Good Goods
Good Goods is a privately held Ukrainian online gift retailer founded in 2015, operating from Kyiv via a PHP/OpenCart storefront with 4,000+ handcrafted gift SKUs sold direct-to-consumer across Ukraine through Nova Poshta delivery.
- Company typePrivate
- Founded2015
- HeadquartersKyiv, Ukraine
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Good Goods does
Good Goods is a privately held Ukrainian online gift retailer founded in 2015 and headquartered in Kyiv. It operates a single-country direct-to-consumer e-commerce storefront (ggoods.com.ua) selling more than 4,000 SKUs across categories including leather-bound books and religious texts (Bibles, Torahs, Korans), photo albums, leather notebooks and planners, handmade skewers (shampers) and shot glass sets, wooden chess and backgammon combination sets, leather accessory collections themed around world cities, designer kettlebells, hookahs and accessories, and ultra-premium made-to-order library collections priced up to 1,000,000 UAH. The catalog emphasizes handcrafted production by Ukrainian artisans and offers personalization services such as engraving and custom monogramming.
The storefront is built on a standard PHP-based OpenCart content management system. There is no mobile app, no proprietary AI or data capabilities, and no disclosed API integrations. Order fulfillment relies on third-party Nova Poshta courier delivery across Ukraine, with free delivery thresholds in Kyiv (from 60 UAH) and nationwide (from 5,000 UAH). Customer engagement channels are limited to a Facebook page, an Instagram account, a blog with gift guides, an email newsletter, messaging-app support (Viber, Telegram, WhatsApp), and an affiliate partner program offering 5% commission on referred sales.
The revenue model is one-time retail purchase, spanning individual gift items (400-30,000 UAH), elite leather-bound books (2,000-100,000 UAH), complete library collections (105,000-1,000,000 UAH), gift certificates, and corporate bulk orders. Good Goods serves two primary customer segments — individual consumers purchasing for personal occasions (birthdays, anniversaries, weddings) and corporate/B2B buyers sourcing gifts for employees, clients, and events — plus secondary personas organized around recipient type (women, men, children, religious customers). No external funding, institutional investors, patents, certifications, awards, or disclosed financial figures are present in the available data.
Good Goods firmographics
Firmographics- Name
- Good Goods
- Legal name
- Good Goods Интернет-магазин подарков
- Website
- https://ggoods.com.ua
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Good Goods is a privately held Ukrainian online gift retailer founded in 2015, operating from Kyiv via a PHP/OpenCart storefront with 4,000+ handcrafted gift SKUs sold direct-to-consumer across Ukraine through Nova Poshta delivery.
- Ownership category
- akta.pro rank
Good Goods industry classification
Industry- Product category
- Online Gift Retail
- NAICS
- Gift, Novelty, and Souvenir Retailers (459420), Luggage and Leather Goods Retailers (458320), Jewelry, Luggage, and Leather Goods Retailers (4583)
- SIC
- Retail-Apparel & Accessory Stores (5600), Costume Jewelry & Novelties (3960)
- akta.pro primary industry
- Luxury Leather Goods & Handbags (CRAKAFAB)
- akta.pro secondary industries
- Luxury Small Leather Goods & Wallets (CRAKAFAC), Small Leather Goods (Wallets, Cardholders, Keyholders) (CRAKAEAB)
Keywords
Where Good Goods is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
Good Goods business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Retail product sales: Direct e-commerce sales of gift products including leather-bound books, photo albums, wooden chess and nardy sets, gift sets, religious texts, knives, shashlik skewers, wallets, bags, watches, and decorative items. One-time purchase model for individual products.
- Custom/made-to-order products: Products made to order including personalized leather goods, custom-engraved items, and bespoke gift sets. Extended production timelines of 7-14 working days for custom wooden items.
- Gift certificates: Digital and physical gift certificates available for purchase, allowing recipients to select their own gifts.
