Graphics 3
Graphics 3 is a Minuteman Press franchise in Coldwater, MI offering commercial printing, graphic design, and direct mail services to local small businesses and individuals in Branch County through a single retail storefront and online ordering.
- Company typePrivate
- Founded2010
- HeadquartersColdwater, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Graphics 3 does
Graphics 3 is a Minuteman Press franchise operating a single retail printing center at 205 W. Garfield Avenue in Coldwater, Michigan. The company provides commercial digital printing, graphic design, file preparation, and mailing services to local small and medium-sized businesses and individual customers in Coldwater and surrounding Branch County. Its service portfolio spans business cards, brochures, postcards, flyers, signage and banners, promotional products, custom apparel, and direct mail campaigns including EDDM (Every Door Direct Mail) and variable data printing. The franchise participates in the Minuteman Press network's online Custom Shop, offering 450+ customizable products with no minimum order quantity, and provides a Design Online template tool alongside in-house graphic design services.
The underlying technology is standard commercial printing and document management equipment with no disclosed proprietary features. The business runs on a transactional, project-based revenue model with one-time product sales, professional services for design, and professional services for mailing campaigns. Pricing is quote-based, with a 50% deposit required on most orders and full prepayment for web store orders. Go-to-market is direct-to-consumer and direct-to-local-business, combining walk-in retail, the franchise's shared e-commerce platform, community involvement, and personal outreach. The owner is Mike Iveson, founder, and the firm operates with 11-50 employees.
The company has no disclosed funding, no M&A activity, no proprietary technology, no patents, and no AI capabilities. Its competitive position rests on local physical presence, community ties, and the licensing of the Minuteman Press brand and platform rather than on differentiated technology. Geographic scope is limited to a single domestic location serving a rural Michigan county, and there are no disclosed certifications, regulatory actions, or named enterprise customers.
Graphics 3 firmographics
Firmographics- Name
- Graphics 3
- Legal name
- Minuteman Press International, Inc.
- Website
- https://g-three.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Graphics 3 is a Minuteman Press franchise in Coldwater, MI offering commercial printing, graphic design, and direct mail services to local small businesses and individuals in Branch County through a single retail storefront and online ordering.
- Ownership category
- akta.pro rank
Graphics 3 industry classification
Industry- Product category
- Commercial Printing Services
- NAICS
- Printing and Related Support Activities (3231), Commercial Printing (except Screen and Books) (323111), Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- On‑Demand Copy & Print Shops (Walk‑In / Quick Print) (EDAEAJAA)
- akta.pro secondary industry
- Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)
Keywords
Where Graphics 3 is headquartered
LocationHeadquarters
- HQ city
- Coldwater
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Graphics 3 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Custom Printing Products: One-time sales of printed materials including business cards, brochures, postcards, flyers, forms, stationery, banners, signs, promotional products, and custom apparel. Products are customized per customer specifications.
- Design Services: Graphic design services offered to customers who need assistance creating their printed materials. Can be bundled with print orders or offered as standalone service.
- Mailing Services: Direct mail, EDDM (Every Door Direct Mail), variable data printing, and mailing list services. Provides complete mailing solutions for marketing campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Printing - Quote-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Graphics 3 product offering
Product offeringCore offering
Graphics 3 is a Minuteman Press franchise in Coldwater, MI that provides commercial digital printing, graphic design, file preparation, and mailing services for local small and medium-sized businesses. The shop produces customized print products (business cards, brochures, postcards, flyers, stationery, books, forms), signs and banners, branded promotional products and apparel, and direct mail services including EDDM and variable data printing, with online ordering available through the franchisor's custom shop.
Product overview
Minuteman Press Coldwater is a local printing franchise location offering a comprehensive suite of printing and marketing services. The core offerings include Print Products (business cards, postcards, brochures, flyers, stationery, books, forms, and more), Signs & Banners, Mailing Services (EDDM, Direct Mail, Variable Data), Promotional Products (pens, drinkware, apparel), and Apparel printing. The company also provides a Custom Shop for personalized items with no minimum orders, Graphic Design Services (DIY, professional design, and file upload options), and Design Online tools. Simple Business Builders is a sub-brand offering affordable marketing materials for small businesses. Services are delivered using latest printing and document management technology with the energetic and experienced staff handling projects from start to finish.
Differentiator
Problem solved
Functional benefit
Brands
- Simple Business Builders: Custom printed products line designed to make marketing decisions easier and more affordable. Features best-selling marketing products at exceptional prices.
Products and services
- Print Products Traditional commercial printing services including business cards, postcards, brochures, flyers, stationery, calendars, forms, blueprints, books, table tents, holiday cards, yearbooks, presentation folders, invitations, checks, notepads, booklets, rack cards, envelopes, menus, sell sheets, greeting cards, gift certificates, and stamps, customized to customer specifications for local businesses and individuals.
