Lincoln Family Medicine Center

What Lincoln Family Medicine Center does

Lincoln Family Medicine Center is a private, community-based family medicine practice located at 4600 Valley Road in Lincoln, Nebraska, operating continuously since 1971 as the primary clinical education site for the Lincoln Family Medicine Residency Program. The practice delivers comprehensive primary care across the full lifespan — prenatal care, obstetrics, pediatrics, adult medicine, geriatrics, and end-of-life care — supplemented by on-site diagnostics (X-ray and laboratory), surgical and procedural services (colonoscopy, vasectomy, joint injections, minor surgery), behavioral health (via Stepping Stones), medical acupuncture, clinical trials (via Velocity Clinical Research), and Medicare annual wellness visits. Care is organized into three color-coded multidisciplinary teams (Blue, Green, Purple) plus a Support Team, combining 24 resident physicians across a 3-year training cycle with credentialed faculty physicians (ABFM/FAAFP-certified) and clinical support staff (PAs, RNs, CMAs, MAs) across 30+ exam rooms and two procedure rooms. The facility is affiliated with Bryan Health and CHI Health St. Elizabeth teaching hospitals.

The practice's technology stack is anchored by Epic electronic health record with the MyChart patient portal (transitioned March 23, 2026), augmented by Phreesia mobile on-line registration for pre-visit check-in. Revenue is generated through fee-for-service patient care, insurance reimbursement from Medicare, Medicaid, Blue Cross Blue Shield, Strada Healthcare and other major insurers, a 30% self-pay discount program for uninsured patients, and a flat-rate direct primary care membership via STRADA Healthcare. The parent organization is Lincoln Medical Education Partnership, a nonprofit-style healthcare entity, with wholly owned operating sub-brands Stepping Stones (behavioral health) and Lincoln Medical Acupuncture. No external private equity or venture capital investment is indicated, and financial details are not publicly disclosed.

Name

Lincoln Family Medicine Center

Legal name

Lincoln Family Medicine Center

Website

https://lincolnfamilymedicine.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

1–10 employees

Short description

Lincoln Family Medicine Center is a private, community-based family medicine practice in Lincoln, Nebraska, founded in 1971, serving patients of all ages as the primary training site for the Lincoln Family Medicine Residency Program with integrated primary, OB, pediatric, behavioral health, and surgical services.

Ownership category

akta.pro rank

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Patient Care Services: Fee-for-service healthcare delivery covering acute, chronic, and preventive medical care across the lifespan. Fees are based on nature of presenting problem, time involved, and services rendered.
2. Insurance Reimbursement: Claims filed through Medicare, Medicaid, Blue Cross Blue Shield, Strada Healthcare, and most major insurance companies for covered services.
3. Self-Pay and Discounted Services: Self-pay patients receive 30% discount for physician services paid in full at time of visit. Need-based discounts available for financially unable patients.
4. STRADA Healthcare Direct Primary Care: Provider site for STRADA Healthcare's direct primary care model giving members unlimited access to personal and affordable care for a flat monthly rate.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Lincoln Family Medicine Center operates a patient-centered Medical Home providing comprehensive family medicine across the lifespan, from prenatal care through end-of-life. It delivers acute, chronic, and preventive medical services including pediatric care, women's health, obstetric care, on-site diagnostics (X-ray and lab), behavioral health, surgical/procedural services, acupuncture, and clinical trials, supported by faculty physicians, residents, and clinical staff.

Product overview

Lincoln Family Medicine Center operates as a patient-centered medical home offering comprehensive family medicine services through a multi-specialty, integrated approach. The center provides a unified platform of primary care services including Family Medicine, Pediatric Care, Women's Health, Obstetric Care, Diagnostic Services, Behavioral Health, Medical Acupuncture, Surgical/Procedural Services, Clinical Trials, and Same-Day Appointments. The core offering centers on the MyChart patient portal for secure health information access. Additional specialized services include Medicare wellness visits, STRADA Healthcare direct primary care membership, and participation in clinical research through Velocity Clinical Research. All services are delivered through multidisciplinary care teams combining resident physicians, faculty physicians, and clinical support staff at a single centralized location.

