SAM'S TOWN
- Company typePrivate
- Founded1994
- HeadquartersShreveport, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
SAM'S TOWN firmographics
Firmographics- Name
- SAM'S TOWN
- Legal name
- Sam's Town Hotel & Casino, Shreveport
- Website
- https://samstownshreveport.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
SAM'S TOWN industry classification
Industry- Product category
- Casino and Hotel Hospitality
- NAICS
- Casino Hotels (721120)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Riverboat Casino Hotels (THAGAJAD)
Keywords
Where SAM'S TOWN is headquartered
LocationHeadquarters
- HQ city
- Shreveport
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SAM'S TOWN business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Casino Gaming: Revenue from slot machines, table games, and other casino activities on the authentic 19th-century paddlewheel dockside riverboat.
- Hotel Accommodations: Revenue from hotel rooms and suites with Best Rate Tier Benefit for Boyd Rewards members.
- Food and Beverage: Multiple dining venues including steakhouse and other unique dining options on property.
- Sportsbook Wagering: Sports betting on major U.S. sports including professional baseball, basketball, hockey, soccer, football, golf, boxing, motorsports, and collegiate sports with spreads, single bets, and parlays.
- Entertainment: Live entertainment events at Sam's Town Live! venue with an entertainment calendar of shows.
- Spa Services: Spa Blu providing spa and wellness services to hotel guests and visitors.
- Group Events and Weddings: Meeting facilities and wedding venues for groups with flexible meeting space and group reservation services.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
SAM'S TOWN product offering
Product offeringCore offering
Sam's Town Hotel & Casino operates an integrated hospitality and gaming property on the historic Red River in downtown Shreveport, Louisiana, anchored by an authentic 19th-century paddlewheel dockside riverboat casino offering table games, slots, and a sportsbook. The property also provides luxury hotel rooms and suites, multiple dining venues, Spa Blu wellness services, Sam's Town Live! entertainment venue, and meeting and wedding facilities, all connected through the Boyd Rewards loyalty program.
Product overview
Sam's Town Hotel & Casino is a single property offering an integrated hospitality and gaming experience. The property features a 19th-century paddlewheel dockside riverboat casino as its core gaming attraction, supported by hotel accommodations with luxury rooms and suites, Spa Blu for wellness services, and Sam's Town Live! for entertainment. The Boyd Rewards loyalty program provides cross-property benefits for members. Digital offerings include the Stardust Social Casino (online social gaming) and dedicated mobile apps for rewards management and sports betting. Additional services encompass dining venues, meeting and event facilities for groups and weddings, and a comprehensive sportsbook for U.S. sports betting.
Differentiator
Problem solved
Functional benefit
Brands
- Boyd Rewards: Boyd Gaming's premier loyalty program offered at Sam's Town Shreveport, allowing guests to earn and redeem rewards across Boyd Gaming properties.
- Spa Blu
- Sam's Town Live!
- Stardust Social Casino
Products and services
- Sam's Town Hotel & Casino Shreveport Integrated hotel and casino property located on the historic Red River in downtown Shreveport, Louisiana, featuring an authentic 19th-century paddlewheel dockside riverboat casino, luxury guest rooms and suites, dining venues, spa, entertainment, and proximity to local attractions including museums, botanical gardens, and an I-Max Theater. Target customers are leisure travelers, gaming enthusiasts, and group event planners visiting Shreveport.
- Hotel Rooms and Suites
Companies that use SAM'S TOWN
Customer profileSegments3 records
Ideal customer profiles3 records
SAM'S TOWN technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SAM'S TOWN partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Boyd Gaming CorporationcoreSam's Town Shreveport is owned and operated by Boyd Gaming Corporation, a major gaming company with multiple properties across the United States. The property operates under Boyd Gaming's brand and utilizes their integrated systems including Boyd Rewards loyalty program, Boyd Sports platform, and centralized reservation systems.
Recent moves4 records
Expansion highlights4 records
SAM'S TOWN competitors and assessment
Company assessmentBroad incumbents
- Penn Entertainment: Regional gaming operator with significant Louisiana footprint (L'Auberge Lake Charles) and ESPN BET — directly competing with Boyd Gaming in regional U.S. gaming and increasingly in integrated sports betting/digital.
