Château Pichon Longueville Comtesse de Lalande

What Château Pichon Longueville Comtesse de Lalande does

Château Pichon Longueville Comtesse de Lalande is a Bordeaux wine estate operating in the Pauillac appellation under a Second Grand Cru Classé designation granted by the 1855 Imperial Classification. Its 102-hectare vineyard, composed of more than 100 parcels and planted roughly 70% to Cabernet Sauvignon with complementary Merlot and other varieties, yields two commercial wines: the flagship Grand Vin and the Réserve de la Comtesse second wine. The estate is privately held under the Rouzaud family through Champagne Louis Roederer, which acquired it in 2007, marking the third family ownership across the property's history.

Production rests on a parcellaire, plot-by-plot vinification model executed in a purpose-built gravity-flow vat room installed in 2012, with 70+ separate batches blind-tasted for the final assemblage. Supporting techniques include phenolic ripeness monitoring, soutirage à l'esquive (candlelight racking), massal selection since 2009, double Guyot Poussard pruning, and rigorously selected press wines. Yields are restrained at approximately 30 hl/ha for Merlot and 20 hl/ha for Cabernet Sauvignon (2025 vintage data). The estate holds HVE4 environmental certification and is converting fully to organic viticulture from 2021.

Commercialization follows the Place de Bordeaux distribution model exclusively: en primeur campaigns through courtiers to négociants, then to international wine merchants, fine-dining, and private collectors in more than 80 countries. Pricing is determined by the market through the Place de Bordeaux system and varies by vintage, with secondary-market uplift reflecting the Second Growth's investment-grade status. The estate's customer base is therefore highly fragmented at the consumer level (collectors, sommeliers, fine dining, investors) but trade-mediated, with the named relationship K&L Wine Merchants illustrating long-standing merchant ties. A parallel cultural platform — the Pichon Comtesse Prize for contemporary music composition launched in 2026 with the Philharmonie de Paris — extends the brand beyond wine into arts sponsorship.

Name

Château Pichon Longueville Comtesse de Lalande

Legal name

Château Pichon Longueville Comtesse de Lalande

Website

https://pichon-comtesse.com

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Château Pichon Longueville Comtesse de Lalande is a Second Grand Cru Classé Bordeaux wine estate in Pauillac (102 ha), owned by Champagne Louis Roederer since 2007, producing a Grand Vin and Réserve de la Comtesse second wine distributed globally via the Place de Bordeaux to 80+ countries.

Ownership category

akta.pro rank

Product category

Fine Bordeaux Wine

NAICS

Wineries (312130), Grape Vineyards (111332)

SIC

Beverages (2080)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wine Production & Winemaking (AFAFAAAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE)

Keywords

• Bordeaux wine production
• Grand Cru Classé wines
• Pauillac appellation wine
• Estate bottled red wine
• Luxury French wine

Headquarters

HQ city

Pauillac

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain

Revenue model

1. Grand Cru Classé wine sales (en primeur and bottle): Pichon Comtesse sells its Grand Vin (Château Pichon Longueville Comtesse de Lalande) and Réserve de la Comtesse second wine primarily through the Place de Bordeaux via the en primeur (primeurs) campaign system, as well as in bottle through négociants and direct relationships with international wine merchants. The estate is distributed in over 80 countries.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Château Pichon Longueville Comtesse de Lalande produces two Bordeaux wines from a 102-hectare Pauillac vineyard: the Grand Vin (Second Grand Cru Classé, 1855 classification), a Cabernet Sauvignon-dominant blend aged in French oak, and the Réserve de la Comtesse second wine. Production follows plot-by-plot vinification in over 70 separate batches through a gravity-flow vat room, with distribution handled exclusively via the Place de Bordeaux network across more than 80 countries.

Product overview

Château Pichon Longueville Comtesse de Lalande produces two distinct wines from its 102-hectare Pauillac vineyard: the Grand Vin (primary First/Second wine) and the Réserve de la Comtesse (second wine). The portfolio centers on Cabernet Sauvignon-dominant Bordeaux blends, with winemaking emphasizing plot-by-plot fermentation, gravity-based processing, and extended barrel aging. The estate also operates a cultural initiative through the Pichon Comtesse Prize for contemporary music composition.

