KLTV

What KLTV does

KLTV is a local broadcast television station (Channel 7) and ABC affiliate licensed to Tyler, Texas, serving the East Texas market including Tyler, Longview, Jacksonville, and surrounding Smith and Gregg counties. The station began broadcasting in the early 1950s, launched its digital presence via kltv.com in 2002, and is wholly owned and operated by Gray Television (NASDAQ: GTN) under its Gray Local Media division. Core product lines are organized around local news, weather, and sports — with severe weather coverage (Thundercall alerts, Project Tornado, Kidscast, Meteorology Minute, Weather Extra) and high school football (The Red Zone) as flagship local franchises. Supporting sub-brands extend the station into food (East Texas Kitchen), politics (East Texas Politics, East Texas Tonight), agriculture (East Texas Ag News), consumer finance (Watching Your Wallet), education (Teacher Tribute), and community programming (We the People, Gift of Love, Power of Prayer, Mark in Texas History).

The underlying technology stack combines traditional over-the-air broadcast (Channel 7), cable and satellite carriage (including DIRECTV and Dish Network), the kltv.com website, native iOS and Android mobile applications, live streaming of newscasts and the "East Texas Now" digital channel, and NextGen TV (ATSC 3.0) next-generation broadcast. Content is supported by dedicated digital advertising sales arms (East Texas Marketing Solutions and GDM East Texas) and syndicated Gray Television network content (InvestigateTV, Local News Live, PowerNation, Circle Country). The station employs 51–100 people across its Tyler headquarters at 105 West Ferguson Street.

KLTV generates revenue primarily through local advertising — television airtime, digital display and sponsored content on kltv.com, and sponsored editorial segments such as the "Health Update" series produced in partnership with Christus Health. Pricing is quote-based and not publicly disclosed, varying by time slot, program, and ad format. GTM is sales-led, with the station selling commercial airtime, digital advertising, and sponsored content packages directly to local East Texas businesses, healthcare providers, and organizations. Standalone revenue is not reported; financials are consolidated within Gray Television's public filings.

Name

KLTV

Legal name

KLTV

Website

https://kltv.com

Company type

Private

Founded year

1950

Operating status

Operating

Headcount range

51–100 employees

Short description

KLTV is a local ABC-affiliated broadcast television station (Channel 7) licensed to Tyler, Texas, owned by Gray Television, delivering local news, weather, sports, and community content to East Texas across broadcast, web, mobile, and streaming channels.

Ownership category

akta.pro rank

Product category

Local Broadcast Television

NAICS

Television Broadcasting Stations (516120), Television Broadcasting Stations (51612)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

Local News & Weather Stations (MPABACAJ)

akta.pro secondary industry

Local/Regional News Channels (MPABAIAD)

Keywords

• Local television broadcasting
• Broadcast news production
• Local advertising sales
• Weather forecasting services
• Community news coverage

Headquarters

HQ city

Tyler

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Television Advertising: Local broadcast television commercials and advertising spots aired during news programming and other shows. Revenue generated from local businesses purchasing airtime to reach East Texas viewers.
2. Digital Advertising: Online advertising on kltv.com including display ads, sponsored content, and digital marketing solutions for local businesses.
3. Sponsored Content: Sponsored segments and content from local businesses and healthcare organizations such as Christus Health, presented as Health Updates and other community-focused sponsored features.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

KLTV is the ABC-affiliated local broadcast television station (Channel 7) for East Texas, licensed to Tyler. It produces and distributes local news, weather forecasting, sports coverage, and community programming via over-the-air broadcast, cable/satellite carriage, and digital streaming. Revenue is generated by selling broadcast television advertising airtime, digital advertising on kltv.com, and sponsored content (such as Health Updates) to local businesses and organizations in the East Texas market.

Product overview

KLTV is a local broadcast television station (Channel 7) serving East Texas, operating as a single unified news and entertainment platform. The core offering centers on KLTV News, Weather, Sports, and Video/Livestream content, supplemented by specialized sub-products including East Texas Tonight, East Texas Now, East Texas Kitchen (food content), East Texas Weekend, East Texas Politics, We the People (community engagement), Watching Your Wallet (consumer content), Teacher Tribute, and East Texas Ag News. Additional offerings include mobile apps for content delivery and NextGen TV technology. The station is owned by Gray Television and covers Tyler, Longview, Jacksonville and surrounding East Texas communities.

