Janser
Janser is a family-owned manufacturer and distributor of professional floor treatment machines, tools, and consumables, serving 50,000+ flooring installers, parquet specialists, and retailers across 26 countries through 9 subsidiaries and a regional field sales network.
- Company typePrivate
- Founded1961
- HeadquartersMarlenheim, France
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Janser does
Janser is a family-owned manufacturer and distributor of professional floor treatment equipment, founded in 1961 in Germany by Maximilien Janser and remaining under family ownership. The company has manufactured its own tools and machines since 1969 and operates as the JANSER Group through 9 wholly-owned subsidiaries and 21 general representations across 26 countries, with the French subsidiary (Janser S.A.S., headquartered in Marlenheim since 1971) serving as the principal commercial entity for the French market. Janser offers approximately 4,000 products covering the complete floor covering workflow: removal (ride-on and manual strippers), surface preparation and grinding (COLIBRI II, KONDOR, BS 580, Columbus series), moisture measurement, material mixing (XQ Series via Collomix partnership), installation tools, hot air welding (Leister-sourced equipment and Janser-branded MH 7/HSG 2420), transport/handling, PPE/workwear, and site protection. The product mix blends proprietary Janser-engineered equipment (with patented technologies such as Premium self-sharpening blades and the KONDOR Quick-Change system) with co-branded third-party products (Collomix mixers, Leister welders) and accessories/consumables.
Janser generates revenue primarily through hardware sales of professional floor treatment machines, complemented by aftermarket spare parts, consumables, and used/refurbished equipment sold via the Bonnes Affaires section. Pricing is not publicly disclosed; most quotes are handled by regional field sales representatives, with selected used items individually priced (e.g., T2000S moisture meter at 350 EUR, ME420 mixer at 129.90 EUR, Mont'Stairs electric stair climber at 2,500 EUR). The go-to-market is enterprise field sales: a network of technico-commerciaux assigned to geographic sectors provides on-site advice, product demonstrations, and promotional offers directly at job sites, supported by an interactive digital catalog (Calaméo), a downloadable PDF catalog, an email newsletter ('SOLS ET VOUS'), Facebook and YouTube channels for product demonstration, and presence at industry trade shows (Artibat, BAU). After-sales service is offered as an explicit revenue stream. Janser serves over 50,000 customers worldwide, primarily professional floor installers, parquet specialists, and floor covering retailers - a fragmented SMB-base of professional trades rather than a concentrated enterprise customer book.
Janser firmographics
Firmographics- Name
- Janser
- Legal name
- Janser S.A.S.
- Website
- https://janser.fr
- Company type
- Private
- Founded year
- 1961
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Janser is a family-owned manufacturer and distributor of professional floor treatment machines, tools, and consumables, serving 50,000+ flooring installers, parquet specialists, and retailers across 26 countries through 9 subsidiaries and a regional field sales network.
- Ownership category
- akta.pro rank
Janser industry classification
Industry- Product category
- Professional Floor Treatment Equipment
- NAICS
- Broom, Brush, and Mop Manufacturing (339994)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Floor Care Equipment & Supplies Distribution (Buffers, Burnishers, Pads) (CRAOAGAE)
Keywords
Where Janser is headquartered
LocationHeadquarters
- HQ city
- Marlenheim
- HQ country
- France
- HQ region
- Europe
Offices9 records
Markets served
Janser business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (Tools and Machines): Janser generates revenue through the sale of professional floor treatment equipment including strippers, sanders, welding machines, moisture meters, hand tools, and accessories. Products range from compact hand tools to large ride-on machines.
- Aftermarket / Spare Parts and Consumables: Sale of consumables, spare parts, accessories, and blade segments for machines. The company also offers used/refurbished equipment through its Bonnes Affaires (good deals) section.
- After-Sales Service: The company provides after-sales service (SAV) supported by its service conditions documentation, indicating a service revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Used/Refurbished Equipment (Bonnes Affaires) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Janser product offering
Product offeringCore offering
Janser manufactures and distributes approximately 4,000 professional-grade tools, machines, and consumables for the complete floor treatment lifecycle — from removal of old floor coverings and surface preparation (grinding, sanding) to moisture measurement, installation (LVT, parquet, vinyl, linoleum), and welding. The portfolio spans hand tools, compact and ride-on powered machines, dust extraction, hot air welders, mixers, and PPE/workwear, sold primarily to professional floor installers and parquet specialists across 26 countries.
