Point Franchise

What Point Franchise does

Point Franchise is a UK-based online marketplace and directory platform that connects prospective franchisees with franchisors. The platform enables entrepreneurs to discover and compare franchise opportunities filtered by sector (16+ categories), investment level (under £10k to over £200k), and geographic region across all UK regions. The site also publishes editorial content covering franchise news, how-to guides, sector trends, and educational material aimed at aspiring franchisees, and features a network of partner franchise consultants.

The core product is a web-based directory platform (www.pointfranchise.co.uk) organised around sector, investment, and location landing pages supported by deep-link sub-brand directories (e.g., travel agency, sports, restaurant, recruitment franchises). Point Franchise is operated by InfoPro Digital Services Limited, a UK private limited company registered in England and Wales (company no. 04699701) and headquartered at Fifth Floor, 133 Houndsditch, London, EC3A 7BX. The legal entity sits within the Infopro Digital group, a diversified media and digital services conglomerate, and is affiliated with Toute la Franchise, a French franchise directory operating as a wholly-owned adjacent subsidiary. Two directors, Christophe Czajka and David Pagliaro, are listed for the parent entity.

The business model is a two-sided marketplace monetised primarily through franchisor-facing advertising and listing services. Browsing is free for prospective franchisees, while franchisors pay for listing exposure to a self-reported audience of approximately 4 million annual visitors. Distribution is entirely digital and self-serve, supported by SEO-optimised sector and location pages, a content/blog layer, email newsletters, organic social presence on LinkedIn, Facebook, and X, and referral traffic from a network of franchise consulting partners. The company is privately held, founded in 2017, and reports 1-10 employees.

Name

Point Franchise

Legal name

Infopro Digital Services Limited

Website

https://pointfranchise.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Point Franchise is a UK online marketplace and directory connecting prospective franchisees with franchisors via sector, investment, and location-based search, monetised through franchisor listing and advertising fees.

Ownership category

akta.pro rank

Product category

Franchise Marketplace

akta.pro primary industry

Franchise Resale & Franchise Brokerage (Transfers/Resales) (FSAEAIAG)

Keywords

• Franchise marketplace
• Franchise directory
• Franchise opportunities
• Business opportunities
• Franchise lead generation

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Operations, Technology or R&D, Personnel

Revenue model

1. Franchisor advertising and listing services: Point Franchise generates revenue by providing franchisors with listing placement on their platform. The platform offers exposure to 4 million visitors, making it attractive for franchisors seeking franchisees.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Point Franchise is an online marketplace that connects UK franchisors with prospective franchisees. Franchisors pay to advertise and list their franchise opportunities on the platform, while prospective franchisees browse, search, and compare opportunities for free across multiple industry sectors and investment levels, supported by editorial franchise advice content.

Product overview

Point Franchise operates as a unified online marketplace and directory platform that connects franchisors with prospective franchisees across the United Kingdom. The platform offers franchise opportunity listings organized by sector, investment level, and geographic location. Its portfolio includes specialized sub-brand directories covering Travel Agency, Sports, Restaurant, Recruitment, and other franchise categories. Point Franchise is operated by Infopro Digital Services Limited and serves as a lead generation and matchmaking service rather than a traditional software product with modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Point Franchise online marketplace

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• Seeds ConsultingminorImplementation/ SI/ Consulting PartnerFranchise consultant listed on the Point Franchise experts section, providing guidance to prospective franchisees.
• ARC Media Associates LimitedminorImplementation/ SI/ Consulting PartnerAdvertising agency and franchise consultant partner featured in the Point Franchise experts directory.
• Lime Licensing GroupminorImplementation/ SI/ Consulting PartnerFranchise consultant listed as a partner providing expertise to franchise candidates through the Point Franchise platform.
• The Franchising CentreminorImplementation/ SI/ Consulting PartnerFranchise consultant featured in the Point Franchise experts section offering guidance to prospective franchisees.
• The Franchise ConsultantminorImplementation/ SI/ Consulting PartnerFranchise consultant listed as an expert partner helping franchise candidates find suitable opportunities.
• Infopro DigitalcoreOthersParent company of Point Franchise. InfoPro Digital Services Limited owns and operates the Point Franchise platform. Also affiliated with toute-la-franchise.com (French version) and part of the Infopro Digital Group.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Toute la Franchise: French-language franchise directory and matchmaking platform operated by the same Infopro Digital parent. Directly mirrors Point Franchise's UK model in the French market, making it the closest operational peer and proving the international franchise-portal playbook.
• Franchise Direct: Global online franchise directory and lead-generation platform with a strong UK presence. Competes directly for both franchisee traffic and franchisor listing fees across multiple sectors.
• Which Franchise: UK-focused online franchise directory connecting prospective franchisees with franchisor opportunities across multiple sectors and investment levels. Direct competitor for the same two-sided UK franchise marketplace audience.

Broad incumbents

• Yell.com: UK's leading general business directory with paid advertising and lead-generation products. As a broad incumbent in business discovery, it competes for the same SMB marketing budgets that franchisors use to reach prospective franchisees.
• LinkedIn: Global professional network increasingly used by franchisors for franchisee recruitment and by prospective franchisees researching opportunities. Represents a broad incumbent channel competing for the same audience intent.

Regional players

• Franchise Times: Established US-based franchise industry publication and event operator with online franchise opportunity coverage. Comparable in editorial and directory function but focused on the North American market rather than the UK.

Others

• British Franchise Association: UK franchising trade body that maintains a member franchisor directory and authoritative accreditation. Acts as an adjacent discovery channel for prospective franchisees and a credibility benchmark in the same ecosystem.

Emerging players

• Startups.co.uk: UK small-business and startup information platform with franchise opportunity content. Overlaps with Point Franchise in serving aspiring entrepreneurs exploring business ownership, including franchising paths.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pointfranchise
• Facebookfacebook.com/pointfranchising
• LinkedInlinkedin.com/company/point-franchise-uk

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Point Franchise