Differentiator

Problem solved

Functional benefit

Brands

• Réserve de la Comtesse: Second wine of the estate with floral and fruity notes, a spicy touch, charm and finesse. Ambassador of its elder sibling, offering elegance, silkiness and balance of a Grand Cru Classé.

Products and services

• Grand Vin (Château Pichon Longueville Comtesse de Lalande)

Quantifiable outcome

• 2025 vintage alcohol: 13.4% average; yields ~30 hl/ha (Merlot) and ~20 hl/ha (Cabernet Sauvignon)
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Philharmonie de ParisflagshipStrategic or Co-development Partner · 13 April 2026Pichon Comtesse partners with the Philharmonie de Paris for the Pichon Comtesse Prize, a biennial music composition award organized in conjunction with the EXPLORE festival. The estate hosts the winning work's performance at its Pauillac property. The partnership, facilitated by the Louis Roederer Foundation, bridges contemporary music and wine culture.
• Louis Roederer Foundation (Fondation Louis Roederer)coreStrategic or Co-development Partner · 13 April 2026The Louis Roederer Foundation, directed by Audrey Bazin, co-created the EXPLORE festival and sponsors the Pichon Comtesse Prize with a 5,000 euro award. The foundation was instrumental in conceiving the partnership between Pichon Comtesse and the Philharmonie de Paris, reflecting shared values between Champagne Louis Roederer (parent company) and the estate's cultural mission.
• Centres Nationaux de Création Musicale (CNCM)coreStrategic or Co-development Partner · 13 April 2026French National Centers for Musical Creation collaborate with the Philharmonie de Paris to identify and commission promising young composers for the Pichon Comtesse Prize. These centers scout talent irrespective of artistic style and represent the talent pipeline for the prize.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Château Cos d'Estournel: Saint-Estèphe Second Grand Cru Classé 1855; comparable scale and price tier, distinctive identity (Rajasthan-influenced architecture), competes for the same primeur and collector wallets.
• Château Ducru-Beaucaillou: A Saint-Julien Second Grand Cru Classé 1855 with comparable production scale and prestige; a near-direct brand competitor in en primeur campaigns and global fine-dining placements.
• Château Lynch-Bages: A Pauillac Fifth Growth that has earned Super Second status through quality and pricing; competes head-to-head with Pichon Comtesse for primeur allocations, secondary market attention, and Michelin-starred placements.
• Château Léoville Las Cases: Saint-Julien Second Grand Cru Classé widely regarded as a Super Second; commonly bracketed with Pichon Comtesse by critics, collectors, and négociants in pricing and quality discussions.
• Château Palmer: Margaux Third Growth (elevated to Super Second status) with biodynamic farming leadership; comparable collectibility, secondary-market liquidity, and prestige distribution.
• Château Pichon Longueville (Baron): The neighboring Pauillac estate split from Comtesse de Lalande in 1850; a fellow Second Grand Cru Classé 1855 producing Pauillac Cabernet-dominant blends from a contiguous terroir, distributed through the same Place de Bordeaux négociant network.

Broad incumbents

• Château Margaux: First Growth in the Margaux appellation; provides pricing reference across Left Bank fine wine and competes for the same global fine-dining and collector demand.
• Château Lafite Rothschild: First Growth Pauillac under Domaines Barons de Rothschild; sets the price ceiling for Pauillac wines and is the benchmark Pichon Comtesse is benchmarked against, with similar Place de Bordeaux distribution.
• Château Mouton Rothschild: First Growth Pauillac (promoted from Second in 1973); a direct price-and-prestige ceiling for Pichon Comtesse in the Pauillac appellation, with comparable négociant distribution and global collector base.

Emerging players

• Domaine de la Romanée-Conti: Burgundy's pinnacle Domaine producing Pinot Noir-based Grand and Premier Crus; a peer in the rare-luxury-fine-wine category competing for ultra-HNWI collectors' allocation budgets, though operating in a different region and varietal.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pichoncomtesse
• Instagraminstagram.com/pichoncomtesse_vintage
• Facebookfacebook.com/PichonComtesse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Château Pichon Longueville Comtesse de Lalande