Streetz Dance Convention

What Streetz Dance Convention does

Streetz Dance Convention and Competition LLC is a privately held Texas LLC that operates an annual multi-city touring dance convention and competition across the United States, running roughly 18 regional stops per season that culminate in a week-long National Finals in Orlando, Florida. The company serves competitive dance studios and individual dancers ages 5-19, offering weekend-long immersion in multiple styles (Jazz, Contemporary, Hip Hop, Ballroom, Musical Theatre, Lyrical, Tap), a standardized adjudication system (Streetz Elite, Double Platinum, Platinum, High Gold, Gold), and a layered scholarship and cash-prize pipeline (Class, Faculty, Inspire, Next Step, Dancer of the Year with 8 annual $1,000 winners, Studio of the Year grand prize of $7,500). Its buyer is the studio owner transacting on behalf of multiple dancers; its end user is the dancer and parent paying per event, with multi-city loyalty economics (25% off after the first paid event; free registration after 5 cities) designed to drive land-and-expand across the season.

The underlying technology stack is a conventional, lightweight composition: a Wix-hosted marketing website (thestreetzdance.com) integrated with a third-party dance registration platform (streetz.mydanceregister.com) for event sign-up and routine management, Vimeo Events for livestreamed competitions, Eventbrite for Gala ticketing, and SignUpGenius for volunteer coordination. Streetz differentiates through proprietary program formats rather than technology — most notably The Battle (a standardized freestyle/improv competition with regional and Final Battle brackets), the invite-only Streetz Company assistant program, and the Next Step Fair and Audition that connects dancers with 26 named colleges, talent agencies, cruise lines, and professional dance companies.

The business model is transactional and event-driven, with revenue drawn from per-dancer convention registrations (Senior $450, Teen $300, Junior/Mini/Streetz Star $85 at Nationals; tiered $0-$1,250 regional deposits scaled by dancer count), per-routine competition entry fees ($90-$200; Dancer of the Year Solo $350), merchandise sales through the Streetz Shop, Gala ticketing via Eventbrite, $20-$40 Battle entry fees, $110 photoshoot packages in partnership with Shutter Storm Photography, and affiliate referrals for Disney and Universal theme-park tickets. The GTM motion is direct-to-consumer and event-driven: studio owners and parents register online for a tour stop, with geographic expansion executed by adding new cities annually rather than building a permanent retail footprint.

Name

Streetz Dance Convention

Legal name

The Streetz Dance Convention and Competition LLC

Website

https://thestreetzdance.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Streetz Dance Convention and Competition LLC operates an annual multi-city U.S. touring dance convention and competition, serving competitive dance studios and individual dancers ages 5-19 with weekend-long training, standardized adjudication, scholarships, and a culminating National Finals week in Orlando, Florida.

Ownership category

akta.pro rank

Product category

Dance Convention and Competition Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Dance Companies (711120)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Dance Competitions & Showcases (Non-Esports) (MPAGADAH)

akta.pro secondary industry

Dance Performances (THAJAFAD)

Keywords

• Dance convention tours
• Dance competition events
• Dance training workshops
• Dance competition judging
• Dance event registration

