Metro Women's Care

What Metro Women's Care does

Metro Women's Care is a 501(c)(3) non-profit free women's health center founded in 1990 and headquartered at 5101-D Backlick Rd, Annandale, Virginia. The organization provides no-cost reproductive health services to women in the Washington D.C. metropolitan area (DMV), with a primary focus on pre-abortion consultations. Core clinical services include medical-grade pregnancy testing (FDA-approved, lab-quality hCG detection), ultrasound consultations for pregnancy confirmation and gestational age/viability assessment, and STI testing and treatment for Chlamydia and Gonorrhea. The center also provides structured abortion education covering medication abortion (mifepristone/misoprostol), in-clinic procedures, emergency contraception, and abortion pill reversal information.

The business does not perform or refer for abortion services, positioning itself as a conflict-free information and clinical assessment resource. All ultrasounds are approved by a supervising board-certified M.D., and services are delivered by licensed professional nurses and nurse sonographers. The underlying technology stack is entirely standard medical equipment with no proprietary software, AI, or digital health platform. Distribution is delivered through a single physical clinic plus a Wix-based website (metrowomensva.com) that supports online appointment booking, phone (703-354-7272), and text (571-335-7993) intake channels, with a Spanish-language version available.

As a non-profit, Metro Women's Care generates no fee-for-service revenue; all services are provided at no cost and the organization is funded by donations and charitable contributions. The go-to-market motion is direct-to-consumer, with a digital-first awareness strategy spanning organic SEO, a content blog, Instagram (@metrowomensva), and TikTok (@metrowc). Customers are individual women, primarily those facing unexpected pregnancies and considering abortion options, with no enterprise or institutional clients. The organization has operated as a single-location entity for 35+ years with no disclosed headcount, funding rounds, M&A activity, or geographic expansion.

Name

Metro Women's Care

Legal name

Metro Women's Care

Website

https://metrowomensva.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

Metro Women's Care is a 501(c)(3) non-profit free women's health center in Annandale, VA, founded in 1990, providing no-cost pre-abortion consultations, pregnancy testing, ultrasound, and STI testing to women in the DMV area. It does not perform or refer for abortions.

Ownership category

akta.pro rank

Product category

Women's Reproductive Health Services

NAICS

Offices of Physicians (62111), Offices of Physicians (except Mental Health Specialists) (621111), Diagnostic Imaging Centers (621512)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Prenatal & Maternal-Fetal Diagnostic Imaging Centers (HLAFAKAL)

akta.pro secondary industry

General Obstetrics (Prenatal/Antepartum Care) (HLAKAJAA)

Keywords

• Women's health services
• Pre-abortion consultation
• Pregnancy testing
• Ultrasound consultation
• Reproductive health services

Headquarters

HQ city

Annandale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Donations and Charitable Contributions: As a 501(c)(3) non-profit organization, Metro Women's Care relies on donations and charitable funding rather than generating revenue from services. All services are provided completely free to patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Metro Women's Care provides free pre-abortion consultations to women, bundling pregnancy testing, ultrasound imaging, STI testing and treatment, and abortion education in a single no-cost visit. The center also offers standalone pregnancy testing and ultrasound consultation services to confirm pregnancy and gestational age. All services are delivered in a confidential clinical setting regardless of the patient's documentation or insurance status.

Product overview

Metro Women's Care is a free women's health center operating as a 501(c)(3) non-profit organization since 1990, providing reproductive health services primarily focused on pre-abortion consultations. The core offering is a Pre-Abortion Consultation service that bundles multiple components: Pregnancy Testing (medical-grade, FDA-approved lab-quality tests), Ultrasound Consultation (for pregnancy confirmation, gestational age, and viability), STI Testing & Treatment (for Chlamydia and Gonorrhea), and Abortion Education. The center also provides related educational services including Abortion Pill FAQs, Abortion Procedure Information, Emergency Contraception Information, and Abortion Pill Reversal information. All services are offered at no cost to patients regardless of insurance or immigration status.

Differentiator

Problem solved

Functional benefit

Products and services

• Pre-Abortion Consultation

Quantifiable outcome

• All services provided completely free of charge to remove financial barriers to healthcare access

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Others

• National Institute of Family and Life Advocates (NIFLA): Industry association and training network for pregnancy resource centers and medical clinics. Relevant as an ecosystem/peer support organization for centers operating in the same niche as Metro Women's Care.

Direct peers

• Heartbeat International: Global network of pregnancy resource centers offering free services including ultrasounds, pregnancy testing, and abortion information. Operates with the same non-profit, free-of-charge model as Metro Women's Care.
• CompassCare: Non-profit women's health organization providing free pregnancy testing, ultrasounds, and options counseling. Similar operating philosophy to Metro Women's Care with comparable service mix and free-service model.
• Care Net: National network of pregnancy resource centers providing free pregnancy testing, ultrasounds, and options counseling. Directly comparable model to Metro Women's Care, with a national footprint and affiliate structure supporting local centers.
• Obria Medical Clinics: Network of women's health clinics providing free pregnancy testing, ultrasounds, STI testing, and reproductive health education. Operates in a similar outpatient, free-service model to Metro Women's Care.
• Birthright International: Non-profit offering free pregnancy testing, counseling, and material support to women facing unplanned pregnancies. Closely aligned mission and service mix to Metro Women's Care, with local chapters in many US cities.

Broad incumbents

• Planned Parenthood Federation of America: Largest US provider of reproductive and women's health services including pregnancy testing, STI testing, and ultrasounds. Overlaps significantly in service offerings but differs in clinical scope (provides contraception and abortion referrals), pricing model, and political positioning.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/metrowomensva/?hl=en
• TikToktiktok.com/@metrowc
• Xx.com/metrowomensva
• Facebookfacebook.com/MetroWomensVa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metro Women's Care