Systec Therm

What Systec Therm does

Systec Therm AG is a Swiss specialty distributor and solutions provider focused on electric heating technology (Elektrowärmetechnik) and comfort ventilation (Komfortlüftung), headquartered in St. Gallen. The company sells a broad portfolio organized across five divisions: electric heating (floor heating systems, infrared panels such as LAVA GLAS 2.0 and LAVA FRAME, infrared spot heaters, bathroom heaters, heating cushions, storage heaters, convectors, fan heaters, air curtains, church heaters, and industrial trace heating cables), heat pumps (FIRE+ICE single-room units), comfort ventilation (MELTEM M-WRG and M-WRG-II single-room systems with heat recovery, CO2/humidity control, and app integration), drying and hygiene (TANTUM and PRIMUS/ECON drying cabinets, CUBUSAN air purifiers using STEREX plasma technology), and leak detection (TRACETEK sensor cable systems for water, acids, fuels, and solvents). Most products are sourced from third-party manufacturers including MELTEM, ETHERMA, nVent (RAYCHEM, T2Red, XL-Trace), TRACETEK (EMEA Instruments), HEATSCOPE, ADAX, and ELZTRIP, and re-sold into the Swiss market.

Systec Therm generates revenue primarily through one-time hardware sales of heating, ventilation, drying, and leak-detection equipment, supplemented by professional services (free initial consultation, planning, technical service, repairs, training) and a modest recurring stream from M-WRG filter subscriptions. Pricing is set in CHF, excluding VAT, via a unit-pricing model on the company's own 24/7 e-commerce shop (shop.systectherm.ch) and through B2B invoice terms with 30-day payment for Fachhändler (specialist dealers). Distribution combines direct e-commerce, an in-house field sales team, phone/email support, and on-site consultation. Customers span residential homeowners and builders, commercial offices, industrial facilities, agricultural operators, sensitive-facility buyers (data centers, archives, galleries), and niche segments such as churches and historic buildings. The company is privately held, ISO 9001 certified, operates in German, French, and Italian, and serves exclusively the Swiss domestic market. It has 11-50 employees and has recently introduced PFAS-free heating mats (April 2026), a radio-based WRS Heizeinsatz for bathroom radiators (March 2026), and an AI-powered surveillance camera (November 2025) into its catalog.

Name

Systec Therm

Legal name

Systec Therm AG

Website

https://systectherm.ch

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Systec Therm AG is a Swiss specialty distributor of electric heating, comfort ventilation, leak detection, drying and hygiene solutions, serving residential, commercial, industrial and agricultural end markets across Switzerland through e-commerce, field sales and OEM brand partnerships.

Ownership category

akta.pro rank

Product category

Electric Heating and Ventilation Equipment

NAICS

Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373), Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (423730)

SIC

Steam & Air-Conditioning Supply (4961), Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070)

akta.pro primary industry

HVAC Parts & Supplies Retail (Thermostats, Filters, Ducting) (CRAIADAI)

akta.pro secondary industries

Refrigeration Components & Controls (Compressors, Valves, Sensors) (IMAHAKAH), Water Heating & Treatment Appliance Retail (Water Heaters, Water Softeners, Filtration Systems) (CRACACAF), Heat Transfer Equipment (Heat Exchangers, Boilers, Condensers) (IMAHAEAC)

Keywords

• Electric heating systems
• Infrared heating panels
• Comfort ventilation
• Leak detection systems
• Underfloor heating

Headquarters

HQ city

Stallen

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales (Hardware): Sale of electric heating products, ventilation systems, heat pumps, leak detection systems, and associated control units and accessories. Products sold through e-commerce shop and direct sales with quotes. Revenue recognized at point of sale with payment terms typically 30 days net for professional customers.
2. Professional Services: Consulting (free initial consultation), planning services, technical service and repairs, fault localization, and training services offered as附加服务 to product sales.
3. Filter Subscription (M-WRG): Filter subscription service for M-WRG comfort ventilation devices, providing recurring revenue from replacement filter orders.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Systec Therm AG sells electric heating systems (floor heating, infrared panels, bathroom heaters, industrial trace heating), comfort ventilation units (M-WRG/M-WRG-II), drying and hygiene cabinets, room air purifiers, single-room heat pumps, and TRACETEK leak detection systems to residential, commercial, and industrial customers in Switzerland. The company distributes a combination of own-brand and third-party products (ETHERMA, nVent RAYCHEM, MELTEM, HEATSCOPE) through an online shop, field sales team, and direct consultation.