- Premium library collections: High-value luxury book collections in leather bindings, including the 100-volume Russian Classics library (1,000,000 UAH) and 50-volume Children's Classics collection (600,000 UAH). These are made-to-order with extended production times.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual gift products - prices from 400 to 30,000 UAH |
| Unit Pricing | Pay-as-you-go | Elite leather-bound books - 2,000 to 100,000 UAH |
| Unit Pricing | Multi-year contract | Complete library collections - 105,000 to 1,000,000 UAH |
| Other | Pay-as-you-go | Corporate and bulk orders |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Good Goods product offering
Product offeringCore offering
Good Goods is a Ukrainian online gift store (ggoods.com.ua) that sells more than 4,000 gift products including leather-bound books and religious texts, photo albums, leather accessories, chess and backgammon sets, shashlik skewers and shot-glass sets, designer kettlebells, hookahs, watches, wallets, and bags. The company offers custom engraving and bespoke made-to-order production (typically 7–14 working days) and ships orders nationwide via Nova Poshta, with a separate corporate gifting program and gift certificates available.
Product overview
Good Goods is an online gift shop based in Ukraine operating since 2015, offering a curated portfolio of over 4,000 gift items primarily from Ukrainian producers. The product portfolio centers on premium leather-bound books and religious texts (Bibles, Torahs, Korans) with handcrafted craftsmanship, complemented by notebooks and planners in leather and artificial leather bindings. Key product lines include photo albums, handmade skewer and shot glass sets (shampers), chess and backgammon combination sets, and themed leather accessory sets named after world cities. The store also carries designer kettlebells, hookahs, home decor items, watch boxes, and corporate gift solutions. The company operates an affiliate partner program and sells gift certificates. Products are primarily handmade by Ukrainian artisans with a focus on quality materials including genuine leather, wood, brass, and stainless steel.
Differentiator
Problem solved
Functional benefit
Products and services
- Leather-bound Books and Religious Texts Premium handcrafted books in genuine leather bindings including Bibles, Torahs, Korans, prayer books, and other religious texts in various languages, featuring handcrafted craftsmanship with gold-leaf edges and metal clasps; priced between approximately 2,100 UAH and 47,000 UAH. Targeted at buyers seeking meaningful spiritual, milestone, or executive gifts.
- Premium Library Collections Ultra-premium made-to-order complete library collections including Russian Classical Literature (100 volumes), Foreign Literature (100 volumes at 1,000,000 UAH), and Children's Classics (50 volumes at 600,000 UAH), all in French leather binding with gold tooling, delivered with velvet cases, certificates, and optional custom monograms. Targeted at ultra-high-net-worth individual collectors and corporate VIP gifting.
- Notebooks and Planners Leather-bound and artificial-leather notebooks, planners, and diaries in A4 and A5 sizes with alphabet indexes and ring mechanisms, plus planner covers and desktop planners; targeted at professionals and as corporate stationery gifts.
- Photo Albums Family, wedding, and children's photo albums in leather and pressed-cardboard bindings with photo-corner and photo-tape mounting options, including dedicated wedding and children's lines; targeted at gift-givers marking family milestones.
- Shashlik Skewers and Shot-Glass Gift Sets Handmade skewers and shot-glass sets in leather quivers, wooden cases, and gift boxes, featuring brass and stainless steel with food-grade Damascus coating and animal-motif decorations; targeted at men's gifts and outdoor-enthusiast recipients.
- Chess and Backgammon Sets Handmade wooden chess and backgammon combination sets from the Zakarpattia region with walnut boards, maple and plum inlays, and carved thematic designs; targeted at collectors, executives, and hobbyist gift recipients.
- Themed Leather Accessory Sets Coordinated collections of leather accessories including wallets, cardholders, document folders, passport covers, and keychains, themed around world cities (Paris, London, Montreal, Barcelona, Berlin, Naples, Prague, Rome, Tokyo, Chicago, Tiffany); targeted at men's and women's gift buyers and corporate gifts.
- Designer Kettlebells Decorative cast-iron kettlebells in 12kg, 16kg, 20kg, and 24kg weights featuring skull, lion, and Cossack designs with black or bronze finishes, doubling as functional training equipment and home décor; targeted at fitness enthusiasts and as distinctive men's gifts.
- Hookahs and Accessories Hookahs and accessories including coal holders (kalauds), bowls, flasks, and tongs; targeted at adult enthusiasts as novelty gifts.
- Gift Certificates Digital and physical gift certificates allowing recipients to select their own gifts from the Good Goods catalog; targeted at buyers who want to give flexible gifting options.
