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Positive Media Marketing

Full company profile

uuid002nck6

Namestring
Positive Media Marketing
Legal namestring
Positive Media Marketing
Company typeenum
Private
Founded yearint
1996
Descriptiontext

Positive Media Marketing is a privately held United Kingdom company, headquartered in Norwich, that has been operating since 1996. Its stated business is the provision of poster advertising services, with placement concentrated in a narrow set of physical venue types: health clubs, designer outlets, washrooms, and shopping centers. This positions the firm within the niche end of the UK out-of-home (OOH) advertising market, focused on captive-audience poster media rather than billboards or transit formats.

The firm's product surface is physical poster inventory. There is no disclosed technology stack, no digital platform, no programmatic delivery capability, and no proprietary software or data product referenced in the available material. The company's website (positivemediamarketing.co.uk) currently displays only a verification/waiting page, providing no operational, product, pricing, or case-study information. No management team, partnerships, certifications, patents, or awards are documented in the input data.

The firm's revenue mechanics are inferred rather than stated: it likely monetizes by selling advertising placements on its venue-located poster inventory to advertisers, but pricing models, contract values, advertiser segments, and revenue mix are not disclosed. The company is private, has no disclosed funding rounds, no parent company, and no subsidiaries, and operates with a small headcount band of 11-50 employees. The overall evidence base is thin: the company appears to be a long-standing but small specialist poster-advertising operator with limited publicly verifiable commercial signals.

Short descriptiontext

Positive Media Marketing is a UK-based, private poster advertising company founded in 1996, placing advertising in health clubs, designer outlets, washrooms, and shopping centers, with a small headcount of 11-50 employees.

Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNorwich, United Kingdom
HQ citystring
Norwich
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
poster advertising, out-of-home advertising, venue advertising, washroom advertising, shopping center advertising
Industry3 codes
1Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings)
CodeBPAFALAEPrimaryYes
2Static Billboards & Posters (Roadside, Wallscapes)
CodeBPAFALAAPrimaryNo
3Point-of-Sale (POS) & In-Store Promotion Services
CodeBPAFAMAFPrimaryNo
NAICS code2 codes
  • Indoor and Outdoor Display Advertising54185
  • Indoor and Outdoor Display Advertising541850
SIC code2 codes
  • Services-Advertising7310
  • Services-Advertising Agencies7311
Product category
Outdoor Advertising
Social media profiles1 record
Cost components4 values
Operations, Marketing or Sales, Personnel, Supply Chain
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Positive Media Marketing sells poster advertising space in physical consumer-facing venues. Placements are offered across health clubs, designer outlets, washrooms, and shopping centers, enabling advertisers to reach consumers at the point of purchase or in dwell-time settings.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product information available. The source webpage displays only a verification/waiting page with no substantive content about the company's products or services.

Product and service4 records
1Poster Advertising in Health Clubs
CategoryOutdoor Advertising
Description

Poster advertising placements offered inside health club venues, targeting consumers during fitness facility dwell time. Sold to advertiser clients seeking audience exposure in fitness settings.

2Poster Advertising in Designer Outlets
CategoryOutdoor Advertising
Description

Poster advertising placements offered inside designer outlet retail venues, enabling advertisers to reach consumers at the point of purchase in outlet shopping environments.

3Poster Advertising in Washrooms
CategoryOutdoor Advertising
Description

Poster advertising placements offered in washroom facilities of partner venues, providing captive-audience exposure in a high-dwell setting.

4Poster Advertising in Shopping Centers
CategoryOutdoor Advertising
Description

Poster advertising placements offered inside shopping center venues, supporting advertisers who want exposure to consumers in mall retail environments.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeBroad incumbent
Description

Major UK OOH operator with shopping centre, roadside, and digital billboard portfolios. Overlaps with Positive Media Marketing in retail venue media, but operates at a much larger national scale.

TypeBroad incumbent
Description

UK arm of the global OOH leader covering street furniture, transport, and shopping centre advertising. Comparable as a UK OOH operator with overlapping mall and retail venue inventory, though much larger and broader in scope.

TypeRegional player
Description

UK-focused OOH media owner operating in washrooms, gyms, and other point-of-transit venues. Direct product overlap with Positive Media Marketing's washroom and health club inventory.

TypeDirect peer
Description

UK independent OOH operator providing poster, banner, and panel advertising in retail parks, shopping centres, and leisure venues. Closely comparable venue mix and SMB operating profile.

