HowRyou
howRyou GmbH provides NEDINA®, a German-hosted digital care-assistance platform that consolidates call systems, room sensors, smart-home data, and video communication into a single app for nursing-home and disability-facility staff, residents, and their families.
- Company typePrivate
- Founded2021
- HeadquartersFlensburg, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What HowRyou does
howRyou GmbH, headquartered in Handewitt near Flensburg in Schleswig-Holstein, Germany, and majority-owned since 2026 by the Stiegelmeyer Group, builds NEDINA® — a digital care-assistance and communication platform targeting German Pflegeeinrichtungen (nursing homes) and Eingliederungshilfe (disability integration) facilities. The platform consolidates previously fragmented Rufsysteme (call systems), room sensor data, smart-home inputs, and video communication into a single application, exposing a unified interface to nursing staff, a simplified touchpoint to residents via TV-mounted Kommunikationseinheit and Multitaster button panels, and a video-call channel to relatives (Angehörige).
The system is built as a proprietary development on open-source components using WebRTC for peer-to-peer video (no recording or storage of call content), and is hosted exclusively on German servers via IONOS SE to satisfy DSGVO and KDG-DVO data-protection requirements; Apple Push Notification Service and Google Firebase Cloud Messaging are used only for push delivery, with no US-hosted services in the core application. Hardware components (TV Kommunikationseinheit and Multitaster) are distributed as part of facility deployments rather than sold à la carte.
HowRyou's revenue model combines monthly per-seat software subscriptions — NEDINA Pro for care staff and NEDINA for relatives, billed pro-rata from operational readiness — with bundled hardware sales. Go-to-market is enterprise field sales with a structured 6-month pilot program covering DSGVO-compliant commissioning, joint evaluation, and individualized rollout planning, supported by a LinkedIn presence, content marketing on howryou.de, and direct demo booking via Microsoft Bookings. The company is privately held with no disclosed external funding rounds, three managing directors (Frederik C. Denis, Matthias Damerow, Lars Malter), and a headcount of 11–50.
HowRyou firmographics
Firmographics- Name
- HowRyou
- Legal name
- howRyou GmbH
- Website
- https://howryou.de
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- howRyou GmbH provides NEDINA®, a German-hosted digital care-assistance platform that consolidates call systems, room sensors, smart-home data, and video communication into a single app for nursing-home and disability-facility staff, residents, and their families.
- Ownership category
- akta.pro rank
HowRyou industry classification
Industry- Product category
- Digital Care Communication Software
- NAICS
- Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)
- akta.pro secondary industry
- Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM)
Keywords
Where HowRyou is headquartered
LocationHeadquarters
- HQ city
- Flensburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
HowRyou business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Software Subscription (NEDINA Pro): Monthly subscription model for care facility staff access. Pricing begins from the date of operational readiness, calculated pro-rata for the first month, then billed monthly in advance. Part of Stiegelmeyer Group portfolio targeting care facilities.
- Software Subscription (NEDINA for Relatives): Monthly subscription for family member/relative access to video communication with residents.
- Hardware Components: Sale of physical devices including TV communication units and multi-button panels for room installation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly subscription pricing for software services |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
HowRyou product offering
Product offeringCore offering
NEDINA is a digital care assistance and communication platform for nursing homes (Pflegeeinrichtungen) and disability integration assistance facilities (Eingliederungshilfe). It bundles call systems (Rufsysteme), room sensor technology, and video communication across manufacturers into a single application, providing care staff with a unified interface for resident management, video verification, need-based task routing, and structured documentation, while enabling residents to reach family members via their existing TV through a dedicated communication unit.
Product overview
HowRyou offers NEDINA®, a unified digital care assistance and communication platform for nursing homes and disability integration facilities. The portfolio consists of two companion mobile apps (NEDINA Pro for care staff, NEDINA for relatives), a multi-taster device (freely assignable button panel for residents), and a TV communication unit. These components work together to consolidate call systems, sensor monitoring, and video communication into a single interface, replacing fragmented single-purpose systems with an integrated solution.
Differentiator
Problem solved
Functional benefit
Brands
- NEDINA®: Digital nursing assistance and communication platform for care facilities and integration assistance facilities — serving seniors as well as people with disabilities. Bundles call systems, sensor technology, and video communication across manufacturers in one application.
Products and services
- NEDINA Pro Mobile application for nursing and care staff that consolidates call systems, sensor alerts, video feedback, resident profiles, need-based task routing, and structured documentation across multiple manufacturers into a single interface.
- NEDINA (Relatives App) Mobile application for family members of care facility residents that enables video contact with residents, photo and video messages, and updates from the facility.
- NEDINA Multi-Taster (Multitaster) Freely assignable button panel installed in resident rooms that lets residents communicate specific needs (drink, toilet assistance, service) or initiate a direct video call to a family member via a single button press.