Differentiator

Problem solved

Functional benefit

Brands

• Stepping Stones: Behavioral health counseling services integrated with primary care
• Lincoln Medical Acupuncture
• The Market

Products and services

• Family Medicine Services

Quantifiable outcome

• Over 50 years serving Lincoln community since 1971
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Velocity Clinical ResearchcoreStrategic or Co-development PartnerLincoln Medical Education Partnership partners with Velocity Clinical Research to conduct clinical studies overseen by LFMC physicians. This partnership enables patients to access cutting-edge therapies in development and contributes to medical research advancing treatments for patients worldwide. Studies are held to FDA standards and participant safety is prioritized.
• Lincoln Family Medicine Residency ProgramcoreStrategic or Co-development PartnerLincoln Family Medicine Center serves as the primary education site for the Lincoln Family Medicine Residency Program. Resident physicians provide patient care alongside faculty physicians, bringing advanced medical knowledge from prestigious institutions to benefit patients. The program trains 24 residents annually across 3 years.
• Bryan HealthminorOthersBryan Health's East and West campuses are nearby teaching hospitals affiliated with the center, providing hospital-based training experiences for residents and continuum of care for patients.
• CHI Health St. ElizabethminorOthersCHI Health St. Elizabeth is a teaching hospital affiliated with the center, one of Lincoln's two teaching hospitals providing residency training experiences.
• Stepping StonescoreStrategic or Co-development PartnerFully licensed counselors at Stepping Stones provide evidence-based behavioral health treatment for a wide variety of disorders across the lifespan. Integrated behavioral healthcare is provided between primary medical care staff and counselors, with psychiatric referral available off-site when necessary.
• Lincoln Medical AcupunctureminorStrategic or Co-development PartnerLincoln Medical Acupuncture provides integrative care combining evidence-based Western medicine with acupuncture to improve overall health. Services offered at the center through this partnership.
• STRADA HealthcarecoreChannel Partner/ Reseller/ DistributorLincoln Family Medicine Center is a provider site for STRADA Healthcare's direct primary care model. Members pay a flat monthly rate for unlimited access to personal and affordable care including preventive care, well checks, women's health, chronic disease management, and diagnostics.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Agilon Health: Value-based care platform partnering with independent primary care physicians to take full risk on Medicare Advantage populations—comparative infrastructure for physician groups transitioning away from fee-for-service reimbursement.
• CHI Health: Regional Catholic health system operating CHI Health St. Elizabeth in Lincoln—LFMC's second teaching hospital affiliate and a primary competitor in the same metropolitan primary care market with broader capital and specialty resources.
• Healthcare Partners (Optum): Multi-specialty physician group division of Optum (UnitedHealth Group) operating value-based primary care clinics—useful benchmark for value-based primary care economics at scale and competitive threat from vertically-integrated payors.

Direct peers

• Oak Street Health (CVS Health): Value-based primary care provider exclusively serving Medicare beneficiaries with integrated services and on-site diagnostics—similar target demographic and Medical Home service bundle; acquired by CVS Health in 2023 for $10.6B.
• ChenMed: Physician-led primary care practice focused on Medicare-eligible seniors with integrated on-site services and value-based care economics—directly comparable to LFMC's heavy Medicare orientation plus bundled diagnostics/specialty access.
• Iora Health (now One Medical): Pre-acquisition direct primary care practice serving adults with membership model and integrated behavioral health—LFMC's Stepping Stones partnership reflects a similar integrated-care thesis; now folded into Amazon One Medical.
• One Medical (Amazon One Medical): Membership-based primary care platform offering comprehensive family medicine across the lifespan with integrated patient portal technology—closely mirrors LFMC's Medical Home model combined with STRADA Healthcare's direct primary care partnership. Acquired by Amazon in 2023, scaled nationally via similar subscription + insurance hybrid model.
• MDVIP: National network of concierge/membership-based primary care physicians offering comprehensive preventive and chronic care—an analogous relationship-based, full-scope family medicine model with strong patient retention.

Emerging players

• Forward: Tech-enabled primary care membership practice combining comprehensive family medicine with proprietary diagnostics and a modern patient app—an analog of LFMC's Epic/MyChart digital engagement strategy on a national scale.

Regional players

• Bryan Health: Lincoln, Nebraska's largest integrated health system operating Bryan Health East and West campuses and an extensive primary care and specialty network—the dominant local competitor that already serves as a teaching hospital affiliate of LFMC's residency program.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/lincolnfamilymedicinecenter
• LinkedInlinkedin.com/company/lincoln-family-medicine

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lincoln Family Medicine Center