Oakland Unity Middle School
Oakland Unity Middle School is a free public charter school in East Oakland serving approximately 140-150 students in grades 6-8, funded by California per-pupil state aid and grants. It delivers a college-preparatory curriculum with small classes, personalized learning via the Summit Platform, and enrichment programs including athletics, arts, and outdoor education.
- Company typePrivate
- Founded2015
- HeadquartersOakland, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Oakland Unity Middle School does
Oakland Unity Middle School (OUMS) is a free public charter school authorized by the Alameda County Office of Education, operating in East Oakland, California since August 2015. The school serves approximately 140-150 students across grades 6-8 with an average class size of 20, operating under a college-preparatory model aligned with the University of California A-G requirements and centered on its "SHARP Habits of Heart and Mind" framework. Students and families are recruited through the Oakland Enrolls common application system, with admission determined by public lottery when applications exceed capacity. The school is operated by Unity Schools, a 501(c)(3) California non-profit public benefit corporation that also runs Oakland Unity High School, which serves as a sister school and guiding framework.
The school's core technology layer is the Summit Personalized Learning Platform, which houses all projects, assessments, and daily assignments and enables individualized learning paths and student-curated Learner Profiles used in goal-setting and student-led conferences. Instruction is supported by Chromebooks issued to each student, Google Workspace tools (Classroom, Docs, Sheets), Zoom for live classes, and Parent Square for family communication. Supplementary programs include a free after-school program running until 6pm daily, Tiger Athletics (volleyball, flag football, soccer, futsal, basketball, track), Special Education services delivered through a partnership with Sonoma County Charter SELPA, and outdoor education field trips supported by Bay Area Wilderness Training. Enrichment partners include Harmony Project, Upword Roots, TechBridge, and Afro-Brazilian Drumming and Dance programs.
OUMS's business model is that of a publicly funded nonprofit charter school: zero tuition to families, with revenue derived from California per-pupil state aid supplemented by philanthropic grants (including the Chan Zuckerberg Initiative, Teach For America: Bay Area, and OaklandEd Fund) and direct donations channeled via AmazonSmile and the school's website. Marketing and enrollment outreach occur through Oakland Enrolls, the school's website (unitymiddle.org), an active Instagram presence (@unitymiddleschool, 4,012 followers), and community events such as High School Options Nights and enrollment information sessions.
Oakland Unity Middle School firmographics
Firmographics- Name
- Oakland Unity Middle School
- Legal name
- Oakland Unity Charter Schools
- Website
- https://unitymiddle.org
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- Oakland Unity Middle School is a free public charter school in East Oakland serving approximately 140-150 students in grades 6-8, funded by California per-pupil state aid and grants. It delivers a college-preparatory curriculum with small classes, personalized learning via the Summit Platform, and enrichment programs including athletics, arts, and outdoor education.
- Ownership category
- akta.pro rank
Oakland Unity Middle School industry classification
Industry- Product category
- Charter Middle School Education
- NAICS
- Elementary and Secondary Schools (6111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- District-Run Virtual Academies & Online Programs (EDAJADAB)
- akta.pro secondary industry
- Differentiated Instruction & Universal Design for Learning (UDL) Implementation Support (EDAKABAC)
Keywords
Where Oakland Unity Middle School is headquartered
LocationHeadquarters
- HQ city
- Oakland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Oakland Unity Middle School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Others
Revenue model
- Public School Funding: As a free public charter school authorized by Alameda County Office of Education, OUMS receives per-pupil state funding and may receive additional grants and donations to support operations.
- Donations and Charitable Contributions: The school accepts monetary donations and volunteer assistance from alumni, parents, and community members to enhance after-school programs and support services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Free enrollment for all students |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Oakland Unity Middle School product offering
Product offeringCore offering
OUMS is a free public charter middle school for grades 6-8 that delivers a college-preparatory curriculum aligned with University of California A-G requirements through small classes of about 20 students. Instruction is personalized via the Summit Personalized Learning Platform, and is supplemented by a free After-School Program, Tiger Athletics, Special Education Services, and on-site counseling through a Wellness team.
Product overview
Oakland Unity Middle School is a free public charter school offering a single unified educational program for middle school students in grades 6-8. The core product is the middle school education program, which is supplemented by the After-School Program, Tiger Athletics sports program, Special Education Services, and the Summit Personalized Learning Platform for personalized instruction. The school also offers a Distance Learning Program as an alternative delivery method. All components work together within the school's small, safe, and supportive educational model centered on 'SHARP Habits of Heart and Mind.'
Differentiator
Problem solved
Functional benefit
Products and services
- Middle School Education Program (Grades 6-8) Free public charter school program for 6th, 7th, and 8th grade students providing a college-preparatory curriculum aligned with University of California A-G requirements, small class sizes averaging 20 students, and personalized instruction for students and families in Oakland.
- After-School Program
Companies that use Oakland Unity Middle School
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Oakland Unity Middle School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Oakland Unity Middle School partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Bay Area Wilderness TrainingcorePartnership provides outdoor gear including boots, tents, sleeping bags, and hiking poles for students to participate in camping and hiking experiences including trips to Lassen Volcanic National Park and Yosemite.
- Teach For America: Bay AreacoreJoint recipient of Innovation Fund along with Chan Zuckerberg Initiative to support personalized learning development and implementation.
- Oakland EnrollscoreCommon application and enrollment system for Oakland public schools through which OUMS accepts student applications and conducts enrollment lottery.
- Educate78 School Design LabminorPrincipal Damon Grant participated as a School Design Lab Fellow. Program supports equity-focused leadership development.