Product overview

Systec Therm AG is a Swiss heating technology company offering a comprehensive portfolio of electric heating, comfort ventilation, drying & hygiene, heat pump, and leak detection solutions. The product range is organized into five core divisions: (1) Elektrowärme (Electric Heating) — the largest division covering floor heating (Laminotherm, under-tile mats, T2Red, T2Reflecta), infrared panels (LAVA GLAS 2.0, LAVA GLAS 2.0 DYL, LAVA FRAME, LAVA BASIC, LAVA DESK ZONE, SOLARIS, Thermocassetten HC), infrared spot heaters (ELZTRIP, HEATSCOPE, EXO, TEC, TEH, BLIXX, INFRACALM), bathroom heaters (LAVA BATH 3.0, ESCAL, BOLERO 3, ELEA 3, BOA 4, MIRADA 4), heating cushions (HEATME series), storage heaters (ETS PLUS, ETW PLUS, ETT PLUS), convectors, fan heaters, air curtains, and industrial trace heating; (2) Wärmepumpen — FIRE+ICE single-room heat pumps with climate function; (3) Komfortlüftung — M-WRG and M-WRG-II single-room comfort ventilation systems with heat recovery and app control; (4) Trocknung und Hygiene — TANTUM and PRIMUS/ECON drying cabinets, CUBUSAN air purifiers using plasma technology; and (5) Leckage-Erkennung — TRACETEK leak detection systems. Products are complemented by the ETHERMA SMART wireless control ecosystem.

Differentiator

Problem solved

Functional benefit

Products and services

• LAVA GLAS 2.0 Glass-front infrared heating panel with large infrared radiation surface, uniform heat distribution, and PLUG & PLAY control system. Can be mounted horizontally or vertically on walls or ceilings. Targeted at residential and commercial customers seeking modern heating aesthetics.
• LAVA GLAS 2.0 DYL (Design Your LAVA) Customizable glass-front infrared panel allowing personalized motifs, photos, or logos on the front surface. Features optimized insulation to reduce convection and heat storage up to 1 hour. Targeted at design-conscious residential and commercial customers.
• LAVA FRAME Recessed infrared heating panel for flush-mounted installation into walls or ceilings. Lightweight construction with high radiation share and included mounting frame. Targeted at premium residential and commercial installations.
• LAVA BASIC Standard infrared heating panel for visible wall or ceiling mounting; the base model of the LAVA series. Targeted at residential and light commercial customers.
• LAVA DESK ZONE Desk-mounted infrared heating system with LAVA DESK TOP and LAVA DESK SUB units combinable for targeted warmth at workstations. Available in black or white. Targeted at office workers and individual workspaces.
• Thermocassetten HC Ceiling and recessed ceiling infrared heating cassettes with low surface temperature (max. 100 °C) for safety. Housing made of fire-galvanized, powder-coated steel. Targeted at offices, schools, and shops.
• SOLARIS Natural stone infrared heating panel combining aesthetic design with radiant heat output. Targeted at design-conscious residential and commercial customers.
• LAVA BATH 3.0 / LAVA BATH 3.0 PURE Infrared bathroom heater available with or without radio receiver control; PURE variant offers streamlined design. Targeted at residential bathroom heating.
• ELZTRIP Infrared radiant panel heaters for commercial and industrial spaces. Targeted at warehouses, workshops, and industrial facilities.
• Wärmepumpe FIRE+ICE Single-room heat pump with climate control function combining heating and cooling in one unit. Targeted at residential customers seeking single-room heat pump solutions.
• M-WRG / M-WRG-II Komfortlüftung Single-room comfort ventilation systems with heat recovery providing filtered fresh air, CO2 and humidity control, and optional app control. Targeted at residential and commercial customers seeking controlled air exchange and energy-efficient ventilation.
• LAMINOTHERM Underfloor heating system specifically designed for installation under laminate and parquet flooring. Targeted at residential renovation and new-build projects.
• Trocknungsschränke PRIMUS Drying cabinets for drying, disinfecting, and deodorizing workwear, shoes, helmets, and gloves. Available in UNI, MASK, SET 2, SET 4, and SET 8 configurations. Targeted at industrial hygiene customers and commercial users.
• Trocknungsschränke ECON Drying cabinets in the ECON line for clothing and equipment drying, available in SET 4, SET 8, JACKET 16 PREMIUM, and UNIVERSAL variants. Targeted at commercial and industrial customers.

