Living Luxe

What Living Luxe does

Living Luxe Magazine is a privately held Canadian luxury lifestyle media company headquartered in Toronto, operating a multi-channel platform that combines a print magazine on newsstands, digital editions, an editorial website (LivingLuxe.ca) organized into Decor & Design, Lifestyle, Fashion, and Events categories, and an active Instagram presence. The company's flagship commercial asset is the annual Living Luxe Design Show at the Toronto Congress Centre, which drew over 21,000 attendees in April 2025 and is positioned as Canada's first major immersive luxury design event. The underlying technology stack is a Squarespace CMS that supports editorial publishing, event coverage, and e-commerce for digital subscriptions and marketing services.

The business operates a sales-led, advertising-first B2B model with diversified revenue streams: advertising and sponsored editorial featuring luxury brands (JennAir, Glenfiddich, Aston Martin, Kohler, Ali Budd Interiors, Lori Morris Design, Magna Custom Cabinetry, Easton Homes, and others), event sponsorships and exhibitor fees from the Design Show, magazine subscriptions and digital edition sales, and marketing services (social media, videography, photography) sold to enterprise clients. Pricing is not publicly disclosed. The company is led by Publisher Jennifer Lipkowitz and COO Anthony Sirianni, who co-founded the Design Show, with Diana Pires Events serving as a flagship show partner.

Living Luxe is founder/owner-operated with no disclosed venture capital, private equity, or parent company backing. Geographically, content is Canada-centric but features international luxury brands and personalities. The company has self-designated as "Canada's Best Luxury Media" for six consecutive years (2022-2026), earned media coverage from Post City, Toronto Star, and National Post, and operates without any disclosed AI/ML, proprietary technology, or integration capabilities.

Name

Living Luxe

Legal name

Living Luxe Magazine

Website

https://livingluxe.ca

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Living Luxe is a Toronto-based luxury lifestyle media company publishing a print and digital magazine and running the annual Living Luxe Design Show, serving affluent Canadian consumers and luxury brand advertisers across home design, fashion, automotive, and real estate.

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Advertising & Brand Partnerships: The primary revenue stream comes from advertising and sponsored content featuring luxury brands in home design, fashion, lifestyle, travel, and automotive sectors. Brands like JennAir, Glenfiddich, Aston Martin, and Kohler are featured through editorial content and advertising.
2. Event Sponsorships & Exhibitor Fees: The Living Luxe Design Show generates revenue through exhibitor fees, presenting sponsorships, and event partnerships. The show features booth fees from design companies and luxury brands, with sponsors paying for prominent placement.
3. Subscription & Digital Editions: Revenue from magazine subscriptions and digital edition sales. Readers can subscribe for updates and exclusive invites or purchase full digital editions of the magazine.
4. Marketing Services: Social media marketing, videography, photography, and brand marketing services offered to clients seeking elevated brand presence through Living Luxe's platform and audience.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Living Luxe is a Canadian luxury lifestyle media company that publishes a print and digital magazine covering interior design, architecture, fashion, events, and lifestyle content. The company operates the annual Living Luxe Design Show at the Toronto Congress Centre, Canada's first major luxury design exhibition featuring immersive installations, celebrity speakers, and exhibitor booths. Additional offerings include subscription-based digital editions and professional marketing services (social media, videography, photography) for luxury brand clients.

Product overview

Living Luxe is a Canadian luxury lifestyle media company offering a print and digital magazine covering interior design, architecture, fashion, events, and lifestyle content. The company operates the annual Living Luxe Design Show, a major luxury design event in Canada, alongside its editorial content platform featuring stories across Decor & Design, Lifestyle, Fashion, and Events categories. Additional offerings include subscription services for digital magazine access and marketing services (social media, videography, photography) for brand partnerships.

Differentiator

Problem solved

Functional benefit

Brands

• Living Luxe Design Show: Luxury design show event organized by Living Luxe Magazine, bringing together design, architecture, fashion and real estate at the Toronto Congress Centre.

Products and services

• Living Luxe Magazine A Canadian luxury lifestyle magazine covering interior design, architecture, fashion, events, and lifestyle content, available in print and digital editions.
• Living Luxe Design Show An annual luxury design show event bringing together design, architecture, fashion, and real estate at the Toronto Congress Centre, featuring immersive experiences, exhibitions, celebrity panels, and exhibitor booths from luxury brands.
• Marketing Services Social media marketing, videography, photography, and brand marketing services offered to luxury brand clients seeking elevated brand presence through Living Luxe's platform and audience.

