sirio

What sirio does

Sirio Srl is an Italian B2B distributor of electrical and electronic components for industrial automatic-machine manufacturers. The company, founded on January 12, 1984 by Liano Cassioli and Danilo Comanducci, operates from a ~2,000 sqm facility in Figline e Incisa Valdarno (Florence province) and maintains a second commercial unit in Bologna opened in 2015. Its portfolio is organized around two core catalogs — Catalogo Elettronica and Catalogo Elettromeccanica — featuring branded products from three principal partners: Harting (device connectivity, including push-pull signal and power solutions), STEGO (industrial enclosure lighting), and AUER (visual signal devices), supplemented by the Monitor Remotati Serie PRG/PRR industrial remote monitors and custom Cablaggi e Schede wiring/circuit-board services.

The business model is purely transactional distribution rather than licensing or subscription. Sirio earns revenue by reselling third-party components to Italian OEMs, with no recurring revenue stream and no publicly disclosed pricing. Differentiation centers on pre-sale technical consultation during the customer design phase, prototype-stage sampling support (to avoid customer overstock), and post-sale services including return management and repair, all accessed via dedicated phone lines and email contacts. Distribution is omnichannel between an online shop on its website (siriofirenze.com) and direct field sales, while marketing relies on the website, downloadable PDF catalogs, and a LinkedIn corporate page. The customer base is concentrated in vertical industrial segments — primarily Italian builders of automatic and industrial machines requiring connectivity, lighting, signaling, and remote monitoring components — with the company itself stating expansion into foreign markets beyond its central-Italy stronghold. No external institutional investors, parent company, or subsidiary structure is identified; ownership remains founder-controlled.

Name

sirio

Legal name

Sirio Srl

Website

https://siriofirenze.it

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Sirio Srl distributes electrical and electronic components — Harting connectivity, STEGO lighting, AUER signaling — to Italian automatic-machine manufacturers, operating from a Figline Valdarno HQ plus a Bologna sales office with design-phase technical support and post-sale service.

Ownership category

akta.pro rank

Headquarters

HQ city

Figline Valdarno

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Component Distribution: Revenue generated through the resale of electronic and electromechanical components to industrial customers. The company acts as official distributor for major brands (Harting, STEGO, AUER) and offers customized solutions, sampling services, and technical support as part of the sales process. Transaction-based model with no recurring revenue component.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Sirio is a B2B distributor of electrical and electronic components for industrial automatic machines, serving as an official distributor for major international brands including Harting (device connectivity), STEGO (industrial lighting), and AUER (visual signaling devices). The company operates the Catalogo Elettronica and Catalogo Elettromeccanica product lines, supports custom wiring and board solutions (Cablaggi e Schede), and provides pre-sale technical consultancy, prototyping sampling, and post-sale return and repair services.

Product overview

SIRIO is a leading distributor of electrical and electronic components for automatic machines, operating from Figline Valdarno (Florence province) with an additional commercial office in Bologna. The company offers two main catalogs: Catalogo Elettronica (electronic components including Harting device connectivity solutions) and Catalogo Elettromeccanica (electromechanical components including STEGO lighting, AUER visual signaling devices, and remote monitor series PRG/PRR). SIRIO provides a comprehensive portfolio of branded products complemented by custom wiring and circuit board solutions (Cablaggi e Schede), supported by pre-sales technical consulting, prototyping assistance, and post-sales support services.

Differentiator

Problem solved

Functional benefit

Products and services

• Catalogo Elettronica (Electronic Components Catalog) Catalog of electronic components for industrial automation, including Harting push-pull signal and power connectivity devices, distributed to manufacturers of automatic machines in Italy.
• Catalogo Elettromeccanica (Electromechanical Components Catalog) Catalog of electromechanical components for industrial applications, including industrial monitors, lighting solutions, and visual signaling devices, distributed to industrial manufacturers.
• Monitor Remotati - Serie PRG/PRR Remote monitor series for industrial applications, enabling remote display and monitoring of machine operations, distributed to industrial machine manufacturers.
• Illuminazione (STEGO) Industrial lighting solutions manufactured by STEGO, distributed by Sirio to industrial manufacturers for enclosure and machine illumination applications.
• Dispositivi di segnalazione visiva (AUER) Visual signaling devices by AUER for industrial notification and signal tower applications, distributed to industrial machine manufacturers.
• Device connectivity (Harting) Push-pull signal and power connectivity solutions manufactured by Harting, distributed by Sirio for device integration in automatic machines.
• Cablaggi e Schede Custom wiring and circuit board solutions tailored for industrial automation applications, designed to customer specifications for use in automatic machines.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• HartingcoreChannel Partner/ Reseller/ DistributorOfficial distributor of Harting products including device connectivity solutions, push-pull signal and power connectivity components. Harting is a major international brand in connection technology.
• STEGOcoreChannel Partner/ Reseller/ DistributorOfficial distributor of STEGO products including industrial illumination solutions. STEGO is a leading manufacturer of enclosure climate control and lighting products.
• AUERcoreChannel Partner/ Reseller/ DistributorOfficial distributor of AUER visual signal devices and signaling solutions. AUER specializes in signal towers and visual notification equipment for industrial applications.

Scale indicators3 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• RS Group (RS Components): Global B2B distributor of electronic, electrical, and industrial components serving machine builders and industrial customers — same business model, similar product categories, and a much larger scale version of Sirio's offering.
• Digi-Key Electronics: Global authorized distributor of electronic components and automation products with a deep catalog and strong design-engineer customer base — directly comparable product mix and customer type to Sirio's portfolio.
• Farnell / element14: Global distributor of electronic, electrical, and industrial components serving machine manufacturers and industrial customers across Europe — directly comparable product portfolio and B2B go-to-market.
• TME (Transfer Multisort Elektronik): European distributor of electronic components, electromechanical parts, and industrial automation supplies — comparable product mix and customer base, operating at a larger scale across multiple European markets.
• Mouser Electronics: Authorized global distributor of electronic components and industrial automation products, supplying design engineers and machine manufacturers with the same breadth of branded components Sirio carries (e.g., Harting).
• Distrelec (RS Group brand): European B2B distributor of electronic, electrical, and industrial automation components — closely comparable in catalog breadth, customer type, and European industrial focus.
• Reichelt Elektronik: European online distributor of electronic and industrial components serving professionals and machine manufacturers — same B2B distribution model and overlapping product lines as Sirio.

Broad incumbents

• WESCO International: Large global industrial distributor serving electrical, communications, and utility markets; adjacent to Sirio's industrial customer base but with a much broader portfolio including MRO and construction.
• Arrow Electronics: Large global broad-line distributor of electronic components and enterprise computing solutions; overlaps with Sirio's component categories but serves a much wider portfolio of customers and verticals.
• Avnet: Major global broad-line distributor of electronic components serving industrial customers; competes with Sirio on overlapping component lines but operates at much larger scale across multiple segments.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/sirio

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sirio