Stürbin Horticulture

What Stürbin Horticulture does

Strübin Gartenbau AG is a family-owned Swiss landscaping and horticulture contractor headquartered in Liestal and operating since 1944. The firm employs approximately 50 staff organized into three specialized departments — Neuanlagen (new installations), Änderungen (modifications), and Unterhalt (maintenance) — supported by craft specialties in plants, stone, wood, and water features. It serves single-family homeowners, residential complexes, and commercial or public-sector clients (corporate facilities, schools, administrative buildings), with additional offerings in grave care, winter pruning, and seasonal watering.

The underlying technology stack is traditional: landscaping craft techniques in natural stone, hardwoods (Ipe, Massaranduba, Siberian larch, thermally treated pine), composite decking (Megawood), and water-feature construction, executed with the company's own machinery park. There is no proprietary software product, mobile app, or digital platform; customer engagement is conducted via a corporate website, Facebook, and LinkedIn. No patents, proprietary AI/ML systems, or technology partnerships beyond a website-design vendor are documented.

Revenue is generated through a mix of one-time project-based garden design and construction engagements and recurring maintenance and grave-care contracts. Pricing is quote-based, requires an on-site consultation, and is not publicly disclosed; the company explicitly refuses email-based pricing. The go-to-market is sales-led and field-driven, centered on personal site visits across northwestern Switzerland (Nordwestschweiz). Ownership and management rest with Geschäftsführer Jürg Scholer, supported by a multi-leader Geschäftsleitung including Oscar van der Wolk (Unterhalt) and Bryan Tompos (Neuanlagen).

Name

Stürbin Horticulture

Legal name

Strübin Gartenbau AG

Website

https://struebin-gartenbau.ch

Company type

Private

Founded year

1944

Operating status

Operating

Headcount range

11–50 employees

Short description

Strübin Gartenbau AG is a family-owned Swiss landscaping contractor founded in 1944, delivering garden design, construction, modification, and maintenance services to residential, commercial, and public-sector clients across northwestern Switzerland through approximately 50 employees in three specialized departments.

Ownership category

akta.pro rank

Product category

Landscaping and Horticulture Services

NAICS

Landscaping Services (561730), Landscape Architectural Services (541320)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Garden Bed Design, Layout & Planting Plans (HSAIAFAA)

akta.pro secondary industries

Landscape Renovation & Re-Design (Yard Makeovers) (HSAIABAC), Plant Replacement, Transplanting & Garden Refresh Services (HSAIAFAG), Garden Cleanups & Debris Removal (Bed-focused) (HSAIAFAJ), Seasonal Color & Flower Rotation (Spring/Fall Plantings) (HSAIAFAE), Pruning, Deadheading & Plant Health Maintenance (Non-tree) (HSAIAFAI), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Landscape construction services
• Garden design services
• Garden maintenance contracts
• Residential landscaping
• Commercial grounds maintenance

Headquarters

HQ city

Liestal

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Garden Design and Construction Services: One-time project-based revenue from designing and constructing new garden installations for single-family homes, residential complexes, and commercial/public buildings. Includes both initial installations and garden modifications/renovations.
2. Ongoing Garden Maintenance Contracts: Recurring revenue from maintenance contracts providing regular garden care throughout the year. Individual care and maintenance agreements tailored to customer needs.
3. Grave Care Services: Individual or recurring grave maintenance services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Strübin Horticulture provides full-cycle garden and landscape services across northwestern Switzerland, covering new garden design and construction for single-family homes, residential complexes, and commercial/public buildings; garden modifications and low-maintenance conversions; and recurring year-round garden maintenance contracts. Supporting craft specialties include plants, natural stone work, wood construction, and water features, with additional offerings such as grave care, winter pruning, and seasonal watering.