Quantifiable outcome

• Over 21,000 attendees at the 2025 Living Luxe Design Show
• +1 more outcomes

Named customers14 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered flagship and minor.

• JennAirflagshipGTM or Marketing Partner · 1 April 2025JennAir served as Presenting Sponsor of the 2025 Living Luxe Design Show for the second consecutive year. As presenting sponsor, JennAir hosted the JennAir Main Stage and moderated panels on kitchen design, including 'Designing the Modern Luxury Kitchen' featuring designers Sarah Keenleyside and Amanda Aerin.
• Diana Pires EventsflagshipStrategic or Co-development PartnerDiana Pires, founder of Diana Pires Events, serves as Show Partner for the Living Luxe Design Show. Pires brings extensive event planning expertise (over a decade in industry) and is credited with co-creating and orchestrating the immersive design show experience. This partnership has been instrumental in establishing the Living Luxe Design Show as Canada's premier luxury design event.
• OE Design Gallery (Omid Taba)minorGTM or Marketing PartnerOmid Taba of OE Design Gallery served as Art Sponsor for the 2025 Living Luxe Design Show, designing and sponsoring an exclusive art gallery experience within the show featuring artworks across multiple mediums available for purchase.
• Toronto Fashion AcademyminorGTM or Marketing PartnerToronto Fashion Academy curated twice-daily fashion shows at the Living Luxe Design Show, showcasing top local designers and creating inclusive fashion programming for attendees.
• Tsemko DecorminorGTM or Marketing PartnerCo-artistic sponsor providing decorative installations including vibrant hummingbird sculptures at the Living Luxe Design Show entrance, creating nature-inspired design connections throughout the event space.
• Post City MagazinesminorGTM or Marketing PartnerMedia partnership for cross-promotion; Post City SOT logo appears in Living Luxe's 'In the news' section indicating ongoing media relationship and coverage.
• Toronto StarminorGTM or Marketing PartnerMedia coverage partner; Toronto Star logo appears in Living Luxe's 'In the news' section indicating earned media and press coverage relationship.
• National PostminorGTM or Marketing PartnerMedia coverage partner; National Post logo appears in Living Luxe's 'In the news' section indicating ongoing earned media relationship.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ELLE Decor: Hearst-published global luxury interiors magazine. Direct competitor for the same luxury brand advertisers (JennAir, Kohler, Glenfiddich) and affluent reader demographic.
• Sandow Design Group (Interior Design Magazine): Trade-focused interior design media company operating Interior Design magazine and the BDNY trade show. Comparable trade-show/luxury-brand adjacency, particularly relevant given Living Luxe exhibitors like Cava Surfaces winning at BDNY.
• Dwell Magazine: U.S.-based modern design publication with a strong digital presence and event programming. Comparable premium-brand advertiser mix and editorial product.
• Architectural Digest: Global luxury design authority published by Condé Nast. Sets the editorial standard Living Luxe benchmarks against and competes with for premium brand advertising dollars.

Direct peers

• House & Home Media: Canadian shelter magazine with a long-running design show (IDS Toronto) and a similar mix of print, digital, and live-event revenue. Most direct comparable in the Canadian luxury design media space.
• Western Living: Western Canadian design and lifestyle magazine serving an affluent regional readership. Comparable in audience and advertiser base, though with a regional rather than national footprint.
• Galerie Magazine: Luxury design and architecture magazine with quarterly print issues and high-net-worth audience. Similar advertiser base (luxury appliances, kitchens, real estate) and integrated editorial/advertising model.
• Designlines: Toronto-based design magazine focused on contemporary residential architecture and interiors. Comparable Canadian luxury design audience and similar content mix.
• Azure Magazine: Canadian design and architecture magazine covering luxury residential and commercial projects. Directly comparable editorial positioning and Canadian luxury audience overlap.

Regional players

• Style at Home: Canadian shelter magazine from TVA Publications targeting affluent homeowners. Comparable domestic audience and advertiser mix but broader mass-affluent rather than ultra-luxury positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/livingluxemagazine
• Xx.com/livingluxemag

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Living Luxe