Mirt Interijer

What Mirt Interijer does

Mirt Interijer (legal entity: MIRT INTERIJER D.O.O.) is a Croatian family-owned trade show booth design and manufacturing company founded in 1993 and headquartered in Bestovje, Zagreb County, with a production workshop in Zagreb. The company specializes in custom-built exhibition booths using aluminum, wood, and steel structures, complemented by decorative panels, multimedia, and lighting, alongside modular Octanorm aluminum systems that enable rapid assembly for exhibitions up to 5,000 m². Production is supported by in-house CNC machining equipment from Italian manufacturer SCM and premium finishing materials from Kronospan, Egger, and Fundermax. The company delivers fully turnkey services covering design consultation, photo-realistic 3D visualization, manufacturing, European transportation, on-site assembly, and post-event disassembly.

The company operates a sales-led, project-based business model targeting enterprise and institutional trade show exhibitors. Pricing is quote-based, determined through a detailed client questionnaire and project manager consultation — no public pricing tiers exist. The go-to-motion relies on direct contact (phone/email), a bilingual (Croatian/English) website portfolio showcasing reference projects, and Facebook presence. The customer base includes recognized enterprise brands such as Porsche, OTP Bank, Sanofi/Genzyme, Končar, Jungheinrich, Intercars, Montelektro, and government bodies including the Croatian Chamber of Economy (HGK) and Croatian Chamber of Trades (HOK), spanning automotive, pharmaceutical, banking, electronics, manufacturing, and public-sector verticals. The company is led by director Tomislav Mirt and project manager Ana Kanižić, with 1-10 employees.

Mirt Interijer has progressively expanded its geographic footprint from Croatia to Germany, France, Czech Republic, Greece, Italy, Slovenia, Bosnia, Turkey, and Serbia over 30+ years, while also extending beyond booth manufacturing into event management (notably Place2go tourism fair in 2014). It is a privately held, family-operated business with no external investors, no disclosed subsidiaries, and no M&A activity. No revenue figure is publicly disclosed. The company has no patent portfolio, no published AI/ML capabilities, and no software/API product offering — it is fundamentally a specialized custom-manufacturing services firm with European-wide project execution capability.

Name

Mirt Interijer

Legal name

MIRT INTERIJER D.O.O.

Website

https://mirt-interijer.hr

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Mirt Interijer is a Croatian family-owned manufacturer founded in 1993 that designs, fabricates, and installs custom and modular trade show booths for enterprise and institutional clients across Europe, offering turnkey services from 3D visualization through disassembly.

Ownership category

akta.pro rank

Product category

Trade Show & Exhibition Booth Services

akta.pro industry

PRIMARYTHAHAHAA

Custom Booth & Stand Design (Concept, 3D, Branding)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Booth Design, Exhibition Stand Builders & Show Services

SECONDARYTHAHAHAC

Modular & Portable Display Systems (Pop-Ups, Tension Fabric, Kits)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Booth Design, Exhibition Stand Builders & Show Services

Keywords

• Trade show booth design
• Exhibition stand manufacturing
• Custom booth construction
• Modular booth systems
• Promotional display counters

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Custom Booth Manufacturing: Project-based custom manufacturing of trade show booths including promotional counters, exhibition booths for congresses and seminars, and large event booths. Services include design, 3D visualization, production, assembly, delivery, and disassembly.
2. Octanorm Modular Booth Rental/Services: Modular Octanorm booth solutions using the company's own inventory of aluminum structures, panels, and components for exhibitions up to 5000 m².

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Mirt Interijer designs, manufactures, delivers, and assembles custom and modular trade show booths and exhibition stands for corporate clients across Europe. The company provides turnkey solutions including 3D visualization, production, transportation, on-site assembly, and post-event disassembly. They serve trade shows, congresses, seminars, and major events, with capacity to equip exhibitions of up to 5,000 square metres using their own Octanorm inventory and in-house workshop.

Product overview

Mirt Interijer is a trade show booth design and manufacturing company offering a portfolio of exhibition solutions: Custom-made Booths (fully tailored booth construction), Promotional Display Counters (mobile promotional podiums), Exhibition Booths for Congresses and Seminars (professional event solutions), and Major Events Booths (Octanorm modular system for large exhibitions up to 5000 m²). The company provides end-to-end services from 3D visualization and design through manufacturing, assembly, and disassembly across Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom-made Booths (Custom made štandovi) Fully tailor-built trade show booths using aluminium, wood, and steel structures, decorative panels, multimedia, and premium lighting for brands seeking unique high-impact exhibition presence.
• Promotional Display Counters (Prodajno izložbeni pultovi) Lightweight, mobile promotional podiums with fully brandable surfaces used for direct product, service, or brand promotion at trade shows, conferences, seminars, and marketing activations such as tastings and presentations.
• Exhibition Booths for Congresses and Seminars (Štandovi za kongrese i seminare) Elegant presentation solutions for professional and business events such as congresses and seminars, built using the Octanorm aluminium modular system for clean design, graphics, and dedicated client-interaction areas.
• Major Events Booths (Štandovi za veća događanja) Large-scale exhibition booth construction using the Octanorm aluminium modular system, enabling fast assembly, high load capacity, and flexible configurations for complete trade shows covering areas up to approximately 5,000 m².

Named customers20 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Expotechnik Group: German-headquartered international exhibition stand builder offering custom booth design, manufacturing, and turnkey services across Europe. Directly comparable business model and customer base to Mirt Interijer, with broader geographic scale.
• Quadrant2Design: UK-based exhibition stand design and build specialist with in-house modular systems and full project management. Closely comparable boutique business model serving European enterprise exhibitors.
• ALTITUDE: UK-based exhibition stand design and build company offering custom and modular booth solutions with full project management. Similar boutique scale and turnkey service model targeting enterprise exhibitors across Europe.
• Mather & Co: UK exhibition design and build agency specializing in custom stands for museums, brands, and trade shows. Similar custom design-led boutique approach serving enterprise clients across Europe.
• beMatrix: Belgian manufacturer of modular aluminum frame systems for exhibition stands, the same product category Mirt Interijer uses (Octanorm). Comparable in core technology and customer segment, though beMatrix supplies the system rather than full booth service.
• The Taylor Company: US-based custom exhibit design and fabrication firm offering full-service booth solutions to enterprise brands. Comparable custom-build service model with similar end-customer profile.

Broad incumbents

• Orbus Exhibit & Display Group: North American manufacturer and supplier of exhibit, display, and event products including modular booth systems. Comparable in modular product offerings (similar to Octanorm) but at significantly larger scale.
• GL events: French-listed global event services group that operates exhibition venues, organizes trade shows, and provides booth-related services. Overlaps with Mirt Interijer on booth installation services, but with much wider portfolio.
• Czarnowski: One of the largest North American trade show exhibit companies offering custom booth design, manufacturing, and event services. Comparable business model at significantly larger scale and geographic breadth.
• GES (Global Experience Specialists): Major global provider of exhibition and event services including custom booth design and installation. Comparable offering at much larger scale with extensive international footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Mirt-Interijer-1176944042333649

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirt Interijer