus, though serving different sub-markets within Missouri.

Broad incumbents

• First Bank: First Bank is a larger community-oriented regional bank with Missouri presence offering personal, business, and commercial lending — overlaps with Bank 21 in target customer segments but with materially greater geographic and product scale.
• Commerce Bank (Commerce Bancshares): Commerce Bank is a much larger Missouri-headquartered regional bank with broad personal, business, and wealth management services — overlaps with Bank 21 in Missouri deposit gathering and SMB lending but operates as a multi-state incumbent with significantly greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/mybank21
• LinkedInlinkedin.com/company/bank21

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bank 21