Product overview
Janser is a specialist provider of professional flooring tools and machines, offering a comprehensive portfolio of approximately 4,000 products for floor covering installation, removal, and preparation. The product range centers on powered equipment including floor grinders/polishers (COLIBRI II, KONDOR, BS 580, Columbus series), floor strippers (RIDE-ON ADB ROX, Compact Stripper), hot air welders (MH 7 cordless, HSG 2420), groovers, and mixers (XQ Series), complemented by comprehensive accessories, moisture measurement tools, and hand tools. The company serves over 50,000 customers worldwide through 9 subsidiaries and 21 general representations across 26 countries, operating as a family-owned enterprise established in 1961 in Germany.
Differentiator
Problem solved
Functional benefit
Brands
- COLIBRI: Ponceuse – rectifieuse COLIBRI II: ultra compact and lightweight floor grinding machine (35kg).
- KONDOR
- COLUMBUS
- BS 580
- JANVAC
- JANTAC
- DELPHIN
- RIDE-ON ADB ROX
Products and services
- COLIBRI II Floor Grinder/Polisher Compact, lightweight floor grinder/polisher (35kg, 2200W, 300mm working width) with built-in dust extraction, folding handle, ergonomic soft-start, and magnetic tool plate system; for professional floor preparation on small-to-medium surfaces.
- KONDOR Floor Grinder/Polisher Powerful and robust floor grinder/polisher (2.2kW, 71kg) for small to medium surfaces, featuring an innovative tool holder with tool plate changes requiring no additional tools.
- BS 580 Dual-Head Floor Grinder/Polisher Dual-head counter-rotating floor grinder/polisher (5.5kW, 580mm working width, 175kg) for heavy-duty surface preparation.
- Columbus 135SH Single-Disc Floor Machine Single-disc floor machine (1.2kW, 38kg) for heavy-duty surface preparation, with a wide accessory range.
- Columbus 145SH Single-Disc Floor Machine Single-disc floor machine (1.5kW, 42kg) designed for demanding surface preparation applications.
- Columbus 155S Single-Disc Floor Machine High-power single-disc floor machine (2kW, 50kg) for intensive surface preparation work.
- RIDE-ON ADB ROX Battery-Powered Floor Stripper Battery-powered ride-on floor stripper with hydraulic drive (1080kg, up to 8 hours battery life, working widths 50-685mm) for professional large-scale floor covering removal.
- MH 7 Cordless Manual Welder Cordless 18V manual hot air welder with 30-minute autonomy, 150-550°C temperature range, heating to 350°C in under 4 seconds, compatible with BOSCH AmpShare batteries.
- HSG 2420 Manual Welder Manual hot air welder (2000W) with electronic temperature control (80-650°C) and 9-stage temperature adjustment.
- KFU 850 Groover Compact groover (1200W, 8.5kg) for plastic, linoleum, and rubber floor coverings with an adjustable lateral wheel for non-slip surfaces.
- XQ Series Mixers (XQ 1 and XQ 4) Premium construction mixers (XQ 1 and XQ 4) designed for demanding construction materials, Made in Germany, with digital display control; supplied via partnership with Collomix.
- Premium Self-Cutting Blades Patented premium self-cutting blades for floor strippers with curved cutting edges, special hardening process, and anti-cut coating; compatible with both manual and ride-on strippers.
- TRASH-BOARD JANSER Waste Bag Holder Recycled polystyrene waste bag holder plate (1100 x 750 x 1mm), stable, robust, washable, for easy filling on site.
- Special Offers / Used and Demonstration Equipment (Bonnes Affaires) Occasional sale of used and demonstration equipment from showroom or demonstrations at reduced prices; condition grades A (new), A/B (near new), B (used); inspected per accident prevention regulations.
- After-Sales Service (SAV) After-sales service and support for Janser machines, governed by published service conditions (CG SAV), including maintenance, repair, and parts replacement.
Quantifiable outcome
- Serving more than 50,000 customers worldwide with a product range of approximately 4,000 items
Companies that use Janser
Customer profileSegments3 records
Ideal customer profiles3 records
Janser technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Janser partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Janser GmbH (Germany)coreSubsidiary and primary distributor for Germany, headquartered in Ehningen. Represents the group's original German operations where the company was founded in 1961.
- Janser UK Ltd.coreUK subsidiary covering the United Kingdom market from Halesowen, serving local floor installation professionals.
- Janser Italia GmbHcoreItalian subsidiary operating from Bozen, managed by Andreas Holzer.
- General Flooring (Belgium)coreDistributor for Belgium based in Wavre. Represents Janser products to Belgian floor installation professionals.
- KEVMOR (Australia)minorAustralian distributor based in Belmont, Western Australia.
