Animal Bank

What Animal Bank does

Animal Bank is a Colombian conservation marketplace operating as a legally constituted brand of Fundación Portafolio Verde, a B-Corp focused on sustainable development solutions. The platform connects conservation funding with verified biodiversity projects through three primary product lines: "Donar" (species-specific donations priced $50,000-$300,000 COP across categories including birds, felids, primates, marine species, and insects), "Sembrar" (tree planting and reserve-based reforestation projects priced from $40,000 COP), and the registered "Tierras con Propósito®" portfolio of private conservation lands that are matched with organizations requiring properties for ecotourism, environmental compensation, and agroforestry projects. Distribution is managed through the WooCommerce-powered "Actúa" e-commerce platform, the Observatorio Móvil de Biodiversidad mobile app (for citizen-reported roadkill data), and WhatsApp Business for direct customer handling.

The company's go-to-market operates across two distinct motions: direct-to-consumer individual donations (pay-as-you-go, low transaction values) and B2B sales to organizations and companies requiring Ley de Siembra (Law 2173 of 2021) compliance services, ESG reporting, and access to verified conservation lands. Its business model relies primarily on donations and unit-priced conservation contributions, supplemented by professional services revenue from land matching ("Tierras con Propósito") and corporate compliance advisory. A founding ally program offers corporate partners (including Renting Colombia/Grupo Bancolombia and Fundación Viva Air) Board participation and strategic visibility in exchange for early support and project sponsorship.

Animal Bank has built an ecosystem spanning multiple community verticals—photographers, scientists ("Colonia de científicos"), founding allies, conservation organizations, and nature tourism operators—with operational concentration in Colombia. Core customers include individual donors, corporate ESG/compliance clients, conservation NGOs (Fundación Bioandina, AIUNAU Foundation), government entities (IDEA, Parques Nacionales Naturales de Colombia, SENA), and financial services (Renting Colombia).

Name

Animal Bank

Legal name

Animal Bank es una marca legalmente constituida por Portafolio Verde

Website

https://animalbank.net

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Biodiversity Conservation Services

NAICS

Environment, Conservation and Wildlife Organizations (813312)

SIC

Agricultural Services (700)

akta.pro primary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

akta.pro secondary industries

Ecosystem Services & Natural Capital Programs (Water, Biodiversity Credits, PES) (IMAMAJAK), Ecosystem Services & Natural Capital Assessment / Valuation (EUAHAHAI)

Keywords

• Biodiversity conservation
• Species donation programs
• Reforestation services
• Environmental compliance consulting
• Conservation land marketplace

Headquarters

HQ city

Medellín

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Donations for species conservation: Individual and corporate donations directed to specific species or conservation projects. Donors select species (mammals, birds, reptiles, etc.) and contribute amounts ranging from $50,000 to $300,000 COP per donation.
2. Tree planting (Sembrar): Contributions for tree planting at specific reserves and conservation lands. Prices range from $40,000 to $120,000 COP depending on the reserve and project.
3. Tree nursery (Guardería de árboles): Support for seed rescue, nursery care, and seedling growth at Reserve El Danubio in Caquetá. Priced at $90,000 + IVA ($107,100 COP).
4. Tierras con Propósito: Connecting private lands with conservation potential to organizations needing specific properties for sustainable projects, ecotourism, compensations, and agroforestry.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Animal Bank is a Colombian conservation initiative operating as a marketplace that channels individual and corporate donations toward biodiversity projects. Its offerings fall into two main categories: 'Donar' (species-specific conservation donations priced from $50,000 to $300,000 COP) and 'Sembrar' (tree planting and reforestation at named reserves from $40,000 COP). It also matches private conservation lands ('Tierras con Propósito®') with organizations needing properties for ecotourism, agroforestry, or environmental compensation, and provides advisory services for compliance with Colombia's Ley de Siembra (Law 2173 of 2021).

Product overview

Animal Bank operates as a conservation marketplace offering two primary product categories: Donar (species donation products) and Sembrar (tree planting/land restoration products). The Donar products enable contributions to specific species conservation (bees, birds, raptors, whales, condors, opossums, corals, flamingos, jaguars, pumas, raccoons, monkeys, deer, snakes, sloths, tayras, parrotfish, turtles) with prices ranging from $50,000 to $300,000 COP. The Sembrar products include land conservation reserves (Tierras con Propósito®) such as Reserva Puerto Carreño, Reserva Morelia, Reserva Abejorral, and Necoclí properties, priced at $40,000 COP, plus the Guardería de árboles tree nursery service at $90,000 + IVA. These are accessible through the Actúa digital platform. The company also offers a mobile application (Observatorio Móvil de Biodiversidad) for wildlife roadkill reporting and Ley de Siembra compliance services for corporate clients. As part of Grupo Portafolio Verde, the company connects conservation organizations with resources for biodiversity protection across Colombia.