Differentiator

Problem solved

Functional benefit

Brands

• East Texas Tonight: Evening news program covering East Texas news and events
• East Texas Now
• Weather Extra
• The Red Zone

Products and services

• KLTV News Local news programming covering breaking news, crime, state, national, military, politics, and community stories from Tyler, Longview, Jacksonville, and surrounding East Texas areas.
• KLTV Weather Weather forecasting and updates for East Texas, including 7-day forecasts, severe weather alerts, radar imagery, and specialized segments such as Weather Extra, Kidscast, Project Tornado, and Meteorology Minute.
• KLTV Sports Sports coverage including local high school and college sports, The Red Zone high school football program, Cowboys Camp NFL coverage, national sports, scoreboard updates, and sports podcasts.
• KLTV Live Stream Live broadcast streaming of KLTV newscasts and East Texas Now programming for online viewers via the kltv.com website.
• KLTV Mobile Apps Mobile applications for iOS and Android that enable viewers to access KLTV news, weather, video, and live stream content on smartphones and tablets.
• Television Advertising Local broadcast television commercial airtime sold to local businesses and organizations to reach East Texas viewers during news programming and other shows on Channel 7.
• Digital Advertising Online advertising on kltv.com including display ads, sponsored content, and digital marketing solutions for local businesses targeting East Texas consumers.
• Sponsored Content Sponsored segments and content produced for local businesses and healthcare organizations, presented as community-focused sponsored features such as Health Updates produced in partnership with Christus Health.
• NextGen TV Next generation broadcast television service offering enhanced digital signals and modern television viewing capabilities via ATSC 3.0 technology on Channel 7.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Gray Television (Gray Local Media)coreOthersKLTV is owned and operated by Gray Television under the Gray Local Media division. Gray Television is a major broadcast television company headquartered in Atlanta, Georgia, that owns and operates television stations and digital platforms across the United States.

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Tegna: Tegna owns 60+ local broadcast stations across the U.S., including WFAA in Dallas. It is a broad incumbent peer with the same network-affiliate business model, competing for local and national ad budgets in adjacent and overlapping markets.
• Nexstar Media Group: Nexstar is the largest U.S. television broadcast operator (~200+ stations) and represents the broader incumbent peer set. It operates the same local TV station business model and competes for the same regional and national advertising pools that flow to stations like KLTV.
• Hearst Television: Hearst Television operates 30+ local TV stations across the U.S., representing a broader incumbent comparable. It shares KLTV's local broadcast + digital model and competes for national advertising relationships and syndicated programming.
• Sinclair Broadcast Group: Sinclair is a major U.S. broadcast television group operating 180+ stations across multiple networks. It shares KLTV's operating model (local news + network affiliation + digital) and competes indirectly through its own regional stations and national advertising sales scale.
• Gray Television: Gray Television (NYSE: GTN) is the parent company that owns and operates KLTV along with ~100+ local broadcast stations across the U.S. It is the strategic owner and direct comparator for station portfolio economics, shared services scale, and capital allocation across a multi-station broadcast group.

Direct peers

• KSLA News 12: KSLA is the CBS affiliate in Shreveport and a Gray Television station. As another mid-market ABC/CBS affiliate in the Ark-La-Tex region, it provides a strong structural comparable for station-level economics, advertising sales model, and digital extension strategy.
• KYTX (CBS 19): KYTX is the CBS-affiliated television station serving the Tyler-Longview market. It is a direct in-market competitor with the same broadcast TV business model, targeting the same local advertisers and viewers with comparable local news, weather, and sports coverage.
• KTRE: KTRE is the NBC/CW-affiliated sister station also owned by Gray Television and based in Lufkin/Nacogdoches, covering an overlapping East Texas market. It is the most direct comparable: same owner, similar regional coverage, same business model, and directly competing for the same advertisers and viewers.
• KTBS 3: KTBS is the ABC-affiliated television station serving the Shreveport, Louisiana market, adjacent to East Texas. It offers the same network programming, same local news + weather + sports format, and competes for regional advertising dollars with overlapping coverage into East Texas communities.
• WFAA (Channel 8): WFAA is the ABC-affiliated television station in Dallas-Fort Worth, owned by Tegna. While a different market, it shares the same ABC network affiliation as KLTV and operates an identical broadcast-plus-digital local news business model at a larger scale, making it a relevant structural comparable.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/KLTV7
• LinkedInlinkedin.com/company/kltv
• Facebookfacebook.com/KLTV7

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KLTV