Steiner Agency

What Steiner Agency does

The Steiner Agency Inc. was a privately held, founder-owned full-service advertising and creative services agency headquartered at 7500 212th Street S.W., Suite 114, Edmonds, Washington. Founded in 1980 by Douglas M. Steiner and operated continuously for four decades, the firm provided marketing, branding, public relations, advertising campaigns, radio, web design, direct mail, corporate identity, brochures, internet advertising, search engine optimization/listings, and strategic media placement to industrial and manufacturing companies, high-tech hardware and software firms, and service-oriented businesses in the Pacific Northwest.

Its go-to-market was predominantly direct sales-led and relationship-based, leveraging trade-publication relationships and PR campaigns to generate earned media for clients. The business reported case-study outcomes including 'twice their budget in free publication space' for a prominent Northwest high-tech manufacturing client and a first-position ranking out of 45 million sites on Google, Yahoo, MSN, and AOL within hours for a prominent Northwest software firm. Pricing was quote-based on custom engagements with no disclosed rates, and no technology platform, API, or proprietary product sat beneath the service.

In the 2020s, the company publicly announced its retirement after four decades of operation, and its operating status is recorded as closed. A adjacent sub-business — The Wright Library, an archival collection of over 20,000 Frank Lloyd Wright books, periodicals, photographs, and artifacts operated alongside the agency and is supported by charitable relationships with the Frank Lloyd Wright Foundation, the Frank Lloyd Wright Building Conservancy, and Fallingwater/Western Pennsylvania Conservancy.

Name

Steiner Agency

Legal name

The Steiner Agency Inc.

Website

https://steinerag.com

Company type

Private

Founded year

1980

Operating status

Closed

Headcount range

1–10 employees

Short description

The Steiner Agency was a founder-owned, full-service advertising and creative services firm based in Edmonds, Washington, founded in 1980 by Douglas M. Steiner to serve industrial, high-tech, and service-sector clients in the Pacific Northwest with marketing, branding, PR, web design, and search engine placement. The agency ceased operations after four decades.

Ownership category

akta.pro rank

Headquarters

HQ city

Edmonds

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Advertising Services: Full-service advertising agency providing marketing, branding, PR, advertising campaigns, radio, web design, direct mail, corporate identity, brochures, and internet advertising services to businesses.
2. Search Engine Services: Search engine optimization and listing services to improve website visibility on major search engines including Google, Yahoo, MSN, and AOL.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Steiner Agency is a full-service advertising and creative services firm that delivered marketing, branding, PR, advertising campaigns, radio, direct mail, corporate identity, brochures, internet advertising, web design, and search engine optimization to business clients. The agency, founded in 1980 and headquartered in Edmonds, Washington, primarily served industrial, high-tech hardware and software, and service-oriented companies in the Northwest region, and has announced retirement after four decades of operation.

Product overview

Steiner Agency is a full-service advertising agency founded in 1980, offering a unified portfolio of services including advertising and creative services, web design, search engine advertising, media placement, PR campaigns, and internet advertising. The agency has served industrial, high-tech hardware and software companies as well as service-oriented industries. Additionally, the company operates The Wright Library, an archival collection dedicated to Frank Lloyd Wright containing over 20,000 books, periodicals, photographs, and artifacts, alongside nearly 150 photographic studies of Wright's architectural works and publishing assistance services for Wright-related research.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising & Creative Services Full-service advertising agency work spanning marketing, branding, PR, advertising campaigns, radio, direct mail, corporate identity, and brochures, delivered to business clients since 1980.
• Web Design Website design and development services delivered to business clients as part of the agency's digital marketing portfolio.
• Search Engine Optimization & Listing Optimization and submission service that improves client website visibility and rankings on Google, Yahoo, MSN, and AOL.
• Media Placement Strategic placement of client advertising in trade publications and other media channels to maximize reach and budget effectiveness.
• PR Campaigns Public relations campaign development and execution, including product releases and trade publication outreach, for business clients.
• Internet Advertising Online advertising campaign services delivered as part of the agency's broader digital marketing offering.
• The Wright Library Archival collection and research service dedicated to Frank Lloyd Wright, containing over 20,000 books, periodicals, photographs, and artifacts related to Wright's work.
• Frank Lloyd Wright Photographic Studies Nearly 150 photographic studies documenting design details of Frank Lloyd Wright's homes and buildings, available with accompanying educational resources.
• Publishing Assistance for Wright Research Research and archival material services supporting authors and publishers creating books and exhibitions about Frank Lloyd Wright.

Quantifiable outcome

• Doubled advertising dollars for a prominent Northwest high tech manufacturing firm through PR and media placement
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• Frank Lloyd Wright FoundationminorOthersThe agency owner Douglas M. Steiner supports the Frank Lloyd Wright Foundation through The Wright Library, a personal collection documenting Frank Lloyd Wright's work. Proceeds from sales support the Foundation.
• Frank Lloyd Wright Building ConservancyminorOthersThe Steiner Agency owner supports the Frank Lloyd Wright Building Conservancy, an organization dedicated to preserving Wright's architectural works.
• Fallingwater / Western Pennsylvania ConservancyminorOthersSupport provided to Fallingwater and the Western Pennsylvania Conservancy, which preserves Frank Lloyd Wright's famous residential masterpiece.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Ogilvy: Global advertising and PR network offering creative, media, branding, and digital services comparable to Steiner Agency's full-service menu, but with vastly broader scale, geographic reach, and holding-company resources.
• Edelman: Global PR and communications firm with significant advertising-adjacent capabilities. Comparable to Steiner Agency's PR campaigns and media placement services, but operating at much larger scale as part of a global network.
• R/GA: Global digital and creative agency offering advertising, branding, and experience design. Comparable in full-service creative, digital, and brand-strategy capabilities, but operates at network scale rather than as an owner-led regional shop.
• Publicis Seattle: Office of the global Publicis network in Seattle, providing advertising, media, digital, and PR services. Comparable as a Pacific Northwest full-service provider, but operating as part of a multinational holding company rather than an independent shop.

Regional players

• Mekanism: San Francisco-based independent creative agency with integrated advertising, PR, and content production capabilities. Comparable in independent-shop culture and full-service creative offering, but West Coast rather than Pacific Northwest.

Direct peers

• Wieden+Kennedy: Portland, Oregon-based independent advertising agency known for full-service creative, brand strategy, and integrated campaigns. Comparable as an independently owned Pacific Northwest agency with a regional heritage that scaled nationally and globally.
• WongDoody: Seattle-headquartered creative and media agency (now part of Clearlink/IPG) serving regional and national brands. Comparable in Pacific Northwest roots, full-service creative scope, and mid-sized shop heritage.
• PB& (Pereira & O'Dell): Independent creative and digital agency with offices on the West Coast, offering advertising, branding, and digital services. Comparable as a founder-led, mid-sized agency with a similar integrated creative and digital offering.
• Copacino+Fujikado: Seattle-based independent full-service advertising agency serving Pacific Northwest brands with creative, media, digital, and PR capabilities. Closest analog to Steiner Agency by size, geography, and full-service positioning.
• Droga5: Independently founded creative-led advertising agency (now part of Accenture Song) known for integrated campaigns, branding, and PR-heavy work. Comparable to Steiner Agency in its founder-driven, full-service creative ethos.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/steiner-agency-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steiner Agency