Maple Creek Golf & Country Club

What Maple Creek Golf & Country Club does

Maple Creek Golf & Country Club is a privately owned, for-profit private country club located at 10501 East 21st Street on the east side of Indianapolis, Indiana. Founded in 1961 as Heather Hills Country Club and rebranded in 1989, the club is built around an 18-hole Pete Dye-designed golf course that was Pete Dye's first 18-hole course design and the foundational project of Dye Designs. The facility is anchored by 375 memberships and serves a family-oriented member base with an average age of 49, the vast majority living within a 10-mile radius. In 2006, longtime member and local businessman Dave Bego purchased the entire facility as the sole investor to prevent its sale to a housing developer; he subsequently renovated the course, clubhouse, pool, and added a new events pavilion, and invited Pete Dye back in 2007 to consult on course modifications.

The club operates a bundled amenity model. Core revenue comes from recurring Unlimited Golf Memberships and lower-tier Social Golf Memberships (6-10 annual rounds), supplemented by one-time initiation fees, monthly cart fleet fees, corporate memberships with custom logo locker plates, and ancillary revenue from F&B (Maple Creek Restaurant, Pete Dye's Pub, poolside snack bar), a Pro Shop stocking Titleist, Ping, Mizuno, and Callaway equipment, PGA-led lessons and club fitting, and the Maple Creek Market Place online grocery and meal-kit ordering service. The Winter Golf Academy (open December through April) with 3 golf simulators, a practice putting green, and a Golden Tee Arcade converts the asset into a year-round facility, complemented by 3-4 social events per month, personal and wine lockers, bag storage, the Circa 61 Card Room, and a swimming pool (Memorial Day through Labor Day).

Go-to-market is direct-to-consumer through the Membership Director (Joe Lorenzano) with prospective-member facility tours, an active member referral program that can reduce initiation fees, and light digital presence via the website (built on Clubessential) and a Facebook page. The club does not disclose pricing publicly, has no app, no API, no public funding or institutional investors, and operates as a single-location business under sole ownership. Day-to-day operations are run by a small core team including General Manager / PGA Director of Golf Jim Grossi, Assistant GM & Director of Membership Joe Lorenzano, Head Golf Professional Ty Butler, 30+ year GCSAA Superintendent Steve Conlin, Head Teaching Instructor Chuck Helms, and Chef Tyler Richardson.

Name

Maple Creek Golf & Country Club

Legal name

Maple Creek Country Club

Website

https://maplecreekgc.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

Maple Creek Golf & Country Club is a privately owned Indianapolis private country club offering 375 memberships centered on Pete Dye's first 18-hole course design, with year-round play via a Winter Golf Academy, F&B, pool, and member amenities serving east-side Indianapolis families.

Ownership category

akta.pro rank

Product category

Private Golf & Country Club

NAICS

Golf Courses and Country Clubs (71391), Drinking Places (Alcoholic Beverages) (722410)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Neighborhood & Sports Bars (THAFAEAA)

Keywords

• Private country club
• Golf membership services
• Golf course facilities
• Club dining amenities
• Golf instruction services

Headquarters

HQ city

Cumberland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Membership Dues (Unlimited Golf): Recurring membership fees providing unlimited golf access, driving range, cart usage, pool access, social events, dining access, and Winter Golf Academy privileges. Includes guest passes and pro shop discounts.
2. Social Golf Membership: Limited rounds membership offering 6-10 annual rounds of golf with unlimited driving range access at a lower price point.
3. Initiation Fees: One-time initiation fee required to join the club, with current pricing available upon contact. If a member leaves and returns, an additional initiation fee is required.
4. Cart Fleet Access: Monthly fee charged to members for access to the club's golf cart fleet.
5. Food & Beverage: On-site dining at Maple Creek Restaurant (lunch Wed-Sat March-October 11am-3pm, dinner 5pm-9pm) and Pete Dye's Pub. Poolside Snack Bar during summer season. Includes alcohol sales, private events, and member events.
6. Pro Shop Sales: Retail golf equipment, apparel, and accessories. Stocks Titleist, Ping, Mizuno, Callaway clubs; Footjoy, Under Armour, Antigua clothing. Offers custom club fitting services with PGA staff.
7. Golf Lessons: PGA teaching professionals including Head Teaching Instructor Chuck Helms and PGA Director of Golf Jim Grossi offer lessons to members and non-members at discounted member rates.
8. Maple Creek Market Place: Member grocery, meal kit, and spirits ordering service with weekly pickup. Special member pricing on spirits.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Maple Creek Golf & Country Club is a private members-only country club built around an 18-hole Pete Dye-designed golf course (his first 18-hole design, opened 1961). The club sells Unlimited Golf Memberships and Social Golf Memberships granting access to the course, driving range, pool, Winter Golf Academy simulators, restaurants, pro shop, social events, and a member grocery/meal marketplace. It is located on the east side of Indianapolis, Indiana.