Quantifiable outcome

• Heat storage up to 1 hour for LAVA Glas 2.0 panels

Named customers2 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core.

• MELTEM (M-WRG/M-WRG-II)coreTechnology or IntegrationMELTEM is the manufacturer of M-WRG and M-WRG-II comfort ventilation systems sold through Systec Therm. These ventilation devices feature CO2 and humidity control, with app control capability and filter subscription services. Systec Therm provides Swiss sales, support, and filter replacement supplies for MELTEM products.
• TRACETEK (EMEA Instruments)coreTechnology or IntegrationTRACETEK leak detection systems including sensor cables (TT1000, TT1100-OHP, TT3000, TT5000, TT5001) and point sensors are distributed by Systec Therm for Swiss commercial and industrial markets. Systems used in server rooms, archives, galleries, chemical storage, and industrial applications.
• ETHERMA (LAVA heating products)coreTechnology or IntegrationETHERMA manufactures LAVA infrared heating panels including LAVA BASIC, LAVA FRAME, LAVA GLAS 2.0, LAVA DESK ZONE sold through Systec Therm. Products feature plug-and-play control systems. Systec Therm also distributes ETHERMA SMART control systems.
• nVent (RAYCHEM, T2Red, XL-Trace)coreTechnology or IntegrationnVent RAYCHEM products including T2Red (underfloor heating for milling), XL-Trace/Wintergard (pipe frost protection), HWAT (domestic hot water), EisStop/FroStop black (gutter heating), and industrial trace heating cables are distributed by Systec Therm for Swiss market.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Etherma Elektrowärme GmbH: Austrian manufacturer of LAVA infrared heating panels and SMART control systems. Direct upstream OEM partner of Systec Therm; comparable as a product-level peer but competes as a brand when sold directly to Swiss customers.

Direct peers

• Walter Meier (Walter Meier Klimatechnik): Swiss HVAC distributor and service provider offering heating, cooling, ventilation, and refrigeration solutions. Direct competitor in the Swiss climate solutions market with similar multi-brand distribution, field service, and B2B/B2C positioning.
• Hoval AG: Liechtenstein/Swiss-headquartered heating, ventilation, and heat pump manufacturer and solutions provider. Competes in the same Swiss/Liechtenstein DACH region with overlapping product lines in heat pumps, ventilation, and heating technology.
• Zehnder Group: Swiss-listed manufacturer of indoor climate solutions including radiant heating/cooling ceilings and comfort ventilation. Directly comparable product overlap in infrared/ceiling heating and ventilation, with a stronger manufacturing footprint.
• Debag AG: Swiss specialty heating technology distributor focused on electric heating, infrared, and industrial heating solutions. Closest like-for-like peer in Swiss heating distribution.

Regional players

• Elcotherm AG: Swiss heating technology specialist and manufacturer of electric heating solutions, heat pumps, and radiators. Domestic Swiss peer competing in similar product segments.
• Kampmann GmbH: German HVAC equipment manufacturer offering heating, cooling, and ventilation solutions for commercial/industrial buildings. Comparable product categories (Thermocassetten-style heating, industrial ventilation) overlapping with Systec Therm's commercial portfolio.

Broad incumbents

• Glen Dimplex Thermal Solutions: European electric heating and heat pump manufacturer (parent of Dimplex, Rettig). Competes broadly in electric heating, infrared panels, and heat pumps — adjacent comparable to Systec Therm's electric heating portfolio.
• Viessmann Climate Solutions: Major German heating manufacturer with broad portfolio spanning heat pumps, boilers, and climate systems. Competes broadly in DACH heating market and is a brand-level peer for the heating solutions Systec Therm distributes.
• Stiebel Eltron Suisse AG: Swiss subsidiary of German heat pump and electric water heater manufacturer. Overlaps directly in electric heating, heat pumps, and hot water heating product categories served by Systec Therm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/systectherm
• Facebookfacebook.com/systectherm
• LinkedInlinkedin.com/company/systectherm

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Systec Therm