Dian Pelangi
- Company typePrivate
- Founded1991
- HeadquartersJakarta, Indonesia
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
Dian Pelangi firmographics
Firmographics- Name
- Dian Pelangi
- Website
- https://dianpelangi.com
- Company type
- Private
- Founded year
- 1991
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Dian Pelangi industry classification
Industry- Product category
- Modest Fashion
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Apparel Manufacturing (315), Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Modest & Religious Apparel Retail (CRAAABAK)
Keywords
Where Dian Pelangi is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Markets served
Dian Pelangi business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Dian Pelangi product offering
Product offeringCore offering
Dian Pelangi designs, produces, and sells modest Islamic-inspired fashion apparel and accessories that showcase traditional Indonesian heritage textiles, including Batik, Songket, Tenun, and Jumputan. The offerings target global consumers who value cultural craft combined with contemporary modest-fashion aesthetics.
Differentiator
Problem solved
Functional benefit
Products and services
- Modest Fashion Apparel and Accessories
Companies that use Dian Pelangi
Customer profileIdeal customer profiles1 record
Dian Pelangi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dian Pelangi competitors and assessment
Company assessmentDirect peers
- Modanisa: Turkey-based modest fashion e-commerce platform serving Muslim consumers globally with multi-brand assortments. Comparable as a broader modest fashion retailer and marketplace serving the same end consumer with overlap in modest apparel and accessories.
- Kami. Indonesian modest fashion brand offering hijabs and ready-to-wear for Muslim women with strong digital-first positioning. Comparable as a fellow Indonesian modest fashion brand competing for the same digitally native modest-fashion consumer.
- Shaira Fashion: Indonesian modest fashion brand focused on hijab and women's apparel, headquarted in Indonesia. Comparable as a domestic modest apparel peer targeting similar demographics.
- Elzatta: Established Indonesian hijab and modest fashion retail brand with broad distribution and large customer base in Indonesia. Comparable as a domestic modest apparel retailer targeting the same Muslim women consumer segment.
- Buttonscarves: Indonesian modest fashion and hijab brand headquartered in Jakarta, serving a similar demographic of Muslim women with apparel and accessories through digital-first channels. Highly comparable in geography, target market, and product positioning.
- HIJUP: Indonesia-based modest fashion e-commerce marketplace curating local and international Muslim apparel brands. Comparable as a channel competitor and ecosystem participant for Indonesian modest fashion demand.
- Itang Yunasz: Indonesian modest fashion designer and brand led by a namesake creative director producing modest women's apparel. Comparable as a fellow founder-led Indonesian modest fashion label with similar structure and aesthetic positioning.
- Anniesa: Indonesian-founded modest fashion label run by designer Anniesa Hasibuan, known internationally for runway presence and diaspora customer base. Comparable as a namesake modest fashion designer brand competing for similar modest-fashion consumers in international markets.
Broad incumbents
- Iwan Tirta: Long-established Indonesian batik brand and house with heritage positioning in Indonesian textile craft. Comparable as a broader incumbent in the Indonesian heritage textile space, though with a more batik-centric and broader-product range.
- Danar Hadi: Major Indonesian batik producer and retailer with deep heritage and diversified batik product lines. Comparable as a large incumbent in Indonesian heritage textiles whose craft and brand narrative overlap with the heritage-craft positioning.
Market position
Customer concentration
Dian Pelangi social profiles
Digital presenceDian Pelangi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dian Pelangi leadership team
Management profileNumber of profiles
Profiles1 record
Dian Pelangi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dian Pelangi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dian Pelangi
What does Dian Pelangi do?
Dian Pelangi designs, produces, and sells modest Islamic-inspired fashion apparel and accessories that showcase traditional Indonesian heritage textiles, including Batik, Songket, Tenun, and Jumputan. The offerings target global consumers who value cultural craft combined with contemporary modest-fashion aesthetics.
When was Dian Pelangi founded?
Dian Pelangi was founded in 1991. It employs 101 to 250 people.
Where is Dian Pelangi based?
Dian Pelangi is headquartered in Jakarta, Indonesia, in the Asia region.
Who are Dian Pelangi's main competitors?
Direct peers on record are Modanisa, Kami., Shaira Fashion, Elzatta, Buttonscarves, HIJUP, Itang Yunasz and Anniesa. Broad incumbents are Iwan Tirta and Danar Hadi.
Does Dian Pelangi have an API?
No public API is recorded for Dian Pelangi.
What industry is Dian Pelangi in?
Dian Pelangi's product category is Modest Fashion. Its primary akta.pro industry code is CRAAABAK, Modest & Religious Apparel Retail. Its NAICS code is 458110 and its SIC code is 5600.