Lazaridis School of Business & Economics at Wilfrid Laurier University

What Lazaridis School of Business & Economics at Wilfrid Laurier University does

The Lazaridis School of Business and Economics at Wilfrid Laurier University is a business and economics faculty within the public Wilfrid Laurier University in Ontario, Canada. Founded in 1966 and renamed after benefactor Jerry Lazaridis, the school operates from its primary campus in Waterloo with an additional presence in Toronto. It serves undergraduate students, graduate students pursuing MBA and specialized master's programs, continuing education learners, and engages industry leaders and employers for talent pipelines and experiential learning partnerships.

The school's core products are its undergraduate programs, graduate programs, and a newly launched MBA in Sports Management at the Toronto campus. It is AACSB-accredited, placing it among the top 6% of roughly 13,000 business programs globally, and operates donor-sponsored research centres focused on consumer behaviour, market trends, and emerging technologies. It supplements academic programs with thought-leadership content, including the Coffee with Kyle podcast hosted by Dean Kyle Murray, and distributes messaging through Facebook, X, Instagram, and LinkedIn.

Revenue is generated primarily through recurring tuition and academic fees across undergraduate and graduate programs, with a public-university funding model that supplements tuition via government support and philanthropy. Distribution is direct-to-consumer: prospective students apply through university admissions portals for domestic, graduate, and international pathways, with in-person delivery on Wilfrid Laurier campuses. The school is not a standalone commercial entity, has no disclosed revenue figure, no funding rounds, and no M&A or subsidiary activity.

Name

Lazaridis School of Business & Economics at Wilfrid Laurier University

Legal name

Wilfrid Laurier University

Website

https://lazaridisschool.ca

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

251–500 employees

Short description

The Lazaridis School of Business and Economics at Wilfrid Laurier University is an AACSB-accredited public business school in Ontario, Canada, offering undergraduate, graduate, and MBA programs to students seeking career-ready business education and serving employers through experiential learning partnerships.

Ownership category

akta.pro rank

Product category

Business Education

NAICS

Colleges, Universities, and Professional Schools (6113)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

akta.pro secondary industry

Management Research Institutes & Doctoral (PhD/DBA) Programs (EDAHAHAO)

Keywords

• Business school education
• Undergraduate business programs
• Graduate business degrees
• MBA programs
• Economics higher education

Headquarters

HQ city

Waterloo

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Tuition and Academic Fees: Revenue generated from undergraduate and graduate program tuition fees paid by domestic and international students.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Lazaridis School of Business and Economics at Wilfrid Laurier University is an AACSB-accredited academic faculty that delivers undergraduate and graduate degree programs in business and economics, including a specialized MBA in Sports Management. It combines rigorous academic coursework with experiential learning, faculty-led research, and partnerships with industry and community organizations to prepare students for careers in business.

Product overview

The Lazaridis School of Business and Economics at Wilfrid Laurier University offers a portfolio of educational products centered on undergraduate and graduate academic programs in business and economics. The core offerings include undergraduate programs, graduate programs, and a specialized MBA in Sports Management. The school also produces the 'Coffee with Kyle' podcast as a supplementary thought leadership brand featuring discussions on business trends. The institution is AACSB accredited and emphasizes experiential education, real-world learning, and industry partnerships to prepare students for complex global business environments.

Differentiator

Problem solved

Functional benefit

Products and services

• Undergraduate Programs

Quantifiable outcome

• Graduates are highly skilled and more desirable to employers than graduates from non-AACSB-accredited schools

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Hult International Business School: Hult is a private, globally distributed business school with campuses in multiple countries offering undergraduate and MBA programs. It is comparable in offering breadth but competes via a private, more agile model versus Lazaridis' public university structure.

Direct peers

• Ivey Business School: Western University's Ivey Business School offers undergraduate (HBA), MBA, and executive programs with strong case-method pedagogy. It is a top-tier Canadian AACSB-accredited business school directly competing for the same student and employer pool.
• Smith School of Business: Queen's University's Smith School of Business is a leading Canadian AACSB-accredited business school with undergraduate commerce, MBA, and executive programs. It is a direct peer in the Canadian business education market.
• Rotman School of Management: The University of Toronto's flagship business school offers undergraduate, graduate, MBA, and executive programs. It is the most prominent direct competitor to Lazaridis for Canadian talent and employer mind share.
• DeGroote School of Business: McMaster University's DeGroote School of Business offers undergraduate commerce, MBA, and specialized programs. It is a closely comparable Ontario-based AACSB-accredited business school competing for similar students and co-op talent.
• Desautels Faculty of Management: McGill University's Desautels Faculty of Management offers undergraduate, graduate, MBA, and executive programs in Montreal. It is a top-tier Canadian AACSB-accredited business school directly comparable in scope to Lazaridis.
• Schulich School of Business: York University's Schulich School of Business offers undergraduate, graduate, MBA, and specialized master's programs in Ontario. As another large Canadian AACSB-accredited business school, it competes directly with Lazaridis in the Greater Toronto Area.

Regional players

• HEC Montréal: HEC Montréal is one of Canada's leading AACSB-accredited business schools offering undergraduate, MBA, and executive programs primarily in French. It is comparable in scale and program mix but operates in a different primary language and regional market.

Broad incumbents

• Harvard Business School: Harvard Business School is the global benchmark for MBA education and a major AACSB-accredited institution with extensive case research output. It is comparable in academic category but operates at a substantially larger global scale than Lazaridis.
• MIT Sloan School of Management: MIT Sloan is a globally prominent AACSB-accredited business school known for MBA, master's, and executive programs with strong technology and analytics focus. It is comparable in offering portfolio but at a materially larger international scale than Lazaridis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/LazaridisSchool
• Facebookfacebook.com/LazaridisSchool
• LinkedInlinkedin.com/school/15100380
• Instagraminstagram.com/lazaridisschool

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lazaridis School of Business & Economics at Wilfrid Laurier University