What Shorehire does

Shore Hire is an Australian temporary-works equipment hire and manufacturing company, headquartered at Condell Park, NSW, operating 8 branch locations across New South Wales, Queensland, Victoria, South Australia, and Western Australia. Founded by the Geelan family in 2008 (with operating history in Shorco Hire and Booths Hire), the company was acquired by United Rentals (NYSE: URI) in 2024 and now operates as a wholly-owned subsidiary within United Rentals Australia alongside Royal Wolf and Orange Hire. Shore Hire serves civil contractors, infrastructure and utilities contractors, building contractors, and road/rail projects, delivering equipment, certified engineering designs, rigging and installation, and an owned transport fleet of more than 80 vehicles.

The company's product portfolio spans shoring (aluminium and steel shoring boxes, Shore Brace 200/400 hydraulic bracing, Shore Strut 400, MAPS modular panels, king post systems, trench sheets and sheet piles), propping (Acrow, Strong Boys, Titan, multi and modular Shore 100/200/400/1000 props, needle beams, engineered blocks), traffic management (FODS mats, steel plates and lifters, barriers, ground protection mats, temporary bridges, trench covers, MegaDeck HD+), pumps and water treatment (submersible, trash and 4–8 inch pumps, sediment tanks, Kraken media filters, dosing pods, lamella clarifiers), jack and lifting solutions, pipe plugging and confined-space equipment, and pipe lasers — much of it Australian-made to standards including AS 4744.1-2000, AS 4100, AS 1554, AS 3679 Grade 350, and AS/NZS ISO 10012:2004. Differentiated digital tools include the Shoring Box Selector, Prop Selector Tool, Ground Mat Calculator, and an AR Road Plate Visualiser, alongside a cloud-based Total Control rental-management portal integrated with parent URI systems.

Shore Hire generates revenue across multiple streams: usage-based equipment hire (daily, weekly, project basis); proprietary hardware manufacturing and bespoke fabrication (15+ manufacturing staff at the Sydney facility); in-house temporary-works engineering with CPEng/RPEQ-certified designers; and rigging, installation and on-site support delivered by qualified installers. Pricing is fully quote-based, varying by equipment, duration, location, and service bundle, with credit account facilities for regular commercial customers. Go-to-market is sales-led via a national 1300 number, 8 branch locations, online quote requests, and HRIA-aligned industry events and case-study content. Customer testimonials reference a mix of enterprise civil contractors, SMB plumbing contractors, building contractors, and property developers, with at least one 10-year-plus recurring relationship.

Name

Shorehire

Legal name

Shore Hire

Website

https://shorehire.com.au

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Shore Hire is an Australian temporary-works equipment hire and manufacturer, providing shoring, propping, traffic, pump and water-management, jack/lifting, and confined-space equipment to civil, infrastructure, building, and utilities contractors across 8 branches in 4 states, now operating as a United Rentals subsidiary.

Ownership category

akta.pro rank

Headquarters

HQ city

Bankstown

HQ country

Australia

HQ region

Oceania

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Equipment Hire: Core revenue stream from hiring shoring, propping, traffic, pumps, jack & lifting, and confined space equipment. Equipment is rented on daily, weekly, or project basis with transport and delivery included.
2. Manufacturing: Revenue from manufacturing proprietary equipment including aluminium shoring boxes, hydraulic bracing systems, and bespoke fabrication solutions for custom project requirements.
3. Engineering Services: In-house temporary works engineering providing certified designs, site inspections, and technical consultations. Engineers provide Lunch & Learns to design engineering firms.
4. Rigging & Installation: Complete installation and dismantle service for propping, pumping, and jacking ranges. Turnkey solutions delivered by fully qualified installers working with project engineers.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Shore Hire hires and manufactures temporary works equipment for construction, civil, and infrastructure projects across Australia. The portfolio spans shoring, propping, traffic management, pumps, jack & lifting, pipe plugging & confined space, and laser equipment, complemented by in-house engineering design, rigging and installation, transport fleet, laser calibration, and bespoke fabrication services.

