What Louis Philippe does

Louis Philippe is a premium Indian menswear brand founded in 1989 and headquartered in Bengaluru, India. The company is a wholly-owned subsidiary of ABFRL (Aditya Birla Fashion and Retail Limited), part of the Aditya Birla Group conglomerate, and operates as one of ABFRL's flagship premium menswear labels. The brand serves Indian male consumers across professional, casual, wedding, ethnic, plus-size, and athleisure occasions through a comprehensive product portfolio spanning formal and casual shirts, t-shirts, suits, blazers, winterwear, bottom wear, jeans, ethnic wear (Nehru jackets), footwear, and accessories.

The brand is organized around a multi-tier product architecture including a core mainline offering and dedicated sub-brands (LP Mainline, LP Sport, LP Jeans, LP Luxure) and signature collections such as Permapress, Gods And Kings, Luxure, Ath Work, and Louis. Notable product and service features include a Monogram personalization service for shirts, a dedicated Plus Size Store, a Wedding-focused merchandising section, and digital Gift Cards. The company's go-to-market is a hybrid direct-to-consumer model: products are sold through the louisphilippe.abfrl.in e-commerce platform and through ABFRL's extensive physical retail network across India. The brand does not disclose proprietary technology, AI capabilities, or standalone revenue, and is exclusively focused on the Indian domestic market.

Name

Louis Philippe

Website

https://louisphilippe.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

251–500 employees

Short description

Louis Philippe is a premium Indian menswear brand founded in 1989 and wholly owned by ABFRL (Aditya Birla Fashion and Retail Limited). It offers shirts, suits, blazers, jeans, ethnic wear, footwear, and accessories to Indian male consumers through its e-commerce platform and ABFRL's retail network.

Ownership category

akta.pro rank

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Apparel and Accessories Sales: Louis Philippe generates revenue through the sale of men’s clothing products including shirts, t-shirts, suits, blazers, trousers, jeans, ethnic wear, footwear, and accessories. Sales occur through e-commerce transactions and retail store purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Louis Philippe is a premium Indian menswear brand that designs, sells, and distributes a comprehensive range of men's clothing, footwear, and accessories including formal and casual shirts, t-shirts, suits, blazers, jeans, trousers, ethnic wear (Nehru jackets), winterwear, footwear (formal, casual, sneakers), and accessories (belts, wallets, ties, pocket squares). Products are sold through the brand's direct-to-consumer e-commerce website and ABFRL's retail store network across India, with sub-brands (LP Mainline, LP Sport, LP Jeans, LP Luxure) and signature collections (Permapress, Gods and Kings, Luxure, Ath Work, Louis) targeting different style and occasion needs.

Product overview

Louis Philippe is a premium Indian men's fashion brand owned by ABFRL (Aditya Birla Fashion and Retail Ltd). The brand offers a comprehensive e-commerce platform featuring a complete range of men's clothing, accessories, and footwear. The product portfolio includes core categories (Shirts, T-Shirts, Suits, Blazers, Winterwear, Bottom Wear, Jeans, Ethnic Wear, Footwear, Accessories, Plus Size), with sub-brands LP Mainline, LP Sport, LP Jeans, and LP Luxure. The brand features Classic Collections (Permapress, Gods and Kings, Luxure, Ath Work, Louis), Trending Collections (Ticket to Bahamas, Linen by Nature, Retro Rewind, The Story of Troy, Permapress Soft), and a Monogram personalization feature for select garments. Products are available for purchase through the louisphilippe.abfrl.in e-commerce website.

Differentiator

Problem solved

Functional benefit

Brands

• LP Mainline: Louis Philippe mainline collection featuring formal and casual wear
• LP Sport
• LP Jeans
• LP Luxure

Products and services

• Shirts Men's shirts including Formal Shirts, Casual Shirts, Monogrammable Shirts, and Ceremonial Shirts for various professional and ceremonial occasions.
• T-Shirts Men's t-shirts including Polo T-Shirts and Crew Neck T-Shirts for casual wear.
• Suits Men's suits including Formal Suits and Wedding and Party Wear Suits for formal occasions.
• Blazers Men's blazers including Formal Blazers and Casual Blazers for professional and smart-casual styling.
• Winterwear Winter clothing including Jackets, Sweatshirts, and Sweaters for cold weather.
• Bottom Wear Men's bottom wear including Formal Trousers, Casual Trousers, Chinos, Shorts, Cargos, and Jogger and Track Pants.
• Jeans Men's jeans in various fits including Slim Fit, Super Slim Fit, Regular Fit, Smart Fit, Slim Tapered Fit, and Ath Fit.
• Ethnic Wear Men's ethnic wear including Nehru Jackets for traditional occasions.
• Footwear Men's footwear including Formal Shoes, Casual Shoes, and Sneakers.
• Accessories Men's accessories including Belts, Wallets, Combo Boxes, Ties, and Pocket Squares.
• Plus Size Store Extended size offerings for men's Shirts, T-Shirts, Trousers, Suits, and Blazers, addressing the need for premium plus-size formal and casual menswear.
• Gift Card Digital gift cards for gifting Louis Philippe products to consumers.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ABFRL (Aditya Birla Fashion and Retail Limited)coreOthersLouis Philippe is a brand owned and operated by ABFRL (Aditya Birla Fashion and Retail Limited). ABFRL is a leading Indian fashion retailer managing multiple apparel brands. Louis Philippe operates as a subsidiary brand within the ABFRL portfolio, benefiting from the parent company’s retail infrastructure, distribution network, and corporate resources.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Raymond: Raymond is one of India's largest and most established menswear and textile conglomerates, offering premium suits, shirts, and occasion wear. It competes with Louis Philippe across the formal, wedding, and tailored-wear categories with a much broader portfolio.
• Tommy Hilfiger (India): Tommy Hilfiger operates in India through a licensed distribution model, offering premium casual and formal menswear including shirts, jeans, and blazers. It competes with Louis Philippe in the premium casual and smart-casual segments.

Direct peers

• Van Heusen (India): Van Heusen is ABFRL's flagship premium menswear brand and Louis Philippe's closest sibling competitor in India. Both target professional and occasion-led menswear with similar price points and sub-brand structures.
• Allen Solly: Allen Solly, also owned by ABFRL, targets the premium casual and formal menswear segment with a comparable product breadth across shirts, trousers, and accessories, directly overlapping Louis Philippe's core categories.
• Peter England: Peter England is ABFRL's mass-premium menswear brand covering formal shirts, trousers, and casual wear. It competes with Louis Philippe in the entry-premium tier and overlaps heavily in shirts and trousers.
• Blackberrys: Blackberrys is an Indian premium menswear brand specializing in formal trousers, shirts, and suits. It competes head-on with Louis Philippe in the formal-wear category within similar price bands.
• Park Avenue: Park Avenue is an Indian premium menswear brand focused on formal shirts, suits, and deodorants. It directly overlaps with Louis Philippe's formal and professional-wear categories at comparable price points.
• Louis Philippe (ABFRL subsidiary): The official Louis Philippe e-commerce storefront. Listed here for completeness — this is the subject brand's own digital retail channel rather than a separate competitor.
• Arrow (India): Arrow is a premium formal menswear brand in India offering dress shirts, suits, and accessories — directly competing with Louis Philippe in the formal and professional-wear segment.
• US Polo Assn. (India): US Polo Assn. India is a licensed premium casual menswear brand offering shirts, t-shirts, jeans, and accessories. It competes with Louis Philippe's LP Mainline and LP Jeans sub-brands in the casual segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/lplouisphilippe
• LinkedInlinkedin.com/company/louisphilippe

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Louis Philippe