Apotechnik

What Apotechnik does

Apotechnik GmbH is a privately held German software and IT services company founded in 1993, headquartered in Obermarchtal, Baden-Württemberg, that specializes in pharmacy EDV (electronic data processing) systems. The company serves independent and chain pharmacies across Germany through a vertically integrated portfolio centered on its proprietary ApoOffice software suite, which covers inventory management (Warenwirtschaft), point-of-sale, accounting, banking, e-prescription processing, and Telematikinfrastruktur (TI) connectivity. ApoOffice is offered both as an on-premise solution and as a cloud-hosted variant (ApoOffice Azure), running on Hetzner's ISO 27001 certified German data centers and supporting Windows, macOS, iOS, and Android endpoints. Complementary modules include E-Rechnung (electronic invoicing compliant with Germany's 01.01.2025 mandate), Kasse POS, and E-Rezept-Direktabrechnung via a partnership with scanacs for direct statutory health insurance billing.

The company generates revenue through a mix of recurring software subscriptions and cloud hosting contracts, hardware sales (AURES POS terminals, displays, receipt printers), and fee-based support services including extended-hours hotline at €12.50 per 10 minutes and a loan-device replacement subscription. Distribution is via direct field sales covering all of Germany (bundesweit), supplemented by a channel partnership with Telekonnekt for TI hardware (TI 2.0 gateway, eHBA, SMC-B cards) and a cooperation agreement with PRO MEDISOFT AG supporting shared workplace infrastructure across five office sites. Operating geographies are restricted to Germany, with no international expansion disclosed. The business is founder-managed with David Dorst listed as the legal representative, and there is no disclosed institutional investment, parent company, or acquisition history.

Name

Apotechnik

Legal name

Apotechnik GmbH

Website

https://apotechnik.de

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Pharmacy Management Software

akta.pro primary industry

Pharmacy Information Systems (PIS) & Dispensing Workflow (HLACAKAC)

Keywords

• Pharmacy management software
• Pharmacy inventory management
• Electronic prescription billing
• Cloud software hosting
• Telematics infrastructure products

Headquarters

HQ city

Obermarchtal

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Software Licensing and Subscriptions: Time-unlimited, non-exclusive usage rights for proprietary software (ApoOffice) with bundled hotline support and software updates. Monthly subscription fees for maintenance and support services as specified in contracts.
2. Hardware Sales: Sale of pharmacy hardware including POS terminals (AURES Kompaktkasse Sango), displays, printers, and related equipment with accompanying operating software.
3. Cloud Hosting Services: ApoOffice Azure cloud hosting with flexible contract terms, providing hosted inventory management, cash register systems, and IT infrastructure in certified German data centers (Hetzner ISO 27001 certified).
4. Hotline and Support Services: Telephone support during business hours (weekdays 8:00-18:00, Saturday mornings). Fee-based extended support outside business hours at 12.50 EUR per started 10 minutes.
5. Loan Device Service: Replacement hardware service when equipment purchased or leased from Apotechnik fails, with repair turnaround expected to exceed 4 days. Monthly fee in addition to other services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

Apotechnik GmbH supplies pharmacy IT software and related services centered on ApoOffice, a pharmacy management system for inventory, accounting, banking, point-of-sale, e-prescription, and Telematikinfrastruktur connectivity. It also sells cloud and hosted ApoOffice deployments, pharmacy POS hardware, Telematikinfrastruktur products, direct e-prescription billing access, and technical support.

Product overview

Apotechnik is an independent IT provider offering a comprehensive pharmacy management software ecosystem. The core product is ApoOffice, a full pharmacy management system (Warenwirtschaftssystem) handling inventory, accounting, banking, and TI connectivity. ApoOffice is available in cloud-hosted variants (ApoOffice Azure on Hetzner datacenters, and ApoOffice gehostet) as well as on-premises. The portfolio includes complementary modules for e-invoicing (E-Rechnung), point-of-sale (Kasse), and electronic prescription billing (E-Rezept-Direktabrechnung via scanacs). Hardware products include the AURES POS terminal line (Kompaktkasse Sango, Sango i5 V Pro, Display OLC 10.1, Bondrucker ODP444). Telematikinfrastruktur products (TI connectors, eHBA, SMC-B, TI 2.0) are delivered through the partner Telekonnekt.