- RTV-Yhtymä Oy (Finland)minorFinnish distributor based in Riihimäki.
- Collomix (Germany)coreSupplier of Collomix XQ series premium mixers sold under the Janser brand. Collomix XQ mixers are designed for demanding construction materials and feature German engineering.
- Leister (Switzerland)coreSupplier of Leister TRIAC ST hot air welding tools sold through Janser. Leister is a Swiss manufacturer of precision hot air tools for professional flooring welding.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
Janser competitors and assessment
Company assessmentBroad incumbents
- Makita: Makita is a global power tool manufacturer with a strong cordless platform (LXT, XGT) that competes broadly with Janser's professional sanders, grinders, and cordless welding tools in the construction trades.
- Husqvarna Construction: Husqvarna Construction produces professional construction equipment including floor saws, surface preparation machines, and dust extractors. It overlaps with Janser's grinding and surface preparation product lines at a larger corporate scale.
- Festool: Festool (part of Tooltechnic Systems / TTS) is a German premium power tool manufacturer with deep adoption among flooring and woodworking professionals. It competes broadly with Janser in surface preparation sanders, extractors, and cordless tools.
- Hilti: Hilti is a global leader in professional construction tools and services. While not specialized in floor covering equipment, Hilti's broad cordless tool portfolio and jobsite logistics offering overlaps with Janser's professional contractor customer base.
Direct peers
- Bona: Bona is a Swedish company offering floor sanding machines, abrasives, lacquers, adhesives, and care products for wooden floors. It directly competes with Janser in floor sanding equipment and consumables for the professional installer market.
- Pallmann (Uzin Utz): Pallmann, a brand of Uzin Utz, manufactures floor sanding machines, parquet lacquers, and installation systems. It is a direct competitor to Janser in professional floor preparation and finishing equipment across Europe.
- Collomix: Collomix is a German manufacturer of professional mixing machines for construction materials (XQ series). It both supplies Janser and competes in adjacent channels, making it a closely related peer in the flooring-tools manufacturing ecosystem.
- Lägler: Lägler is a German manufacturer specializing in professional floor sanding machines (e.g., Hummel, Elan, Trio). Like Janser, it serves flooring trades with high-quality, in-house manufactured machinery and is a direct competitor in the European parquet/floor sanding market.
- WOLFF (Uzin Utz): WOLFF, another Uzin Utz brand, provides professional tools and machines for floor covering installation and removal. It is a direct peer to Janser in the same floor installation/removal equipment category, serving similar trade customers.
- Leister: Leister is a Swiss manufacturer of professional hot-air welding tools (TRIAC series). It supplies Janser and also sells directly to flooring professionals, making it both a partner and a partial direct peer in floor welding equipment.
Market position
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Janser social profiles
Digital presenceJanser financial estimates
Financial estimateRevenue estimate
Valuation estimate
Janser leadership team
Management profileNumber of profiles
Profiles6 records
Janser subsidiaries and ownership
Company hierarchySubsidiaries10 records
Janser funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Janser M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Janser
What does Janser do?
Janser manufactures and distributes approximately 4,000 professional-grade tools, machines, and consumables for the complete floor treatment lifecycle — from removal of old floor coverings and surface preparation (grinding, sanding) to moisture measurement, installation (LVT, parquet, vinyl, linoleum), and welding. The portfolio spans hand tools, compact and ride-on powered machines, dust extraction, hot air welders, mixers, and PPE/workwear, sold primarily to professional floor installers and parquet specialists across 26 countries.
Is Janser a public or private company?
Janser is a private company. It is classified as family owned and is currently operating.
When was Janser founded?
Janser was founded in 1961. It employs 11 to 50 people.
Where is Janser based?
Janser is headquartered in Marlenheim, France, in the Europe region.
How does Janser make money?
Three revenue lines are on record. Product Sales (Tools and Machines) is the primary driver. The others are aftermarket / Spare Parts and Consumables and after-Sales Service.
Who are Janser's main competitors?
Broad incumbents on record are Makita, Husqvarna Construction, Festool and Hilti. Direct peers are Bona, Pallmann (Uzin Utz), Collomix, Lägler, WOLFF (Uzin Utz) and Leister.
Does Janser have an API?
No public API is recorded for Janser.
What industry is Janser in?
Janser's product category is Professional Floor Treatment Equipment. Its primary akta.pro industry code is CRAOAGAE, Floor Care Equipment & Supplies Distribution (Buffers, Burnishers, Pads). Its NAICS code is 339994 and its SIC code is 5040.