TypeBroad incumbent
Description

UK-focused OOH media owner specializing in transport and roadside environments with retail and venue media. Comparable in placing advertising in high-footfall consumer venues.

TypeDirect peer
Description

UK-based place-based advertising specialist providing poster advertising in washrooms, gyms, and shopping centres. Direct competitor to Positive Media Marketing in the same venue categories and product format.

TypeBroad incumbent
Description

UK OOH operator with strong presence in roadside, retail, and leisure venues. Overlaps with Positive Media Marketing in venue-based advertising, particularly shopping and retail centres.

TypeEmerging player
Description

International place-based advertising network focused on fitness, nightlife, and venue media. Comparable in reaching health club and venue audiences, though operating across multiple geographies.

TypeDirect peer
Description

UK outdoor advertising specialist offering poster and panel advertising across retail, leisure, and venue environments. Directly comparable in product format and venue focus.

TypeEmerging player
Description

Place-based digital display advertising network in office buildings and venues. Represents the digital evolution of venue-based poster advertising, providing a directional comparable for where Positive Media Marketing's category is heading.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat1 record

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Positive Media Marketing

Outdoor Advertisingpositivemediamarketing.co.uk

Positive Media Marketing is a UK-based, private poster advertising company founded in 1996, placing advertising in health clubs, designer outlets, washrooms, and shopping centers, with a small headcount of 11-50 employees.

What Positive Media Marketing does

Positive Media Marketing is a privately held United Kingdom company, headquartered in Norwich, that has been operating since 1996. Its stated business is the provision of poster advertising services, with placement concentrated in a narrow set of physical venue types: health clubs, designer outlets, washrooms, and shopping centers. This positions the firm within the niche end of the UK out-of-home (OOH) advertising market, focused on captive-audience poster media rather than billboards or transit formats.

The firm's product surface is physical poster inventory. There is no disclosed technology stack, no digital platform, no programmatic delivery capability, and no proprietary software or data product referenced in the available material. The company's website (positivemediamarketing.co.uk) currently displays only a verification/waiting page, providing no operational, product, pricing, or case-study information. No management team, partnerships, certifications, patents, or awards are documented in the input data.

The firm's revenue mechanics are inferred rather than stated: it likely monetizes by selling advertising placements on its venue-located poster inventory to advertisers, but pricing models, contract values, advertiser segments, and revenue mix are not disclosed. The company is private, has no disclosed funding rounds, no parent company, and no subsidiaries, and operates with a small headcount band of 11-50 employees. The overall evidence base is thin: the company appears to be a long-standing but small specialist poster-advertising operator with limited publicly verifiable commercial signals.

Positive Media Marketing firmographics

Firmographics
Name
Positive Media Marketing
Legal name
Positive Media Marketing
Website
https://positivemediamarketing.co.uk
Company type
Private
Founded year
1996
Headcount range
1–10 employees
Short description
Positive Media Marketing is a UK-based, private poster advertising company founded in 1996, placing advertising in health clubs, designer outlets, washrooms, and shopping centers, with a small headcount of 11-50 employees.
Ownership category
akta.pro rank

Positive Media Marketing industry classification

Industry
Product category
Outdoor Advertising
NAICS
Indoor and Outdoor Display Advertising (54185), Indoor and Outdoor Display Advertising (541850)
SIC
Services-Advertising (7310), Services-Advertising Agencies (7311)
akta.pro primary industry
Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings) (BPAFALAE)
akta.pro secondary industries
Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA), Point-of-Sale (POS) & In-Store Promotion Services (BPAFAMAF)

Keywords

  • Poster advertising
  • Out-of-home advertising
  • Venue advertising
  • Washroom advertising
  • Shopping center advertising

Where Positive Media Marketing is headquartered

Location

Headquarters

HQ city
Norwich
HQ country
United Kingdom
HQ region
Europe

Markets served

Positive Media Marketing business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Marketing or Sales, Personnel, Supply Chain

Positive Media Marketing product offering

Product offering

Core offering

Positive Media Marketing sells poster advertising space in physical consumer-facing venues. Placements are offered across health clubs, designer outlets, washrooms, and shopping centers, enabling advertisers to reach consumers at the point of purchase or in dwell-time settings.

Product overview

No product information available. The source webpage displays only a verification/waiting page with no substantive content about the company's products or services.

