Meiwa Estate

What Meiwa Estate does

Meiwa Estate (株式会社明和地所) is a privately held Japanese real estate brokerage founded circa 1986 and headquartered in Urayasu City, Chiba Prefecture. The company specializes in residential and commercial property transactions — sales of pre-owned condominiums, single-family homes, and land, plus rental brokerage and property management — concentrated in the Urayasu, Ichikawa, and Edogawa areas. Operations are delivered through a network of physical stores in Urayasu (Shin-Urayasu Main Store, Urayasu Station Front Branch, a Rental Management Center, and an R Design renovation location), supplemented by toll-free phone lines, two proprietary property search portals (meiwa-js.jp for sales and chin-navi.jp for rentals), and online contract renewal and inquiry workflows. The company also runs an FP-integrated advisory practice, a 24-hour emergency support service for managed tenants, multilingual support in Chinese and English, and adjacent services such as immediate cash purchase, purchase guarantees, and leaseback sales.

Revenue is generated primarily through regulated transaction commissions — 3% of price plus 60,000 yen on sales and one-month rent plus tax on rentals — alongside recurring property management fees, renovation revenue routed through subsidiary R Design (株式会社アールデザイン), FP life consulting fees, and insurance agency commissions from Tokio Marine Mirai. The customer base is a long tail of individual consumers (buyers, sellers, tenants, landlords, investors), supplemented by employee-targeted discount programs for OLC and nearby hotel staff. Marketing combines educational seminars (real estate investment, inheritance planning, FP life consulting), a YouTube channel, LINE official accounts, social media, weekly newspaper inserts, and listings on major portals (SUUMO, LIFULL HOME'S, At Home, ies).

The company's differentiators include 38+ years of local Urayasu market expertise, a proprietary database of 9,000+ registered buyer prospects that enables confidential off-market introductions, FP-certified in-house advisors, and a 0.12% historical property purchase failure rate. The firm is family-controlled by the Imaizumi family, with Imaizumi Mukae serving as President and Representative Director following a May 2023 succession. Recent corporate actions include the June 2025 merger of the Urayasu Branch, an October 2023 business hours standardization, and the issuance of an SDG private placement bond with Chiba Bank and Keiyo Bank.

Name

Meiwa Estate

Legal name

株式会社明和地所

Website

https://meiwajisho.co.jp

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

Meiwa Estate is a privately held Japanese real estate brokerage headquartered in Urayasu, Chiba, specializing in residential property sales, rentals, and management for individual buyers, sellers, tenants, and landlords in the Urayasu, Ichikawa, and Edogawa areas.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage and Property Management

NAICS

Real Estate Property Managers (53131), Residential Property Managers (531311)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Apartment Buildings (6513)

akta.pro primary industry

Multifamily Apartment Property Management (BPAJAFAA)

akta.pro secondary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• Residential real estate brokerage
• Rental property management
• Condominium sales
• Property search portals
• Home renovation services

Headquarters

HQ city

Urayasu

HQ country

Japan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Real Estate Brokerage - Sales (中古マンション・戸建・土地): Brokerage commissions for buying and selling residential properties (condominiums, detached houses, and land). Commission follows legal regulation: 3% of transaction price plus 60,000 yen (consumption tax excluded). The company handles both buyer and seller representation in Urayasu and surrounding areas.
2. Real Estate Brokerage - Rental (賃貸仲介): Rental brokerage commissions for tenants and landlords, typically charged to the tenant at one month's rent plus consumption tax. The company also offers discounted commissions (50% off) for OLC employees and nearby hotel workers, and zero-yen campaign periods.
3. Property Management (賃貸管理): Ongoing property management services for landlords including tenant placement, rent collection, complaint handling, repair coordination, building inspections, and security deposit settlement. Services include 安心サポート24 emergency support for tenants.
4. Reform/Renovation Services (アールデザイン): Renovation and reform services through affiliated company R Design (株式会社アールデザイン), covering interior remodeling, kitchen and bathroom renovations, and custom洗面台. Referenced as a group company performing renovations on company-listed properties.
5. FP Life Consulting (FPライフコンサル): Financial planning consultation services that include life plan creation and simulation. Initial consultation is free; paid planning and simulation services generate professional services revenue.
6. Insurance Agency (保険代理店事業): Insurance agency services, including home contents insurance (東京海上ミレア) referred to tenants during contract and renewal processes.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Meiwa Estate is a regional residential real estate broker and property manager serving the Urayasu, Ichikawa, and Edogawa areas, handling condominium, single-family home, and land sales and purchases plus rental brokerage. It also provides ongoing landlord property management, tenant 24-hour emergency support, renovation work through its affiliated company R Design, and FP (financial planning) life consulting to help buyers model home purchase budgets and mortgage decisions.