- NEDINA Kommunikationseinheit (TV Communication Unit) Communication unit attached to existing TVs in resident rooms that enables a direct video return channel for care staff and barrier-free video communication between residents and their relatives without smartphones or app training.
Quantifiable outcome
- Spürbar kürzere Reaktionszeiten (Noticeably shorter response times) through need-specific routing to appropriate care role
- +2 more outcomes
Companies that use HowRyou
Customer profileSegments4 records
Ideal customer profiles2 records
HowRyou technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
HowRyou partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Stiegelmeyer GroupcoreThe howRyou GmbH became part of the Stiegelmeyer Group in 2026 through a majority acquisition. This provides new stability and expanded reach for the company's product rollout. Stiegelmeyer Group is described as 'Solutions for people who care' and focuses on care-related products and services.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
HowRyou competitors and assessment
Company assessmentDirect peers
- Vivago: Offers wellness and safety monitoring technology for elderly care, combining wearable sensors, fall detection, and alerting. Overlaps with howRyou's Raumsensorik features for presence, fall, and bed-occupancy detection in care rooms.
- Essence Group: Provides IoT-based care and security solutions including PERS, fall detection, and remote monitoring for seniors. Comparable to howRyou's sensor-plus-communication bundle for elderly residents in assisted living settings.
- Legrand Care: Supplies assisted living and care-home technology including nurse call systems, telecare, and resident communication tools. Closely aligned with howRyou's integration of Lichtrufanlagen, sensors, and communication in a single platform for care facilities.
- Tunstall Group: Established provider of telecare and connected-care solutions for elderly and vulnerable populations, including PERS-style call systems and sensor-based monitoring. Directly comparable to howRyou's NEDINA platform in bundling call systems, sensors, and communication for care facilities.
- MediFox (DAN Group): German software vendor for ambulatory care, inpatient facilities, and documentation workflows. Comparable as a German care-software incumbent that howRyou's documentation integration targets.
- Ascom: Provider of healthcare communication and workflow solutions including mobile alerting, nurse call integration, and real-time location systems. Comparable to howRyou's unified alerting and routing workflow for care staff via NEDINA Pro.
- C&S Computer und Software: German provider of IT and software solutions for inpatient and outpatient care facilities. Comparable as a domestic competitor serving the same Pflegeeinrichtung customer base with facility management and documentation software.
- Doro / Doro Care: Swedish company with a dedicated Doro Care business offering social alarms, telecare, and digital communication tools for seniors. Shares howRyou's focus on barrier-free communication for elderly users not comfortable with consumer smartphones.
Broad incumbents
- Bosch Healthcare Solutions: Subsidiary of Robert Bosch offering health and care solutions including sensor-based monitoring and connected care. Comparable as a broad incumbent with the engineering depth to compete in care-facility sensor and communication technology.
Others
- Stiegelmeyer Group: Parent company of howRyou since 2026, supplying beds, furniture, and care-related products for care facilities and hospitals. Included as an ecosystem participant whose channel and installed base directly determine howRyou's commercial trajectory.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
HowRyou social profiles
Digital presenceHowRyou compliance and trust
Trust signalCompliance1 record
HowRyou financial estimates
Financial estimateRevenue estimate
Valuation estimate
HowRyou leadership team
Management profileNumber of profiles
Profiles3 records
HowRyou funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HowRyou M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HowRyou
What does HowRyou do?
NEDINA is a digital care assistance and communication platform for nursing homes (Pflegeeinrichtungen) and disability integration assistance facilities (Eingliederungshilfe). It bundles call systems (Rufsysteme), room sensor technology, and video communication across manufacturers into a single application, providing care staff with a unified interface for resident management, video verification, need-based task routing, and structured documentation, while enabling residents to reach family members via their existing TV through a dedicated communication unit.
Is HowRyou a public or private company?
HowRyou is a private company. It is classified as corporate owned and is currently operating.
When was HowRyou founded?
HowRyou was founded in 2021. It employs 11 to 50 people.
Where is HowRyou based?
HowRyou is headquartered in Flensburg, Germany, in the Europe region.
How does HowRyou make money?
Three revenue lines are on record. Software Subscription (NEDINA Pro) is the primary driver. The others are software Subscription (NEDINA for Relatives) and hardware Components.
Who are HowRyou's main competitors?
Direct peers on record are Vivago, Essence Group, Legrand Care, Tunstall Group, MediFox (DAN Group), Ascom, C&S Computer und Software and Doro / Doro Care. Bosch Healthcare Solutions is listed as a broad incumbent. Stiegelmeyer Group is listed as an others.
Does HowRyou have an API?
No public API is recorded for HowRyou.
What industry is HowRyou in?
HowRyou's product category is Digital Care Communication Software. Its primary akta.pro industry code is HLACAFAE, Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection), with a secondary code of BPAGALAM, Disability Services & Assistive Solutions (Accessibility, Assistive Tech). Its NAICS code is 62412 and its SIC code is 7373.