KYTX CBS19
KYTX CBS19 is a local CBS-affiliated television station owned by TEGNA, delivering news, weather, and sports coverage to Tyler, Texas and the East Texas region across broadcast, streaming, and mobile platforms.
- Company typePrivate
- Founded1991
- HeadquartersTyler, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What KYTX CBS19 does
KYTX CBS19 is a local CBS-affiliated television station serving Tyler, Texas and the broader East Texas market, owned and operated by TEGNA, a privately held diversified media company. The station distributes local news, weather, sports, and community content across a multi-platform footprint: traditional over-the-air broadcast on channel 19, the CBS19+ streaming application available on Roku, Amazon Fire TV, Apple TV, Samsung, LG, Philips, and Android TV smart TVs, dedicated iOS and Android mobile applications, and 24/7 live streaming via cbs19.tv. Core products include the CBS19 Weather Service (powered by the Titan Weather Radar System with interactive radar maps, 10-day and hourly forecasts, severe weather alerts, and CBS19 Weather Watch cameras), the CBS19 News Website, and the "Under the Lights" high school football coverage initiative. Sports coverage extends to high school, college (TJC, UT Tyler), NFL (Dallas Cowboys), and MLB through integration with the Locked On Podcast Network.
The station's business model is primarily advertising-based, with revenue generated through quote-based television advertising packages and digital advertising sold by a local sales team to East Texas businesses. Advertising rates are not publicly disclosed and vary by time slot, program placement, and duration, with annual billing cadence. The CBS19+ streaming service is positioned as free access with potential premium subscription features, representing an early-stage subscription revenue layer atop the core ad-supported model. The station's customer base comprises two segments: the East Texas general audience across eight counties (Smith, Gregg, Henderson, Kaufman, Van Zandt, Wood, Upshur, and Houston) as the primary viewership base, and local/regional advertisers seeking targeted reach to East Texas consumers as the secondary revenue-driving segment. The station maintains social media presence on Facebook, X, Instagram, and YouTube, and distributes an email Morning Briefing newsletter to drive audience engagement.
KYTX CBS19 firmographics
Firmographics- Name
- KYTX CBS19
- Legal name
- CBS 19
- Website
- https://cbs19.tv
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- KYTX CBS19 is a local CBS-affiliated television station owned by TEGNA, delivering news, weather, and sports coverage to Tyler, Texas and the East Texas region across broadcast, streaming, and mobile platforms.
- Ownership category
- akta.pro rank
KYTX CBS19 industry classification
Industry- Product category
- Local Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Television Broadcasting Stations (516120)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.) (MPABACAE)
Keywords
Where KYTX CBS19 is headquartered
LocationHeadquarters
- HQ city
- Tyler
- HQ country
- United States
- HQ region
- North America
Markets served
KYTX CBS19 business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Television advertising packages |
| Subscription | Monthly | CBS19+ streaming subscription |
Distribution channels5 records
Marketing channels6 records
KYTX CBS19 product offering
Product offeringCore offering
KYTX CBS19 is a local CBS-affiliated television station that produces and distributes local news, weather forecasts, sports coverage, and traffic information for Tyler, Texas and surrounding East Texas communities. The station delivers content across multiple platforms including over-the-air broadcast on channel 19, the CBS19+ streaming app on smart TVs and mobile devices, and the cbs19.tv website, complemented by a dedicated weather service with interactive radar and a camera network.
Product overview
KYTX CBS19 is a local CBS television affiliate in Tyler, Texas, operating as a broadcast news station with a multi-platform content distribution strategy. The station delivers local news through its broadcast TV channel, the CBS19+ streaming app (available on Roku, Amazon Fire TV, Apple TV, and smart TVs), and mobile apps for iOS and Android. Weather coverage is provided through dedicated radar maps, forecasts, and the CBS19 Weather Watch camera network. The station also produces specialized coverage including sports (Locked On podcast network, high school sports, NFL), local features, and Texas state news.
Differentiator
Problem solved
Functional benefit
Products and services
- CBS19+ Streaming App A 24/7 live and on-demand streaming service available on Roku, Amazon Fire TV, Apple TV, and smart TVs (Samsung, LG, Philips, Android TV) featuring local news, weather, sports, and original programming for East Texas viewers.
- CBS19 Mobile App (iOS/Android) A free mobile application for iOS and Android smartphones that provides live streaming, on-demand video, weather updates, news articles, and push notifications for local East Texas coverage.
