Florida Baseball Heaven
Florida Baseball Heaven is a privately held, year-round baseball training facility operating two locations in Lakeland and Plant City, Florida, serving youth players and families in the Tampa Bay area through private and group lessons, seasonal clinics, competitive travel ball teams (8U-14U), and indoor facility rentals.
- Company typePrivate
- Founded2006
- HeadquartersLakeland, Florida, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Florida Baseball Heaven does
Florida Baseball Heaven (FBH) is a privately held, full-service year-round baseball training facility founded in 2006 by Mark Persails, a former professional baseball player, and operating two locations in Lakeland and Plant City, Florida. The company serves youth baseball players and families across the Tampa Bay area with a comprehensive instructional offering that spans private, semi-private, small group, and team lessons in hitting, fielding, pitching, and catching, alongside seasonal clinics and competitive travel ball teams organized into seven age divisions (8U-14U, branded as Miracles and Angels). FBH generates revenue across four streams: baseball lessons and training, recurring travel ball team registrations, indoor facility rentals for individuals and teams, and seasonal clinics, with cost-effective lesson pricing available to travel ball participants.
FBH's technology footprint is minimal and operationally focused rather than differentiated. The company uses the Stack Sports platform for website management, player registration, and field status updates, and maintains a basic website with Facebook as its primary social channel. There is no proprietary technology, mobile app, or public API. The core product is human-delivered coaching in a physical indoor facility rather than a software or technology platform. Marketing and customer acquisition are community-led, relying on word-of-mouth, tournament participation across USSSA, Perfect Game, WABA, and GSA State Championship events, an annual College Showcase, and the public visibility of player outcomes including college commitments (2023 and 2024) and a 2023 MLB draft pick (Nelson Taylor, Boston Red Sox). FBH operates with 11 employees, no disclosed institutional funding, and ownership concentrated with founder Mark Persails, indicating an owner-operated small business model with organic growth and geographic concentration in the Tampa Bay market.
Florida Baseball Heaven firmographics
Firmographics- Name
- Florida Baseball Heaven
- Legal name
- Florida Baseball Heaven
- Website
- https://floridabaseballheaven.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Florida Baseball Heaven is a privately held, year-round baseball training facility operating two locations in Lakeland and Plant City, Florida, serving youth players and families in the Tampa Bay area through private and group lessons, seasonal clinics, competitive travel ball teams (8U-14U), and indoor facility rentals.
- Ownership category
- akta.pro rank
Florida Baseball Heaven industry classification
Industry- Product category
- Youth Baseball Training Services
- NAICS
- Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)
- akta.pro secondary industries
- Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Athletics Facilities & Venue Management (EDALAIAL)
Keywords
Where Florida Baseball Heaven is headquartered
LocationHeadquarters
- HQ city
- Lakeland, Florida
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Florida Baseball Heaven business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Baseball Lessons and Training: FBH generates revenue through private, semi-private, small group, and team instruction for players of all ages and abilities. They offer lessons in hitting, fielding, pitching, and catching. Cost-effective pricing is available for FBH travel ball players.
- Travel Ball Team Programs: Revenue from competitive travel ball team registrations across multiple age groups (8U through 14U). Teams compete in tournaments including USSSA events, Perfect Game, WABA tournaments, and GSA State Championships.
- Facility Rental: FBH provides its indoor practice facility to individuals and teams for practicing hitting and pitching skills, generating additional rental revenue.
- Seasonal Clinics: Revenue from seasonal baseball clinics offered to players of various skill levels.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Florida Baseball Heaven product offering
Product offeringCore offering
Florida Baseball Heaven is a full-service year-round baseball training facility that delivers professional instruction in hitting, fielding, pitching, and catching through private, semi-private, small group, team lessons, and seasonal clinics. It also fields competitive travel ball teams across 8U-14U age divisions (Miracles and Angels) and rents its indoor practice facility to individuals and teams. Founded in 2006 by Mark Persails, the company operates from Lakeland and Plant City, Florida, serving youth players across the Tampa Bay area.
Product overview
Florida Baseball Heaven (FBH) is a full-service year-round baseball training facility operating two locations in Lakeland and Plant City, Florida. The company offers a comprehensive suite of instruction programs including private, semi-private, small group, and team training sessions in hitting, fielding, pitching, and catching. FBH operates competitive travel ball teams across age divisions (8U-14U Miracles and Angels teams) and seasonal clinics. The facility provides practice space for individual and team training, and organizes events such as the annual College Showcase. The company was founded by Mark Persails, a former professional baseball player who retired in 2006.
Differentiator
Problem solved
Functional benefit
Products and services
- Private Baseball Lessons One-on-one professional baseball instruction in hitting, fielding, pitching, and catching, tailored to individual player development for youth players of all ages and abilities.
- Semi-Private Baseball Lessons Small-group baseball instruction (typically 2-3 players) that combines personalized coaching with peer interaction, available for hitting, fielding, pitching, and catching.
- Small Group Baseball Instruction Focused training sessions for small groups or teams working together on specific baseball skills, led by FBH's coaching staff.
- Team Baseball Instruction Training programs designed for entire baseball teams focusing on collective skill development and team strategy, delivered at FBH's facilities.
- Seasonal Baseball Clinics Time-limited instructional programs offered during specific seasons that cover various baseball skills and techniques for players of different skill levels.
- FBH Travel Ball Teams (Miracles 8U-12U and Angels 13U-14U) Competitive travel baseball teams for ages 8U through 14U (Miracles 8U-12U and Angels 13U-14U) that compete in USSSA events, Perfect Game, WABA, and GSA State Championship tournaments.
