Saloon Media
Saloon Media is a Toronto-based independent production company founded in 2013 that creates unscripted, scripted, animated, and kids & family television and digital content, operating as a label within Blue Ant Studios.
- Company typePrivate
- Founded2013
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
Saloon Media firmographics
Firmographics- Name
- Saloon Media
- Legal name
- Blue Ant Media
- Website
- https://saloonmedia.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Saloon Media is a Toronto-based independent production company founded in 2013 that creates unscripted, scripted, animated, and kids & family television and digital content, operating as a label within Blue Ant Studios.
- Ownership category
- akta.pro rank
Where Saloon Media is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Markets served
Saloon Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Distribution channels4 records
Marketing channels5 records
Saloon Media product offering
Product offeringCore offering
Saloon Media is a Toronto-based creative production hub that develops and produces original television and digital content across unscripted, scripted, animation, and kids & family genres. Operating as part of Blue Ant Studios, the company creates premium programming for global distribution to broadcasters and streaming platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Television and Digital Content Production
Companies that use Saloon Media
Customer profileIdeal customer profiles1 record
Saloon Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Saloon Media competitors and assessment
Company assessmentBroad incumbents
- Entertainment One (eOne): Larger Canadian-originated content company (now Hasbro-owned) producing and distributing film, TV, and family content — comparable genre breadth at significantly greater scale.
- WildBrain: Canadian kids and family content producer/distributor with significant IP library and global licensing operations — comparable in kids & family and animation but operating at much larger scale.
- Lionsgate: Major global studio producing and distributing unscripted and scripted content for streaming and broadcast — overlapping production capabilities and buyer relationships.
- Corus Entertainment: Major Canadian media company operating television channels and production (Nelvana Studios) — broad incumbent with overlapping content production and distribution.
Direct peers
- marblemedia: Toronto-based independent producer of unscripted, scripted, and kids content with international co-production activity — closely comparable in scale and genre mix.
- Proper Television: Canadian unscripted production specialist producing factual and reality programming for global streamers and broadcasters — comparable for Saloon's unscripted slate.
- Boat Rocker Media: Toronto-based independent production company of comparable scale producing unscripted, scripted, animation, and kids & family content for global platforms — directly comparable in size, genre mix, and international distribution strategy.
- Breakthrough Entertainment: Canadian production and distribution company producing scripted, unscripted, animation, and kids content — directly comparable independent studio based in Toronto.
- 9 Story Media Group: Canadian independent studio with strong animation and kids & family content production and global distribution — closely aligned with Saloon's animation and kids segment focus.
Emerging players
- Vice Media: Digital-first content production company with global editorial and documentary programming — comparable digital content production capability and audience engagement model.
Market position
Customer concentration
Saloon Media social profiles
Digital presenceSaloon Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Saloon Media leadership team
Management profileNumber of profiles
Profiles2 records
Saloon Media subsidiaries and ownership
Company hierarchySubsidiaries1 record
Saloon Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Saloon Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Saloon Media
What does Saloon Media do?
Saloon Media is a Toronto-based creative production hub that develops and produces original television and digital content across unscripted, scripted, animation, and kids & family genres. Operating as part of Blue Ant Studios, the company creates premium programming for global distribution to broadcasters and streaming platforms.
When was Saloon Media founded?
Saloon Media was founded in 2013. It employs 11 to 50 people.
Where is Saloon Media based?
Saloon Media is headquartered in Toronto, Canada, in the North America region.
Who are Saloon Media's main competitors?
Broad incumbents on record are Entertainment One (eOne), WildBrain, Lionsgate and Corus Entertainment. Direct peers are marblemedia, Proper Television, Boat Rocker Media, Breakthrough Entertainment and 9 Story Media Group. Vice Media is listed as an emerging player.
Does Saloon Media have an API?
No public API is recorded for Saloon Media.