Product overview

Meiwa Estate operates as a real estate company specializing in the Urayasu and surrounding areas (Chiba Prefecture), offering a comprehensive suite of property services. The core offering consists of residential property sales (new and pre-owned condominiums, single-family homes, and land) and rental property services (search, management, and tenant support). Digital services include web-based contract renewals via electronic signatures and online contracting. The company provides specialized sales services such as immediate cash purchases, purchase guarantees, and leaseback options. Support services include 24-hour emergency support, neighborhood dispute resolution, and financial planning consulting for home buyers. The product portfolio is complemented by renovation services through affiliated company R Design, multilingual support in Chinese and English, and various campaigns offering reduced agent fees.

Differentiator

Problem solved

Functional benefit

Brands

• R DESIGN: Reform and renovation service brand operated by subsidiary company 株式会社アールデザイン

Products and services

• Pre-owned Condominium Brokerage (中古マンション) Brokerage service for buying and selling pre-owned condominiums in Urayasu and surrounding areas, including buildings such as la Finés Shin-Urayasu, Irifune East Estate, and More Stage Shin-Urayasu.
• Pre-owned Single-Family Home Brokerage (中古一戸建て)

Quantifiable outcome

• Over 1,000 real estate transactions handled annually in Urayasu area
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• 株式会社アールデザイン (R Design Co., Ltd.)coreStrategic or Co-development PartnerR Design is an affiliated group company that performs renovation and reform work on properties listed by Meiwa Estate. It handles everything from minor renovations to full-scale renovations including custom kitchen, bathroom, and 洗面台 installations. Properties renovated by R Design are marketed with 'リモデル済' (renovated) designations, adding value to both buyer and seller transactions. The partnership enables a one-stop service from property search through renovation to move-in.
• LIFULL HOME'SminorGTM or Marketing PartnerProperty listing partnership. Meiwa Estate maintains certified store status and property listings on the LIFULL HOME'S portal, receiving buyer leads through the platform.
• SUUMOminorGTM or Marketing PartnerProperty listing and advertising partnership. Meiwa Estate maintains listings on SUUMO (by Recruit) and is referenced as consistently ranking high in consumer satisfaction surveys on the platform.
• 東京海上ミレア (Tokio Marine Mirai)minorOthersInsurance agency partnership. Meiwa Estate recommends and facilitates home contents insurance (家財保険) from Tokio Marine Mirai to tenants during contract and renewal processes. Contact: 0120-670-055 for policy cancellations.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Housmart: Tokyo-focused proptech residential brokerage using data and digital tools to streamline condominium buying and selling. Compares to Meiwa Estate on the condominium brokerage segment but competes via a tech-enabled, lower-touch model rather than deep local relationship-driven sales.
• Renove (RENOSY / RENOSY ASSET): Japanese proptech platform combining condominium brokerage with renovation services and post-purchase support. Comparable to Meiwa Estate's bundled search + R Design renovation offering but delivers it through a centralized digital platform rather than local branches.

Broad incumbents

• Apaman Shop: Large Japanese rental-focused real estate franchise and management company. Comparable to Meiwa Estate's rental brokerage and property management businesses, though Apaman Shop is franchise-based and operates at national scale.
• Century 21 Japan: Nationwide real estate brokerage franchise offering residential sales, rental brokerage, and property management across Japan. Comparable in core service mix (buy/sell/rent/manage) but operates nationally through franchised offices rather than as a single regional specialist.
• Nomura Real Estate Solutions: Brokerage and property management arm of Nomura Real Estate group offering residential sales, rentals, and management across Japan. Comparable service portfolio to Meiwa Estate but at national scale with significantly larger parent-company resources.

Others

• LIFULL (HOME'S portal): Operator of LIFULL HOME'S, one of Japan's largest residential real estate listing portals. Not a direct competitor but a key distribution and lead-generation partner for Meiwa Estate; comparable insofar as it influences how consumers discover and transact with brokerages like Meiwa.

Direct peers

• Tokyu Livable: Major Tokyo metropolitan-area residential real estate brokerage and property manager handling condominium sales, rentals, and management. Highly comparable to Meiwa Estate in business model (transaction + management + advisory), though operating at substantially larger scale across a broader Tokyo footprint.
• Lions Home (HouseDo): Residential real estate brokerage and renovation services company operating primarily in the Tokyo metropolitan area. Directly comparable to Meiwa Estate on condominium brokerage, property management, and bundled renovation offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/meiwajisho
• YouTubeyoutube.com/channel/UCdRQ7OwziiFwe7Zg3n6qrgw
• Facebookfacebook.com/meiwajisho
• Instagraminstagram.com/meiwajisho
• TikToktiktok.com/@dy3kc92nmw3z
• LinkedInlinkedin.com/company/581114

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meiwa Estate