Differentiator

Problem solved

Functional benefit

Brands

• ApoOffice: Inventory management and point-of-sale software suite for pharmacies, available as on-premise or cloud-hosted (ApoOffice Azure) solution.
• ApoOffice Azure

Products and services

• ApoOffice Pharmacy management software for day-to-day inventory management, accounting, banking, point-of-sale, and Telematikinfrastruktur connectivity, with licensing for an unlimited number of clients.
• ApoOffice Azure Cloud-hosted ApoOffice deployment running in Hetzner German data centers, providing highly available pharmacy cash-register and inventory systems with low local hardware requirements and support for Windows, macOS, iOS, and Android.
• ApoOffice – gehostet Hosted ApoOffice deployment running in a data center or on-premise server, with one ApoOffice server capable of supporting multiple pharmacies.
• Hotline and Support Services Telephone support for Apotechnik customers during business hours, with fee-based extended support outside standard hours at 12.50 EUR per started 10 minutes.
• Loan Device Service Monthly loan replacement device service for purchased or leased equipment whose repair is expected to exceed four days, including free shipment of the replacement device.
• AURES Kompaktkasse Sango Compact pharmacy point-of-sale terminal available in seven colors, powered by Intel 11th-generation processors and equipped with a 10-inch customer display.
• AURES Display OLC 10.1 Customer-facing display usable as a standalone device or with an EPOS terminal or Sango POS system for dynamic content during checkout.
• AURES Kompaktkasse Sango i5 V Pro High-performance pharmacy point-of-sale terminal with an Intel Tiger Lake i5 processor, six USB 3.0 ports, USB-C, gigabit LAN, and a cash-drawer port.
• AURES Bondrucker ODP444 Thermal receipt printer with top or front paper output, LAN and USB interfaces, optional WiFi or Bluetooth, and a cubic design.
• Telematikinfrastruktur Products Telekonnekt-delivered Telematikinfrastruktur products including high-performance connectors, eHBA, SMC-B, and TI 2.0 gateway, with Apotechnik providing first-level support.
• E-Rezept-Direktabrechnung Electronic prescription direct-billing service via scanacs that enables pharmacies to bill all statutory health insurance funds and receive payment directly into their pharmacy account.

Quantifiable outcome

• Reduced hardware costs through cloud hosting and extended hardware lifecycle
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• TelekonnektcoreChannel Partner/ Reseller/ DistributorTelekonnekt provides reliable partners for secure Telematikinfrastruktur (TI) implementation. Apotechnik handles 1st-level support for TI products and serves as the single point of contact in connection with the AVS ApoOffice system. Partner shop enables pharmacies to order TI products including TI 2.0 gateway, eHBA, and SMC-B cards.
• scanacscoreTechnology or IntegrationE-Rezept-Direktabrechnung partnership enabling pharmacies to bill electronic prescriptions directly with all statutory health insurance funds (Gesetzliche Krankenkassen). Pharmacies receive payments directly from insurance providers. Apotechnik enables customer access to this service through their systems.
• PRO MEDISOFT AGcoreStrategic or Co-development PartnerKooperationspartner (cooperation partner) providing mobile working options and shared workplace locations across Hannover, Weiskirchen, Mannheim, Bietigheim-Bissingen, and Obermarchtal sites. Strategic partnership supporting the company's operational infrastructure and service capabilities.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• CompuGroup Medical SE: CompuGroup Medical is a large European health-IT incumbent offering physician practice software, hospital systems, and pharmacy IT solutions (e.g., via KoCoBox/Konnektor and pharmacy modules); broader portfolio but directly overlaps with Apotechnik in German pharmacy e-health and TI connectivity.

Direct peers

• ADG Apotheken-Dienstleistungsgesellschaft mbH: ADG is the market-leading German pharmacy IT provider (part of the Phoenix Group), offering pharmacy software (JESSY/APOTHEKENSOFTWARE), POS solutions, and TI services to thousands of Apotheken - directly competing with ApoOffice across the same product categories and customer base.
• Pharmatechnik GmbH & Co. KG (Lauer-Fischer): Pharmatechnik operates the Lauer-Fischer pharmacy software line and is one of the largest German pharmacy IT providers, serving independent and chain pharmacies with inventory management, POS, and TI integration - direct overlap with Apotechnik's ApoOffice offering.
• Awinta GmbH: Awinta is the pharmacy IT subsidiary of the Noventi Group, providing pharmacy management software (awin) and e-health services to German pharmacies - a direct competitor with similar cloud migration and TI integration pressures as Apotechnik.

Others

• BD Rowa (Becton Dickinson): BD Rowa is a leading provider of pharmacy automation and storage systems (robots, dispensing technology) that ApoOffice explicitly integrates with via 'Kommissionier-Automaten' interfaces; complementary adjacent peer in the same pharmacy IT ecosystem rather than a direct software competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apotechnik