Companies that use Good Goods
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles2 records
Good Goods technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Good Goods partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Affiliate PartnersminorAffiliate partnership program allowing participants to earn 5% commission by placing links to the Good Goods store and individual products. Each purchase through an affiliate link generates income for the partner.
Scale indicators3 records
Recent moves4 records
Expansion highlights3 records
Good Goods competitors and assessment
Company assessmentDirect peers
- Not On The High Street: UK-based curated online marketplace and retailer for personalized and unique gifts, directly comparable to Good Goods' positioning as a curated gifting destination offering personalization (engraving, monogramming) and a broad multi-category assortment.
- Firebox: UK online novelty gift and gadget retailer offering unusual, design-forward gift items to consumers — directly comparable to Good Goods' selection of niche and novel gift items (chess sets, hookahs, decorative items) sold online without physical stores.
- Personalization Mall: US online retailer specializing in personalized and custom-engraved gifts across categories — closely mirrors Good Goods' competitive advantage in personalization (engraving, monogramming, bespoke production) for corporate and consumer buyers.
- CafePress: US online platform for customized and personalized products including gifts and accessories — directly comparable to Good Goods' made-to-order and personalized product lines distributed through its own e-commerce storefront.
- Moonpig: Online personalized greetings cards and gift retailer operating across the UK and Ireland with a direct-to-consumer e-commerce model — directly comparable to Good Goods' personalization-led gifting model and online-only distribution.
- Uncommon Goods: US online retailer specializing in unique, often handmade and artisan gifts across many categories — directly comparable to Good Goods' curated catalog of 4,000+ artisan and novelty gift items with a sustainability/handcraft angle.
- Hammacher Schlemmer: US long-standing retailer of unique and unusual gifts, gadgets, and lifestyle products sold primarily online and via catalog — directly comparable to Good Goods' assortment of distinctive, hard-to-find gift items for personal and corporate buyers.
Broad incumbents
- Etsy: Global online marketplace for handmade, vintage, and custom goods — overlapping with Good Goods' curated assortment of Ukrainian artisan products but operating at vastly greater scale as a multi-seller marketplace rather than a single-store retailer.
- 1-800-Flowers: Large US gift and floral e-commerce retailer offering personalized gifts, gourmet baskets, and corporate gifting — comparable to Good Goods' corporate gifting segment and occasion-driven gift positioning, though broader in scope and scale.
Regional players
- Ozon: Major CIS-region e-commerce platform serving Russian and CIS markets — comparable to Good Goods in serving Eastern European consumers online with broad gift and lifestyle assortments, but operating across a much wider geography and category set.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Good Goods social profiles
Digital presenceGood Goods financial estimates
Financial estimateRevenue estimate
Valuation estimate
Good Goods leadership team
Management profileNumber of profiles
Profiles1 record
Good Goods funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Good Goods M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Good Goods
What does Good Goods do?
Good Goods is a Ukrainian online gift store (ggoods.com.ua) that sells more than 4,000 gift products including leather-bound books and religious texts, photo albums, leather accessories, chess and backgammon sets, shashlik skewers and shot-glass sets, designer kettlebells, hookahs, watches, wallets, and bags. The company offers custom engraving and bespoke made-to-order production (typically 7–14 working days) and ships orders nationwide via Nova Poshta, with a separate corporate gifting program and gift certificates available.
Is Good Goods a public or private company?
Good Goods is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Good Goods founded?
Good Goods was founded in 2015. It employs 1 to 10 people.
Where is Good Goods based?
Good Goods is headquartered in Kyiv, Ukraine, in the Europe region.
How does Good Goods make money?
Four revenue lines are on record. Retail product sales are the primary driver. The others are custom/made-to-order products, gift certificates and premium library collections.
Who are Good Goods's main competitors?
Direct peers on record are Not On The High Street, Firebox, Personalization Mall, CafePress, Moonpig, Uncommon Goods and Hammacher Schlemmer. Broad incumbents are Etsy and 1-800-Flowers. Ozon is listed as a regional player.
Does Good Goods have an API?
No public API is recorded for Good Goods.
What industry is Good Goods in?
Good Goods's product category is Online Gift Retail. Its primary akta.pro industry code is CRAKAFAB, Luxury Leather Goods & Handbags, with a secondary code of CRAKAFAC, Luxury Small Leather Goods & Wallets. Its NAICS code is 459420 and its SIC code is 5600.