Product overview

Shore Hire provides a comprehensive range of equipment hire and solutions for temporary works in construction, civil, and infrastructure projects. The product portfolio spans multiple categories including: Shoring products (Aluminium Walers, Vertishores, MAPS system, Grip Shore, Steel and Aluminium Shoring Boxes ranging from light-duty to large 7.2m units, Arch Spreaders including 168, 141 and MAPS variants, Shoring Struts, Trench Sheets, Sheet Piles, King Post System, Excavator Mounted Vibrators, Shore Brace 200 and 400 Hydraulic Bracing Systems, Shore Strut 400, Edge Protection Range, Davit Arms, Ladders, Self Levelling Stairs, Lifting Chains, and Trench Jacks); Propping products (Acrow Props, Strong Boys, Titan Props, Aluminium and Steel Tilt Props, Multi Props, Shore 100/200/400/1000 Modular Prop systems, Trishores, Engineered Blocks, Needle Beams); Traffic products (FODS Mat, Steel Plates, Concrete T-lok and Triton Barriers, Water-filled Barriers, Temporary Fencing, Trak Mats and Maxi Tracks ground protection, Rumble Grids, Temporary Bridges, Trench Covers, Kerb and Pedestrian Ramps, MegaDeck HD+); Pumps (4", 6", 8" and 3" Trash Pumps, Sediment Tanks, Submersible Pumps, Kraken Media Filters, Dosing Pods, Lamella Clarification Tanks, Water Treatment); Jack & Lifting (Hydraulic Jacks, Synchronised Hydraulic Jacks, Power Jack 200, Multi Loader 3.0FX); Pipe Plugging & Confined Space equipment (Pipe Test Plugs, Gas Detectors, Tripods, Rescue Stretchers, Fall Arrest Blocks, Vent Fans); and Lasers (Pipe Lasers). The company also offers complementary services including Engineering (in-house temporary works engineering team), Rigging & Installation, On-Site Support, Transport Fleet (80+ vehicles), Laser Calibration, Bespoke Fabrication, and Water Pumps & Dewatering Solutions. Digital tools include Shoring Box Selector, Prop Selector Tool, Ground Mat Calculator, Road Plate Visualiser (AR), and Product Checklists. This is primarily an equipment hire business (not a software platform), with the products being physical equipment rented to construction contractors.

Differentiator

Problem solved

Functional benefit

Products and services

• Aluminium Walers
• Aluminium Vertishores
• Modular Aluminium Panel Shields (MAPS)
• MAPS Sheeting Guide
• Grip Shore
• Smooth Wall Aluminium Shoring Boxes
• Aluminium Manhole Shoring Boxes
• Large Aluminium Shoring Boxes

Quantifiable outcome

• Free 60-minute on-site assistance with crane truck drivers for equipment assembly
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Boels Rental: Europe's leading equipment rental company operating a national branch model across shoring, propping and general construction equipment. Comparable in vertical integration and customer segments but focused on European rather than Australian markets.
• National Trench Safety: US specialist rental provider of trench shoring, confined space equipment and traffic safety products. Comparable in core product categories (shoring, traffic, CSE) but operating across the United States rather than Australia.
• Mabey Hire: UK-based specialist in temporary works hire including propping, shoring and monitoring solutions. Comparable in focus on engineered temporary works and certified design services, but focused on UK and Ireland infrastructure markets.

Broad incumbents

• United Rentals: The world's largest equipment rental company and Shore Hire's parent (NYSE: URI). Operates a much broader portfolio across general equipment, specialty and trench shoring, providing global scale benchmarks for hire utilisation, fleet ROI and digital platforms like Total Control.
• BrandSafway: Global shoring, scaffolding and access solutions provider serving industrial and infrastructure customers. Comparable to Shore Hire in shoring and propping applications, though operating as a broad incumbent across a wider product portfolio.
• Herc Rentals: US-based full-line equipment rental company (NYSE: HRI) offering shoring, pumps and general construction equipment. Comparable in customer profile and category breadth, though operating at much larger scale across North America.

Direct peers

• Royal Wolf: Sister company under United Rentals Australia providing container-based site solutions including storage, accommodation and modular infrastructure. Comparable as a fellow URI-owned Australian hire business serving construction end markets, though offering container rather than temporary works equipment.
• Coates Hire: Australia's largest equipment hire company, offering shoring, propping, traffic and general construction equipment across a national branch network. Directly comparable as the leading specialist competitor to Shore Hire in Australian temporary works hire.
• Orange Hire: Australian shoring and propping specialist now operating under the United Rentals Australia umbrella alongside Shore Hire. Closely comparable product categories, customer base and go-to-market as a fellow URI-owned Australian temporary works rental brand.
• Kennards Hire: Long-established Australian equipment hire operator with national branch coverage across general construction, access and traffic equipment. Comparable in scale, geography and customer segments to Shore Hire, though with a broader general hire focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@shorehire/shorts
• Facebookfacebook.com/shorehire
• LinkedInlinkedin.com/company/shore-hire
• Instagraminstagram.com/shore_hire
• TikToktiktok.com/@shorehire?lang=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Shorehire