Cressey Performance

What Cressey Performance does

Cressey Sports Performance (CSP) is a privately held, founder-owned sports performance training company established in 2007 by Eric Cressey (President) and Pete Dupuis (Vice President). The company operates two purpose-built athletic training facilities — a 15,000+ sq ft facility in Hudson, Massachusetts and a 10,000+ sq ft indoor facility plus outdoor batting cages, dirt mounds, a pro-size baseball field, and a turf agility field in Palm Beach Gardens, Florida. CSP delivers an integrated service stack spanning strength and conditioning, pitching development, hitting development, manual therapy, in-house physical therapy (via wholly-owned Move Strong PT and Diamond PT subsidiaries), nutrition consulting, personal training, and remote coaching. The technology layer includes Trackman and Rapsodo pitching analytics, Edgertronic high-speed cameras, and an 8-camera Theia markerless motion capture system for 3D biomechanical analysis; the proprietary CSP Amplify digital platform packages the firm's exercise database, built from 20,000+ athlete sessions over 25 years.

The business operates on a direct-to-consumer, quote-based model with recurring engagement across in-person (semi-private and one-on-one) and remote formats. The customer base spans MLB, NFL, and PGA professionals (with 100+ MLB players training on-site each off-season), college and high school athletes, adult/general-population clients, and a growing remote/global cohort. Marketing is anchored by professional-athlete testimonials, founder-authored thought leadership (500+ articles, 5 books, 4 DVD sets in 60+ countries), earned media in Men's Health, ESPN, The Boston Globe, and Baseball America, the Elite Baseball Development Podcast, and an active Instagram presence. Revenue is generated through recurring training fees, short-term visit programs, remote coaching subscriptions, and CSP Amplify digital subscriptions, with no disclosed outside funding, enterprise contracts, or revenue figures.

Name

Cressey Performance

Legal name

Cressey Sports Performance

Website

https://cresseyperformance.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Cressey Sports Performance is a private sports performance training company operating facilities in Hudson, MA and Palm Beach Gardens, FL, delivering integrated strength and conditioning, pitching, hitting, physical therapy, and remote coaching to professional, collegiate, high school, and adult athletes.

Ownership category

akta.pro rank

Product category

Sports Performance Training

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Strength & Conditioning / Athletic Performance Training (HSADAEAB)

akta.pro secondary industries

Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD), Sports Data, Analytics & CRM Services (Fan Data, Insights, Audience Development) (MPAKAKAO), Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis) (HSADAEAA)

Keywords

• Sports performance training
• Strength and conditioning
• Pitching development
• Athletic physical therapy
• Hitting instruction

Headquarters

HQ city

Hudson

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. In-Person Athletic Training Services: CSP earns revenue primarily through recurring in-person training sessions at its two facilities in Florida and Massachusetts. Athletes purchase individualized strength and conditioning, pitching instruction, hitting instruction, and manual therapy/physical therapy services. Programs include semi-private (small group) and one-on-one personal training formats. Clients select training types, duration (short-term visits or long-term ongoing programs), and geographic location.
2. Remote Training Programming: CSP builds out systems to serve athletes globally through remote training consultations and individualized programming delivered online. Short-term in-person visits can initiate remote training relationships, which then continue as recurring remote coaching engagements.
3. Digital Products (CSP Amplify): CSP sells digital access to its proprietary exercise database via the CSP Amplify platform, monetized as a standalone digital product for athletes and coaches seeking CSP methodology remotely.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Cressey Sports Performance operates two high-performance athletic training facilities (Palm Beach Gardens, FL and Hudson, MA) that provide individualized and semi-private strength & conditioning, pitching development, hitting development, manual therapy, physical therapy, nutrition consulting, and personal training to professional, collegiate, high school, and adult athletes. The company also serves athletes worldwide through remote coaching subscriptions and the CSP Amplify digital exercise database.

Product overview

Cressey Sports Performance (CSP) operates as a sports performance training facility with locations in Florida and Massachusetts. The company offers a unified platform of physical training services rather than a modular software architecture. Core offerings include Strength & Conditioning, Pitching Development, Hitting Development, Manual Therapy, Physical Therapy (via Move Strong PT), Nutrition Consult, Remote Training, Personal Training, and Short-Term Visit programs. The ecosystem also includes digital products: CSP Amplify (web-based exercise database accessible at ericcressey.com/amplify) and the CSP Exercise Database App (mobile application currently in development). The facility serves athletes from middle school through professional ranks, with a focus on baseball players, incorporating technology such as Trackman, Rapsodo, Edgertronic cameras, and Theia Markerless Motion Capture for biomechanical analysis.

