What OnePropertee does

OnePropertee (legally Innovation Love, Inc.) is a Pasig-based, Philippine-focused online property marketplace founded in 2019 that connects residential and commercial property buyers with PRC-licensed real estate brokers and major Philippine developers. The platform surfaces 92,671+ listings (84,661 for sale and 9,744 for rent) alongside 1,290 development projects, with seller-side tools that include a Free Seller Account offering unlimited listings, a Free Refresh feature to boost listing visibility, auto-generated video ads and social media images, a dedicated seller website, a buyer CRM, and social/passkey authentication. Demand-side tools include location and price filters, a Home Loan Income Filter that pre-qualifies affordability through bank financing, and a Buyer Assistance Program that matches qualified leads to listings. The underlying stack is a web-based marketplace with MLS-style shared inventory capabilities, no disclosed mobile app, no public API, and no disclosed AI/ML infrastructure.

OnePropertee operates a two-sided GTM targeting licensed brokers as the primary acquisition engine and property buyers as the demand-side beneficiary. Distribution is concentrated on the Philippines (single geography), with multi-channel demand generation via SEO-optimized listing pages, buying-guide content (including PAGIBIG and home-loan resources), Facebook and Instagram, YouTube tutorials, and email-based buyer assistance programs. The seller funnel is fully self-serve via free sign-up, while broker activation flows through the One Partnership program, which provides qualified buyer leads, MLS access, and 50/50 commission sharing. Customer concentration on the supply side spans major Philippine developers (Ayala Land, Megaworld, DMCI, SM Development, Filinvest, Vista Land, Aboitiz Land, Federal Land, Eton, Moldex, Avida, Amaia) plus an undetermined tail of individual licensed brokers.

The company monetizes solely through commission sharing on closed deals arranged via the One Partnership program, with no subscription fees, listing fees, or advertising packages disclosed. As a privately held, bootstrapped entity with 1–10 employees and no reported funding rounds, OnePropertee sits in a capital-light marketplace model where revenue scales with transaction volume rather than headcount or SaaS seats. The company reports 471,092+ registered buyers and 2,566 completed property visits, indicating meaningful marketplace liquidity but a still-narrow closed-deal base relative to active inventory.

Name

OnePropertee

Legal name

Innovation Love, Inc.

Website

https://onepropertee.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

OnePropertee is a Philippines-only online real estate marketplace that connects property buyers with PRC-licensed brokers and major developers via free unlimited listings, a Home Loan Income Filter, and a 50/50 commission-sharing partnership program with over 92,000 active listings.

Ownership category

akta.pro rank

Headquarters

HQ city

Pasig

HQ country

Philippines

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Commission Sharing - One Partnership: OnePropertee earns revenue through a 50/50 commission-sharing arrangement with licensed real estate broker partners. The platform prepares buyers through assistance programs and shares leads with partners, taking 50% of commissions on closed deals.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

OnePropertee operates a web-based real estate marketplace in the Philippines connecting property buyers with PRC-licensed real estate brokers and developers. The platform lists 92,671+ properties for sale and rent, offers free unlimited listings to sellers, and runs a One Partnership program that shares qualified buyer leads with licensed brokers on a 50/50 commission basis. It also provides buyer-facing tools such as an income-based Home Loan Finder and a Buyer Assistance Program.

Product overview

OnePropertee is a comprehensive real estate marketplace platform operating in the Philippines with over 92,671 property listings. The platform consists of a core marketplace for property search (for sale with 84,661 properties and for rent with 9,744 properties), integrated with buyer assistance and home loan finder tools. The platform offers two seller account tiers: a Free Seller Account with unlimited listings, CRM access, and auto-generated video ads; and One Partnership, a commission-sharing program with MLS access that connects licensed brokers with qualified buyers. The platform also supports social login (Facebook, Google) and passkey authentication for user access.