Product overview

Strübin Gartenbau AG operates as a comprehensive horticulture and landscaping company offering a unified portfolio of garden design, construction, and maintenance services. The core offering comprises three main service divisions: Neuanlagen (new garden installations), Änderungen (garden modifications/conversions), and Unterhalt (ongoing maintenance). These are supported by four craft specialties—Pflanzen (plants), Steine (stones), Holz (wood), and Wasser (water features)—that form the foundational materials and techniques used across all projects. Additional services include Grabpflege (grave care), Winterschnitt (winter pruning), and Wässern (watering). The company serves residential clients (single-family homes, housing complexes), commercial properties (companies, schools, administrative buildings), and public sector projects throughout northwestern Switzerland, having operated since 1944.

Differentiator

Problem solved

Functional benefit

Products and services

• Neuanlagen (New Installations) Garden design and construction services for single-family homes, residential complexes, and public buildings. Delivered by Strübin Gartenbau AG since 1944 across northwestern Switzerland.
• Änderungen (Modifications) Garden redesign and conversion services creating low-maintenance outdoor spaces, including garden rooms, patios, wooden decks, terracing, and water features. Targeted at homeowners seeking reduced upkeep and increased leisure enjoyment.
• Unterhalt (Maintenance) Year-round garden care including regular maintenance, moss and weed control, pruning, tree trimming, biotope cleaning, and seasonal plant care, provided through individualized maintenance contracts.
• Pflanzen (Plants) Plant consultation and selection services offering on-site advice and selection from local nurseries for privacy screening, shade, and decorative purposes.
• Steine (Stones) Stone materials and installation for pathways, walls, and stairs, including natural stone paving, natural stone walls, stone privacy screening, concrete paving, concrete element walls, ceramic outdoor tiles, and asphalt surfaces.
• Holz (Wood) Wood construction services including decks made from natural hardwoods (Ipe, Massaranduba, Siberian larch, thermally treated pine) and composite materials (Megawood), chestnut pergolas, and wooden privacy screening.
• Wasser (Water) Water feature design and installation including classic pond systems, fountains and water features in natural stone, concrete, or steel, and steel water basins.
• Grabpflege (Grave Care) Grave maintenance services provided individually or through recurring contracts, tailored to customer needs.
• Winterschnitt (Winter Pruning) Professional winter pruning services for shrubs and trees, performed by qualified gardeners.
• Wässern (Watering) Seasonal watering services ensuring plants receive adequate water supply during winter months.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Kreation KrattigerminorOthersWebsite design and implementation partner responsible for creation and execution of the company website (struebin-gartenbau.ch). Located in Grüningen, Switzerland.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Wepf Gartenbau AG: Swiss garden construction and landscaping firm offering design, build, and maintenance services across residential and commercial clients in the German-speaking Swiss market, directly comparable to Strübin's three-department model.
• Enea GmbH: Premium Swiss landscape architecture and garden construction company specializing in high-end residential and commercial outdoor spaces, comparable to Strübin's design-and-build Neuanlagen and Änderungen offerings at the upper end of the market.
• Gartenbau Schwitter AG: Swiss regional garden construction and landscaping firm providing design, build, and maintenance services to residential and commercial customers, similar in scale and offerings to Strübin Gartenbau AG.
• Haller Gartenbau AG: Established Swiss garden construction and maintenance firm with own equipment fleet, offering the same Neuanlagen/Änderungen/Unterhalt-style portfolio as Strübin to private and institutional clients in the DACH region.
• Fontana Gartenbau AG: Regional Swiss garden construction and maintenance provider serving residential complexes and private clients, closely comparable to Strübin's mixed residential/institutional servicing model.
• Bürgi Gartenbau AG: Swiss landscaping company offering garden design, construction, and maintenance services for residential and commercial customers, comparable in service mix and target segments to Strübin.

Others

• Husqvarna Group: Global manufacturer of outdoor power equipment and robotic lawn mowers widely used by professional landscaping companies like Strübin; adjacent ecosystem participant rather than a service competitor.
• Hauert HBG Dünger AG: Swiss fertilizer and plant-care products supplier serving professional landscapers, garden builders, and horticulture firms in Switzerland; an ecosystem supplier to firms like Strübin rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php?id=100057365143127
• LinkedInlinkedin.com/in/jürg-scholer-b33b2691

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stürbin Horticulture