- Boyd Gaming Corporation: Parent company and broader regional/national gaming operator (NYSE: BYD) — owns and operates Sam's Town Shreveport along with a portfolio of regional casino properties across the U.S., sharing systems, loyalty, and brand.
- Caesars Entertainment: National gaming and lodging operator with multiple Louisiana and Mississippi regional casino hotels (including Horseshoe Bossier City) — competes directly with Boyd/Sam's Town in regional U.S. gaming markets under the Caesars Rewards umbrella.
Direct peers
- Horseshoe Bossier City: Caesars-operated casino hotel in the adjacent Bossier City market, offering a comparable mix of gaming, hotel, dining, and entertainment under the Caesars Rewards loyalty umbrella — directly competing for Shreveport/Bossier City gaming and leisure spend.
- Margaritaville Resort Casino Bossier City: Bossier City casino hotel competing in the same regional Shreveport/Bossier City drive-to market, with a similar combination of gaming floor, hotel rooms, F&B, and entertainment venues.
- Isle of Capri Casino Hotel Lake Charles: Boyd Gaming sister property — a Boyd-owned Louisiana regional casino hotel offering a comparable gaming, hotel, dining, and sportsbook product mix and sharing the Boyd Rewards loyalty platform.
- Eldorado Resort Casino Shreveport: Direct competitor operating a casino hotel in downtown Shreveport, Louisiana, offering slots, table games, hotel rooms, dining, and entertainment — directly contesting Sam's Town in the same local market and customer base.
- DiamondJacks Casino & Hotel: Regional casino hotel in the Bossier City/Shreveport gaming market offering slots, table games, hotel accommodations, and dining — directly competing for the same drive-to regional gaming customers.
Regional players
- Golden Nugget Lake Charles: Land-based casino resort in Lake Charles, Louisiana offering gaming, hotel, dining, marina, and entertainment — similar integrated regional casino resort model to Sam's Town but in a different Louisiana geography.
- L'Auberge Casino Resort Lake Charles: Penn Entertainment-operated Louisiana regional casino resort offering gaming, hotel, F&B, golf, and spa — comparable Louisiana regional casino-resort business model, but in the Lake Charles market rather than Shreveport.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SAM'S TOWN social profiles
Digital presenceSAM'S TOWN financial estimates
Financial estimateRevenue estimate
Valuation estimate
SAM'S TOWN leadership team
Management profileNumber of profiles
SAM'S TOWN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SAM'S TOWN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SAM'S TOWN
What does SAM'S TOWN do?
Sam's Town Hotel & Casino operates an integrated hospitality and gaming property on the historic Red River in downtown Shreveport, Louisiana, anchored by an authentic 19th-century paddlewheel dockside riverboat casino offering table games, slots, and a sportsbook. The property also provides luxury hotel rooms and suites, multiple dining venues, Spa Blu wellness services, Sam's Town Live! entertainment venue, and meeting and wedding facilities, all connected through the Boyd Rewards loyalty program.
Is SAM'S TOWN a public or private company?
SAM'S TOWN is a private company. It is classified as corporate owned and is currently operating.
When was SAM'S TOWN founded?
SAM'S TOWN was founded in 1994. It employs 101 to 250 people.
Where is SAM'S TOWN based?
SAM'S TOWN is headquartered in Shreveport, United States, in the North America region.
How does SAM'S TOWN make money?
Seven revenue lines are on record. Casino Gaming is the primary driver. The others are hotel Accommodations, food and Beverage, sportsbook Wagering, entertainment, spa Services and group Events and Weddings.
Who are SAM'S TOWN's main competitors?
Broad incumbents on record are Penn Entertainment, Boyd Gaming Corporation and Caesars Entertainment. Direct peers are Horseshoe Bossier City, Margaritaville Resort Casino Bossier City, Isle of Capri Casino Hotel Lake Charles, Eldorado Resort Casino Shreveport and DiamondJacks Casino & Hotel. Regional players are Golden Nugget Lake Charles and L'Auberge Casino Resort Lake Charles.
Does SAM'S TOWN have an API?
No public API is recorded for SAM'S TOWN.
What industry is SAM'S TOWN in?
SAM'S TOWN's product category is Casino and Hotel Hospitality. Its primary akta.pro industry code is THAGAJAD, Riverboat Casino Hotels. Its NAICS code is 721120 and its SIC code is 7000.