Differentiator

Problem solved

Functional benefit

Brands

• One Partnership: A commission-sharing program for licensed real estate brokers that connects partners with qualified buyers through 50/50 commission sharing arrangements.
• One Partnership MLS

Products and services

• OnePropertee Platform Web-based real estate marketplace listing 84,661 properties for sale and 9,744 properties for rent across the Philippines, connecting licensed brokers and developers with property buyers.
• Home Loan Finder Income-based property search tool that filters properties affordable through home loans based on the buyer's monthly salary and preferred payment terms.
• One Partnership Commission-sharing partnership program connecting licensed real estate brokers with qualified buyers on a 50/50 split basis, enabling brokers to focus on property visits and closing deals.
• One Partnership MLS Multiple Listing Service providing licensed brokers access to partner listings from other brokers across the Philippines, enabling collaboration and broader inventory.
• Free Seller Account Free account tier for licensed brokers offering unlimited property listings, Free Refresh feature, buyer CRM access, auto-generated listing video ads, auto-generated social media images, and a unique seller website.
• Buyer Assistance Program Free service that matches registered buyers with recommended properties based on their preferences and sends updates when new matching listings become available.

Quantifiable outcome

• 2,566 property visits completed between qualified buyers and partners
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Two partnerships are on record, tiered core and supporting.

• Licensed Real Estate Brokers (Philippines)coreChannel Partner/ Reseller/ DistributorOnePropertee partners with PRC-licensed real estate brokers across the Philippines through its One Partnership program. Brokers gain access to 471,092+ qualified buyers, buyer assistance programs, MLS listings from other brokers, and 50/50 commission sharing on closed deals. The platform operates in compliance with RESA Law (RA9646).
• Partner Banks (Home Loans)supportingGTM or Marketing PartnerOnePropertee partners with banks for home loan referrals, helping buyers find properties they can afford through bank financing. The platform provides guidance on PAGIBIG housing loans and bank financing options through its income filter and help center resources.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Zillow: Large, established US real estate marketplace portal. While operating in a different geography, Zillow is a comparable platform business model reference — a public, scaled marketplace connecting buyers, sellers, and agents with rich data and transaction-adjacent services.
• RE/MAX Philippines: Global real estate brokerage franchise with strong Philippines presence. While primarily a traditional brokerage rather than a portal, RE/MAX represents an established channel for licensed brokers and competes with OnePropertee's One Partnership program for broker mindshare.

Emerging players

• Hoppler: Philippine online real estate marketplace connecting buyers and sellers with brokers and developers. Operates in the same niche as OnePropertee but with smaller scale and a more limited developer network.
• Carousell Property (Philippines): Property vertical of Carousell in the Philippines, a generalist marketplace extending into real estate. Provides partial overlap with OnePropertee on listings and buyer acquisition but lacks dedicated broker tools and licensed-broker focus.

Direct peers

• PropertyFinder Philippines: Leading Philippines property portal operated by the regional PropertyFinder Group. Offers similar listing, broker, and developer-facing services and competes head-to-head with OnePropertee for both supply-side partners and buyer mindshare.
• Lamudi: One of the largest online real estate marketplaces in the Philippines and Southeast Asia. Operates a comparable two-sided marketplace connecting property buyers with agents and developers, directly competing with OnePropertee for listings, broker partnerships, and buyer traffic.
• Dot Property Philippines: Philippine property portal part of the Dot Property regional network. Lists residential, condo, and commercial properties and competes with OnePropertee for both broker listings and buyer traffic in the Philippines.
• Zipmatch: Philippine online real estate platform focused on connecting buyers, sellers, and brokers. Operates a similar marketplace model in the same geographic market, making it a direct comparable on product, customer base, and business model.
• Property24 Philippines: Major Philippines-focused property portal with extensive listings of residential and commercial properties. Competes directly with OnePropertee on for-sale and for-rent inventory, broker engagement, and SEO-driven buyer acquisition.

Regional players

• 99.co: Major Southeast Asian property marketplace operating across Singapore, Indonesia, and other regional markets. Comparable to OnePropertee in product structure and broker-partnership model, but focuses on different Southeast Asian geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Customer concentration

• YouTubeyoutube.com/channel/UC6qSS0PrHJScJc0Paq8XOyA
• Facebookfacebook.com/onepropertee
• Instagraminstagram.com/onepropertee
• Xx.com/onepropertee

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OnePropertee