- Signs and Banners Large-format signage products including banners, posters, yard signs, window graphics, vehicle graphics, stickers and decals, pull-up banners, feather and teardrop flags, trade show supplies, ADA signs, site branding, wall graphics, marine graphics, and floor graphics for businesses and events.
- Mailing Services Direct mail and mailing services including EDDM (Every Door Direct Mail), Direct Mail, Dynamic Direct Mail, Variable Data printing, and Mailing Lists, providing complete mailing solutions for local marketing campaigns.
- Promotional Products Branded promotional merchandise including pens, drinkware, bags, plaques and awards, corporate gifts, edibles, and USB flash drives for businesses and organizations.
- Apparel Custom printed and embroidered apparel including t-shirts, polos, sweatshirts and fleece, caps, outerwear, and woven or dress shirts for businesses, teams, and events.
- Custom Shop Products Online customizable products with no minimum order requirements, including mugs, apparel, gifts, and more, with over 450 different products available through the Minuteman Press custom shop.
- Graphic Design Services Professional graphic design services including DIY design with pre-made templates, custom design work with designers, and file upload options for customers who need assistance creating their printed materials, bundled with print orders or offered as standalone service.
- Simple Business Builders Sub-brand line of custom printed marketing products designed for small businesses, offering best-selling marketing products at affordable prices including business cards, brochures, postcards, and flyers.
Companies that use Graphics 3
Customer profileSegments1 record
Ideal customer profiles1 record
Graphics 3 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Graphics 3 partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Graphics 3 competitors and assessment
Company assessmentBroad incumbents
- FedEx Office: National chain offering walk-in printing, copying, signs, and shipping services to SMBs — broader portfolio than Graphics 3 but overlapping retail print and signage.
- Vistaprint (Cimpress): Online-first mass-customization print platform serving SMBs with business cards, marketing materials, signage, and apparel — competes on price/selection for the same customer base.
- Staples: National office supplies retailer offering in-store and online printing services for SMBs — broad incumbent with overlapping print-on-demand capabilities.
- The UPS Store: Franchise network of storefronts offering printing, copying, and document services alongside shipping — competes for walk-in SMB print demand.
Emerging players
- PrintingForLess: Online commercial printer serving SMBs with business cards, brochures, postcards, and marketing collateral — competes for the same end products via direct-to-customer e-commerce.
- PSPrint: Online commercial printing service targeting SMBs with offset and digital printing, marketing materials, and direct mail — niche overlap on print products.
- Sticker Mule: Internet-native custom printing specialist focused on stickers, labels, and branded merchandise with rapid turnaround — emerging player taking share in promotional/print-on-demand categories.
Direct peers
- Minuteman Press International (franchisor): Parent franchise network whose other independent franchisees offer the same product mix, brand, and operating model — the most direct like-for-like peer set.
- AlphaGraphics: Franchise print and marketing services network competing head-to-head with Minuteman Press in local B2B print, signage, direct mail, and design services.
- Sir Speedy: Direct franchise-network competitor offering commercial printing, signage, and marketing services to local SMBs through independently owned locations with a similar full-service model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Graphics 3 social profiles
Digital presenceGraphics 3 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Graphics 3 leadership team
Management profileNumber of profiles
Profiles1 record
Graphics 3 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Graphics 3 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Graphics 3
What does Graphics 3 do?
Graphics 3 is a Minuteman Press franchise in Coldwater, MI that provides commercial digital printing, graphic design, file preparation, and mailing services for local small and medium-sized businesses. The shop produces customized print products (business cards, brochures, postcards, flyers, stationery, books, forms), signs and banners, branded promotional products and apparel, and direct mail services including EDDM and variable data printing, with online ordering available through the franchisor's custom shop.
Is Graphics 3 a public or private company?
Graphics 3 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Graphics 3 founded?
Graphics 3 was founded in 2010. It employs 11 to 50 people.
Where is Graphics 3 based?
Graphics 3 is headquartered in Coldwater, United States, in the North America region.
How does Graphics 3 make money?
Three revenue lines are on record. Custom Printing Products are the primary driver. The others are design Services and mailing Services.
Who are Graphics 3's main competitors?
Broad incumbents on record are FedEx Office, Vistaprint (Cimpress), Staples and The UPS Store. Emerging players are PrintingForLess, PSPrint and Sticker Mule. Direct peers are Minuteman Press International (franchisor), AlphaGraphics and Sir Speedy.
Does Graphics 3 have an API?
No public API is recorded for Graphics 3.
What industry is Graphics 3 in?
Graphics 3's product category is Commercial Printing Services. Its primary akta.pro industry code is EDAEAJAA, On‑Demand Copy & Print Shops (Walk‑In / Quick Print), with a secondary code of MPAJALAD, Large-Format & Specialty Printing (Signage, Posters, Displays). Its NAICS code is 3231 and its SIC code is 7330.