- FBH Indoor Practice Facility Rental Year-round indoor practice space located at 3711 Century Blvd Suite 4, Lakeland, FL, available for rent by individuals and teams to practice hitting and pitching skills.
Quantifiable outcome
- Players have achieved college commitments and professional drafts (2023 draftee Nelson Taylor to Boston Red Sox)
Companies that use Florida Baseball Heaven
Customer profileSegments2 records
Ideal customer profiles2 records
Florida Baseball Heaven technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Florida Baseball Heaven partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Dick's Sporting GoodsminorFeatured sponsor of Florida Baseball Heaven, providing sporting goods support to the organization.
- USSSA BaseballcoreFBH travel ball teams participate in USSSA events and tournaments. USSSA is a major youth baseball governing body.
- Perfect GamecoreFBH is listed as a helpful link and teams participate in Perfect Game tournaments, one of the largest youth baseball scouting and event organizations.
- WABA TournamentsminorFBH teams participate in WABA (International Baseball Connection) tournaments.
- GSA State ChampionshipcoreFBH participates in GSA (Global Sports Agency) State Championship tournaments.
- Stack SportscoreFBH uses Stack Sports platform for website management, registration, and field status updates. Stack Sports provides the underlying sports management technology infrastructure.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Florida Baseball Heaven competitors and assessment
Company assessmentDirect peers
- Top Notch Baseball Academy: Regional private baseball training academy offering lessons, camps, and travel teams. Closely comparable small-footprint, instructor-led instruction business targeting the same youth/competitive customer as FBH.
- Diamond Nation: New Jersey-based baseball and softball training complex hosting tournaments, travel-ball teams, and showcases. Similar integrated facility/team/showcase model to FBH, though at a much larger multi-field scale.
- Marruci Athletic Training Center: Private baseball/softball training facility operating cages, lessons, and travel-ball programs in the Southeast. Comparable small-scale, founder-led academy model focused on hitting/pitching instruction.
- Canes Baseball: National travel-ball organization with strong Southeast presence, running elite youth teams and showcases. Comparable in that it combines travel-team rosters with instruction and tournament exposure targeting college-recruit-age players, much like FBH's Miracles/Angels pipeline.
- Baseball Factory: National player-development platform running showcase events, training programs, and recruiting exposure for youth baseball players. Comparable in its focus on college-readiness outcomes and showcase-driven go-to-market, but operating at a national rather than regional scale.
- East Cobb Baseball Academy: Long-running private baseball training facility and travel-ball organization in Marietta, Georgia. Directly comparable in business model: indoor training space, multi-age travel teams, tournament participation, and showcase-driven player development.
Others
- Stack Sports: Sports-management technology platform providing the website, registration, and field-status infrastructure FBH already runs on. Included as an enabling/ecosystem participant rather than a competitor, since it underpins FBH's digital operations.
Broad incumbents
- IMG Academy: Multi-sport training academy in Bradenton, Florida, with a prominent baseball program. Comparable because it operates the same year-round, professional-instruction model for aspiring youth athletes, though at significantly larger scale and broader scope than FBH.
- LakePoint Sports: Multi-sport destination complex in Emerson, Georgia, hosting tournaments, showcases, and team training. Comparable venue-operator role for youth baseball tournaments of the type FBH travels to and could partner with.
Emerging players
- 5 Star National (Perfect Game): Perfect Game-affiliated elite travel-ball and showcase brand with national tournament footprint. Comparable as both an event partner of FBH and a competitor in the elite travel-ball/showcase space that ultimately channels players into college programs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Florida Baseball Heaven social profiles
Digital presenceFlorida Baseball Heaven financial estimates
Financial estimateRevenue estimate
Valuation estimate
Florida Baseball Heaven leadership team
Management profileNumber of profiles
Profiles1 record
Florida Baseball Heaven funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Florida Baseball Heaven M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Florida Baseball Heaven
What does Florida Baseball Heaven do?
Florida Baseball Heaven is a full-service year-round baseball training facility that delivers professional instruction in hitting, fielding, pitching, and catching through private, semi-private, small group, team lessons, and seasonal clinics. It also fields competitive travel ball teams across 8U-14U age divisions (Miracles and Angels) and rents its indoor practice facility to individuals and teams. Founded in 2006 by Mark Persails, the company operates from Lakeland and Plant City, Florida, serving youth players across the Tampa Bay area.
Is Florida Baseball Heaven a public or private company?
Florida Baseball Heaven is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Florida Baseball Heaven founded?
Florida Baseball Heaven was founded in 2006. It employs 11 to 50 people.
Where is Florida Baseball Heaven based?
Florida Baseball Heaven is headquartered in Lakeland, Florida, United States, in the North America region.
How does Florida Baseball Heaven make money?
Four revenue lines are on record. Baseball Lessons and Training is the primary driver. The others are travel Ball Team Programs, facility Rental and seasonal Clinics.
Who are Florida Baseball Heaven's main competitors?
Direct peers on record are Top Notch Baseball Academy, Diamond Nation, Marruci Athletic Training Center, Canes Baseball, Baseball Factory and East Cobb Baseball Academy. Stack Sports is listed as an others. Broad incumbents are IMG Academy and LakePoint Sports. 5 Star National (Perfect Game) is listed as an emerging player.
Does Florida Baseball Heaven have an API?
No public API is recorded for Florida Baseball Heaven.
What industry is Florida Baseball Heaven in?
Florida Baseball Heaven's product category is Youth Baseball Training Services. Its primary akta.pro industry code is MPAKACAF, Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues), with a secondary code of MPAKACAE, Local Amateur Clubs & Community Sports Organizations. Its NAICS code is 71394 and its SIC code is 7997.