Product overview

Maple Creek Golf & Country Club is a private country club offering an 18-hole Pete Dye-designed golf course as its core product, supplemented by two membership tiers (Unlimited Golf and Social Golf). The club provides extensive amenities including the Maple Creek Restaurant, Pete Dye's Pub, Pro Shop, Winter Golf Academy with golf simulators, Maple Creek Market Place, pool facilities, driving range, club repair service, bag storage, personal/wine lockers, and the Circa 61 Card Room. Golf instruction and club fitting services are also available through PGA professionals.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Served as the foundational design that launched Pete Dye's career and enabled subsequent designs including Crooked Stick Golf Club, TPC Sawgrass, Whistling Straits, and Kiawah Island Golf Club

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Dye Designs (Pete & Alice Dye)coreStrategic or Co-development Partner · 1 January 1960Tom Perrine hired Pete and Alice Dye to design, build, and create their first 18-hole family golf course in 1960. This was the very first 18-hole design for Dye Designs, the company they founded together. The course opened in fall 1961 as Heather Hills Country Club. Pete Dye received honorary membership in September 1991 and returned for redesign consultations in 2007. The partnership established the foundation for Pete Dye's legendary golf course design career, which would go on to include Crooked Stick Golf Club, TPC Sawgrass, Whistling Straits, and over 130 courses worldwide.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Crooked Stick Golf Club: Pete Dye-designed private club in Carmel, IN (Indianapolis metro). Directly comparable both as an Indianapolis-area private club and as a Pete Dye-designed property with shared brand heritage to Maple Creek's first-design history.
• Meridian Hills Country Club: Private member-owned country club in the Indianapolis metro offering an 18-hole golf course, dining, pool, and social programming. Closely comparable private-club operating model with similar member demographic and revenue mix to Maple Creek.
• Indianapolis Quarterback Club / Willow Lake Country Club: Indianapolis-area private country clubs of similar scale offering 18-hole golf, dining, and social amenities under a member dues model. Comparable as local private-club competitors for east-side Indianapolis residents.
• Woodland Country Club: Private member country club in the Indianapolis area offering 18-hole golf, dining, pool, and social programming under a dues-based membership model. Comparable operating footprint and member experience.
• Hillcrest Country Club (Indianapolis): Indianapolis-based private country club offering an 18-hole golf course, clubhouse dining, and member events. Directly comparable as a neighborhood-anchored private club competing for the same local member pool.
• The Country Club of Indianapolis: Historic Indianapolis private country club providing golf, dining, racquet sports, and social amenities under a membership dues model. Comparable as a competing private full-service club in the same metro geography as Maple Creek.
• Hawthorns Golf & Country Club: Indianapolis-area private golf and country club with dining, pool, and tennis amenities. Comparable private full-service club competing in the same local membership market as Maple Creek.

Regional players

• Plum Creek Golf Club (Indiana): Indiana-based semi-private golf facility. Comparable as a regional Midwest golf operator with similar golf-centric programming, though broader public-access model differentiates it from Maple Creek's pure private model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/maplecreekgc
• Xx.com/MapleCreekCC
• LinkedInlinkedin.com/company/maple-creek-country-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maple Creek Golf & Country Club