officeline
officeline GmbH & Co. KG is a German office furniture and fit-out company providing end-to-end workspace solutions — consultation, 3D planning, product supply, and installation — to business customers of all sizes across Germany, anchored by a 630 m² showroom in Rheda-Wiedenbrück.
- Company typePrivate
- Founded2000
- HeadquartersRheda-wiedenbrück, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What officeline does
officeline GmbH & Co. KG is a privately held German office and object furnishing company headquartered in Rheda-Wiedenbrück, North Rhine-Westphalia. Founded in January 2000 and operating for 25 years, the company provides end-to-end office fit-out services spanning consultation, on-site laser measurement, 3D interior design via CAD software, product procurement, and professional installation. Its core offering integrates curated furniture, seating, acoustic solutions, pods, smart locker systems, lighting, and accessories sourced from a network of 25+ brand partners (including Interstuhl, ASSMANN, Ecophon, Glamox, Brunner, and Bejot), delivered under a project-based, quote-driven pricing model.
The company's go-to-market is anchored by a 630 m² two-floor showroom that serves as the primary demonstration and conversion venue. Two managing directors (Matthias Nienkemper and Dirk Stallein) lead a team of approximately 12-15 staff including in-house interior architects, sales consultants, an inside sales representative, administrative staff, a carpenter, and installation personnel. The sales motion follows a four-step process: consultation, on-site measurement (Aufmaß), 3D planning, and installation. Revenue is generated primarily through custom office fit-out projects combining product sales with high-margin professional services, supplemented by after-sales services (reorders, modifications, move management).
The firm serves business customers of all sizes across Germany, with a concentrated regional base in NRW cities including Gütersloh, Bielefeld, Lippstadt, Warendorf, Rietberg, Oelde, and Paderborn, while pursuing projects nationwide regardless of client location. officeline has no disclosed AI/ML technology platform, no proprietary software product, and no external funding; it operates as an independent, owner-managed limited partnership with revenue not publicly disclosed.
officeline firmographics
Firmographics- Name
- officeline
- Legal name
- officeline GmbH & Co. KG
- Website
- https://officeline-gmbh.de
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- officeline GmbH & Co. KG is a German office furniture and fit-out company providing end-to-end workspace solutions — consultation, 3D planning, product supply, and installation — to business customers of all sizes across Germany, anchored by a 630 m² showroom in Rheda-Wiedenbrück.
- Ownership category
- akta.pro rank
officeline industry classification
Industry- Product category
- Office Fit-Out and Workspace Design Services
- NAICS
- Interior Design Services (54141)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Office Furniture & Workspace Accessories Retail (CRALABAE)
- akta.pro secondary industry
- Office Services & Supplies Management (Stationery, Inventory, Vendor Coordination) (IMAIALAH)
Keywords
Where officeline is headquartered
LocationHeadquarters
- HQ city
- Rheda-wiedenbrück
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
officeline business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure
Revenue model
- Custom Office Fit-Out (End-to-End): Full-service office and object furnishing revenue derived from bespoke project engagements. Revenue is generated through the entire lifecycle: consultation, space measurement, 3D interior design, product supply, and professional installation. Each project is custom-quoted based on scope, size, and selected products. This is the primary revenue driver, combining product sales with high-margin professional services.
- Office Furniture and Accessories Sales: Sale of branded office furniture, seating, storage, acoustic solutions, pods, lighting, and accessories sourced from a curated network of manufacturing partners. Products are incorporated into project proposals and sold as part of comprehensive fit-out solutions rather than standalone retail.
- After-Sales Services (Rundum-Service): Ongoing services including reorders, additions, repairs, modifications, and move management. These post-installation services provide recurring service revenue from the existing client base.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project pricing — no fixed tiers |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
officeline product offering
Product offeringCore offering
officeline is a B2B office and object furniture provider offering end-to-end workspace design and fit-out services for companies of all sizes. The core offering combines consultative selling, on-site laser measurement, photorealistic 3D CAD interior architecture planning, supply of curated furniture and accessory products from 25+ brand partners, and professional installation. Deliverables include complete office equipment, ergonomic seating, smart locker cabinets, sound-insulated pods, acoustic and lighting systems, and accessories, delivered through a four-step sales motion (consultation, measurement, planning, installation) anchored by a 630 m² showroom.