Headquarters

HQ city

Port Neches

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Convention registration fees: Per-dancer, per-event registration revenue collected at National Finals (e.g., Senior $450, Teen $300, Junior $85, Mini $85, Streetz Star $85; Teachers $30; Studio Owners free) with tiered late fees. Regional convention revenue uses tiered non-refundable deposits scaled by number of dancers ($0–$1,250).
2. Competition routine entry fees: Per-routine fees charged at Nationals and regional events by routine type: Solo $200, Duo/Trio $100, Group (4-9) $90, Line (10-15), Extended Line (16-24), Production (25+); Dancer of the Year Solo $350. Time over the included routine length can be purchased at $5 per dancer per extra minute.
3. Streetz Shop merchandise and online retail: Direct e-commerce sales of Streetz-branded merchandise (online Streetz Shop) with stated 30-day return policy and domestic-only shipping by default; revenue from on-site Streetz Shop at every event.
4. Gala ticketing and event entertainment revenue: Ticketed National Finals Gala with VIP ($175), VIP DOTY Upgrade ($125), and General Admission ($55) tiers sold via Eventbrite, including a 3-course dinner for VIP.
5. The Battle and Final Battle entry fees: $20 entry fee for the regional Battle (with free Final Battle entry for regional winners) and $40 entry fee for the Final Battle at Nationals; Battle winners receive cash prizes.
6. Professional photoshoot services: $110 photoshoot package offered at National Finals in partnership with Shutter Storm Photography, including 5 edited digital images with optional upgrades.
7. Disney and Universal partner ticket referral: Discounted Walt Disney World meeting/convention tickets (group code G10144050) and Universal Orlando tickets offered to Streetz Nationals attendees through partner booking portals.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Streetz Dance Convention operates a multi-city touring dance convention and competition franchise that brings together industry-leading multi-style faculty and competition judges across 18+ U.S. regional cities, culminating in an annual National Finals championship in Orlando, FL. The company sells per-dancer and per-routine registration for convention classes and judged competition entries, awards scholarships (Class, Faculty, Inspire, Next Step), and runs ancillary programs including The Battle freestyle event, Streetz Company mentorship, and the Next Step Fair college/career fair.

Differentiator

Problem solved

Functional benefit

Brands

• Streetz Shop: On-site and online merchandise shop for Streetz-branded dance/convention apparel and accessories.
• Streetz Company
• The Battle
• Next Step

Products and services

• Streetz Dance Convention (Regional Tour) Multi-style dance convention touring across 18+ U.S. regional cities, featuring classes in hip-hop, contemporary, jazz, tap, ballet, lyrical and additional styles taught by industry-leading faculty. Sold per-dancer to competitive dancers, parents, and dance studios.
• Streetz Dance Competition (Regional Tour) Judged dance competition touring alongside the convention across 18+ U.S. cities, with categories for solo, duo/trio, small group, large group, line, and production routines across age divisions. Entries sold per-routine to dancers, parents, and studios.
• Streetz National Finals Season-ending championship convention and competition held in Orlando, FL, qualifying top-scoring routines from the regional tour. Includes the National Finals Gala and awards for Dancer of the Year and Studio of the Year. Sold per-dancer and per-routine to qualifying dancers, parents, and studios.
• The Battle (Freestyle Dance Battle) Freestyle dance battle competition held at Streetz tour stops, providing an additional competitive performance outlet for dancers.
• Streetz Company Mentorship Program Selective mentorship program designed to develop select competitive dancers into the next generation of Streetz faculty and industry professionals.
• Next Step Fair College and career fair for competitive dancers, hosted at Streetz events to connect dancers with scholarship, college dance program, and industry career opportunities.
• Streetz Scholarships (Class, Faculty, Inspire, Next Step) Scholarship awards program providing Class, Faculty, Inspire, and Next Step scholarships to qualifying competitive dancers across the regional tour and National Finals.
• Streetz Shop (Merchandise) Online store selling Streetz-branded apparel and merchandise to dancers, parents, and fans.
• Professional Photoshoot Professional photography services offered at Streetz events, with optional photo packages sold to dancers and parents.
• Studio Loyalty Rewards Deposit Program Deposit-based loyalty program for dance studios that brings competitive teams onto the Streetz tour, with a 10% growth bonus credited on subsequent deposits.

