Gravity Brewing
Gravity Brewing is a privately held craft brewery in Louisville, Colorado, founded by engineers, producing ales and lagers sold via its on-site tasting room, Square-powered online store, branded merchandise, and Colorado wholesale distribution to bars and retailers.
- Company typePrivate
- Founded2010
- HeadquartersLouisville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Gravity Brewing does
Gravity Brewing is a craft brewery and tasting room operation headquartered at 1150 Pine Street in Historic Downtown Louisville, Colorado. Founded by John Frazee — an engineering graduate of the University of Colorado at Boulder — alongside Managing Partner Ryan Bowers, the company is owned and operated by registered professional engineers and brewing industry professionals who apply a science- and engineering-driven methodology to brewing ales and lagers. Head Brewer Scott Smith brings prior production experience from Thorn Brewing, Thorn Street Brewery, Green Flash/Alpine Beer, and Ballast Point's Home Brew Mart, lending a credible craft pedigree to the brewing program.
The core product is a rotating lineup of award-winning craft ales and lagers (including seasonal offerings such as Golden Mosaic, Cerveza Espacial, and Olde Gravitatem), distributed across multiple packaging formats — 32oz and 64oz growlers, 750ml bottles, 32oz Crowlers, 12oz 6-pack cans, 16oz 4-pack cans, and kegs. The company sells directly to consumers through its on-site tasting room (with a large outdoor bier garten), a Square-powered online store for home delivery, and branded merchandise (Gravity Gear). Double D's Sourdough Pizzeria operates as an on-site food partner, extending the on-premise value proposition.
Revenue is generated across four streams: tasting room on-premise sales by the glass, off-premise packaged beer sales (both on-site and online), branded merchandise sales, and wholesale distribution to bars, restaurants, and retail accounts across Colorado — a channel formalized through the April 2023 hire and subsequent promotion of Wholesale Sales Manager C.K. Lichenstein. The company is a privately held Colorado LLC with 1–10 employees, no external funding, and no disclosed revenue.
Gravity Brewing firmographics
Firmographics- Name
- Gravity Brewing
- Legal name
- Gravity Brewing LLC
- Website
- https://thegravitybrewing.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Gravity Brewing is a privately held craft brewery in Louisville, Colorado, founded by engineers, producing ales and lagers sold via its on-site tasting room, Square-powered online store, branded merchandise, and Colorado wholesale distribution to bars and retailers.
- Ownership category
- akta.pro rank
Gravity Brewing industry classification
Industry- Product category
- Craft Beer / Brewpub
- NAICS
- Breweries (31212)
- SIC
- Malt Beverages (2082)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Craft Beer Bars & Taprooms (THAFAEAG), Beer, Brewery & Craft Beverage Tastings (THAJAGAE)
Keywords
Where Gravity Brewing is headquartered
LocationHeadquarters
- HQ city
- Louisville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gravity Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- On-site Tasting Room Sales: Direct sales of craft beer by the glass in a relaxed tasting room atmosphere with friendly service. The tasting room also features Double D's Sourdough Pizzeria for food service, creating an additional revenue stream.
- Off-premise Beer Sales: Sale of packaged beer including 32oz and 64oz growlers, 750ml bottles, 32oz Crowlers, 12oz cans (6-packs), 16oz cans (4-packs), and kegs for consumption off premises.
- Online Store: E-commerce sales through their online store at gravitybrewing.square.site for home delivery of their craft beers and merchandise.
- Wholesale Distribution: Wholesale sales to retailers, bars, and restaurants through their Wholesale Sales Manager, expanding market presence throughout Colorado.
- Merchandise Sales: Sale of Gravity branded merchandise including t-shirts, long sleeve shirts, hoodies, hats, glassware, and other items available at the tasting room.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Gravity Brewing product offering
Product offeringCore offering
Gravity Brewing is a craft brewery and tasting room in Historic Downtown Louisville, Colorado that produces and sells award-winning craft ales and lagers. The company operates an on-site tasting room serving beer by the glass, sells packaged beer (growlers, bottles, crowlers, cans, kegs) for off-premise consumption, runs a Square-powered online store for direct-to-consumer delivery, and distributes wholesale to bars, restaurants, and retailers across Colorado.
Product overview
Gravity Brewing is a craft brewery and tasting room operated by registered professional engineers and brewing industry professionals in Louisville, Colorado. The core product offering centers on award-winning craft brewed ales and lagers, sold both on-premises at the tasting room (by the glass, growlers, bottles, Crowlers, cans, and kegs) and online through a Square-powered e-commerce store. The tasting room experience is enhanced by an on-site food partner, Double D's Sourdough Pizzeria, and branded merchandise (Gravity Gear). Featured seasonal beers include Golden Mosaic, Cerveza Espacial, and Olde Gravitatem, with beers also listed on Untappd for customer engagement.