Product overview
officeline is a German office and object furniture company offering a comprehensive portfolio of products and services for modern working environments. The product range includes Büroeinrichtung (office equipment covering workstations, executive offices, reception, conference rooms, open space, and storage), Bestuhlung (seating solutions including office chairs, conference chairs, and lounge furniture), Lockerschränke (smart locker cabinets with digital access), Pods/Telefonzellen (sound-insulated pods for focused work), Akustik/Raumambiente (acoustic solutions, partition systems, and lighting), and Accessoires (plant decoration, cable management, and decorative items). The company complements its product offerings with services including Beratung (consulting), Aufmaß (measurement), Planung (3D visualization and interior architecture), and Montage (delivery, assembly, and move management). The integrated approach combines individual product selection with comprehensive planning services from consultation through to installation.
Differentiator
Problem solved
Functional benefit
Products and services
- Büroeinrichtung (Office Equipment) Comprehensive office equipment supply for businesses of all sizes, covering all workplace zones including workstations, executive offices, reception areas, conference rooms, open-space layouts, room dividers, storage solutions, and changing rooms. Curated from officeline's network of 25+ brand partners.
- Bestuhlung (Seating) Office seating solutions spanning ergonomic office swivel chairs and armchairs, canteen/social-area seating, conference and visitor chairs, lounge and reception seating, object seating, and training-room seating. Sourced from leading seating manufacturers including Interstuhl, Klöber, Löffler, Profim, Girsberger, Bejot, and aeris.
- Lockerschränke (Smart Locker Cabinets) Smart locker cabinets with code, app, or RFID access options for secure storage in flexible workplaces, offices, and co-working spaces. Selected via the ASSMANN locker system presentation in officeline's showroom.
- Pods / Telefonzellen (Pods and Phone Booths) Sound-insulated pods and phone booths offering retreat spaces for concentrated work or undisturbed conversations in open office environments. Integrated into workspace fit-out projects for businesses.
- Akustik / Raumambiente (Acoustics and Room Ambiance) Acoustic solutions and room-ambiance products including acoustic panels, flexible partition wall systems, and lighting systems from manufacturers such as acousticpearls, AOS, Ecophon, Konoa, Lichte-Systemwand, and Glamox. Addresses acoustic challenges in open-plan offices and supports wellness-conducive work environments.
- Accessoires (Accessories) Office accessories including plant decoration (moss walls, moss pictures, green wall elements), storage containers, decorative items, wardrobes/garderobes, cable management, and cabinet/container fittings. Supplemented by partnerships including Novus and Steinkämper.
- Beratung (Consulting) Professional consultation services covering acoustics, lighting, color concepts, and ergonomics planning. First of the four-step service motion (Beratung → Aufmaß → Planung → Montage) that anchors every project engagement.
- Aufmaß (Precision Measurement) Precision measurement services using laser technology and digital measurement systems that capture all room dimensions with millimeter accuracy, including light and structural conditions, and transfer data directly into CAD plans or BIM models. Second step of the four-step service motion.
- Planung (3D Planning and Interior Architecture) 3D visualization and interior architecture planning services using modern CAD software to create photorealistic representations of future work environments, following a 'What You See Is What You Get' principle. Delivered by in-house interior architects. Third step of the four-step service motion.
- Montage (Professional Assembly and Delivery) Professional delivery and assembly services including on-time installation, move management, and sustainable disposal of old furniture. Final step of the four-step service motion. Delivered by officeline's coordinated installation teams.
Companies that use officeline
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
officeline technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
officeline partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ASSMANNcoreASSMANN from Melle was added as a new brand partner during the 2023 showroom update. The brand supplies functional, high-quality products for future-oriented office furnishing. ASSMANN has been featured prominently in showroom displays and locker system presentations, indicating a strategic and growing partnership.
- InterstuhlcoreFor over five decades, Interstuhl has developed and built chairs for the working world, supplying the world with 'Interstühle made in Germany.' The primary goal is always to protect the health and vitality of the 'heavy sitter.' Interstuhl's German-manufactured ergonomic seating is a flagship product in officeline's chair offering, prominently featured in showroom displays.