- CBS19 Weather Service Comprehensive weather coverage including live radar maps (local, Texas, and national), 10-day forecasts, hourly forecasts, weather cameras (CBS19 Weather Watch), and severe weather alerts for East Texas.
- CBS19 News Website The primary digital news platform providing local, Texas, national, political, health, money, and sports coverage for the Tyler, Texas area with articles, videos, and live streaming capabilities.
- Television and Digital Advertising Services Advertising sales offerings for local and regional East Texas businesses, providing television commercial placement and digital advertising opportunities across CBS19's broadcast, streaming, and digital platforms to reach the East Texas consumer audience.
Companies that use KYTX CBS19
Customer profileSegments2 records
Ideal customer profiles2 records
KYTX CBS19 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
KYTX CBS19 partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
KYTX CBS19 competitors and assessment
Company assessmentBroad incumbents
- E.W. Scripps Company: Diversified media operator with local broadcast stations and national networks. Provides a comparable benchmark for mid-market local TV economics and audience reach.
- TEGNA: Parent company of KYTX and operator of a national portfolio of broadcast TV stations. As the direct parent, TEGNA determines KYTX's strategic direction, technology investments, and resource allocation.
- Hearst Television: Operates a portfolio of network-affiliated local TV stations including NBC and ABC affiliates. Comparable in scale, content strategy, and advertiser relationships to TEGNA's station group.
- Sinclair Broadcast Group: Major U.S. broadcast group operating local stations across multiple networks including CBS. Comparable scale, distribution model, and dependence on local ad revenue.
- Gray Television: Diversified broadcast operator owning numerous local TV stations across mid-sized U.S. markets. Closely comparable to KYTX's operating model as a network-affiliated local broadcaster reliant on local advertising.
- Nexstar Media Group: Largest U.S. owner of local TV stations with extensive network affiliations. Operates in overlapping markets and competes for the same national advertising relationships.
Direct peers
- KTRE: ABC-affiliated station in Lufkin/Nacogdoches covering the East Texas region. Comparable mid-sized market local broadcaster with overlapping audience and advertiser base in East Texas.
- KLTV: ABC-affiliated local TV station serving the same Tyler/East Texas market. Directly competes with KYTX for viewers and local advertising dollars across news, weather, and sports coverage.
Others
- Locked On Podcast Network: Sports-focused podcast network that KYTX distributes content through. Adjacent ecosystem participant that extends KYTX's sports coverage into on-demand audio format.
Emerging players
- NewsNation: National streaming/cable news network increasingly competing for local news audience share and digital ad dollars. Represents the digital/streaming competitive threat to traditional local broadcasters like KYTX.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
KYTX CBS19 social profiles
Digital presenceKYTX CBS19 financial estimates
Financial estimateRevenue estimate
Valuation estimate
KYTX CBS19 leadership team
Management profileNumber of profiles
KYTX CBS19 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
KYTX CBS19 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about KYTX CBS19
What does KYTX CBS19 do?
KYTX CBS19 is a local CBS-affiliated television station that produces and distributes local news, weather forecasts, sports coverage, and traffic information for Tyler, Texas and surrounding East Texas communities. The station delivers content across multiple platforms including over-the-air broadcast on channel 19, the CBS19+ streaming app on smart TVs and mobile devices, and the cbs19.tv website, complemented by a dedicated weather service with interactive radar and a camera network.
Is KYTX CBS19 a public or private company?
KYTX CBS19 is a private company. It is classified as corporate owned and is currently operating.
When was KYTX CBS19 founded?
KYTX CBS19 was founded in 1991. It employs 101 to 250 people.
Where is KYTX CBS19 based?
KYTX CBS19 is headquartered in Tyler, United States, in the North America region.
Who are KYTX CBS19's main competitors?
Broad incumbents on record are E.W. Scripps Company, TEGNA, Hearst Television, Sinclair Broadcast Group, Gray Television and Nexstar Media Group. Direct peers are KTRE and KLTV. Locked On Podcast Network is listed as an others. NewsNation is listed as an emerging player.
Does KYTX CBS19 have an API?
No public API is recorded for KYTX CBS19.
What industry is KYTX CBS19 in?
KYTX CBS19's product category is Local Television Broadcasting. Its primary akta.pro industry code is MPABACAE, Network-Affiliated Local TV Stations (ABC/CBS/NBC/FOX/CW/Telemundo/Univision, etc.). Its NAICS code is 51612 and its SIC code is 4833.