Differentiator

Problem solved

Functional benefit

Brands

• Tierras con Propósito®: A portfolio of private lands with potential for biodiversity conservation and sustainable natural resource use projects.
• Observatorio Móvil de Biodiversidad

Products and services

• Donar (Species Donation)

Quantifiable outcome

• 16,702 students impacted through environmental education programs
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered flagship, core and minor.

• Fundación Viva AirflagshipStrategic or Co-development Partner · 26 June 2023Founding ally that sponsored the 'Viva la biodiversidad' project for strengthening ecotourism in indigenous communities at Santuario de Fauna y Flora Los Flamencos. The project trained 25 community members and developed business models for flamingo watching and cultural experiences.
• IDEA (Instituto para el Desarrollo de Antioquia)coreStrategic or Co-development PartnerInter-institutional partner for the Verde Vivo project strengthening environmental education practices in 20 educational establishments in Antioquia. Impacted 16,702 students and 617 teachers indirectly.
• Parques Nacionales Naturales de ColombiacoreStrategic or Co-development PartnerTechnical ally for the Viva Air ecotourism project at Santuario de Fauna y Flora Los Flamencos, providing institutional support and guidance.
• SENA Emprende RuralcoreStrategic or Co-development PartnerTechnical ally providing vocational training certification for the indigenous community members participating in the ecotourism project.
• YinkminorGTM or Marketing PartnerDesign agency that developed social media campaign #YoSoyObservadorDeBiodiversidad to promote the Observario Móvil de Biodiversidad app.
• Reserva El DanubiocoreStrategic or Co-development PartnerCivil society nature reserve and conservation space through tourism. Location for the tree nursery (Guardería de árboles) project in Caquetá.
• ECOLODGE EL ALMEJALminorChannel Partner/ Reseller/ DistributorNature tourism ally committed to golfina turtle protection and Reserve Natural El Almejal conservation.
• La Palmita-Centro de InvestigaciónminorStrategic or Co-development PartnerNature tourism and research ally working on biodiversity conservation and ecosystem restoration.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Ecosia: B-Corp search engine that finances reforestation projects globally. Similar B-Corp-driven, impact-marketplace ethos and a comparable use of digital platforms to channel funding into verified tree-planting projects.
• Trees for the Future: Agroforestry and reforestation nonprofit working primarily in Latin America and Africa. Similar model of donor-funded tree planting with corporate ESG partnerships and a focus on smallholder/land restoration outcomes.

Broad incumbents

• Wildlife Conservation Society: Global wildlife conservation organization with neo-tropical and species-focused programs. Comparable species protection mission and Habitats/Corporate Conservation model, though at significantly larger scale.
• Conservation International: Global conservation NGO with strong presence in Colombia and corporate ESG partnerships. Operates in the same wildlife and habitat space but at much larger scale and broader geographic footprint.
• The Nature Conservancy: Global conservation organization using market-based approaches and land protection. Comparable mission and corporate ESG engagement model, but with a much larger portfolio and capital base.

Direct peers

• Rainforest Trust: Charity that purchases and protects threatened rainforests and habitats. Comparable to Animal Bank's Tierras con Prop\u00f3sito\u00ae land conservation and species protection model.
• Fondo para la Acción Ambiental y la Niñez (Fondo Acción): Colombian environmental fund financing conservation projects with corporate and international cooperation funding. Closely comparable as a country-level biodiversity financing intermediary with corporate ESG focus.
• One Tree Planted: Donation-based tree planting nonprofit with corporate partnerships and per-tree pricing model. Closely comparable to Animal Bank's Sembrar tier, with a similar digital donation marketplace and corporate ESG angle.
• Fundación Natura Colombia: Established Colombian environmental NGO working on biodiversity, ecosystems, and sustainable development. Operates in the same Colombian nonprofit conservation space with comparable corporate and government engagement.
• WWF Colombia: Colombian arm of World Wildlife Fund, focused on biodiversity conservation and species protection. Both operate as nonprofit conservation organizations in Colombia with overlapping species and habitat focus areas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/animalbank_
• Facebookfacebook.com/animalbank
• Instagraminstagram.com/animalbank_

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Animal Bank