Equiport

Name

Equiport

Legal name

Equiport

Website

https://equiport.com.br

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Port and Industrial Equipment Distribution

NAICS

Industrial Machinery and Equipment Merchant Wholesalers (42383), Construction and Mining (except Oil Well) Machinery and Equipment Merchant Wholesalers (423810), Industrial Supplies Merchant Wholesalers (423840)

SIC

Construction, Mining & Materials Handling Machinery & Equip (3530), Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Loading/Unloading & Transfer Equipment (Telescopic Conveyors, Loaders, Tipplers) (IMAHABAI)

Keywords

• Port equipment distribution
• Material handling equipment
• Reach stacker supply
• Container handling machinery
• Terminal tractor sales

Headquarters

HQ city

Santos

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Equipment Sales: Sale of new Konecranes and Terberg equipment including Reach Stackers, forklifts, empty container handlers, and terminal tractors.
2. Used Equipment Sales: Facilitation of buying and selling of used Reach Stackers, primarily Konecranes and Terex equipment in good condition.
3. Equipment Rental: Rental of equipment including Manitou, Crown forklifts and Terex Reach Stackers for short-term and long-term needs.
4. Spare Parts: Sale of original replacement parts with over 5,000 items in permanent stock. Direct contact with Konecranes and Terberg factories for import of items not in stock.
5. Technical Services: Preventive and corrective maintenance services for equipment nationwide, including warranty service and maintenance contracts.
6. Training Services: Operator and technician qualification training, technical delivery, maintenance training, and refresher courses delivered on-site or at customer facilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Equiport is the official Brazilian distributor for Konecranes and Terberg, selling port and industrial material handling equipment including reach stackers, forklifts (10-65 tons), empty container handlers, terminal tractors, RoRo tractors, and swap body carriers. Beyond new equipment, the company offers used equipment brokerage, equipment rentals, a spare parts inventory of 5,000+ original items sourced directly from European factories, nationwide preventive and corrective technical assistance, and certified operator and technician training programs.

Product overview

Equiport is an official distributor and representative of Konecranes and Terberg equipment brands in Brazil, offering a comprehensive portfolio of port and industrial handling equipment. The product line includes Konecranes Liftace and standard forklifts (10-65 tonnes capacity), electric and standard empty container handlers, reach stackers (5HC and 6HC stacking), and Terberg terminal tractors (YT220, YT193/YT223, YT203-EV electric, RT series RoRo tractors, RT403 industrial tractors, BC183/BC202-EV swap body carriers, and container carriers). Beyond new equipment sales, Equiport provides equipment rental, certified operator and technician training, nationwide technical assistance with mobile workshop vehicles, and original spare parts with over 5,000 items in stock. The company also facilitates buying and selling of used Reach Stackers.

Differentiator

Problem solved

Functional benefit

Products and services

• Konecranes Forklifts Heavy-duty Konecranes forklifts with lifting capacities from 10-18 tonnes, 18-33 tonnes, and 37-65 tonnes for industrial and port logistics applications, including the premium Liftace line.
• Konecranes Empty Container Handlers Front forklifts designed for empty container handling with optimal cost-benefit for terminal operations and storage, including zero-emission electric E-ACE models and Liftace variants capable of stacking containers up to 9 heights.
• Konecranes Reach Stackers Robust and reliable Konecranes reach stackers including Liftace models with capacities for stacking containers 5HC and 6HC high in the first row and best market performance for moving containers in the 2nd and 3rd row.
• Terberg Yard Tractors Terberg yard tractors including YT220, YT193/YT223, and YT203-EV electric models designed for moving trailers in distribution centers, transport depots, container terminals, and airports, with high durability, ergonomics, and battery flexibility.
• Terberg RoRo and Industrial Tractors Terberg RT series RoRo tractors (RT223/283/323) with market-leading position for port operations worldwide, and the RT403 industrial tractor designed for extremely demanding yard maneuvering in steel mills and other industrial facilities.
• Terberg Swap Body Carriers and Container Carriers Terberg BC183 swap body carrier for moving mobile boxes with agility and small turning diameter, BC202-EV electric carrier introduced in 2020, and YT222CC/TT223CC container carriers for handling open-top containers and ACTS at waste treatment and industrial sites.
• Used Equipment Brokerage Used Reach Stackers, forklifts, and other port equipment available for purchase, primarily Konecranes and Terex machines in good condition.
• Equipment Rental Rental of equipment including Manitou, Crown forklifts, and Terex Reach Stackers for short-term and long-term needs across various market segments.
• Spare Parts Supply Original replacement parts with over 5,000 items in permanent stock, sourced directly from Konecranes and Terberg factories through a dynamic import system for items not immediately available.
• Technical Assistance Preventive and corrective maintenance services for equipment nationwide, with specialized technical team trained by Konecranes and Terberg, mobile workshop vehicles, warranty service, and maintenance contracts.
• Specialized Training Operator and technician qualification training, technical delivery, maintenance training, and refresher courses delivered on-site at customer facilities, covering safety standards NR35, NR33, NR10, and NR11.