Scale indicators4 records
Recent moves10 records
Expansion highlights4 records
officeline competitors and assessment
Company assessmentBroad incumbents
- Vitra: Premium Swiss/German office furniture and interior design company with strong design positioning. Comparable as a B2B office-furniture provider with deep design-led credentials and project delivery capability across office interiors.
- Haworth: Global office furniture manufacturer with integrated products, architectural interiors, and space-planning services. Comparable in serving enterprise office fit-outs with combined furniture, architectural, and design services in the same market segment.
- Steelcase: Global office furniture leader with comprehensive product portfolio, dealer network, and project-design services. Comparable as a broad incumbent operating in the same enterprise office-furniture category with a similar end-to-end project delivery model.
- Kinnarps: Swedish office furniture provider with a strong presence in the German market through dealer and project sales. Comparable through its focus on workplace design, comprehensive office furniture portfolio, and project-based sales to corporate clients.
- Wilkhahn: German office seating and furniture manufacturer focused on ergonomic, design-led office solutions for corporate clients. Comparable through overlapping German B2B market, ergonomic seating emphasis, and project-based sales to enterprise accounts.
- Sedus Stoll: German office furniture manufacturer with a wide portfolio of seating, tables, and office systems, sold both directly and through dealer networks. Comparable through shared focus on ergonomic office furniture and a B2B office project sales motion in the German market.
- König + Neurath: German office furniture manufacturer offering comprehensive office workspace solutions with both direct project sales and dealer distribution. Comparable to officeline in target market (German corporate offices) and product portfolio (desks, storage, seating, room systems).
Regional players
- Bene: Austrian-origin office furniture manufacturer with operations in Germany and other European markets. Comparable as a European office furniture company operating in the German-speaking market with a focus on office concepts and project services.
Direct peers
- ASSMANN Büromöbel: German office furniture manufacturer added as a core brand partner of officeline in 2023. Comparable as both a supplier (officeline sells ASSMANN products) and a competitor in the B2B office-furniture market with direct sales capability in the managed workspace segment.
Emerging players
- Framery: Finnish manufacturer specializing in sound-insulated office pods and phone booths. Comparable through direct product overlap in the pods/phone-booth category that officeline also offers as part of its modular office fit-out portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
officeline social profiles
Digital presenceofficeline financial estimates
Financial estimateRevenue estimate
Valuation estimate
officeline leadership team
Management profileNumber of profiles
Profiles2 records
officeline funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
officeline M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about officeline
What does officeline do?
officeline is a B2B office and object furniture provider offering end-to-end workspace design and fit-out services for companies of all sizes. The core offering combines consultative selling, on-site laser measurement, photorealistic 3D CAD interior architecture planning, supply of curated furniture and accessory products from 25+ brand partners, and professional installation. Deliverables include complete office equipment, ergonomic seating, smart locker cabinets, sound-insulated pods, acoustic and lighting systems, and accessories, delivered through a four-step sales motion (consultation, measurement, planning, installation) anchored by a 630 m² showroom.
Is officeline a public or private company?
officeline is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was officeline founded?
officeline was founded in 2000. It employs 11 to 50 people.
Where is officeline based?
officeline is headquartered in Rheda-wiedenbrück, Germany, in the Europe region.
How does officeline make money?
Three revenue lines are on record. Custom Office Fit-Out (End-to-End) is the primary driver. The others are office Furniture and Accessories Sales and after-Sales Services (Rundum-Service).
Who are officeline's main competitors?
Broad incumbents on record are Vitra, Haworth, Steelcase, Kinnarps, Wilkhahn, Sedus Stoll and König + Neurath. Bene is listed as a regional player. ASSMANN Büromöbel is listed as a direct peer. Framery is listed as an emerging player.
Does officeline have an API?
No public API is recorded for officeline.
What industry is officeline in?
officeline's product category is Office Fit-Out and Workspace Design Services. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail, with a secondary code of IMAIALAH, Office Services & Supplies Management (Stationery, Inventory, Vendor Coordination). Its NAICS code is 54141 and its SIC code is 8744.