What Luxx Lighting does

Luxx Lighting designed, manufactured, and distributed LED and HPS horticultural lighting fixtures targeted primarily at the North American licensed cannabis cultivation market, with secondary application in commercial hemp and general indoor horticulture. Founded in 2017 as a private, for-profit company headquartered at 3811 Wacker Drive, Mira Loma, California, the firm employed 11-50 people and operated with a hybrid direct-to-consumer and small commercial sales motion.

The company's product portfolio centered on five fixture families: the Luxx DE 1000 double-ended HPS system (240V-480V variants), the Luxx 645 LED Pro and Luxx 860w LED Pro XR LED grow lights built on a 6-bar / 8-bar architecture with 2,226 diodes combining Osram reds and horticulture whites for spectrum optimization, the modular Luxx 200w LED Bar, and the Luxx Clone LED strip for vegetative propagation. Supporting products included the NX-1 controller (one device managing up to 80 ballasts across two outputs), the DE 1000w HPS Pro Lamp replacement bulb (2108 umol/s PAR at 2000 Kelvin), mounting hardware (PIPP brackets, Flex Cable 4 wiring kits), and power cords (LED-Cord, Luxx Power Cord) in multiple voltage configurations. Differentiators cited were grower-led product design, 120-degree multi-bar light distribution for PPFD uniformity, manual and auto dimming down to 40% of total power, and interoperability through shared Unistrut mounting and centralized controller integration.

Revenue was generated through hardware unit sales at standard retail pricing (LED fixtures $499 to $1,550; HPS fixtures starting around $465; accessories $10 to $375) plus a $250 Light Layout professional design service. The commercial motion applied volume-based multi-year contract pricing to licensed cannabis cultivators, MSOs, hemp growers, and pro horticulture operators, captured through a dedicated enterprise inquiry form with account manager follow-up within two business days. Marketing was performance-and-reputation driven rather than high-spend, leveraging DTC e-commerce at luxxlighting.com and an authorized dealer network across the U.S. and Canada. The Luxx brand was acquired by Hawthorne Gardening Company in 2022 and subsequently discontinued after December 31, 2022 due to difficult market conditions; integration later surfaced IP66 labeling inaccuracies on the 645W and 860W LED lines and a 860-model quality concern, with Hawthorne honoring the 5-year warranty on affected units while residual inventory sold through authorized retail.

Name

Luxx Lighting

Legal name

Luxx Lighting Inc

Website

https://luxxlighting.com

Company type

Private

Founded year

2017

Operating status

Closed

Headcount range

11–50 employees

Short description

Luxx Lighting was a Mira Loma, California designer and seller of LED and HPS horticultural lighting fixtures, serving licensed cannabis cultivators, MSOs, hemp growers, and pro horticulture operators across the U.S. and Canada via DTC e-commerce and authorized dealer channels.

Ownership category

akta.pro rank

Product category

Horticulture Lighting

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (33513)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Controlled Environment Lighting (LED Grow Lights, Controls) (AFAAAHAC)

akta.pro secondary industries

Lighting Controls & Smart Lighting Systems (BPABAGAC), LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear) (IMAGAIAJ)

Keywords

• LED grow lights
• Horticulture lighting
• Indoor cultivation
• HPS fixtures
• Cannabis lighting

Headquarters

HQ city

Mira Loma

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel, Others

Revenue model

1. LED Lighting Fixtures: Primary revenue from sale of LED grow lights including Luxx 645 LED Pro, Luxx 860w LED Pro XR, Luxx 200w LED Bar, and Luxx Clone LED.
2. HPS Lighting Fixtures: Sale of High Pressure Sodium (HPS) fixtures including Luxx DE 1000w HPS in multiple voltage configurations (240v, 277v, 347v, 480v).
3. Accessories: Sale of accessories including power cords, lighting controllers, replacement bulbs, brackets, and flex cables.
4. Professional Services: Light Layout Service offering professional grow room lighting design and planning.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Luxx Lighting designs, manufactures, and sells LED and HPS lighting fixtures for indoor and greenhouse plant cultivation, with products targeted at licensed cannabis cultivators and commercial horticulture growers. The lineup centers on multi-bar LED fixtures (Luxx 645 LED Pro, 860w LED Pro XR, 200w LED Bar), an HPS double-ended system (Luxx DE 1000), a clone propagation LED, and the NX-1 lighting controller, complemented by accessories and a professional Light Layout Service.

Product overview

Luxx Lighting offers a portfolio of LED and HPS lighting solutions for indoor and greenhouse cultivation, primarily serving the cannabis and horticulture industries. The product lineup centers on five main fixture families: the Luxx DE 1000 (HPS double-ended system), Luxx 645 LED Pro and Luxx 860w LED Pro XR (LED grow lights), Luxx Clone LED (low-power vegetative light), and Luxx 200w LED Bar (modular bar system). These are complemented by the NX-1 Lighting Controller for integrated fixture management, replacement bulbs (DE 1000w HPS Pro Lamp), power cords (LED-Cord, Luxx Power Cord), mounting accessories (Flex Cable 4, Bracket PIPP), and a Light Layout Service for commercial planning. The portfolio is unified by shared voltage configurations, Unistrut compatibility, and controller integration, enabling scalable cultivation setups. Note: Due to market conditions, the Luxx brand ceased operations after December 31, 2022, with Hawthorne Gardening Company (parent) continuing warranty support while supplies last.