- Summit Public SchoolscoreOUMS uses the Summit Personalized Learning Platform for housing all projects, assessments, and daily assignments.
- Pitsco EducationminorProvided rocket-building materials through OaklandEd Fund grant for 8th grade science curriculum.
- AmazonSmileminorAmazonSmile donates 0.5% of eligible purchases to Unity Schools when customers designate the organization as their charity.
- After-School Program PartnersminorPartnerships with Harmony Project (music), Upword Roots (leadership), TechBridge (STEM for young women), Afro-Brazilian Drumming and Dance, and Art programs.
- Sonoma County Charter SELPAcoreSpecial Education Local Plan Area partnership providing special education services through a continuum of programs.
- Unity SchoolscoreParent nonprofit organization (501(c)(3)) that operates both Oakland Unity Middle School and Oakland Unity High School, providing governance, oversight, and shared resources.
- Oakland Unity High SchoolcoreOUHS is the sister school and serves as OUMS's guiding framework. OUHS is a California Distinguished School with proven history of college admissions success.
- Alameda County Office of EducationcoreAuthorizing body for OUMS charter school. MOU governs school operations and compliance.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Oakland Unity Middle School competitors and assessment
Company assessmentDirect peers
- Aspire Public Schools: California charter school network operating multiple K-12 campuses in Oakland and across the Central Valley. Aspire shares OUMS's charter-school operating model, college-prep mission, and Oakland footprint, and competes for Oakland Enrolls lottery applicants.
- Summit Public Schools: Bay Area-based public charter school network whose Personalized Learning Platform is used by OUMS. Summit runs its own middle and high schools with a similar personalized learning, mentor-based model and provides the underlying technology stack for OUMS's instruction.
- Envision Academy: Bay Area charter school network operating multiple middle and high school campuses in Oakland and San Francisco. Envision is comparable to OUMS as a small Oakland-area charter serving similar demographics with a college-preparatory focus.
- Bay Area Technology School: Oakland-based public charter middle and high school serving grades 6-12. Comparable as a small Oakland charter competing for similar lottery applicants with a STEM/college-prep emphasis.
- East Bay Innovation Academy: Public charter middle and high school in Oakland serving grades 6-12. Comparable as a small Oakland charter serving similar East Bay families through a personalized/project-based learning model, competing in the Oakland Enrolls lottery.
- Education for Change Public Schools: Oakland-based charter management organization operating multiple K-8 campuses. Directly comparable as an Oakland charter operator competing for Oakland Enrolls families in similar East Oakland neighborhoods.
- Oakland Unity High School: Sister school under the same Unity Schools 501(c)(3) operating Oakland Unity Middle School. OUHS serves grades 9-12, shares governance and resources with OUMS, and serves as OUMS's guiding framework. Directly comparable as the same operator in the same Oakland charter network serving overlapping families.
Others
- Alameda County Office of Education: Charter authorizer and oversight body for OUMS and other Alameda County charter schools. Comparable as the regulatory counterparty governing OUMS's authorization, renewal, and compliance framework.
- Oakland Enrolls: Common application and lottery system for Oakland public schools, including OUMS. Oakland Enrolls is comparable as the central enrollment/distribution channel through which OUMS and all participating Oakland public schools compete for students.
Broad incumbents
- KIPP Bay Area Public Schools: Large Bay Area charter network operating multiple K-12 campuses in Oakland and across the region. Comparable as a college-prep charter serving similar Oakland communities, but operates at significantly larger scale with multiple sites.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Oakland Unity Middle School social profiles
Digital presenceOakland Unity Middle School compliance and trust
Trust signalCompliance4 records
Oakland Unity Middle School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oakland Unity Middle School leadership team
Management profileNumber of profiles
Profiles8 records
Oakland Unity Middle School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oakland Unity Middle School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oakland Unity Middle School
What does Oakland Unity Middle School do?
OUMS is a free public charter middle school for grades 6-8 that delivers a college-preparatory curriculum aligned with University of California A-G requirements through small classes of about 20 students. Instruction is personalized via the Summit Personalized Learning Platform, and is supplemented by a free After-School Program, Tiger Athletics, Special Education Services, and on-site counseling through a Wellness team.
Is Oakland Unity Middle School a public or private company?
Oakland Unity Middle School is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Oakland Unity Middle School founded?
Oakland Unity Middle School was founded in 2015.
Where is Oakland Unity Middle School based?
Oakland Unity Middle School is headquartered in Oakland, United States, in the North America region.
How does Oakland Unity Middle School make money?
Two revenue lines are on record. Public School Funding is the primary driver. The others are donations and Charitable Contributions.
Who are Oakland Unity Middle School's main competitors?
Direct peers on record are Aspire Public Schools, Summit Public Schools, Envision Academy, Bay Area Technology School, East Bay Innovation Academy, Education for Change Public Schools and Oakland Unity High School. Others are Alameda County Office of Education and Oakland Enrolls. KIPP Bay Area Public Schools is listed as a broad incumbent.
Does Oakland Unity Middle School have an API?
No public API is recorded for Oakland Unity Middle School.
What industry is Oakland Unity Middle School in?
Oakland Unity Middle School's product category is Charter Middle School Education. Its primary akta.pro industry code is EDAJADAB, District-Run Virtual Academies & Online Programs, with a secondary code of EDAKABAC, Differentiated Instruction & Universal Design for Learning (UDL) Implementation Support. Its NAICS code is 6111 and its SIC code is 8200.