Differentiator

Problem solved

Functional benefit

Brands

• CSP Amplify: A digital platform providing the complete CSP exercise database with coaching cues and execution details, designed to serve athletes remotely with the same training systems used at CSP facilities over 25 years.
• CSP Exercise Database App

Products and services

• Strength & Conditioning Individualized strength and conditioning programs featuring thorough movement assessments and custom training plans, available at the Florida and Massachusetts facilities for athletes of all levels.
• Pitching Development Comprehensive pitching instruction incorporating Trackman, Rapsodo, Edgertronic high-speed cameras, and Theia Markerless Motion Capture for biomechanical analysis to optimize mechanics and increase velocity.
• Hitting Development Hitting instruction with one-on-one coaching, group batting practice, Trackman-guided instruction, and on-field defense training to improve swing mechanics and bat speed.
• Manual Therapy Soft tissue treatment services including deep-tissue massage, instrument-assisted soft-tissue mobilization, trigger-point therapy, Graston Technique, and cupping therapy.
• Physical Therapy In-house physical therapy services delivered through Move Strong Physical Therapy at CSP-Massachusetts (with Diamond Physical Therapy at CSP-FL), including dry needling, mobility and stretching, strength training, and blood flow restriction training.
• Nutrition Consult Precision Nutrition-certified nutritional guidance with regular check-ins, meal-preparation tips, and goal-setting to build sustainable long-term dietary habits for athletes.
• Personal Training One-on-one training sessions with scheduling flexibility for individuals who need to exercise outside normal facility hours.
• Remote Training Online coaching programs serving athletes worldwide, ranging from professional athletes to weekend warriors, with individualized programming that can be continued remotely.
• Short-Term Visit In-person consultation and training visits for athletes not geographically local, including movement assessments, technique coaching, and individualized program instruction.
• CSP Amplify Digital exercise database application providing the complete CSP exercise library (built from 20,000+ athlete training sessions over 25 years) with coaching cues and execution details, accessible as a digital subscription.

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• P3 (Peak Performance Project): P3 is a sports-science-driven athletic performance and biomechanics facility serving elite and professional athletes, with significant baseball clientele. It is a direct peer to CSP, offering motion-capture analysis, strength training, and remote programming.
• Driveline Baseball: Driveline Baseball is a baseball-specific strength, biomechanics, and player-development company based in Kent, WA. It is a direct peer to CSP, offering comparable pitching/hitting analytics, remote training, and digital products, with an overlapping professional athlete clientele.
• Texas Baseball Ranch (RPP): Texas Baseball Ranch, founded by Ron Wolforth, is a baseball-specific performance training facility operating out of Montgomery, TX. It is a direct peer to CSP, serving professional and elite amateur baseball players with comparable pitching development methodology.
• Florida Baseball Ranch: Florida Baseball Ranch is a baseball-only training facility in Lakeland, FL, led by former MLB pitcher Dennis Cook. It competes head-to-head with CSP-Florida for off-season baseball clientele in the same geography with comparable sport-specific methodology.
• Tread Athletics: Tread Athletics is a pitching development and biomechanics company founded by former MLB pitcher Trevor Bauer. It directly competes with CSP in pitching mechanics, motion-capture analytics, and digital coaching content for serious baseball athletes.

Regional players

• UFC Performance Institute: The UFC Performance Institute is an elite sports-science facility offering integrated S&C, sports medicine, and recovery services to MMA athletes. It is adjacent to CSP as a comparable integrated athlete-performance model with shared methodologies, though it serves a different primary sport.

Broad incumbents

• EXOS (formerly Athletes' Performance): EXOS is a large, multi-site human performance company offering integrated fitness, nutrition, and rehabilitation services to professional athletes, military, and corporate clients. It is a broader incumbent to CSP with overlapping methodology but serving a wider customer base.
• D1 Training: D1 Training is a franchise-based athletic performance training brand with 100+ locations across the U.S. It is a broader incumbent that competes with CSP in the athletic-strength-and-conditioning category at scale, though it serves a wider mass-market athlete pool rather than elite professionals.
• IMG Academy: IMG Academy is a large multi-sport training and education institution in Bradenton, FL. It is a broad incumbent that overlaps with CSP in elite athlete development, baseball performance training, and college-prep athletics at significantly larger scale.

Emerging players

• DeFranco's Training Systems: DeFranco's Training Systems is a sports-performance training brand built by Joe DeFranco, focused on strength and conditioning for athletes across sports. It overlaps with CSP in athletic performance training methodology and digital content distribution, with comparable thought-leadership branding.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/cresseysportsperformance
• Xx.com/cresseysp
• Facebookfacebook.com/cresseyperformance
• LinkedInlinkedin.com/company/cressey-performance

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cressey Performance