Differentiator

Problem solved

Functional benefit

Products and services

• Luxx DE 1000 High-pressure sodium (HPS) double-ended light fixture with integrated ballast for indoor cultivation. Available in 240V, 277V, 347V, and 480V configurations; features over 98% reflective aluminum reflector and ships with a 1000w 2000K HPS bulb.
• Luxx 645 LED Pro 645W LED grow light using horticulture whites and Osram reds on a 6-bar design with 2,226 diodes. Delivers 120-degree lens angle, manual and auto dimming down to 40% power, and Unistrut-compatible mounting for commercial and hobbyist indoor cultivation.
• Luxx Clone LED 18W waterproof LED strip light (sold as 2 strips per pack) designed as a 60% more efficient replacement for T5 fluorescent fixtures. Rated for 54,000 hours, with 9000K color temperature, 39.6 umol output, and daisy-chain capability up to 100 strips on a 20-amp circuit.
• Luxx 860w LED Pro XR 860W LED grow light built on the Luxx 645 Pro platform with two additional 100W LED bars for increased output. 8-bar, 5-foot wide design maintains PPFD uniformity across 5-6ft tray widths; available in 120-277V and 480V configurations.
• Luxx 200w LED Bar Modular LED bar with adaptive wattage from 200W to 1000W when stacked. Available in 80% red or 90% red spectrum variants for single-stacked, multi-stacked, or greenhouse settings; ETL Listed with 5-year warranty.
• Luxx NX-1 Lighting Controller Lighting control system for Luxx fixtures featuring a 24-hour timer, output level control from 50-115%, ballast type selection (315-1000W), sunrise/sunset period settings, auto-dim and auto-shutdown at set temperatures. Supports 2 outputs and up to 80 total ballasts; 3-year warranty.
• Luxx DE 1000w HPS Pro Lamp Double-ended HPS replacement bulb delivering 2108 umol/s PAR output at 2000 Kelvin. Designed for high-frequency electronic ballasts with a quartz glass jacket and frame wire-free design; 1-year warranty.
• Light Layout Service Professional lighting layout design service for commercial grow operations, priced at $250 per layout.

Quantifiable outcome

• 60% more efficient than T5 fluorescent fixtures
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Hawthorne Gardening CompanycoreOthers · 1 January 2022Hawthorne Gardening Company acquired the Luxx brand. HGC is undertaking comprehensive assessment of Luxx products as they onboard them into their portfolio. The acquisition led to identification of IP66 certification labeling issues on 645W and 860W LED fixtures and quality issues with 860 models. HGC has committed to upholding the 5-year warranty on affected products.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Spectrum King LED: California-based LED grow light maker serving cannabis and hemp cultivators. Directly comparable mid-market competitor with overlapping product form factors and customer profile.
• Fluence by OSRAM (ams OSRAM): LED horticulture lighting specialist acquired by ams OSRAM. Direct peer with similar LED fixture approach, Osram LED component sourcing, and focus on commercial cannabis and greenhouse customers globally.
• Horticulture Lighting Group (HLG): Quantum board LED grow lights popular with cannabis cultivators. Comparable on customer base (serious hobbyist through commercial) and value-pricing model, though HLG leans more DIY-leaning while Luxx positioned as turnkey commercial.
• California LightWorks: US-based LED grow light manufacturer focused on cannabis and indoor horticulture with similar price points and target customers. Directly comparable in product positioning and channel mix (DTC + dealer).
• Grower's Choice: CMH and LED horticultural lighting brand with comparable product mix (HPS, CMH, LED) and strong presence in licensed cannabis markets. Direct competitor in fixtures and replacement lamp categories.
• Gavita: Premium horticultural lighting brand for professional cannabis and greenhouse growers, also owned by Hawthorne Gardening Company. Most directly comparable peer given shared parent, overlapping customer base (MSOs, licensed cultivators), and similar LED/HPS fixture categories.

Emerging players

• Mars Hydro: Direct-to-consumer LED grow light brand with global e-commerce reach. Comparable product category but more price-competitive, hobbyist-skewing positioning relative to Luxx's commercial-anchored strategy.
• Illumitex: Texas-based horticultural and architectural LED maker with focus on controlled environment agriculture. Comparable niche LED horticulture business serving cannabis and CEA growers at smaller scale.

Broad incumbents

• GE Current (Horticulture): General Electric's lighting division offering horticulture LED solutions. Broad incumbent with comparable technology (LED fixtures, controls) but addresses larger commercial greenhouse and vertical farming customers.
• Signify (Philips GreenPower LED): Global lighting incumbent with Philips GreenPower horticulture line. Broad incumbent serving greenhouses, vertical farms, and cannabis with LED interlighting and top-lighting — overlaps with Luxx's commercial cultivation focus but operates at vastly larger scale.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Luxx Lighting