Quantifiable outcome

• 530+ Reach Stackers in operation
• +2 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• TerbergcoreChannel Partner/ Reseller/ Distributor · 1 January 2017Equiport is the authorized distributor for Terberg terminal tractors, Tug Master, RoRo tractors, and industrial tractors across Brazil. Terberg manufactures yard tractors, swap body carriers, and container carriers designed in Europe for port, distribution, and airport operations.
• KonecranescoreChannel Partner/ Reseller/ Distributor · 1 January 2016Equiport serves as the official authorized distributor for Konecranes Lift Trucks throughout Brazil. The partnership covers Reach Stackers, empty container handlers, and forklifts (10-65 tons) for port and industrial applications. The relationship began with PPM (now Konecranes) in 1995 and was expanded in 2016 to cover the full Lift Trucks portfolio.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Konecranes: Konecranes is Equiport's principal OEM partner and the global leader in port equipment and industrial lifting. As a broad incumbent, Konecranes operates its own service network globally and could at any point change its Brazilian distribution strategy, making it both a partner and the most strategically significant entity relative to Equiport.
• SANY: SANY is a major Chinese heavy equipment manufacturer (cranes, excavators, port equipment) aggressively expanding in Latin America. Its lower-priced reach stackers and material handling equipment represent a growing competitive threat to the European premium brands (Konecranes/Terberg) that Equiport distributes.
• XCMG: XCMG is one of China's largest construction and heavy equipment manufacturers, with a growing presence in port and material handling equipment in Latin America. It represents the same low-cost competitive threat to Equiport's premium European principals as SANY.
• Liebherr: Liebherr manufactures port equipment (mobile harbor cranes, ship-to-shore cranes, reach stackers) and competes directly with Konecranes. Its broader industrial portfolio and global service footprint position it as an incumbent that could enter or expand in Brazil in ways that affect Equiport's addressable market.

Direct peers

• Terex Corporation: Terex manufactures port equipment including reach stackers and material handlers that compete directly with Konecranes. Notably, Equiport even facilitates resale of used Terex reach stackers, confirming direct product overlap and competitive positioning in the Brazilian market.
• Manitou Group: Manitou manufactures forklifts, telehandlers, and material handling equipment, and is one of Equiport's rental partners. It competes in the industrial forklift segment that Equiport serves with its Konecranes and Terberg lines.
• Kalmar (Cargotec): Kalmar is the port-solutions and heavy material handling equipment business of Cargotec, directly competing with Konecranes (Equiport's principal partner) in reach stackers, terminal tractors, and container handlers. Kalmar operates its own distribution and service network globally and in Latin America, making it a direct substitute for the equipment Equiport distributes.
• Hyster-Yale Materials Handling: Hyster-Yale designs and manufactures lift trucks, container handlers, and reach stackers competing in the same product categories as Konecranes and Terberg. Its products are sold through global dealer networks comparable to Equiport's distributor model, making it a close comparable in port and industrial material handling equipment.

Regional players

• Sotreq (Caterpillar dealer in Brazil): Sotreq is the long-standing Caterpillar heavy equipment dealer in Brazil. While focused on construction/mining rather than dedicated port equipment, it operates a similar large-scale Brazilian distribution model (sales, parts, service, training) and overlaps with Equiport in industrial customer segments.
• Wilson Sons: Wilson Sons is one of Brazil's largest port and logistics operators, operating terminals and towage services. While a customer rather than direct competitor, it represents a strategically significant counterpart in the Brazilian port ecosystem that any port equipment distributor must engage with.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equiport