Differentiator
Problem solved
Functional benefit
Products and services
- Gravity Craft Beers
Companies that use Gravity Brewing
Customer profileSegments1 record
Ideal customer profiles2 records
Gravity Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Gravity Brewing partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Double D's Sourdough PizzeriacoreDouble D's Sourdough Pizzeria operates as an on-site food partner at Gravity Brewing's tasting room. The pizzeria provides food service to brewery visitors, creating a complete dining experience. The partnership is prominently featured on Gravity Brewing's website and marketing materials as a key amenity for tasting room visitors.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Gravity Brewing competitors and assessment
Company assessmentDirect peers
- WeldWerks Brewing Co. Greeley, CO craft brewery with taproom and growing Colorado wholesale; comparable in its award-winning IPAs and ales/lagers portfolio and front-range wholesale ambition.
- Left Hand Brewing Company: Longmont, CO craft brewery with taproom and deep Colorado/regional distribution. Comparable Colorado-front-range craft model with broader scale.
- Odell Brewing Company: Fort Collins, CO craft brewery with taproom and multi-state distribution — comparable craft beer model with similar taproom-led, then wholesale scaling path.
- Sanitas Brewing Company: A Boulder, CO craft brewery with taproom and wholesale; competing with Gravity across Boulder-Denver front range for tap handles, retailers, and consumer visits.
- Avery Brewing Company: Boulder, CO craft brewery with taproom, restaurant, and national distribution; provides a regional reference point for engineering-led or innovation-led craft brands in the same competitive set.
- Upslope Brewing Company: Boulder-based craft brewery with can-focused packaging, taproom, and broad Colorado wholesale distribution — a step-up peer showing Gravity's potential scaling trajectory in the same market.
- Great Divide Brewing Company: Denver-based craft brewery with taproom and broad Colorado distribution; directly comparable in product range (ales and lagers), packaging formats, and Denver metro reach.
- Station 26 Brewing Co. Denver craft brewery with taproom and Colorado wholesale distribution; comparable size, geographic proximity, and business model.
- 4 Noses Brewing Co. A Broomfield, CO craft brewery operating a taproom and wholesale distribution across the Denver/Boulder corridor. Comparable scale, business model, and geographic competition.
- Crystal Springs Brewing: A small craft brewery also based in Louisville, Colorado, directly competing for the same local taproom traffic, packaged beer sales, and shelf placements in the same zip code as Gravity Brewing. Closest same-town peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Gravity Brewing social profiles
Digital presenceGravity Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gravity Brewing leadership team
Management profileNumber of profiles
Profiles4 records
Gravity Brewing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gravity Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gravity Brewing
What does Gravity Brewing do?
Gravity Brewing is a craft brewery and tasting room in Historic Downtown Louisville, Colorado that produces and sells award-winning craft ales and lagers. The company operates an on-site tasting room serving beer by the glass, sells packaged beer (growlers, bottles, crowlers, cans, kegs) for off-premise consumption, runs a Square-powered online store for direct-to-consumer delivery, and distributes wholesale to bars, restaurants, and retailers across Colorado.
Is Gravity Brewing a public or private company?
Gravity Brewing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gravity Brewing founded?
Gravity Brewing was founded in 2010. It employs 1 to 10 people.
Where is Gravity Brewing based?
Gravity Brewing is headquartered in Louisville, United States, in the North America region.
How does Gravity Brewing make money?
Five revenue lines are on record. On-site Tasting Room Sales are the primary driver. The others are off-premise Beer Sales, online Store, wholesale Distribution and merchandise Sales.
Who are Gravity Brewing's main competitors?
Direct peers on record are WeldWerks Brewing Co., Left Hand Brewing Company, Odell Brewing Company, Sanitas Brewing Company, Avery Brewing Company, Upslope Brewing Company, Great Divide Brewing Company, Station 26 Brewing Co., 4 Noses Brewing Co. and Crystal Springs Brewing.
Does Gravity Brewing have an API?
No public API is recorded for Gravity Brewing.
What industry is Gravity Brewing in?
Gravity Brewing's product category is Craft Beer / Brewpub. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of THAFAEAG, Craft Beer Bars & Taprooms. Its NAICS code is 31212 and its SIC code is 2082.