Quantifiable outcome

• 25% off each additional regional city after the first paid event; free registration after 5 cities
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• Walt Disney World (Disney Live Entertainment / Walt Disney Imagineering)flagshipGTM or Marketing PartnerDisney provides specially priced Walt Disney World Meeting/Convention Theme Park tickets (group code G10144050) to all Streetz National Finals attendees via a dedicated booking portal (disneyevent.com/streetz2026), creating a vacation-bundling incentive around the Orlando-based Finals week. The partnership is co-promoted on the Streetz Disney & Universal Experience page and benefits both brands by tying a major entertainment destination to the convention week.
• Universal Orlando ResortflagshipGTM or Marketing PartnerUniversal offers exclusively discounted tickets to Streetz National Finals attendees through a dedicated group ticketing link (kgsgrouptix.com/streetz/), positioning itself as a second theme-park add-on to the Orlando Finals experience. Co-marketed alongside the Disney partnership on the same Streetz page.
• Shutter Storm Photography CompanycoreImplementation/ SI/ Consulting PartnerShutter Storm (shutterstormmedia.com) is Streetz's photo and video partner, operating a professional dance photoshoot station at National Finals on July 15, 2026 from 10am-6pm. The $110 shoot package includes 5 edited digital images, with a non-refundable $85 deposit collected via the booking form and $25 balance due at the booth.
• Next Step 2026 Partner Organizations (1:1 Dance Consult, AMDA, Arista Talent Agency, Brenau University, Clear Talent Group, CLI, Dean College, Disney Entertainment, Francisco Gella Dance Works, Fresh Talent Group, Innovative Fusion, LA Establishment, McNeese State University Cowgirl Kickers, MSA Talent Agency, Movement Talent Agency, Norwegian Cruise Lines, Oklahoma City University, Seton Hill University, Strategy, Steps On Broadway, TAPS East, Texas Tech University Pom Squad, University of Central Florida Dance Team, University of Nevada Las Vegas, University of Southern Mississippi)coreGTM or Marketing PartnerThese 26 colleges, professional dance companies, talent agencies, and cruise-line entertainment divisions participate in the Next Step Fair at National Finals on July 14, 2026, meeting dancers 1:1 and awarding scholarships, agency representation, school acceptance, and other career-pathway opportunities during the subsequent audition. The free fair is the centerpiece of Streetz's value proposition for ages 15+ dancers.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• KAR Dance Convention: Multi-city U.S. dance convention and competition tour with age-divided classes, routines, and scholarships for studio dancers.
• Radix Dance Convention: National touring dance convention and competition running multi-city regional stops with scholarships and awards for competitive dancers, comparable scale and model.
• NUVO Dance Convention: Touring U.S. dance convention and competition that travels multiple cities each season, serves competitive dancers ages 5-19, and runs a culminating national-level event, directly comparable to Streetz's tour-plus-finals structure.
• Tremaine Dance Convention: One of the longest-running U.S. dance convention brands running a multi-city national tour with classes, competitions, and scholarships for studio dancers, directly comparable in audience and delivery model.
• In10sity Dance: Touring dance convention and competition with regional stops across the U.S. targeting studio dancers, comparable format and customer base to Streetz.
• 24 Seven Dance Convention: Touring dance convention and competition serving studio-owned competitive dancers across multiple U.S. cities, with a similar convention-plus-competition format.
• Hollywood Vibe Dance Convention: Touring dance convention and competition brand that runs a multi-city U.S. tour with scholarship pathways, directly comparable in business model and target customer.
• NYCDA (National Youth Dance Competition Academy): Operates a national multi-city touring dance convention and competition with regional events and a culminating national-level competition, addressing the same studio-owned dancer segment with a similar pricing and scholarship model.
• The Dance Awards: Annual national-level dance competition culminating in a destination finale with scholarships and industry recognition, overlapping with Streetz National Finals week as a culminating prestige event.
• JUMP Dance Convention: Touring multi-style dance convention and competition with regional stops and scholarships, targeting the same studio-owned competitive dancer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/thestreetzdance
• Facebookfacebook.com/TheStreetzDance
• Instagraminstagram.com/thestreetzdance
• TikToktiktok.com/@thestreetzdance
• Xx.com/TheStreetzDance
• LinkedInlinkedin.com/company/streetz-dance-convention

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Streetz Dance Convention