Differentiator

Problem solved

Functional benefit

Products and services

  • Poster Advertising in Health Clubs Poster advertising placements offered inside health club venues, targeting consumers during fitness facility dwell time. Sold to advertiser clients seeking audience exposure in fitness settings.
  • Poster Advertising in Designer Outlets Poster advertising placements offered inside designer outlet retail venues, enabling advertisers to reach consumers at the point of purchase in outlet shopping environments.
  • Poster Advertising in Washrooms Poster advertising placements offered in washroom facilities of partner venues, providing captive-audience exposure in a high-dwell setting.
  • Poster Advertising in Shopping Centers Poster advertising placements offered inside shopping center venues, supporting advertisers who want exposure to consumers in mall retail environments.

Companies that use Positive Media Marketing

Customer profile

Ideal customer profiles2 records

Positive Media Marketing technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Positive Media Marketing partnerships and signals

Strategic signal

Recent moves1 record

Positive Media Marketing competitors and assessment

Company assessment

Broad incumbents

  • Clear Channel UK: Major UK OOH operator with shopping centre, roadside, and digital billboard portfolios. Overlaps with Positive Media Marketing in retail venue media, but operates at a much larger national scale.
  • JCDecaux UK: UK arm of the global OOH leader covering street furniture, transport, and shopping centre advertising. Comparable as a UK OOH operator with overlapping mall and retail venue inventory, though much larger and broader in scope.
  • Exterion Media (Global): UK-focused OOH media owner specializing in transport and roadside environments with retail and venue media. Comparable in placing advertising in high-footfall consumer venues.
  • Primesight: UK OOH operator with strong presence in roadside, retail, and leisure venues. Overlaps with Positive Media Marketing in venue-based advertising, particularly shopping and retail centres.

Regional players

  • Total Media Group (now Haven Media): UK-focused OOH media owner operating in washrooms, gyms, and other point-of-transit venues. Direct product overlap with Positive Media Marketing's washroom and health club inventory.

Direct peers

  • Outdoor Plus: UK independent OOH operator providing poster, banner, and panel advertising in retail parks, shopping centres, and leisure venues. Closely comparable venue mix and SMB operating profile.
  • Fewster Media: UK-based place-based advertising specialist providing poster advertising in washrooms, gyms, and shopping centres. Direct competitor to Positive Media Marketing in the same venue categories and product format.
  • Signature Outdoor: UK outdoor advertising specialist offering poster and panel advertising across retail, leisure, and venue environments. Directly comparable in product format and venue focus.

Emerging players

  • Zoom Media & Marketing: International place-based advertising network focused on fitness, nightlife, and venue media. Comparable in reaching health club and venue audiences, though operating across multiple geographies.
  • Captivate (USA): Place-based digital display advertising network in office buildings and venues. Represents the digital evolution of venue-based poster advertising, providing a directional comparable for where Positive Media Marketing's category is heading.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights5 records

Customer concentration

Positive Media Marketing social profiles

Digital presence

Positive Media Marketing financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Positive Media Marketing leadership team

Management profile

Number of profiles

Positive Media Marketing funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Positive Media Marketing M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Positive Media Marketing

What does Positive Media Marketing do?

Positive Media Marketing sells poster advertising space in physical consumer-facing venues. Placements are offered across health clubs, designer outlets, washrooms, and shopping centers, enabling advertisers to reach consumers at the point of purchase or in dwell-time settings.

When was Positive Media Marketing founded?

Positive Media Marketing was founded in 1996. It employs 1 to 10 people.

Where is Positive Media Marketing based?

Positive Media Marketing is headquartered in Norwich, United Kingdom, in the Europe region.

Who are Positive Media Marketing's main competitors?

Broad incumbents on record are Clear Channel UK, JCDecaux UK, Exterion Media (Global) and Primesight. Total Media Group (now Haven Media) is listed as a regional player. Direct peers are Outdoor Plus, Fewster Media and Signature Outdoor. Emerging players are Zoom Media & Marketing and Captivate (USA).

Does Positive Media Marketing have an API?

No public API is recorded for Positive Media Marketing.

What industry is Positive Media Marketing in?

Positive Media Marketing's product category is Outdoor Advertising. Its primary akta.pro industry code is BPAFALAE, Place-Based / Retail & Venue Media (Malls, Gyms, Cinema, Office Buildings), with a secondary code of BPAFALAA, Static Billboards & Posters (Roadside, Wallscapes). Its NAICS code is 54185 and its SIC code is 7310.

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